Interauto

What Interauto does

Interauto S.p.A. is an Italian authorized Ford dealership group operating three locations in Lombardy (Monza, Melegnano, and Liscate), serving both retail consumers and business customers across the Milan and Monza Brianza provinces since 1977. The company distributes new Ford passenger vehicles (Puma, Kuga, Focus, Explorer, Capri, Mustang Mach-E, Tourneo Courier) and commercial vehicles (Transit, Transit Custom, Ranger), Ford Approved certified pre-owned vehicles, and genuine Ford parts and accessories. Service operations include scheduled maintenance, repairs, diagnostics, and Ford Value Service promotions, with 9,000+ service interventions completed in 2025 and a new Interauto Mobile Service offering extending reach beyond physical sites.

The business operates a multi-revenue-stream model: one-time vehicle sales (new and used) as the largest contributor, recurring service and parts revenue, and commission-based financial product distribution through partnerships with Ford Credit (Idea Ford, Ford Go! at 3.95% TAN), ALD Automotive (Ford Business Partner long-term rentals), and Fiditalia (Leasing for Ford at 4.99% TAN). Pricing is multi-tier and multi-cadence, ranging from €11,300 commercial entry models to €53,750 Explorer Electric, with subscription-style monthly packages from €115 (commercial van rental) to €499 (Mustang Mach-E all-inclusive). The dealer captures and distributes Ford's connected-vehicle technology (FordPass Connect, SYNC 4 with 5G, wireless Apple CarPlay/Android Auto, Alexa Built-in) and advanced driver assistance (Ford Co-Pilot360), plus access to the BlueOval Charge Network for EV customers, but does not own or develop these technologies itself. Customer segments are diversified across private individuals (including neopatentati/new drivers), SMB and enterprise fleet operators, and commercial tradespeople, with no material revenue concentration on any single enterprise account.

Name

Interauto

Legal name

Interauto S.p.A.

Website

https://fordinterauto.it

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

51–100 employees

Short description

Interauto S.p.A. is a privately held, authorized Ford dealership group operating three locations in Lombardy, Italy since 1977. It sells new and used Ford vehicles (passenger and commercial), provides official service and parts, and distributes financing and long-term rental products to retail and business customers in the Monza-Milano area.

Ownership category

akta.pro rank

Headquarters

HQ city

Melegnano

HQ country

Italy

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. New Vehicle Sales: Sale of new Ford vehicles including passenger cars (Puma, Kuga, Focus, Explorer, Capri, Tourneo Courier) and commercial vehicles (Transit, Transit Custom, Ranger). Revenue generated from vehicle sticker price with optional accessories and add-ons. Majority of business volume from this stream.
2. Used Vehicle Sales: Sale of certified pre-owned Ford vehicles under Ford Approved program, plus general used vehicles. Includes Ford Approved certified cars with warranty, KM0 (near-new), and business fleet vehicles. Generates significant volume with ~500+ units sold in 2025.
3. Maintenance and Repair Services: Official Ford service center providing scheduled maintenance, repairs, parts replacement, and diagnostic services. Uses only Ford original parts. Includes Ford Value Service promotions for routine maintenance like brake pads and wiper blades. Over 9,000 service interventions in 2025.
4. Financial Products Distribution: Arrangement of vehicle financing and leasing through Ford Financial Partners (Ford Go!, Ford Business Partner with ALD Automotive, Fiditalia). Earns commissions on financing arrangements, leasing contracts, and related financial products. Includes Idea Ford installment plans, Ford Business long-term rentals, and leasing options for commercial vehicles.
5. Original Parts and Accessories: Sale of Ford genuine parts, accessories, and consumables for vehicle maintenance and customization. Supplies both for service operations and retail customer purchases.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Interauto is the authorized Ford dealer for the Monza and Milano provinces (Lombardy, Italy), operating showrooms and service centers in Monza, Melegnano, and Liscate. The company sells new Ford passenger cars (Puma, Kuga, Focus, Explorer, Mustang Mach-E, Tourneo Courier) and commercial vehicles (Transit, Transit Custom, Ranger), Ford Approved certified used vehicles, and distributes Ford Business long-term rentals and leasing. It also operates official Ford service centers providing scheduled maintenance, repairs using genuine parts, financing arrangement, and roadside assistance.

Product overview

Interauto is an official Ford dealership operating as a multi-brand automotive retail platform across three locations in Monza, Melegnano, and Liscate (Milan area). The company offers a comprehensive portfolio of Ford vehicles and services including new Ford cars (Puma, Puma Gen-E, Kuga, Explorer, Capri, Focus, Mustang Mach-E, Tourneo Courier), commercial vehicles (Transit Courier, Transit Custom, Transit Van, Tourneo Custom, Ranger), certified pre-owned vehicles under the Ford Approved program, and Ford Business long-term rental/financing solutions. Service offerings include Ford Value Service maintenance, Ford Protect extended warranties, Ford Pro fleet management solutions with Ford Pro Intelligence telematics, and Ford Liive service monitoring. Vehicle technology includes SYNC 4 infotainment with Apple CarPlay/Android Auto/Alexa integration, FordPass Connect connected services, Ford Co-Pilot360 advanced driver assistance systems, and access to the BlueOval Charge Network for electric vehicles.

Differentiator

Problem solved

Functional benefit

Products and services

• New Ford Passenger Vehicles Sale of new Ford passenger cars in multiple powertrains (gasoline, mild hybrid, full hybrid, plug-in hybrid, fully electric), including Puma, Focus, Kuga, Explorer, Mustang Mach-E, Capri, and Tourneo Courier, with promotional pricing, financing (Ford Go! Microtasso TAN 3.95%), and Ford incentives. Targets retail consumers (privati) and includes dedicated neopatentati (new driver) options compliant with Italian power restrictions.
• Ford Commercial Vehicles Sale of Ford commercial vehicles for business and professional use including Transit Courier, Transit Custom, Transit Van, Transit Chassis, Tourneo Custom, and Ranger pickup. Available in gasoline, plug-in hybrid (Transit Custom PHEV) and electric variants (E-Transit), with chassis and specialized configurations. Prices excl. VAT range from approximately €11,300 (Transit Courier) to €36,100 (Tourneo Custom).
• Ford Approved Certified Used Vehicles Certified pre-owned Ford vehicles sold under the Ford Approved program with 3-year warranty, less than 5 years old, less than 120,000 km, 100+ point inspection, complete service history, roadside assistance, and battery health certification for electric models. Prices range €9,490–€28,320. Includes KM0 (near-new) and business fleet vehicles, plus general used inventory.
• Ford Business Long-term Rental and Leasing Long-term vehicle rental, leasing, and financing solutions for business customers via the Ford Business Partner program (ALD Automotive) and Leasing For Ford (Fiditalia). Bundles insurance, maintenance, and roadside assistance into monthly payments. Examples: Puma from €289/month + VAT, Puma Gen-E from €409/month + VAT, Explorer from €399/month, Capri from €459/month + VAT, Transit Courier leasing from €144/month + VAT, Ranger from €241/month + VAT.
• Ford Value Service Official Ford after-sales maintenance service program with competitive unit pricing on common service items using Ford Motorcraft original parts: brake pads from €99, wiper blades from €39, and full maintenance service from €229. Available to all Ford vehicle owners regardless of purchase location.
• Ford Protect Extended Warranty Extended warranty and protection plans for Ford vehicles covering mechanical and electrical repairs beyond the standard manufacturer warranty period; sold at point of vehicle sale or later.
• Ford Pro Fleet Solutions Comprehensive fleet management solutions for commercial fleet operators including Ford Pro Intelligence telematics software with operational insights, Ford Liive vehicle health monitoring, Interauto Mobile Service for on-site maintenance, and dedicated fleet sales support. Targets commercial customers and fleet operators managing multiple vehicles.
• Ford Genuine Parts and Accessories Sale of Ford genuine parts, Motorcraft consumables, tires (Pneumatici), and accessories for vehicle maintenance and customization. Supplies both the service operations and retail customer purchases through Ricambi e Accessori and Pneumatici storefronts.

Quantifiable outcome

• 48+ years of experience as Ford dealer (since 1977)
• +3 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature6 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Ford Italia S.p.A.coreChannel Partner/ Reseller/ Distributor · 1 January 1977Official authorized Ford dealer since 1977, selling new Ford vehicles, spare parts, and providing manufacturer-backed maintenance services. Operates as part of the Ford authorized dealer network in Monza and Milano provinces.
• Ford Motor CompanycoreChannel Partner/ Reseller/ DistributorGlobal Ford parent company providing vehicle supply, brand licensing, technical support, warranty backing, and marketing support for authorized dealers worldwide.
• ALD Automotive Italia (Ford Business Partner)coreChannel Partner/ Reseller/ DistributorFord Business Partner program managed by ALD Automotive, providing long-term rental and fleet management solutions. Interauto offers Ford Business rentals including insurance, maintenance, and assistance bundled into monthly payments.
• AC MonzaminorGTM or Marketing PartnerLocal football club partnership offering exclusive vehicle discounts to AC Monza fans and supporters, demonstrating community engagement marketing in the Monza territory.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Gruppo Bossoni: Lombardy-based multi-brand automotive dealer group operating in Northern Italy. Comparable regional dealer model with multiple locations serving retail and fleet customers across franchised brands in the same Lombardy market as Interauto.
• Gino S.p.A. Major Italian automotive dealer group based in Turin with multi-brand franchised dealerships. Comparable as a large-scale Italian franchised dealer operating sales, service, fleet, and used vehicle businesses with similar customer segments.
• Intergea: Italian multi-brand automotive dealer group with locations across multiple Italian regions. Comparable as a multi-brand franchised dealer with sales, service, used vehicle, and fleet operations serving retail and business customers.
• Autotorino: Large multi-brand automotive dealer group headquartered in Northern Italy (Lombardy/Piedmont), operating multiple franchised dealerships. Highly comparable to Interauto due to overlapping Northern Italy footprint, multi-location franchised model, and full sales/service/financing offerings.
• Fimauto: Italian automotive dealer group operating franchised dealerships for major brands. Comparable multi-brand dealership business model with similar sales, after-sales service, and financing distribution activities.
• Senger Italia: Italian subsidiary of the Senger Group, a multi-brand automotive retailer active in Italy. Comparable as a franchised dealer group with similar offerings (new vehicles, used vehicles, service, financing) competing for the same Italian retail and fleet customers.

Broad incumbents

• Stellantis Italia: Italian operations of Stellantis, the global automotive group with Fiat, Jeep, Peugeot, Opel, and other brands. Comparable as a major Italian automotive presence whose dealer network competes for the same retail and fleet customers as Interauto.
• Volkswagen Group Italia: Italian operations of Volkswagen Group (VW, Audi, Skoda, SEAT, Cupra). Comparable as a major automotive manufacturer group with an extensive Italian dealer network competing for the same retail and fleet customer demand.

Others

• AutoScout24 Italia: Leading European online automotive marketplace operating in Italy. Comparable as a digital channel for new and used vehicle discovery that competes with Interauto's traditional dealership sales funnel for customer attention and lead generation.
• ALD Automotive Italia: Major long-term rental and fleet management provider in Italy and active partner of Interauto through the Ford Business Partner program. Comparable as a key ecosystem enabler for Interauto's fleet business and a competitor for fleet customer relationships.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/fordinterauto
• Facebookfacebook.com/Ford.Interauto
• LinkedInlinkedin.com/company/fordinterauto

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Interauto