What Taihei does

Taihei Group (太平グループ) is a privately-held, family-owned diversified conglomerate headquartered in Sugito, Saitama Prefecture, Japan, founded in 1964 as a lumber business and operating across 13+ business lines today. The group is held by the Hirako family and is structured around four core operating subsidiaries: Taihei Inc. (real estate leasing and development, pachinko/amusement, hospitality, golf), Taihei Home Co., Ltd. (custom home construction, subdivision housing, renovation), Taihei Building Management Co., Ltd. (comprehensive building maintenance, cleaning, and construction equipment services, ~984 employees), and Taihei Traffic Co., Ltd. (taxi services in the southern Saitama transport district, 22 vehicles). Adjacent owned-and-operated facilities include the Noda Taihei Golf Center (45-stall, 120-yard driving range, Chiba), the Higashi-Saitama Driving School, multiple Yume-land pachinko halls, the Hotel L&L hospitality chain, and the Brilliant Village Nikko glamping resort.

The group monetizes across a mix of revenue models: subscription/recurring revenue (golf memberships, monthly driving school fees, hotel stays, building maintenance contracts), transaction fees (pachinko/slot play, taxi fares, lesson drops-ins), and one-time licensing (custom home construction, subdivision sales). Pricing is published for most consumer-facing services (e.g., golf visitor rates at ¥1,200-1,700, driving school monthly fees at ¥8,640, lesson packages at ¥6,200-19,000). Go-to-market is hybrid: direct-to-consumer through physical storefronts and digital channels (LINE, Instagram, YouTube, official websites), sales-led for new graduate hiring and home construction (showroom visits, recruiting fairs), and relationship-based for building management contracts. Customers are predominantly individuals and households in northern Saitama and Chiba prefectures, with secondary B2B exposure through municipal building maintenance and property management.

The company's strategic posture has been evolutionary rather than disruptive: it expanded from lumber into real estate during the late-1960s land boom, pivoted to cash-based retail (pachinko) in 1986, and added each new business line via a dedicated subsidiary (1970 building management, 1978 home construction, 1986 Noda golf center). The 2024 opening of Taihei Shopping Plaza represents the most recent material expansion, and the group continues to invest in workforce expansion through ongoing new-graduate recruitment. There is no public listing, no external funding, and no AI/digital platform of note; the franchise is fundamentally a regional, family-controlled, multi-format operator anchored by long-tenured real estate and facility assets.

Name

Taihei

Legal name

株式会社太平

Website

https://taihei-g.co.jp

Company type

Private

Founded year

1964

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Taihei Group is a family-owned Japanese diversified conglomerate founded in 1964, operating 13+ business lines—real estate, pachinko, hospitality, golf, driving school, home construction, building management, and taxi—primarily serving individual residents and businesses in northern Saitama and Chiba prefectures.

Ownership category

akta.pro rank

Headquarters

HQ city

Saitama

HQ country

Japan

HQ region

Asia

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Others

Revenue model

1. 賃貸・不動産開発事業: 太平（株式会社太平）は賃貸事業・不動産開發を展開。不動産仲介・賃貸管理も含む。
2. パチンコ・スロット事業: パチンコ・スロット店舗「夢らんどグループ」を運営。レジャーアミューズメント事業。
3. 酒店・レジャーホテル事業: ホテルエルアンドエルグループを運営。酒店事業。
4. 注文建築・分譲・リフォーム事業: 太平ホーム株式会社が注文建築・分譲住宅開発・設計施工・リフォームを展開。太平ホームは宅地建物取引業許可保持（埼玉県知事12第8089号）。
5. 建物総合管理事業: 太平ビル管理株式会社が建物総合メンテナンス（清掃・保守管理・設備工事）を提供。施設警備・建築設備工事も含む。
6. タクシー事業: 太平交通株式会社が県南東部交通圏で一般乗用旅客自動車運送業を運営。県南東部交通圏（春日部市、草加市、越谷市、久喜市、八潮市、三郷市、蓮田市、幸手市、吉川市、宮代町、白岡町、杉戸町、松伏町、加須市一部）を営業区域とする。
7. ゴルフレンタル練習場事業: 野田太平 골프センター（千葉県野田市）を運営。打ち放題・レッスン・メンバー年会費・プリペードカード制で収益上げる。開場40周年（2026年時点）。
8. 自動車教習所事業: 東埼玉自動車教習所（埼玉県越谷市）を運営。指定自動車教習指導員資格保持者在籍。

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Taihei Group is a diversified business conglomerate that operates real estate leasing and development, custom home construction, comprehensive building maintenance, taxi transportation, golf driving range and instruction, driving school, pachinko/slot amusement facilities, hotel hospitality, and glamping resorts. Founded in 1964, the group serves primarily regional consumers and businesses across the Saitama and Chiba prefectures in Japan through its multiple wholly-owned subsidiaries.

Product overview

太平グループ総合事業商事は、日本埼玉県杉戸町 기반의 종합 기업 그룹입니다。主要企業4社で構成：株的太刀（不動產業・パチンコ・レジャーホテル）・太平ホーム（注文建築・分譲住宅）・太平ビル管理（建物メンテナンス）・太平交通（タクシー）。另有野田太平골프センター（골프練習장）・東埼玉自動車教習所等の運営。浙江求心力多样化经营模式、各社が独立して的事业を展開。

Differentiator

Problem solved

Functional benefit

Brands

• パチンコ・スロット夢らんどグループ (Yume-land Group): Pachinko and slot machine amusement facilities under the Yumeland brand
• ホテルエルアンドエルグループ (Hotel L&L Group)
• 野田太平 Golf Center (Noda Taihei Golf Center)
• 東埼玉自動車教習所 (Higashi-Saitama Driving School)

Products and services

• Taihei Home Custom Home Construction (太平ホーム株式会社) Custom-built residential home construction, housing development sales, design, construction, and renovation services for individual homeowners in the Saitama region. Includes in-house architect office and licensed real estate transaction capabilities.
• Taihei Building Management Services (太平ビル管理株式会社) Comprehensive building maintenance services including cleaning, security management, equipment construction (HVAC, water supply, electrical), and facility operations for corporations, government agencies, and commercial property owners.
• Taihei Traffic Taxi Service (太平交通株式会社) Taxi transportation services in the Saitama South Eastern Traffic District using top-tier Toyota Crown vehicles with smartphone dispatch application for booking.
• Noda Taihei Golf Center (野田太平ゴルフセンター) Golf driving range facility with 45-station two-floor setup, 120-yard full-service range, and practice area offering ball-rental, lessons, and membership services to golfers and beginners.
• Taihei Golf School (太平ゴルフスクール) Systematic golf instruction program led by PGA teaching professionals, offering multiple lesson courses including Taihei Golf School, NVC★ACAD (basic and regular courses), Mizuno Golf School (monthly subscription), and one-point lessons. Reservation system "Reserve" provides multiple level lessons.
• Higashi-Saitama Driving School (東埼玉自動車教習所) Automobile driving school in Koshigaya City, Saitama Prefecture, employing certified driving instructors and providing license examination services for ordinary vehicles and other vehicle categories.
• Yume-land Group Pachinko and Slot (パチンコ・スロット夢らんどグループ) Pachinko and slot machine amusement facility operations under the Yumeland brand, providing entertainment services to consumers across multiple locations including Heiwa Yumeland.
• Hotel L&L Group (ホテルエルアンドエルグループ) Hotel and hospitality services under the Hotel L&L brand, providing accommodation and leisure hospitality to travelers and tourists.
• Brilliant Village Nikko Glamping Resort (グランピングリゾートブリリアントヴィレッジ日光) Glamping resort facility located in Nikko City, providing outdoor leisure hospitality services to consumers seeking nature-based accommodation experiences.
• Taihei Real Estate Leasing and Development (株式会社太平) Real estate leasing operations and property development, providing commercial and residential property management services. Diversified business trading including pachinko, hotel, golf, and driving school businesses.

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• パチンコ・スロット夢らんどグループcoreOthers · 24 October 1964太平グループの関連企業としてパチンコ・スロット店舗「夢らんどグループ」を運営。平方夢らんど等、複数の店舗を展開。太平グループ全体の娱乐事業を支えるコア事業之一。
• ホテルエルアンドエルグループcoreOthers · 24 October 1964太平グループの関連企業として酒店・レジャーホテル事業「ホテルエルアンドエルグループ」を運営。酒店事業を展開。太平グループ全体の宿泊· hospitality事業を担当。
• グランピングリゾートブリリアントヴィレッジ日光minorOthers · 24 October 1964日光市に所在するグランピングリゾート施設。太平グループ関連企業として 운영。
• 埼玉りそな銀行（杉戸支店）minorOthers太平グループ主要取引先金融機関の一つ。太平ホーム・太平ビル管理等の取引銀行。
• 栃木銀行minorOthers太平グループ主要取引先金融機関。太平ホーム・太平ビル管理等との取引関係。
• 埼玉りそな銀行（杉戸支店）minorOthers太平ビル管理の取引金融機関。
• 埼玉りそな信金（杉戸支店）minorOthers太平ビル管理の取引金融機関。
• 栃木銀行（幸手支店）minorOthers太平ビル管理の取引金融機関。
• 公益社団法人全国ビルメンテナンス協会minorOthers太平ビル管理株式会社が加盟する業界団体。同協会を通じて業界の標準・規範に準拠した建物管理サービスを提供。
• 埼玉りそな銀行・栃木銀行minorOthers太平ホーム株式会社の取引金融機関。住宅事業展開のメインバンク。

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Resort Trust: Hospitality and membership-based resort/hotel group (XIV, Trust Garden) with leisure and senior living operations. Comparable for combining hotel operations, membership subscription revenue, and Japanese leisure market positioning.
• Midori Anzen: Operator of Midori Driving School chain across Japan. Direct peer to Taihei's Higashi-Saitama Driving School, both holding designated driving instructor credentials and serving regional student markets.
• Tokyu Recreation: Operator of bowling, sports, and leisure facilities under Tokyu group. Comparable for operating physical leisure/amusement venues in Japanese metropolitan areas with recurring membership models.
• Universal Entertainment: Pachinko machine manufacturer with amusement operations and resort development. Comparable for pachinko segment overlap and diversification into leisure/hospitality businesses in Japan.
• Round One Corporation: Multi-location indoor amusement complex operator (bowling, karaoke, sports) in Japan. Comparable for operating physical leisure facilities serving local consumers with subscription/usage-based pricing models.
• Nihon Kotsu: Tokyo-based taxi and transportation services operator with premium fleet and dispatch services. Direct peer to Taihei Traffic for taxi operations, though at substantially larger scale and broader geographic coverage.
• Heiwa Corporation: Japanese diversified conglomerate operating pachinko (Heiwa/PGM), golf courses, hotels, and real estate development. Closest direct peer given similar multi-business structure, geographic concentration in Kanto, and overlap across pachinko, real estate, and leisure facilities.
• Fields Corporation: Diversified entertainment and pachinko-related group with content, amusement, and real estate segments. Comparable for combining pachinko amusement operations with broader portfolio diversification in Japan.

Broad incumbents

• Daiwa House Industry: Japan's largest home builder with custom home, subdivision, and renovation operations. Relevant overlap with Taihei Home's custom-built and subdivision housing business, though Daiwa House is far larger and operates nationally.
• Ichigo Group: Japanese real estate investment and operating company managing office, residential, and leisure properties. Comparable for diversified real estate holdings and operating businesses in regional Japan markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCP0_DTsKxEkRRXPnhvnOYAA
• Instagraminstagram.com/taiheigolf

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Taihei