Be Digital
Be Digital is a New Zealand-headquartered ICT services firm (founded 2015, 1-10 employees) providing web design, hosting, cloud, security, AI, and managed IT services to SMBs and mid-market enterprises across New Zealand, Australia, and India via a Microsoft Tier 1 Partner reseller model.
- Company typePrivate
- Founded2015
- HeadquartersAuckland, New Zealand
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Be Digital does
Be Digital Limited is a New Zealand-headquartered private ICT services provider founded in 2015, operating from offices in Auckland, Australia, and India with 1-10 employees. The company delivers a multi-line "As a Service" portfolio under sub-brands Be Online (domains, web design, graphic design, digital marketing), Be Cloud (shared/VPS/dedicated hosting, Microsoft Azure, Office 365, Microsoft 365, Dynamics 365 resale), Be Secure (device security, backup and recovery, SSL, SIEM), Be Connect (telephony, SIP trunking, VOIP, hardware procurement), DigitalShield (fixed-fee per-user managed IT), and Be AI (AI integration and automation). Underlying technology is largely a partner-stacked architecture: cPanel/Plesk, GoDaddy/SecureServer reseller infrastructure (program ID 519299), Microsoft Tier 1 Partner platform, Trend Micro and SiteLock for security, KeepItSafe for backup, and NodePing for monitoring, with no disclosed proprietary platform or patents.
The business model blends transactional SaaS-style subscriptions (domains from $9.99/yr, hosting from $8.31/mo, VPS from $35.59/mo, dedicated from $154.28/mo, Be Connect from $29.99/mo) with managed services (DigitalShield per-user-per-month) and project-based professional services (web design, digital marketing, custom web development, AI integration). Go-to-market is dual-track: self-service online sales for low-ticket products and consultative field sales for DigitalShield, web design, and IT procurement. Customer segments span SMBs, mid-market, and select corporate enterprises across New Zealand, Australia, and India, with named testimonials including NZ-Fiji Trade, Destination New Zealand, Outer City, and Oceania International Import & Export. The company emphasizes ITIL-certified professionals, 24/7/365 support, 99.9% uptime SLAs, and a "Your Growth is Important for Ours" value proposition, with no disclosed funding, revenue, or headcount growth metrics.
Be Digital firmographics
Firmographics- Name
- Be Digital
- Legal name
- Be Digital Limited
- Website
- https://bdigital.co.nz
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Be Digital is a New Zealand-headquartered ICT services firm (founded 2015, 1-10 employees) providing web design, hosting, cloud, security, AI, and managed IT services to SMBs and mid-market enterprises across New Zealand, Australia, and India via a Microsoft Tier 1 Partner reseller model.
- Ownership category
- akta.pro rank
Be Digital industry classification
Industry- Product category
- Managed IT Services
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210), Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Digital Strategy & Transformation (BPAHAEAA)
- akta.pro secondary industries
- Workplace Accessibility, Adoption & Change Management (Digital Adoption, training, comms) (BPAEAIAN), Workplace Service Desk & Onsite Support (Deskside/Field Services, VIP Support) (BPAEAIAJ)
Keywords
Where Be Digital is headquartered
LocationHeadquarters
- HQ city
- Auckland
- HQ country
- New Zealand
- HQ region
- Oceania
Offices3 records
Markets served
Be Digital business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Hosting Services: Shared hosting, VPS, and dedicated server hosting services with monthly billing. Revenue generated through recurring subscription fees with tiered pricing based on resource allocation and management levels.
- Domain Registration: Domain registration and management services with annual billing. Includes domain locking, DNS control, domain forwarding and masking services.
- DigitalShield Managed Services: One-stop digital managed service offered as a fixed fee per user per month. Includes 24x7 support, monitoring, IT consulting, and strategic partnership for all business ICT needs.
- Web Design & Development: Custom web design and development services including website builder tools, graphic design, and digital marketing. One-time project-based revenue with potential ongoing maintenance contracts.
- Digital Marketing Services: Video marketing, social media marketing, SEO services, and digital marketing consultation. Project-based and retainer arrangements.
- Be AI Solutions: AI-powered business solutions including conversational AI, intelligent process automation, and AI integration services for applications and business processes.
- Telecommunication Services: Be Connect telecommunications including toll-free numbers, SIP trunking, VOIP solutions, and internet connectivity. Monthly subscription with usage-based components for calling services.
- IT Procurement: Hardware, software, and licensing procurement services. Revenue from product sales margins and procurement management fees.
- Microsoft 365 Resale: Resale of Microsoft 365 Business, Enterprise, and Education plans. Be Digital is a Microsoft Tier 1 Partner.
- Microsoft Azure Services: Azure cloud platform services and migration support as a Microsoft partner.
- Security Services: Device security, antivirus, SSL certificates, website security, and backup solutions. Subscription and per-item pricing models.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Domain Registration - starting at $9.99/year |
| Subscription | Monthly | Shared Hosting - from $8.31/month |
| Subscription | Monthly | Virtual Private Server - from $35.59/month |
| Subscription | Monthly | Dedicated Server - from $154.28/month |
| Subscription | Monthly | Personal Dedicated Server - $194.98/month |
| Subscription | Monthly | Be Connect Telecommunication - from $29.99/month |
| Per seat | Monthly | DigitalShield - per user per month (fixed fee) |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Be Digital product offering
Product offeringCore offering
Be Digital provides end-to-end digital managed services for businesses, including web design and development, domain registration, web hosting (shared, VPS, dedicated), cloud services (Microsoft Azure, Office 365, Microsoft 365, Dynamics 365), cybersecurity (web, device, backup/recovery, SIEM), telecommunications (VOIP, SIP trunking, toll-free), IT procurement, and the proprietary DigitalShield per-user managed IT service. The company bundles these capabilities under the brands Be Online, Be Cloud, Be Secure, Be Connect, Be AI, and DigitalShield.
Product overview
Be Digital is a New Zealand-based ICT solutions provider offering a comprehensive suite of digital services organized under four core product lines: Be Online (domain registration, web design, graphic design, digital marketing), Be Cloud (web hosting with cPanel/Plesk, Microsoft Azure, Office 365, Dynamics 365), Be Secure (device security, backup & recovery, SSL certificates, SIEM), and Be Connect (telecommunications, VOIP, SIP trunking, hardware procurement). The portfolio also includes DigitalShield managed IT service and Be AI artificial intelligence solutions. The company operates as a Microsoft Tier 1 Partner and offers solutions for small, medium, and corporate enterprises with an 'as a service' business model.
Differentiator
Problem solved
Functional benefit
Brands
- Be Online: Online presence solutions including domain registration, website development, email services, digital marketing, and SEO.
- Be Cloud
- Be Secure
- Be Connect
- Be AI
- DigitalShield
Products and services
- Be Online (Web Design & Development) Custom website design and development, website builder tools, graphic design, digital marketing, and SEO services for SMBs and enterprises seeking to establish or grow their online presence.
- Be Cloud (Web Hosting) Shared hosting, VPS, dedicated servers, WordPress hosting, and business hosting with cPanel and Parallels Plesk control panels, 99.9% uptime guarantee, and 24/7 support.
- Domain Registration Services Domain registration, transfer, bulk registration, domain locking, DNS control, domain forwarding and masking, and private registration from $9.99/year.
- DigitalShield Managed IT Service Proprietary managed IT service providing 24x7 support, monitoring, IT consulting, and flexible scaling for a fixed monthly per-user fee, covering all business ICT needs.
- Be AI Solutions AI-powered business solutions including conversational AI, intelligent process automation, NLP-based chatbots, image recognition, and AI integration services for business applications.
- Be Connect Telecommunication Services Telecommunications solutions including toll-free numbers (0800/0508), SIP trunking, VOIP, cloud PBX, internet connectivity, and softphone applications, from $29.99/month.
- Be Secure (Cybersecurity Solutions) Cybersecurity solutions including web security (SSL, SiteLock, code signing), device security (Trend Micro antivirus), backup & disaster recovery, SIEM, firewall, and spam protection.
- IT Procurement Services ICT equipment procurement including hardware (desktops, laptops, tablets, servers, mobile devices), software licensing, network devices, premise security solutions, cloud provisioning, and IT asset disposal with certificates of destruction.
- Microsoft 365 Resale Resale of Microsoft 365 Business, Enterprise, and Education editions combining Office 365 productivity tools, Windows 10, and Enterprise Mobility + Security, delivered as a Microsoft Tier 1 Partner.
- Microsoft Azure Services Microsoft Azure cloud platform resale and migration services including hybrid cloud, AI services, DevOps tools, and 100+ cloud services for building, deploying, and managing applications.
- Microsoft Dynamics 365 Resale Resale and implementation of Microsoft Dynamics 365 intelligent business applications including Sales, Customer Service, Field Service, Talent, Finance & Operations, Retail, Project Service Automation, and Marketing modules.
- Digital Marketing Services Video marketing, social media marketing (Facebook, Twitter, YouTube, LinkedIn), SEO, email marketing, and pay-per-click management to increase online presence, brand awareness, and customer engagement.
- Backup & Disaster Recovery Automated online backup, off-site storage in multiple data centers, highest encryption standards, bare-metal restore, and failover virtual machines for business continuity.
Quantifiable outcome
- Increased operational efficiency by 10% through fleet tracking solution deployment
- +1 more outcomes
Companies that use Be Digital
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles2 records
Be Digital technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability9 records
Feature4 records
Be Digital partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- MicrosoftcoreMicrosoft Tier 1 Partner for Azure cloud platform, Microsoft 365, and Dynamics 365. Be Digital resells and implements Microsoft's full suite of productivity and cloud solutions including Office 365, Windows 10, Enterprise Mobility + Security, and Azure services.
- SiteLockcoreSiteLock provides website security services integrated into Be Digital's hosting and security offerings. SiteLock scanning tools detect malicious/suspicious code and activity on customer websites.
- KeepItSafecoreISO 27001 certified backup solution provider. KeepItSafe provides enterprise-grade online backup and disaster recovery services as part of Be Digital's backup and recovery offerings.
- Trend MicrocoreTrend Micro provides device security and antivirus solutions covering over 250 million endpoints and 500,000+ companies globally. Their connected threat defense technology protects against ransomware, cyber attacks, and targeted attacks including WannaCry variants.
- SecureServer (GoDaddy)coreSecureServer (GoDaddy subsidiary) provides the underlying infrastructure for Be Digital's hosting services, domain registration, SSL certificates, and website builder tools. Be Digital acts as a reseller with program ID 519299.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
Be Digital competitors and assessment
Company assessmentRegional players
- CyberCX: Australia/NZ-focused cybersecurity services firm — competes specifically with Be Digital's Be Secure, Trend Micro-powered device security, and SIEM offerings.
- Xero (NZ tech): Although a SaaS business, Xero is a NZ tech company that sells a digital tooling ecosystem to SMBs via partner advisors — analogous distribution pattern to Be Digital's SMB-focused multi-service platform.
Direct peers
- GoDaddy: Underlying platform and direct competitor for Be Digital's reseller domains, hosting, and website builder products; also partnered via SecureServer — Be Digital competes for the same SMB customers.
- Bulletproof (NZ) / Australasian MSPs: NZ-based managed services and cloud provider specializing in Microsoft Azure and 365 — comparable customer profile and managed-services model to Be Digital's Be Cloud and DigitalShield.
- Datacom: Large Australasian IT services and MSP headquartered in NZ; competes head-on with Be Digital for SMB and enterprise managed services, cloud, and digital transformation work across New Zealand and Australia.
Broad incumbents
- Spark Business (Spark NZ): NZ incumbent telco that bundles connectivity, cloud, security, and managed ICT services for SMB and enterprise — overlapping heavily with Be Digital's Be Connect, Be Cloud, and Be Secure offerings.
- Fujitsu New Zealand: Global IT services player with NZ operations delivering managed services, cloud, and digital workplace — directly competes for mid-market and enterprise ICT transformation contracts.
- One NZ (Vodafone NZ) Business: Major NZ telco and enterprise ICT provider offering connectivity, cloud, security, and managed services — a broad incumbent for Be Connect and DigitalShield-style engagements.
- Infosys / Wipro (NZ operations): Global IT services majors with APAC presence — compete with Be Digital for digital transformation, cloud migration, and managed-services deals in Australia and NZ, particularly at the corporate end.
- Insight Enterprises: Global IT solutions integrator covering hardware procurement, cloud, and managed services — overlaps with Be Digital's IT procurement, Microsoft 365/Azure resale, and DigitalShield in the mid-market.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Be Digital social profiles
Digital presenceBe Digital compliance and trust
Trust signalCompliance5 records
Be Digital financial estimates
Financial estimateRevenue estimate
Valuation estimate
Be Digital leadership team
Management profileNumber of profiles
Profiles4 records
Be Digital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Be Digital M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Be Digital
What does Be Digital do?
Be Digital provides end-to-end digital managed services for businesses, including web design and development, domain registration, web hosting (shared, VPS, dedicated), cloud services (Microsoft Azure, Office 365, Microsoft 365, Dynamics 365), cybersecurity (web, device, backup/recovery, SIEM), telecommunications (VOIP, SIP trunking, toll-free), IT procurement, and the proprietary DigitalShield per-user managed IT service. The company bundles these capabilities under the brands Be Online, Be Cloud, Be Secure, Be Connect, Be AI, and DigitalShield.
Is Be Digital a public or private company?
Be Digital is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Be Digital founded?
Be Digital was founded in 2015. It employs 1 to 10 people.
Where is Be Digital based?
Be Digital is headquartered in Auckland, New Zealand, in the Oceania region.
How does Be Digital make money?
Eleven revenue lines are on record. Hosting Services are the primary driver. The others are domain Registration, digitalShield Managed Services, web Design & Development, digital Marketing Services, be AI Solutions, telecommunication Services, IT Procurement, microsoft 365 Resale, microsoft Azure Services and security Services.
Who are Be Digital's main competitors?
Regional players on record are CyberCX and Xero (NZ tech). Direct peers are GoDaddy, Bulletproof (NZ) / Australasian MSPs and Datacom. Broad incumbents are Spark Business (Spark NZ), Fujitsu New Zealand, One NZ (Vodafone NZ) Business, Infosys / Wipro (NZ operations) and Insight Enterprises.
Does Be Digital have an API?
No public API is recorded for Be Digital.
What industry is Be Digital in?
Be Digital's product category is Managed IT Services. Its primary akta.pro industry code is BPAHAEAA, Digital Strategy & Transformation, with a secondary code of BPAEAIAN, Workplace Accessibility, Adoption & Change Management (Digital Adoption, training, comms). Its NAICS code is 518210 and its SIC code is 7370.