AV Direct
AV Direct is a Las Vegas-based audiovisual equipment rental company that supplies 4K monitors, LED video walls, projectors, sound systems, and on-site technical support to trade show exhibitors and event organizers across 11 major US convention center markets.
- Company typePrivate
- Founded2003
- HeadquartersLas Vegas, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What AV Direct does
AV Direct (operating as AVDIRECT) is a Las Vegas-based, privately held audio visual equipment rental company founded in 2003 by the same team that launched IT rental firm Rentsys in 1990. The company rents display, audio, and interactive hardware to trade show exhibitors, meeting planners, and event organizers across 11 major US convention center markets, supporting nearly 300 events per year and more than 6,000 events cumulatively over its 22-year operating history.
Its core inventory centers on visual display technology, including Samsung and LG 4K monitors ranging from 24" to 98", 2.5mm pixel pitch and curved LED video wall panels, 4K ultra-bright projectors, and interactive touch screen monitors and kiosks, complemented by Bose sound systems and wireless microphone packages. The company delivers equipment directly to exhibitor booths and provides ESCA-badged on-site technical staff who handle setup, configuration, testing, and live event support. AV Direct holds no patents, proprietary software, or technology platforms; its offering is fundamentally a logistics-and-labor service wrapped around commodity AV hardware.
The business operates on a quote-based, transactional rental model with pay-as-you-go billing, primarily targeting trade show exhibitors and corporate event buyers as its principal customer segment. Distribution is exclusively direct via field sales and on-site presence at convention centers, with no disclosed digital channels, e-commerce, or recurring/contracted revenue streams. There are no external funding rounds, no M&A activity, and no institutional ownership; the founders retain full operational control of the company.
AV Direct firmographics
Firmographics- Name
- AV Direct
- Legal name
- AV Direct
- Website
- https://avdirect.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AV Direct is a Las Vegas-based audiovisual equipment rental company that supplies 4K monitors, LED video walls, projectors, sound systems, and on-site technical support to trade show exhibitors and event organizers across 11 major US convention center markets.
- Ownership category
- akta.pro rank
AV Direct industry classification
Industry- Product category
- Audio Visual Equipment Rental Services
- NAICS
- Consumer Electronics and Appliances Rental (532210)
- SIC
- Services-Miscellaneous Equipment Rental & Leasing (7350)
- akta.pro primary industry
- Audio-Visual (AV) Systems & Rentals (Audio, Video, Projection, LED Walls) (THAHAEAA)
- akta.pro secondary industry
- Audio-Visual Equipment Rentals (Sound, Projection, Screens) (HSACAFAF)
Keywords
Where AV Direct is headquartered
LocationHeadquarters
- HQ city
- Las Vegas
- HQ country
- United States
- HQ region
- North America
Offices11 records
Markets served
AV Direct business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Audio Visual Equipment Rental: Rental of audio visual equipment including monitors, LED video walls, projectors, sound systems, and touch screens for trade shows and events. Equipment is provided with setup, delivery, and on-site technical support services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Equipment rental with on-site support |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
AV Direct product offering
Product offeringCore offering
AV Direct is an audio-visual rental company that supplies monitors, LED video walls, projectors, sound systems, touch screens, and kiosks to exhibitors at major US trade shows and convention centers. Each rental includes on-site delivery, setup, configuration, testing, and ESCA-badged technical support before, during, and after the event.
Product overview
AV Direct is an Audio Visual rental company providing equipment rental solutions for meetings, events, and trade shows. Their product portfolio centers on visual display technology including Samsung and LG 4K monitors (ranging from 24" to 98"), LED video wall panels (both standard 2.5mm and curved variants), 4K ultra-bright projectors, and touch screen monitors and kiosks. Audio offerings include Bose sound systems and wireless microphones. The company differentiates through on-site delivery, setup, configuration, and technical support services by ESCA-badged personnel, operating across major convention centers in Las Vegas, Orlando, Atlanta, New Orleans, Anaheim, San Diego, Dallas, Houston, Austin, San Antonio, and Nashville.
Differentiator
Problem solved
Functional benefit
Products and services
- 4K Monitor Rentals Rental of Samsung and LG branded 4K resolution monitors from 24" to 98" for trade show booths, presentations, and events at convention centers.
- LED Video Wall Rentals Rental of 2.5mm pixel pitch LED video wall panels and curved LED video wall panels for high-resolution, large-format displays at events and trade shows.
- 4K Ultra-Bright Projector Rentals Rental of high-brightness 4K projectors for large venue projection at events and conferences.
- Sound System Rentals Rental of Bose audio equipment including speakers, sound systems, and wireless microphone systems for event audio reinforcement and presentations.
- Touch Screen Monitor and Kiosk Rentals Rental of interactive touch screen monitors and self-service touch screen kiosks for attendee engagement, event information, and registration at trade shows and events.
- On-Site Technical Support and Equipment Setup Services ESCA-badged technical support personnel present on-site before, during, and after every event, handling equipment delivery to booth, setup, configuration, connection, and testing for trade show exhibitors and corporate event organizers.
Companies that use AV Direct
Customer profileSegments1 record
Ideal customer profiles1 record
AV Direct technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
AV Direct partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
AV Direct competitors and assessment
Company assessmentDirect peers
- Swank Audio Visuals: Swank Audio Visuals provides AV equipment rental, staging, and on-site technical support for trade shows, conventions, and corporate meetings — a directly comparable service offering and customer base to AV Direct.
- AV Concepts: AV Concepts provides large-scale AV rental, LED video walls, and event technology support for trade shows and live events, closely mirroring AV Direct's exhibitor-focused rental and on-site service model.
- Freeman: Freeman is one of the largest trade show services providers in the US, offering AV rental, exhibit design, and on-site event support to exhibitors at major convention centers — directly comparable to AV Direct's core exhibitor-rental model.
- Meeting Tomorrow: Meeting Tomorrow rents AV equipment (monitors, projectors, sound systems) to businesses for meetings, events, and trade shows with delivery and setup — a closely comparable B2B AV rental model to AV Direct.
- Hargrove: Hargrove provides event production, AV rental, and on-site technical services for trade shows, conventions, and corporate events nationwide — directly comparable to AV Direct's full-service exhibitor offering.
- SmartSource Rentals: SmartSource rents AV and IT equipment for trade shows, corporate meetings, and events with on-site support — a near-identical service profile to AV Direct and a direct competitor in the same exhibitor segment.
Broad incumbents
- PRG (Production Resource Group): PRG is a global event production company providing audio, video, lighting, and rigging for live events and trade shows. It overlaps with AV Direct on the AV rental and on-site technical support side but serves a broader production scope.
- Creative Technology (CT): Creative Technology delivers AV rental, display technology, and event production services globally for trade shows, broadcast, and live events. It competes with AV Direct in the convention/exhibitor space but at significantly larger scale.
- Encore Global (formerly PSAV): Encore is the largest dedicated event technology and AV services provider for hotels and convention centers globally. It competes with AV Direct for exhibitor and event AV budgets but operates at far greater scale and scope.
- Solotech (formerly Nationwide Video): Solotech is a large-scale provider of AV, video, and lighting rental for live events and trade shows. It competes with AV Direct for exhibitor and convention center business but operates a much broader production portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
AV Direct social profiles
Digital presenceAV Direct financial estimates
Financial estimateRevenue estimate
Valuation estimate
AV Direct leadership team
Management profileNumber of profiles
AV Direct funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AV Direct M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AV Direct
What does AV Direct do?
AV Direct is an audio-visual rental company that supplies monitors, LED video walls, projectors, sound systems, touch screens, and kiosks to exhibitors at major US trade shows and convention centers. Each rental includes on-site delivery, setup, configuration, testing, and ESCA-badged technical support before, during, and after the event.
Is AV Direct a public or private company?
AV Direct is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AV Direct founded?
AV Direct was founded in 2003. It employs 11 to 50 people.
Where is AV Direct based?
AV Direct is headquartered in Las Vegas, United States, in the North America region.
How does AV Direct make money?
One revenue line is on record: audio Visual Equipment Rental.
Who are AV Direct's main competitors?
Direct peers on record are Swank Audio Visuals, AV Concepts, Freeman, Meeting Tomorrow, Hargrove and SmartSource Rentals. Broad incumbents are PRG (Production Resource Group), Creative Technology (CT), Encore Global (formerly PSAV) and Solotech (formerly Nationwide Video).
Does AV Direct have an API?
No public API is recorded for AV Direct.
What industry is AV Direct in?
AV Direct's product category is Audio Visual Equipment Rental Services. Its primary akta.pro industry code is THAHAEAA, Audio-Visual (AV) Systems & Rentals (Audio, Video, Projection, LED Walls), with a secondary code of HSACAFAF, Audio-Visual Equipment Rentals (Sound, Projection, Screens). Its NAICS code is 532210 and its SIC code is 7350.