PLEXGROUP

What PLEXGROUP does

PLEXGROUP GmbH is a Berlin-headquartered, owner-managed brand communication agency founded in 1990 that delivers integrated brand strategy, corporate design, digital branding, video and motion graphics, content creation, and physical brand-space architecture for B2B enterprise clients. The firm operates from three offices (Berlin headquarters, Hamburg, and Shanghai) with a multidisciplinary team of approximately 20 professionals spanning design, strategy, architecture, motion design, IT, and project management. Its named client base spans automotive (Volkswagen, Audi, Skoda, DRÄXLMAIER, Hella), energy (Vattenfall Europe, ENGIE Deutschland, Storengy), industrial (Siemens, MTU Friedrichshafen, ZÖLLNER), real estate (Swiss Life Asset Managers, Tishman Speyer), aerospace and defense (Luftwaffe, BDLI), healthcare (Ottobock, Sanofi), cultural institutions (Berliner Philharmonisches Orchester), foundations (Bertelsmann Stiftung, Gerda Henkel Stiftung), government (Abgeordnetenhaus von Berlin), and education clients, with the company stating more than 100 clients served.

The agency's portfolio is organized around seven practice areas — Brand Design, Brand Strategy, Brand Spaces, Digital Branding, Video and Motion Graphics, Architecture and Design, and Content Creation — complemented by specialized solutions including Visioneering (real estate branding), Interactive Exhibits, Trade Fair Architecture, ESG Communication, Employer Branding, PLEXFRAME digital publishing, and a Digital Brand Portal. Its distinguishing technical feature is the in-house integration of HOAI-standard architectural services with brand communication under one legal entity, enabling end-to-end physical and digital brand implementation. In August 2024, PLEXGROUP consolidated its two historically separate operating entities (K/PLEX Konzepte für Kommunikation GmbH and aPLEX Corporate Architecture GmbH) into a single legal entity, PLEXGROUP GmbH.

Revenue is generated through professional services engagements on a project-based pricing model, with no publicly disclosed rate cards or pricing tiers; the firm indicates multi-year contract cadences. Distribution is direct via senior relationship management — Managing Directors Alexander Jung and Oliver Mühr, Customer Relations Director Jan Dietrich in Hamburg, and Ping Wang in Shanghai — supported by an outbound marketing presence across LinkedIn, Facebook, Instagram, YouTube, and email newsletters. The company is privately held and founder-controlled; no external institutional investment or public listing has been disclosed.

Name

PLEXGROUP

Legal name

PLEXGROUP GmbH

Website

https://plexgroup.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

PLEXGROUP GmbH is a Berlin-based, owner-managed brand communication agency founded in 1990, providing integrated brand strategy, corporate design, digital branding, video, and architectural services to enterprise B2B clients across automotive, energy, industrial, real estate, and cultural sectors.

Ownership category

akta.pro rank

Product category

Brand Communication Services

NAICS

Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Packaging & Brand Identity Creative Agencies (MPAAAAAN)

Keywords

• Brand communication services
• Corporate design strategy
• Trade fair architecture
• Digital branding solutions
• Brand space design

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Brand Communication Services: Full-service agency providing brand strategy, corporate design, integrated communication measures, and sales communication. Services span from strategy development through implementation across digital, print, and physical touchpoints. Revenue is generated through professional services engagements with B2B clients.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

PLEXGROUP is a Berlin-based brand communication agency that develops strategies, designs, and content for brands across digital, analog, and architectural touchpoints. The agency delivers integrated brand communication from positioning through implementation, combining brand strategy, corporate design, digital branding, video/motion graphics, architecture, and content creation under one roof. It serves enterprise B2B clients across automotive, energy, real estate, industrial, foundations, and cultural sectors.

Product overview

PLEXGROUP is a Berlin-based brand communication agency offering a comprehensive portfolio of integrated services rather than a unified software platform. The agency combines brand design, strategy, spaces, digital, video/motion graphics, architecture, and content creation under one roof. The service offerings are organized into seven core practice areas: Brand Design Services, Brand Strategy Services, Brand Spaces, Digital Branding, Video & Motion Graphics, Architecture & Design, and Content Creation & Storytelling. These services are delivered through specialized solutions including Visioneering (real estate branding), Interactive Exhibits, Trade Fair Architecture, ESG Communication, Employer Branding, Brand Builder, PLEXFRAME, Digital Brand Portal, and Brand Space. The agency operates its own architecture and IT departments, enabling end-to-end brand translation across digital and physical touchpoints. Originally founded as two separate companies (K/PLEX Konzepte für Kommunikation GmbH and aPLEX Corporate Architecture GmbH), they merged in August 2024 to form PLEXGROUP GmbH, consolidating 30+ years of expertise in brand communication, design, and architecture.

Differentiator

Problem solved

Functional benefit

Products and services

• Brand Design Services Strategic corporate design including logo design, color palettes, typography, layout, icons, imagery, animation, and media design across digital, print, building, fleet, products, trade show, applications, social media, and annual reports. Includes UX/UI design, brand architecture, and brand manuals for enterprise clients.
• Brand Strategy Services Strategic corporate identity services including positioning, values, tonality, USP, and wording. Also includes content concept, campaigns, copywriting, text creation, naming, web concept, social media concept, and employer branding concept for enterprise clients.
• Brand Spaces Physical brand experience services including spatial branding, storytelling, scenography, exhibition design, showroom creation, trade show booth design, signage systems, and interior design manuals and playbooks for enterprise clients.
• Digital Branding Digital brand presence services including websites, applications, UX & UI design, social media design, and digital media such as publications, annual reports, and newsletters for enterprise clients.
• Video & Motion Graphics Rich media production services including logo animation, animated explanatory films, motion design, corporate videos, animated icons, title animation, intro/outro sequences, social media videos, GIFs, and email footer design for enterprise clients.
• Architecture & Design Three-dimensional brand implementation services including corporate architecture, interior design, retail and hospitality design, furniture and product design, exhibit development, wayfinding systems, interior branding, and architectural services according to HOAI standards for enterprise clients.
• Content Creation & Storytelling

Quantifiable outcome

• 35 years in business delivering sustainable brand implementations
• +1 more outcomes

Named customers28 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• aPLEX GmbHcoreOthers · 23 August 2024aPLEX GmbH (Corporate Architecture) was merged into PLEXGROUP GmbH with effect from August 23rd, 2024. PLEXGROUP GmbH has assumed the legal succession. This merger combined the two original specialist areas (K/PLEX Konzepte für Kommunikation GmbH and aPLEX Corporate Architecture GmbH) that had operated independently since 1990.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Scholz & Volkmer: Wiesbaden-based brand and digital agency offering brand strategy, design, digital platforms, and content production — a comparable mid-size German competitor with overlapping service portfolio.
• KMS Team: Munich-based independent brand and corporate design agency with an integrated brand-strategy-to-implementation approach, comparable mid-size team, and German enterprise client list very similar in profile to PLEXGROUP.
• MetaDesign: Berlin-headquartered brand and corporate design agency with a similarly long heritage, comparable integrated brand-identity offering, and an overlapping DACH enterprise client base — PLEXGROUP's closest direct competitor.
• Strichpunkt Design: Stuttgart-based independent brand, corporate, and digital design agency with comparable focus on DACH enterprise clients and integrated brand communication services.

Broad incumbents

• Landor & Fitch: Global brand transformation and experience design agency (formerly Landor Associates), active in Germany and serving many of the same automotive, energy, and industrial enterprise clients PLEXGROUP targets.
• Interbrand: Global brand consultancy headquartered in New York with strong presence in Germany, offering strategy, naming, design, and brand valuation. Operates as a scaled network player against which PLEXGROUP competes for enterprise branding mandates.
• Serviceplan Group: Largest independent agency group in Europe, headquartered in Munich, with brand communication, marketing, and digital capabilities that compete with PLEXGROUP for major enterprise mandates in DACH.
• FutureBrand (Interpublic Group): Global brand strategy and design consultancy part of IPG, competing for the same large-enterprise brand identity and experience mandates as PLEXGROUP across multiple sectors.

Others

• GBN (German Brand Network): German branding industry association and event network of which PLEXGROUP is a member; functions as a peer ecosystem and competitive benchmark rather than a direct competitor.

Regional players

• Hauser Lacour: Frankfurt-based strategy consultancy specializing in brand strategy and transformation for B2B clients; comparable in scale and German enterprise focus, though more strategy-only than PLEXGROUP's design-architecture integration.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC4HB3DPeEp_ucVG9CPcuGnw
• Facebookfacebook.com/PLEXGROUP
• LinkedInlinkedin.com/company/plexgroup
• Instagraminstagram.com/plexgroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PLEXGROUP