Innsbrook
Innsbrook Owners Association is a non-profit, member-governed body managing a 630-acre mixed-use corporate park in Glen Allen, Virginia, housing 500+ companies and 22,000+ professionals. It funds operations through per-acre dues, development fees, and event revenue.
- Company typePrivate
- Founded1979
- HeadquartersGlen Allen, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Innsbrook does
Innsbrook Owners Association, Inc. (IOA) is a non-profit property owners association founded in 1979 by Sidney Gunst Jr. that governs Innsbrook, a 630-acre mixed-use corporate campus in Glen Allen, Virginia (the West End of Henrico County, near Richmond). The park contains approximately 8 million square feet of office space occupied by 500+ companies employing 22,000+ professionals, including two Fortune 1000 headquarters. The campus is master-planned with three lakes, 5.5 miles of paved trails, and is being progressively expanded to combine office, retail, and residential uses. Property management and brokerage services are delivered by Thalhimer/Cushman & Wakefield | Thalhimer, with Kayla Blair serving as Community Manager.
IOA generates revenue primarily through annual per-acre dues on member-owned property (currently $2,042.96 per Net Acre, split between operations at $1,210.24 and reserve at $832.72), one-time development fees on new construction and renovations, and ancillary event and sponsorship income. The association is member-governed rather than equity-owned, with no venture capital, private equity, or public-market shareholders; all collections are reinvested into common-area maintenance, security, design compliance, and amenity programming. The frequently cited $3.1 billion annual economic impact figure reflects tenant payroll and on-site business activity across the park, not IOA's own organizational revenue.
Recent strategic activity is concentrated on the planned North End at Innsbrook — a 34-acre mixed-use expansion — and the addition of residential product through partnerships with Greystar (Innsbrook Square, 305 apartments) and HHHunt Homes (Townes at Innsbrook Square). Operational governance is anchored in the 2017 New Urbanization & Development Fee Schedule and the 2019 Urban Design Guidelines, the latter developed with HG Design Studio. Major operating partners include Henrico County, SERVPRO (event sponsorship), and HG Design Studio (design compliance).
Innsbrook firmographics
Firmographics- Name
- Innsbrook
- Legal name
- Innsbrook Owners Association, Inc.
- Website
- https://innsbrook.com
- Company type
- Private
- Founded year
- 1979
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Innsbrook Owners Association is a non-profit, member-governed body managing a 630-acre mixed-use corporate park in Glen Allen, Virginia, housing 500+ companies and 22,000+ professionals. It funds operations through per-acre dues, development fees, and event revenue.
- Ownership category
- akta.pro rank
Innsbrook industry classification
Industry- Product category
- Mixed-Use Real Estate Community Management
- NAICS
- Management of Companies and Enterprises (55111)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Real Estate (6500)
- akta.pro primary industry
- Industrial Park Owners Association Management (BPAJAHAH)
Keywords
Where Innsbrook is headquartered
LocationHeadquarters
- HQ city
- Glen Allen
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Innsbrook business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Infrastructure, Personnel, Marketing or Sales, Supply Chain
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Operation Fund dues per Net Acre |
| Subscription | Annual | Reserve Fund for Capital Improvements per Net Acre |
| One time/ perpetual license | Multi-year contract | New Development Fee - Building Area |
| One time/ perpetual license | Multi-year contract | New Development Fee - Structured Parking |
Distribution channels1 record
Marketing channels5 records
Innsbrook product offering
Product offeringCore offering
Innsbrook is a 630-acre mixed-use corporate park community in West End Richmond, Virginia, governed by the Innsbrook Owners Association. It provides managed commercial office space (8 million sq ft across 500+ companies), residential housing options, hotel accommodations, retail and dining, the SERVPRO After Hours concert series at Innsbrook Pavilion, and development governance services to property owners and the broader community.
Product overview
Innsbrook is a 630-acre mixed-use corporate park community in West End Richmond, Virginia. The offering consists of physical real estate and community services rather than a unified software product. Core offerings include a retail and dining directory featuring over 80 businesses (restaurants, shops, health services, hotels), hotel accommodations with major brands (Marriott, Hilton, Hyatt), office space with 8 million square feet across 500+ companies, residential options (apartments, townhomes) with 5 named communities, the Innsbrook After Hours outdoor concert series at Innsbrook Pavilion, development and governance services through the Innsbrook Owners Association, and the planned North End at Innsbrook mixed-use development. The components are managed independently rather than as an integrated software platform.
Differentiator
Problem solved
Functional benefit
Brands
- Innsbrook Pavilion: The outdoor concert venue at Innsbrook hosting the SERVPRO After Hours concert series featuring national headliners and tribute acts.
Products and services
- Office Space Commercial office space rentals in a 630-acre mixed-use corporate park with 8 million square feet of office space, over 500 companies, and 22,000+ professionals. Property management contacts include Brandywine Realty Trust, CBRE, Colliers, Highwoods Properties, JLL, Lingerfelt, and Thalhimer.
- Residences Residential living options including Innslake Place apartments, Triton Glen apartments, Metropolis luxury apartments, Townes at Innsbrook Square townhomes, and Innsbrook Square apartments with 305 units, catering to young professionals and families.
- Hotels Accommodation offerings including Richmond Marriott Short Pump, Comfort Suites, Hampton Inn, Homewood Suites, Hilton Garden Inn, Hyatt Place, Drury Plaza, and Extended Stay America located within Innsbrook.
- Retail & Dining Directory A directory listing of retail shops, restaurants, dining options, health and wellness services, hotels, event spaces, and services available within the Innsbrook community.
- Innsbrook After Hours Concert Series Outdoor concert series at Innsbrook Pavilion featuring national and local musical acts, including tribute bands and headline performers. Events run from May through October annually.
- Development Services Development guidelines, architectural review committee services, stormwater management planning, landscaping design guidelines, and fee structures for new development within the Innsbrook Corporate Center.
- Innsbrook Owners Association (IOA) Governance Governance services including Board of Directors oversight, annual dues assessments for operations and capital improvements, reserve fund management, and community standards enforcement for the 630-acre mixed-use corporate park.
Quantifiable outcome
- $3.1B annual economic impact
- +2 more outcomes
Companies that use Innsbrook
Customer profileSegments6 records
Ideal customer profiles4 records
Innsbrook technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Innsbrook partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, major and minor.
- Henrico CountycoreCounty government partnership for stormwater management acceptance, Urban Development Area designation, and comprehensive planning coordination enabling Innsbrook's mixed-use redevelopment initiatives
- SERVPROmajorTitle sponsor of After Hours Innsbrook concert series at the Innsbrook Pavilion, the premier outdoor music venue in Glen Allen, VA
- HG Design StudiominorLandscape design firm engaged in 2019 to update Innsbrook's Urban Mixed-Use District Urban Design Guidelines with holistic and integrated landscape approaches
- Richmond Animal LeagueminorAnnual host venue for Woofstock festival, a family-friendly dog-friendly outdoor festival for rescue and adoption awareness
- American Heart AssociationminorAnnual host venue for Central Virginia Heart Walk and Richmond Heart Walk events
- Leukemia & Lymphoma SocietyminorAnnual host venue for Light The Night fundraising walk
- Live Red FoundationminorAnnual host venue for East Coast Triathlon Festival endurance multisport festival
- St. Joseph's VillaminorAnnual beneficiary of Innsbrook Classic Golf Tournament
- HHHunt HomesmajorDeveloper of Townes at Innsbrook Square luxury townhome community located in the heart of Innsbrook
- GreystarmajorDeveloper of Innsbrook Square 305-unit apartment complex featuring high-end, energy-efficient smart units
Scale indicators8 records
Recent moves7 records
Expansion highlights5 records
Innsbrook competitors and assessment
Company assessmentBroad incumbents
- Las Colinas: Large master-planned mixed-use community in Irving, TX developed around a corporate and residential base. Comparable to Innsbrook as a long-running, mixed-use corporate park with lakes, trails, residential, and offices managed by a property owners association.
- Lakewood Ranch: Large master-planned community in Sarasota County, FL managed by a community association with residential, retail, and commercial uses. Comparable to Innsbrook as a multi-use community governed by an owners association with dues-based revenue and amenity-driven positioning.
- Tysons: Major office-and-mixed-use district in Fairfax County, VA. Comparable to Innsbrook as a corporate-office-anchored suburban node undergoing mixed-use intensification, similar in trajectory to Innsbrook's North End redevelopment.
- Reston Town Center: Master-planned mixed-use development in Fairfax County, VA featuring corporate offices, retail, dining, hotels, and residences. Comparable to Innsbrook as a Mid-Atlantic mixed-use corporate-community hybrid, though significantly larger scale and with different governance.
- Perimeter Center: Major suburban office and mixed-use submarket in the Atlanta metro (Dunwoody/Sandy Springs/Brookhaven). Comparable to Innsbrook as a large corporate park-style office concentration diversifying into mixed-use, with similar tenant and amenity dynamics.
- Columbia: Long-standing master-planned community in Howard County, MD developed by The Rouse Company and managed by a community association. Comparable to Innsbrook as an established planned community with mixed-use villages, lakes, trails, and association governance.
- CityCentre: Mixed-use development in Houston, TX combining office, retail, dining, hotel, and residential. Comparable to Innsbrook in product mix (live/work/play mixed-use with corporate tenants), though managed by a private developer rather than an owners association.
Regional players
- Short Pump Town Center area: Premier Richmond-area retail, dining, and office node located just three miles from Innsbrook. A directly comparable regional mixed-use destination competing for similar corporate, retail, and residential tenants in the West End Richmond market.
- West Creek Business Park: Master-planned corporate and mixed-use business park in Goochland County near Richmond, VA. Directly comparable to Innsbrook as a competing Richmond-area planned business community offering office, retail, and residential uses with similar positioning toward corporate tenants.
- Libbie Mill-Midtown: Mixed-use redevelopment in Richmond, VA combining retail, office, and residential. Comparable to Innsbrook's North End at Innsbrook vision as a Richmond-area mixed-use project, though smaller scale and without Innsbrook's HOA-governed corporate park structure.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Innsbrook social profiles
Digital presenceInnsbrook financial estimates
Financial estimateRevenue estimate
Valuation estimate
Innsbrook leadership team
Management profileNumber of profiles
Profiles12 records
Innsbrook funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Innsbrook M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Innsbrook
What does Innsbrook do?
Innsbrook is a 630-acre mixed-use corporate park community in West End Richmond, Virginia, governed by the Innsbrook Owners Association. It provides managed commercial office space (8 million sq ft across 500+ companies), residential housing options, hotel accommodations, retail and dining, the SERVPRO After Hours concert series at Innsbrook Pavilion, and development governance services to property owners and the broader community.
Is Innsbrook a public or private company?
Innsbrook is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Innsbrook founded?
Innsbrook was founded in 1979. It employs 11 to 50 people.
Where is Innsbrook based?
Innsbrook is headquartered in Glen Allen, United States, in the North America region.
Who are Innsbrook's main competitors?
Broad incumbents on record are Las Colinas, Lakewood Ranch, Tysons, Reston Town Center, Perimeter Center, Columbia and CityCentre. Regional players are Short Pump Town Center area, West Creek Business Park and Libbie Mill-Midtown.
Does Innsbrook have an API?
No public API is recorded for Innsbrook.
What industry is Innsbrook in?
Innsbrook's product category is Mixed-Use Real Estate Community Management. Its primary akta.pro industry code is BPAJAHAH, Industrial Park Owners Association Management. Its NAICS code is 55111 and its SIC code is 6531.