Americans United Against Destructive Driving

What Americans United Against Destructive Driving does

Americans United Against Destructive Driving (AUADD) is a 23-year-old all-volunteer registered federal charity founded in 2003 and headquartered in Willowbrook, United States, by William Piecuch. The organization's primary mission is highway safety, delivered through a community-based teen driver education program that has reached over 400,000 teens since inception. AUADD operates as a nonprofit with no paid staff, relying entirely on volunteer labor and donated resources to deliver its programs.

AUADD's service portfolio spans three core areas: teen driver safety education (being transformed into a mobile application targeting over one million teens annually with interactive features and potential scholarship components); crash victim assistance via the 'Let's Give Them a LYFT' program, which provides free transportation to families who have lost their only vehicle at a $50-per-ride donation cost; and a free Power of Attorney Estate Service for individuals and families in need. The organization distributes services through direct charitable delivery, a LYFT channel partnership, and a digital donation platform that accepts stocks, cryptocurrency, mutual funds, RMDs, and appraised assets including real estate, jewelry, and art.

Revenue is generated entirely through donations and sponsorships rather than beneficiary charges. Key revenue streams include general donations, appraised asset contributions (liquidated to fund programs), corporate sponsorships, and time-limited matched donation campaigns — most notably a fourfold match with the Ford Foundation through December 31, 2025 supporting the driver education app. AUADD has also entered a thematic partnership with Plantd for Earth Month 2026, and is actively pursuing enterprise sponsorship relationships as a new B2B fundraising channel. No revenue figures are publicly disclosed, and the organization's scale metrics (400,000 cumulative teen touchpoints, all-volunteer staffing, small Willowbrook base) are consistent with a sub-$1M annual inflow.

Name

Americans United Against Destructive Driving

Legal name

Americans United Against Destructive Driving

Website

https://auadd.org

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

AUADD is a 23-year-old all-volunteer US registered federal charity that delivers free teen driver safety education, free crash victim transportation via LYFT, and free Power of Attorney estate services, funded entirely through donations, corporate sponsorships, and matched giving campaigns.

Ownership category

akta.pro rank

Product category

Highway Safety Nonprofit Services

NAICS

Social Assistance (624), Child and Youth Services (62411), Educational Support Services (611710)

SIC

Services-Social Services (8300)

akta.pro primary industry

Education in Emergencies (EiE) & Safe Schools (BPADAKAJ)

Keywords

• Highway safety education
• Teen driver education
• Crash victim assistance
• Road safety nonprofit
• Victim support services

Headquarters

HQ city

Willowbrook

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. General Donations: AUADD accepts monetary donations via a general donation page launched December 20, 2025, offering diverse giving options including stocks, cryptocurrency, mutual funds, and Required Minimum Distributions (RMDs). Donors can direct contributions to specific programs.
2. Appraised Asset Donations: AUADD accepts donations of appraised assets including real estate, jewelry, and art, which are liquidated to fund highway safety programs and victim support services.
3. Corporate Sponsorships: AUADD launched a corporate sponsorship program to fund the expansion of its teen driver education efforts and mobile app development, targeting companies seeking to associate with road safety and youth education initiatives.
4. Matched Donation Campaigns: AUADD runs time-limited donation-matching campaigns, such as the Ford Foundation partnership offering a fourfold match on donations, to accelerate fundraising for specific initiatives like the driver education app.

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels5 records

Core offering

AUADD is a nonprofit highway safety charity that delivers free teen driver safety education, victim assistance services including crash-victim transportation, and estate planning support to individuals and families in need. All programs are provided at no cost to beneficiaries and are funded entirely through donations, corporate sponsorships, and matched-giving campaigns.

Product overview

Americans United Against Destructive Driving (AUADD) offers a suite of highway safety and victim assistance programs. The core offerings include a Teen Driver Education Program (established 2003) that educates teens on safe driving, now being transformed into a Driver Education App for mobile platforms. Victim support is provided through the 'Let's Give Them a LYFT' program which offers free transportation. Additional services include a Power of Attorney Estate Service for estate planning assistance, all supported by a General Donation Platform accepting diverse contribution methods. The organization is expanding its reach through a new Corporate Sponsorship Program.

Differentiator

Problem solved

Functional benefit

Products and services

• Teen Driver Education Program Community-based highway safety education program for teens that has educated over 400,000 teens since 2003 and is being transformed into a mobile app to scale reach. Free to teen participants.
• Let's Give Them a LYFT Program Free transportation program for crash victims who have lost their only vehicle, delivered in partnership with LYFT. Each $50 donated enables transportation for a family of four to essential activities such as work, medical appointments, and school.
• Power of Attorney Estate Service Free estate planning service handled by AUADD's team of professionals to assist individuals and families in need with Power of Attorney needs. No cost to the beneficiary.
• General Donation Platform Public-facing donation platform offering diverse giving options including stocks, cryptocurrency, mutual funds, RMDs, and appraised assets (real estate, jewelry, art). Donors can direct contributions to specific AUADD programs.
• Corporate Sponsorship Program Corporate sponsorship offering that funds the expansion of AUADD's teen driver education program and mobile app development, targeting companies seeking to associate with road safety and youth education initiatives.

Quantifiable outcome

• Over 400,000 teens educated in driver safety since 2003
• +2 more outcomes

Segments3 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered minor and core.

• PlantdminorGTM or Marketing Partner · 1 April 2026AUADD and Plantd announced a partnership during Earth Month 2026 to promote road safety and environmental conservation. AUADD will raise funds for Plantd's reforestation efforts through various events and campaigns, combining AUADD's teen education program (which has educated over 400,000 teens since 2003) with Plantd's global tree-planting operations.
• LYFTcoreChannel Partner/ Reseller/ Distributor · 17 December 2025AUADD launched the 'Let's Give Them a LYFT' program in partnership with LYFT to provide free rides to victims of crashes who have lost their only vehicle. LYFT provides the transportation service while AUADD funds the rides through donations ($50 per ride for a family of four).

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• National Safety Council (NSC): Large, established safety organization covering roadway, workplace, and home safety with paid staff and broad programming. Comparable to AUADD in the road safety education space but operates as a much broader, established incumbent.
• AAA Foundation for Traffic Safety: Research and education foundation affiliated with AAA focused on traffic safety, including teen driver behavior research. Comparable mission area to AUADD but with significantly greater funding and research-driven approach.

Direct peers

• National Road Safety Foundation (NRSF): Nonprofit that produces and distributes free driver safety education materials and programs to schools and communities. Directly comparable to AUADD in its focus on driver safety education for young people.
• Students Against Destructive Decisions (SADD): Youth-focused nonprofit empowering students to make safe decisions around driving, including substance-impaired driving. Directly comparable to AUADD's teen driver education mission and youth-led awareness model.
• Mothers Against Drunk Driving (MADD): National nonprofit focused on preventing drunk and destructive driving through education, victim support, and legislative advocacy. Closest direct peer to AUADD given overlapping mission in destructive-driving prevention, victim services, and teen/youth education.
• Impact Teen Drivers: Nonprofit dedicated to preventing reckless and distracted driving among teens through education and awareness campaigns. Comparable in scale and target audience to AUADD's teen education program.

Others

• Safe Kids Worldwide: Global nonprofit dedicated to preventing childhood injuries, including those related to traffic and pedestrian safety. Adjacent peer with overlapping youth-safety education focus but broader injury-prevention mandate.
• American Driver and Traffic Safety Education Association (ADTSEA): Professional association for driver and traffic safety educators, setting curriculum standards for driver education programs. Adjacent to AUADD as an infrastructure/standards body in driver education rather than direct competitor.

Emerging players

• Together for Safer Roads: Coalition of private-sector companies working to improve road safety globally through data and programs. Adjacent to AUADD's corporate sponsorship model and road safety mission but operates via corporate coalition rather than direct education.
• National Organizations for Youth Safety (NOYS): Coalition of youth safety organizations focused on teen driving, substance abuse prevention, and other youth risk behaviors. Comparable to AUADD in youth-targeted safety advocacy but functions as a coalition rather than direct service provider.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/AuaddOrg
• LinkedInlinkedin.com/company/americans-united-against-destructive-driving

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Americans United Against Destructive Driving