Earthworks Landscaping

What Earthworks Landscaping does

Earthworks Landscaping & Pools is a privately held, family-owned local services company headquartered in Freelton, Ontario, operating since 2006 (incorporated as Earthworks Landscaping Inc.). It provides residential and commercial outdoor construction and maintenance services across the West GTA — primarily Burlington, Oakville, Milton, Mississauga, Waterdown, Carlisle, and Hamilton — including fiberglass pool installation, landscape design, interlocking patios, retaining walls, outdoor kitchens, pavilions and pergolas, and garden/planting work. The company also offers commercial property maintenance and snow & ice management for plazas, condominiums, and industrial sites.

The business operates four core service lines: Pool Installation (one-time project revenue with excavation, shell placement, plumbing, decking), Landscaping (project-based work ranging from under $10,000 to $60,000+), Commercial Property Maintenance (recurring contracts), and recurring Pool Maintenance delivered through its Waterworks Pool Service division. Pricing is structured around custom project quotes for installation work and tiered weekly subscriptions ($69–$159/week) plus seasonal bundles ($2,250) for ongoing pool care. Customer acquisition runs primarily through local SEO, a content blog, the company website, phone inquiries, and earned media such as ThreeBestRated recognition and TV appearances.

The company uses no proprietary software or technology platform beyond a standard WordPress-based website with online booking for pool services and direct phone/quote funnels. Its underlying technology is operational craft — pool installation expertise, hardscaping techniques, and local knowledge of soil types and freeze-thaw cycles — rather than software. Commercial terms are pay-as-you-go for installation projects with multi-year seasonal contracts available for the maintenance subscription tier.

Name

Earthworks Landscaping

Legal name

Earthworks Landscaping Inc.

Website

https://earthworks-landscaping.ca

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Earthworks Landscaping & Pools is a family-owned Freelton, Ontario firm providing fiberglass pool installation, residential landscaping, and commercial property maintenance to homeowners and property managers across the West GTA region.

Ownership category

akta.pro rank

Product category

Landscaping and Pool Services

NAICS

Landscaping Services (56173), Landscape Architectural Services (54132), Home and Garden Equipment Repair and Maintenance (811411)

SIC

Services-Facilities Support Management Services (8744)

akta.pro primary industry

Landscape Design, Build & Installation (Hardscapes/Softscapes) (BPABADAF)

akta.pro secondary industries

Pool Decking & Surrounds (HSAPALAK), Equipment Installation & Upgrades (Automation, Covers, Sanitizers) (HSAIALAJ)

Keywords

• Fiberglass pool installation
• Residential landscaping services
• Commercial property maintenance
• Interlocking patio construction
• Outdoor kitchen design

Headquarters

HQ city

Freelton

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Pool Installation Services: One-time project revenue from installing fiberglass swimming pools, including excavation, shell placement, plumbing, electrical, decking and coping work. Revenue varies based on pool size and features selected.
2. Landscaping Services: Project-based revenue from landscape design, interlocking patios, retaining walls, outdoor kitchens, gardens, and other hardscaping/softscaping work. Price ranges from $10k to $60k+ based on project scope.
3. Commercial Property Maintenance: Recurring revenue from commercial property maintenance contracts including lawn care, snow removal, and property enhancements for plazas, condos, and industrial sites.
4. Pool Maintenance Services: Weekly or seasonal pool maintenance packages ranging from $69-$159/week for chemistry care, standard cleaning, or all-inclusive service. Also includes pool opening ($329) and closing services.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Earthworks Landscaping & Pools designs, builds, and maintains outdoor living spaces for residential and commercial clients in the West GTA region. The company installs fiberglass swimming pools and delivers full-service residential landscaping including interlock patios, retaining walls, outdoor kitchens, pavilions, and garden design, alongside commercial property maintenance and year-round snow and ice management. Recurring pool maintenance is delivered through the Waterworks Pool Service division via weekly and seasonal subscription packages.

Product overview

Earthworks Landscaping & Pools is a locally owned and operated landscaping and pool installation company serving Burlington, Oakville, Milton, Mississauga, Waterdown, and Carlisle in Southwestern Ontario for over 18 years. The company offers a comprehensive suite of outdoor living services organized into four main divisions: Pool Installation Services (fiberglass pool design, installation, and maintenance), Landscaping Services (landscape design, interlock/patios, front entrances, outdoor kitchens, retaining walls, pavilions/pergolas, and gardens/planting), Commercial Property Maintenance (lawn/garden care and snow/ice management), and Pool Services through its Waterworks Pool Service division (pool opening, closing, equipment repair, and maintenance packages). The company also provides complementary support resources including pool care FAQs, videos, blogs, equipment manuals, and warranty information for Pentair products.

Differentiator

Problem solved

Functional benefit

Products and services

• Pool Installation Services Design, build, and project management of fiberglass swimming pools for residential properties across Burlington, Oakville, Milton, Mississauga, Waterdown, and Carlisle, including excavation, shell placement, plumbing, electrical, decking, and coping.
• Landscaping Services Comprehensive residential landscaping including landscape design, interlocking stone and patios, front entrances, outdoor kitchens, retaining walls, pavilions and pergolas, and garden design and planting. Project pricing ranges from $10,000 to $60,000+.
• Commercial Property Maintenance Year-round lawn and garden care for commercial plazas, condominiums, and industrial sites, delivered under recurring maintenance contracts.
• Commercial Snow & Ice Management Snow removal and ice management services for commercial plazas, condominiums, and industrial sites with 24/7 storm tracking, supported by an over 90% client renewal rate.
• Waterworks Pool Service (Pool Maintenance) Recurring pool maintenance delivered through the Waterworks Pool Service division with flexible packages: Chemistry Only ($69/week), Standard Maintenance ($109/week), All-Inclusive ($159/week), and a Seasonal Package ($2,250 + HST). Includes digital water testing, brushing, vacuuming, basket emptying, backwashing, and equipment inspection.
• Pool Opening Services Professional pool opening service including cover removal, equipment start-up, system check, and chemical treatment. Inground full pool opening starts at $329, with add-ons such as Opening Chemical Kit ($69), Salt Cell Cleaning ($95), and Spa Opening ($89).
• Pool Closing Services Winterizing services for residential pools including line blowing, water lowering, closing chemicals, and secure cover installation.
• Pool Equipment Sales & Repair Sales, service, and repair of pool equipment including pumps, heaters, filters, salt systems, and automation upgrades, supported by Pentair warranty information.

Quantifiable outcome

• Over 90% client renewal rate for commercial snow services

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Waterworks PoolscoreStrategic or Co-development PartnerWaterworks Pools is a division of Earthworks Landscaping & Pools that handles all pool service calls with the same attention to detail as their installations. Operates as the pool services brand for maintenance, opening, closing, and repairs.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Regional players

• River Pools & Spas: US-based fiberglass pool installer and manufacturer with strong content marketing. Comparable to Earthworks because it bundles pool installation with landscaping-adjacent backyard services, but it operates in U.S. markets rather than the West GTA.

Others

• Latham Group: Large North American pool products manufacturer (pool shells, covers, liners). Comparable because it supplies pool equipment and shell components that pool installation and service businesses like Earthworks depend on.
• Imagine Pools: Canadian manufacturer of fiberglass pools whose products Earthworks installs. Comparable as a key supplier and category-defining player in the same fiberglass pool installation value chain; not a direct service competitor but shapes the company's product offering.
• BonaVista Pools: Canadian manufacturer of fiberglass swimming pools and spas. Comparable because it supplies the same category of pools Earthworks installs and reinforces Canadian-made positioning relevant to Earthworks' value proposition.
• Thursday Pools: U.S. fiberglass pool manufacturer supplying installers across North America. Comparable as a fiberglass pool input supplier and category peer to Earthworks' core installation offering.

Emerging players

• LawnSavers: Ontario-based lawn care and outdoor maintenance provider. Comparable to Earthworks' commercial property maintenance arm because it delivers recurring lawn, fertilization, and outdoor upkeep to similar institutional and residential customers in Ontario.

Broad incumbents

• Landcare (Aurora, Ontario): One of Canada's largest commercial landscaping and grounds-care operators with national reach. Comparable because it serves the same commercial property maintenance and snow management customer segments as Earthworks, but at much greater scale and across broader geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/earthworksland
• LinkedInlinkedin.com/company/earthworks-landscaping

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Earthworks Landscaping