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M2M ONE

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uuid002drnk

Namestring
M2M ONE
Legal namestring
M2M One Pty Ltd
Websiteurl
m2mone.com.au
Company typeenum
Private
Founded yearint
2011
Descriptiontext

M2M One is an Australia and New Zealand-based industrial IoT connectivity platform provider operating as M2M One Pty Ltd, headquartered in Melbourne with a regional office in Auckland. Founded in 2011, the company delivers cellular, satellite, and LPWAN connectivity services for industrial and enterprise IoT deployments, reporting 850,000+ connected devices and 35+ TB of monthly data traffic across Telstra, Optus, Iridium, and Inmarsat networks. Its core offering centers on multi-form-factor IoT SIM cards (Standard, Micro, Nano, Industrial, Machine Solderable), NB-IoT token-based plans, a Global SIM spanning 500+ carriers in 180+ countries, and a carrier-grade IoT eSIM service launched in partnership with Telstra in November 2025. The portfolio extends to managed services including cellular VPN (IPsec/site-to-site), managed failover, and bundled satellite airtime with hardware from Iridium, Inmarsat, Ground Control, Cobham, and Iridium Edge.

Underlying the service portfolio is the M2M One Control Centre, a Cisco Jasper-powered SIM management platform providing real-time usage monitoring, diagnostics, alerts, cost-centre tagging, and API-based automation. All SIMs are managed end-to-end with data threshold alerts and workflow automation including automatic plan suspension. Pricing is structured around monthly recurring group data plans (50KB to 100GB tiers) with data pooling across fleets, supplemented by NB-IoT token packs, satellite airtime subscriptions ($18-$58/month), lift phone SIMs ($12-$20/month), and a $10 monthly account service fee. Go-to-market combines direct enterprise field sales for large deployments, inside sales for mid-market, a 60+ partner referral channel offering 5% commission on monthly revenue for 24 months, and self-serve SIM ordering for existing accounts. Customer segments span industrial automation, mining, agriculture, maritime, logistics, aged care/healthcare, digital signage, and SCADA, with sister company M2M Connectivity distributing complementary hardware (modules, routers, antennas, sensors).

Short descriptiontext

M2M One is an Australia and New Zealand-based industrial IoT connectivity platform provider offering cellular SIMs, eSIM, NB-IoT, satellite airtime, and managed VPN/failover services on Telstra, Optus, Iridium, and Inmarsat networks for enterprise customers in logistics, mining, agriculture, healthcare, and building management.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersMelbourne, Australia
HQ citystring
Melbourne
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
cellular IoT connectivity, M2M data plans, IoT SIM management, industrial IoT platform, satellite IoT connectivity
Industry4 codes
1IoT/M2M Mobile Network Operators (LPWAN, NB-IoT/LTE-M)
CodeHDAIAAAHPrimaryYes
2Satellite IoT & Machine-to-Machine (M2M) Connectivity (LPWAN over Satellite)
CodeHDAIAJAFPrimaryNo
3IoT Connectivity Management (Private APN, SIM/eSIM, Device Connectivity)
CodeHDAIAGAGPrimaryNo
4Enterprise & B2B Mobile Network Operators
CodeHDAIAAABPrimaryNo
NAICS code3 codes
  • Wireless Telecommunications Carriers (except Satellite)517112
  • Wired and Wireless Telecommunications (except Satellite)5171
  • Satellite Telecommunications517410
SIC code2 codes
  • Radiotelephone Communications4812
  • Communications Services, Nec4899
Product category
IoT Connectivity Services
Social media profiles3 records
GTM motion3 records

Each record includes

Type, Description, Source

Revenue model7 records
1IoT Data Plans (Subscription)
TypeSubscription Recurring
Description

Monthly recurring data plan subscriptions for IoT SIM cards. Plans range from 50KB to 100GB with group data pooling across SIM fleets. Excess usage charged per KB. All services are month-to-month with monthly billing in advance. Additional features (SMS, voice, roaming) charged as add-ons.

m2mone.com.au
2NB-IoT Token Plans
TypeSubscription Recurring
Description

NB-IoT services sold as pre-paid tokens (Bronze: 85KB, Silver: 256KB, Gold: 427KB) in packs of 100 tokens minimum. Tokens expire after 24 months. Consumed on activation, monthly renewal, and top-up.

m2mone.com.au
3Satellite Airtime Plans
TypeSubscription Recurring
Description

Monthly satellite airtime subscriptions ranging from $18/month (Iridium SBD) to $58/month (Iridium Certus 100), with Inmarsat BGAN M2M plans ranging 2MB–90GB/month. Plans offered standalone or bundled with hardware on 24-month terms.

m2mone.com.au
4Hardware Sales
TypeHardware Sales
Description

Satellite hardware sold alongside airtime plans including Iridium Edge (RRP $560), Ground Control RockBLOCK Pro (RRP $1,367), Ground Control RockREMOTE Mini (RRP $3,180), and Cobham 540 M2M Terminal (RRP $3,880). M2M Connectivity sister company distributes IoT devices, routers, modules, and antennas.

m2mone.com.au
5Managed Failover Service
TypeManaged Services
Description

Fully-managed secondary network coverage service providing failover connectivity when primary network is unavailable. Billed as an add-on managed service.

m2mone.com.au
6Lift Phone SIM Service
TypeSubscription Recurring
Description

Monthly service for emergency lift/elevator communications. Dual SIM: $6 activation + $20/month; Single SIM: $3 activation + $12/month. Includes 50MB data and 10 minutes outbound voice. Excess usage charged at $0.14/MB, $0.27/SMS, $0.012/second for voice.

m2mone.com.au
7VPN Services
TypeSubscription Recurring
Description

Managed VPN subscription services with remote software client and site-to-site IPsec options. Includes custom networking features such as static IP allocation, private subnets, and IPSEC VPN tunnels.

m2mone.com.au
Marketing channels7 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Pricing details14 tiers
1Group Data Plans — Low Use (50KB to 3MB)
ModelSubscriptionBilling cadenceMonthly
Notes

Flexible group data plans with data pooling across SIM fleets. Low-use plans from 50KB to 3MB, ideal for automated meter reading, security/alarms, and vehicle tracking/telematics.

m2mone.com.au
2Group Data Plans — Medium Use (5MB to 150MB)
ModelSubscriptionBilling cadenceMonthly
Notes

Medium-use plans from 5MB to 150MB, ideal for vending/payments, retail POS, vehicle telematics, mHealth/telehealth, and environmental monitoring.

m2mone.com.au
3Group Data Plans — High Use (300MB to 4GB)
ModelSubscriptionBilling cadenceMonthly
Notes

High-use plans from 300MB to 4GB, ideal for digital signage, industrial monitoring/SCADA, and building automation.

m2mone.com.au
4Group Data Plans — Extreme Use (8GB to 100GB)
ModelSubscriptionBilling cadenceMonthly
Notes

Extreme-use plans from 8GB to 100GB, ideal for backup/redundancy, video surveillance, and entertainment streaming.

m2mone.com.au
5NB-IoT Token Plans — Bronze (85KB/month)
ModelSubscriptionBilling cadenceMonthly
Notes

NB-IoT token Bronze: 85KB per SIM per month. Tokens sold in packs of 100 minimum. Tokens expire after 24 months. All tokens expire at end of each calendar month (non-prorating).

m2mone.com.au
6NB-IoT Token Plans — Silver (256KB/month)
ModelSubscriptionBilling cadenceMonthly
Notes

NB-IoT token Silver: 256KB per SIM per month. Tokens sold in packs of 100 minimum.

m2mone.com.au
7NB-IoT Token Plans — Gold (427KB/month)
ModelSubscriptionBilling cadenceMonthly
Notes

NB-IoT token Gold: 427KB per SIM per month. Tokens sold in packs of 100 minimum.

m2mone.com.au
8Iridium SBD Satellite — $18/month
ModelSubscriptionBilling cadenceMonthly
Notes

Iridium SBD airtime from $18/month. Compatible device: Iridium Edge (RRP $560, sold separately). Data plans: 2.5KB–300KB/month. Ideal for asset tracking and environmental monitoring.

m2mone.com.au
9Iridium IMT Satellite — $35/month
ModelSubscriptionBilling cadenceMonthly
Notes

Iridium IMT airtime from $35/month. Compatible device: Ground Control RockBLOCK Pro (RRP $1,367, sold separately). Data plans: 25KB–2MB/month.

m2mone.com.au
10Iridium Certus 100 Satellite — $58/month
ModelSubscriptionBilling cadenceMonthly
Notes

Iridium Certus 100 airtime from $58/month. Compatible device: Ground Control RockREMOTE Mini (RRP $3,180, sold separately). Data plans: 1MB–200MB/month.

m2mone.com.au
11Inmarsat BGAN M2M Satellite
ModelSubscriptionBilling cadenceMonthly
Notes

Inmarsat BGAN M2M airtime with Cobham 540 M2M Terminal (RRP $3,880, sold separately). Data plans: 2MB–90GB/month. Ideal for fixed site monitoring, mining/energy IoT, remote SCADA, disaster response.

m2mone.com.au
12Lift Phone SIM — Dual SIM
ModelSubscriptionBilling cadenceMonthly
Notes

Dual SIM Card Units: $6 activation (ex-GST) per unit + $20/month. Includes 50MB data and 10 minutes outbound voice. Excess: $0.14/MB, $0.27/SMS, $0.012/second voice.

m2mone.com.au
13Lift Phone SIM — Single SIM
ModelSubscriptionBilling cadenceMonthly
Notes

Single SIM Card Units: $3 activation (ex-GST) per unit + $12/month. Includes 50MB data and 10 minutes outbound voice. Excess usage charged at $0.14/MB, $0.27/SMS, $0.012/second voice.

m2mone.com.au
14Free Trial — 150MB for 1 Month
ModelFreemiumBilling cadenceMonthly
Notes

1-month free trial for up to 5 SIMs on the 150MB Trial Plan. No minimum commitments. Plan caps at 150MB + 50 SMS MO. SIM deactivated once cap exceeded. No voice calls or roaming. Available on Telstra Advantage plans only. Freight: $17.50 or $23 for PO Box addresses (ex-GST).

m2mone.com.au
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

M2M One provides cellular IoT connectivity services across Australia and New Zealand, supplying industrial-grade IoT SIM cards (Standard, Micro, Nano, Industrial, and Machine Solderable form factors) on the Telstra and Optus mobile networks with flexible monthly data plans ranging from 50KB to 100GB. The offering is extended by a Cisco Jasper-powered Control Centre for SIM fleet management, Australia's first carrier-grade IoT eSIM on Telstra, satellite airtime via Iridium and Inmarsat, managed cellular VPN, and fully-managed network failover services.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • 99.30% of Australia and New Zealand covered by M2M One's networks
+3 more records
Product overview1 text field

M2M One is Australia and New Zealand's leading industrial IoT platform and data services provider. The company offers a unified connectivity portfolio centered on cellular IoT SIM cards (available in Standard, Micro, Nano, Industrial, and Solderable form factors) paired with flexible data plans ranging from 50KB to 100GB. Core products include NB-IoT SIMs for low-power wide area applications, Global IoT SIMs for international deployments, and a landmark eSIM service launched in partnership with Telstra as Australia's first carrier-grade eSIM offering. The offering extends to satellite connectivity (Iridium and Inmarsat networks), managed VPN services for enterprise security, and a fully-managed failover service for business continuity. All SIMs are managed through the Cisco Jasper-powered Control Centre platform providing real-time monitoring, diagnostics, and API-based automation. A sister company, M2M Connectivity, provides complementary hardware including routers, modules, and antennas.

Product and service9 records
1M2M SIM Cards
CategoryIoT Connectivity
Description

Cellular IoT SIM cards for industrial applications on Australia and New Zealand's largest mobile networks (Telstra and Optus). Available in five form factors (2FF Standard, 3FF Micro, 4FF Nano, Industrial/Ruggedised, MFF2 Machine Solderable) with 24-hour provisioning and best network coverage across ANZ.

2M2M Data Plans
CategoryIoT Connectivity
Description

Flexible group data plans with data pooling across SIM fleets, ranging from 50KB (Low Use) to 100GB (Extreme Use) per month. Includes data threshold alerts, automatic suspension capabilities, and dedicated account manager support to prevent bill shock.

3NB-IoT SIM Cards and Plans
CategoryIoT Connectivity
Description

Narrowband IoT (NB-IoT) SIM cards using Cellular Low Power Wide Area Networking (LPWAN) technology for massive national-scale low-power deployments. Plans sold as prepaid tokens in Bronze (85KB), Silver (256KB), and Gold (427KB) tiers with minimum 100 tokens per pack and 24-month token expiry.

4Global IoT SIM Cards
CategoryIoT Connectivity
Description

International IoT SIM cards providing connectivity across 500+ carriers in 180+ countries through a single SIM with multi-network access, pooled group data plans, and simplified roaming pricing without complex pricing zones.

5Lift Phone SIM Cards
CategoryIoT Connectivity
Description

Specialised SIM cards for elevator and lift emergency phones, powered by Optus and Telstra networks with an optional dual SIM failover. Single SIM ($12/month) and dual SIM ($20/month) options each include 50MB data and 10 minutes of outbound voice.

6eSIM for IoT
CategoryIoT Connectivity
Description

Australia's first carrier-grade eSIM service for enterprises, powered by Telstra and delivered by M2M One. Supports LTE-M, NB-IoT, 4G/5G, and Band 28 networks with remote over-the-air provisioning, instant profile activation, enterprise-grade APNs, static IP, and data pooling in 2FF/3FF/4FF/MFF2 form factors.

7M2M VPN Services
CategoryManaged Network Services
Description

Managed cellular Virtual Private Network service securing IoT devices and data from breaches. Offers a Remote Software Client (internet gateway with managed firewall) and Site-to-Site VPN Access (IPsec remote access) with dedicated IP, static private IP, and managed firewall configurations backed by enterprise-grade security.

8Satellite Airtime
CategorySatellite Connectivity
Description

IoT satellite connectivity service combining standardised data plans with premium hardware. Supports Iridium SBD (from $18/month), Iridium IMT ($35/month), Iridium Certus 100 ($58/month), and Inmarsat BGAN M2M (2MB-90GB/month). Designed for agriculture, mining, marine, and remote operations beyond cellular coverage.

9Managed Failover Service
CategoryManaged Network Services
Description

Fully-managed secondary network coverage service for business continuity when the primary cellular network experiences an outage. Monitors network status and automatically manages data usage during failover to prevent bill shock, supporting POS, SCADA, medical monitoring, and logistics applications.

Scale indicator8 records

Each record includes

Type, Value, Description, Source

Partnership9 partners
Strategic tierCoreTypeTechnology or IntegrationAnnounced on2025-11-27
Description

M2M One has partnered with Telstra to launch Australia's first carrier-grade IoT eSIM service, becoming the first Australian reseller to offer IoT eSIMs on the Telstra network. The service covers 99.7% of Australia's population across 3 million square kilometres with 4G/LTE-M/NB-IoT/5G connectivity. The partnership also includes standard M2M SIM services on the Telstra mobile network with nationwide coverage.

Strategic tierCoreTypeTechnology or Integration
Description

M2M One has established network partnerships with Iridium for satellite connectivity. The partnership provides access to Iridium's constellation for IoT satellite services including SBD (2.5KB–300KB/month), IMT (25KB–2MB/month), and Certus 100 (1MB–200MB/month) airtime plans. Iridium powers satellite connectivity for remote IoT deployments in outback, offshore, and mobile environments.

Strategic tierCoreTypeTechnology or Integration
Description

M2M One partners with Inmarsat for BGAN M2M satellite connectivity services (2MB–90GB/month). Inmarsat BGAN M2M provides high-bandwidth IoT connectivity for fixed and mobile operations, ideal for mining, energy, remote SCADA, and disaster response applications. The partnership provides high-bandwidth satellite options alongside Iridium's low-bandwidth offerings.

Strategic tierCoreTypeTechnology or Integration
Description

Ground Control is the hardware partner for Iridium IMT and Certus 100 satellite services. Compatible devices include the RockBLOCK Pro (for Iridium IMT, RRP $1,367) and RockREMOTE Mini (for Iridium Certus 100, RRP $3,180). These devices are sold alongside M2M One's satellite airtime plans as part of the bundled IoT satellite solution.

Strategic tierCoreTypeTechnology or Integration
Description

Cobham's 540 M2M Terminal (RRP $3,880) is the compatible hardware device for Inmarsat BGAN M2M services offered through M2M One. The terminal is field-ready for harsh environments and supports high-bandwidth IoT applications including video surveillance, remote SCADA, and critical infrastructure monitoring.

Strategic tierCoreTypeTechnology or Integration
Description

M2M One has partnered with Optus alongside Telstra for lift phone SIM services in Australia. Dual SIM failover solutions leverage both Telstra and Optus networks for maximum uptime in elevator and building management applications. Optus is one of Australia's two largest mobile networks.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Pixel Technologies is listed as a leading provider of lift/elevator phones in Australia and is partnered with M2M One for providing lift phone SIM connectivity services. Pixel Technologies is also a customer logo on the M2M One homepage.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

M2M Connectivity is M2M One's sister company that distributes a full range of IoT products and accessories including wireless modules, modems, routers, antennas, sensors, and other IoT hardware. M2M Connectivity's hardware portfolio is bundled with M2M One's connectivity services. Both companies share expertise and operate as sister brands under the same corporate umbrella.

Strategic tierCoreTypeTechnology or Integration
Description

M2M One uses the Cisco Jasper (now Cisco UMWare) IoT platform as the engine for its M2M One Control Centre SIM management portal. The Jasper platform provides real-time SIM provisioning, monitoring, diagnostics, and automation capabilities that underpin M2M One's IoT connectivity management services.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

1oT is an eSIM-focused IoT connectivity provider with a self-serve management portal. It is comparable to M2M One in emphasising eSIM provisioning, multi-IMSI roaming and a developer-oriented SIM management experience, though focused primarily on the European market.

TypeDirect peer
Description

Eseye is a UK-based IoT connectivity specialist with a strong eSIM and global multi-IMSI SIM platform. It is highly comparable to M2M One's eSIM-first strategy, targeting enterprise and industrial customers with managed multi-network connectivity.

TypeDirect peer
Description

Aeris is an established IoT connectivity platform and MVNO offering multi-network cellular, eSIM and IoT platform services to enterprises globally. It competes head-to-head with M2M One for large enterprise fleet deployments and brings a comparable (and broader) geographic footprint.

TypeDirect peer
Description

Soracom is a cloud-native IoT MVNO offering cellular connectivity, eSIM and developer-friendly APIs. Comparable to M2M One's Control Centre-driven SIM management model, with broader geographic coverage and stronger SMB/developer traction.

TypeDirect peer
Description

Hologram is a US-based IoT MVNO offering multi-carrier cellular SIMs and a developer-friendly platform. It competes for similar SMB and enterprise IoT customers with a similar self-serve-plus-API proposition, although without M2M One's satellite and ANZ reach.

TypeDirect peer
Description

Wireless Logic is a European-headquartered IoT MVNO with a global SIM management platform and strong European coverage. It is a direct competitor for multi-country enterprise IoT contracts, with similar emphasis on managed connectivity, eSIM and sector verticals.

TypeDirect peer
Description

KORE Wireless is a global IoT MVNO and connectivity management provider, similar in business model to M2M One. Notably, KORE is also a named channel partner of M2M One, highlighting direct overlap in target customers, technology stack (Cisco Jasper lineage), and service portfolio across cellular, eSIM and managed connectivity.

TypeBroad incumbent
Description

Vodafone IoT is a global tier-1 mobile operator's IoT division offering managed connectivity, eSIM and platform services at massive scale. It is a broad incumbent competitor to M2M One in enterprise IoT, with deeper geographic reach and direct owned-network advantages.

TypeDirect peer
Description

Cubic Telecom provides global IoT and connected-vehicle cellular connectivity via a software-SIM/eSIM platform. It is comparable to M2M One in serving large enterprise and automotive OEMs with managed multi-network connectivity, though at a much larger scale.

TypeBroad incumbent
Description

Telstra's own IoT offering sits on the same network M2M One resells, making Telstra both a critical partner and a direct incumbent competitor. It targets the same ANZ enterprise base but with greater brand, scale and bundled network capabilities.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

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Headline, Details, Source

Competitive moat4 records

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Type, Details

Key risks6 records

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Headline, Details, Source

Key highlights7 records

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Headline, Details, Source

Customer concentration

Classification, Details

Named customers4 records

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Name, Industry, Type, Use case, Source, UUID

Segment6 records

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Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile6 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
Yes

Docs URL, Description

Integration1 record

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Title, Type, Description, Source

AI maturity
App detail

Has app

Feature5 records

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Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Subsidiaries2 records

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Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

M2M ONE

IoT Connectivity Servicesm2mone.com.au

M2M One is an Australia and New Zealand-based industrial IoT connectivity platform provider offering cellular SIMs, eSIM, NB-IoT, satellite airtime, and managed VPN/failover services on Telstra, Optus, Iridium, and Inmarsat networks for enterprise customers in logistics, mining, agriculture, healthcare, and building management.

What M2M ONE does

M2M One is an Australia and New Zealand-based industrial IoT connectivity platform provider operating as M2M One Pty Ltd, headquartered in Melbourne with a regional office in Auckland. Founded in 2011, the company delivers cellular, satellite, and LPWAN connectivity services for industrial and enterprise IoT deployments, reporting 850,000+ connected devices and 35+ TB of monthly data traffic across Telstra, Optus, Iridium, and Inmarsat networks. Its core offering centers on multi-form-factor IoT SIM cards (Standard, Micro, Nano, Industrial, Machine Solderable), NB-IoT token-based plans, a Global SIM spanning 500+ carriers in 180+ countries, and a carrier-grade IoT eSIM service launched in partnership with Telstra in November 2025. The portfolio extends to managed services including cellular VPN (IPsec/site-to-site), managed failover, and bundled satellite airtime with hardware from Iridium, Inmarsat, Ground Control, Cobham, and Iridium Edge.

Underlying the service portfolio is the M2M One Control Centre, a Cisco Jasper-powered SIM management platform providing real-time usage monitoring, diagnostics, alerts, cost-centre tagging, and API-based automation. All SIMs are managed end-to-end with data threshold alerts and workflow automation including automatic plan suspension. Pricing is structured around monthly recurring group data plans (50KB to 100GB tiers) with data pooling across fleets, supplemented by NB-IoT token packs, satellite airtime subscriptions ($18-$58/month), lift phone SIMs ($12-$20/month), and a $10 monthly account service fee. Go-to-market combines direct enterprise field sales for large deployments, inside sales for mid-market, a 60+ partner referral channel offering 5% commission on monthly revenue for 24 months, and self-serve SIM ordering for existing accounts. Customer segments span industrial automation, mining, agriculture, maritime, logistics, aged care/healthcare, digital signage, and SCADA, with sister company M2M Connectivity distributing complementary hardware (modules, routers, antennas, sensors).

M2M ONE firmographics

Firmographics
Name
M2M ONE
Legal name
M2M One Pty Ltd
Website
https://m2mone.com.au
Company type
Private
Founded year
2011
Operating status
Operating
Headcount range
11–50 employees
Short description
M2M One is an Australia and New Zealand-based industrial IoT connectivity platform provider offering cellular SIMs, eSIM, NB-IoT, satellite airtime, and managed VPN/failover services on Telstra, Optus, Iridium, and Inmarsat networks for enterprise customers in logistics, mining, agriculture, healthcare, and building management.
Ownership category
akta.pro rank

M2M ONE industry classification

Industry
Product category
IoT Connectivity Services
NAICS
Wireless Telecommunications Carriers (except Satellite) (517112), Wired and Wireless Telecommunications (except Satellite) (5171), Satellite Telecommunications (517410)
SIC
Radiotelephone Communications (4812), Communications Services, Nec (4899)
akta.pro primary industry
IoT/M2M Mobile Network Operators (LPWAN, NB-IoT/LTE-M) (HDAIAAAH)
akta.pro secondary industries
Satellite IoT & Machine-to-Machine (M2M) Connectivity (LPWAN over Satellite) (HDAIAJAF), IoT Connectivity Management (Private APN, SIM/eSIM, Device Connectivity) (HDAIAGAG), Enterprise & B2B Mobile Network Operators (HDAIAAAB)

Keywords

  • Cellular IoT connectivity
  • M2M data plans
  • IoT SIM management
  • Industrial IoT platform
  • Satellite IoT connectivity

Where M2M ONE is headquartered

Location

Headquarters

HQ city
Melbourne
HQ country
Australia
HQ region
Oceania

Offices2 records

Markets served

M2M ONE business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

  1. IoT Data Plans (Subscription): Monthly recurring data plan subscriptions for IoT SIM cards. Plans range from 50KB to 100GB with group data pooling across SIM fleets. Excess usage charged per KB. All services are month-to-month with monthly billing in advance. Additional features (SMS, voice, roaming) charged as add-ons.
  2. NB-IoT Token Plans: NB-IoT services sold as pre-paid tokens (Bronze: 85KB, Silver: 256KB, Gold: 427KB) in packs of 100 tokens minimum. Tokens expire after 24 months. Consumed on activation, monthly renewal, and top-up.
  3. Satellite Airtime Plans: Monthly satellite airtime subscriptions ranging from $18/month (Iridium SBD) to $58/month (Iridium Certus 100), with Inmarsat BGAN M2M plans ranging 2MB–90GB/month. Plans offered standalone or bundled with hardware on 24-month terms.
  4. Hardware Sales: Satellite hardware sold alongside airtime plans including Iridium Edge (RRP $560), Ground Control RockBLOCK Pro (RRP $1,367), Ground Control RockREMOTE Mini (RRP $3,180), and Cobham 540 M2M Terminal (RRP $3,880). M2M Connectivity sister company distributes IoT devices, routers, modules, and antennas.
  5. Managed Failover Service: Fully-managed secondary network coverage service providing failover connectivity when primary network is unavailable. Billed as an add-on managed service.
  6. Lift Phone SIM Service: Monthly service for emergency lift/elevator communications. Dual SIM: $6 activation + $20/month; Single SIM: $3 activation + $12/month. Includes 50MB data and 10 minutes outbound voice. Excess usage charged at $0.14/MB, $0.27/SMS, $0.012/second for voice.
  7. VPN Services: Managed VPN subscription services with remote software client and site-to-site IPsec options. Includes custom networking features such as static IP allocation, private subnets, and IPSEC VPN tunnels.

Pricing tiers

ModelBillingPrice
SubscriptionMonthlyGroup Data Plans — Low Use (50KB to 3MB)
SubscriptionMonthlyGroup Data Plans — Medium Use (5MB to 150MB)
SubscriptionMonthlyGroup Data Plans — High Use (300MB to 4GB)
SubscriptionMonthlyGroup Data Plans — Extreme Use (8GB to 100GB)
SubscriptionMonthlyNB-IoT Token Plans — Bronze (85KB/month)
SubscriptionMonthlyNB-IoT Token Plans — Silver (256KB/month)
SubscriptionMonthlyNB-IoT Token Plans — Gold (427KB/month)
SubscriptionMonthlyIridium SBD Satellite — $18/month
SubscriptionMonthlyIridium IMT Satellite — $35/month
SubscriptionMonthlyIridium Certus 100 Satellite — $58/month
SubscriptionMonthlyInmarsat BGAN M2M Satellite
SubscriptionMonthlyLift Phone SIM — Dual SIM
SubscriptionMonthlyLift Phone SIM — Single SIM
FreemiumMonthlyFree Trial — 150MB for 1 Month

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

M2M ONE product offering

Product offering

Core offering

M2M One provides cellular IoT connectivity services across Australia and New Zealand, supplying industrial-grade IoT SIM cards (Standard, Micro, Nano, Industrial, and Machine Solderable form factors) on the Telstra and Optus mobile networks with flexible monthly data plans ranging from 50KB to 100GB. The offering is extended by a Cisco Jasper-powered Control Centre for SIM fleet management, Australia's first carrier-grade IoT eSIM on Telstra, satellite airtime via Iridium and Inmarsat, managed cellular VPN, and fully-managed network failover services.

Product overview

M2M One is Australia and New Zealand's leading industrial IoT platform and data services provider. The company offers a unified connectivity portfolio centered on cellular IoT SIM cards (available in Standard, Micro, Nano, Industrial, and Solderable form factors) paired with flexible data plans ranging from 50KB to 100GB. Core products include NB-IoT SIMs for low-power wide area applications, Global IoT SIMs for international deployments, and a landmark eSIM service launched in partnership with Telstra as Australia's first carrier-grade eSIM offering. The offering extends to satellite connectivity (Iridium and Inmarsat networks), managed VPN services for enterprise security, and a fully-managed failover service for business continuity. All SIMs are managed through the Cisco Jasper-powered Control Centre platform providing real-time monitoring, diagnostics, and API-based automation. A sister company, M2M Connectivity, provides complementary hardware including routers, modules, and antennas.

Differentiator

Problem solved

Functional benefit

Products and services

  • M2M SIM Cards Cellular IoT SIM cards for industrial applications on Australia and New Zealand's largest mobile networks (Telstra and Optus). Available in five form factors (2FF Standard, 3FF Micro, 4FF Nano, Industrial/Ruggedised, MFF2 Machine Solderable) with 24-hour provisioning and best network coverage across ANZ.
  • M2M Data Plans Flexible group data plans with data pooling across SIM fleets, ranging from 50KB (Low Use) to 100GB (Extreme Use) per month. Includes data threshold alerts, automatic suspension capabilities, and dedicated account manager support to prevent bill shock.
  • NB-IoT SIM Cards and Plans Narrowband IoT (NB-IoT) SIM cards using Cellular Low Power Wide Area Networking (LPWAN) technology for massive national-scale low-power deployments. Plans sold as prepaid tokens in Bronze (85KB), Silver (256KB), and Gold (427KB) tiers with minimum 100 tokens per pack and 24-month token expiry.
  • Global IoT SIM Cards International IoT SIM cards providing connectivity across 500+ carriers in 180+ countries through a single SIM with multi-network access, pooled group data plans, and simplified roaming pricing without complex pricing zones.
  • Lift Phone SIM Cards Specialised SIM cards for elevator and lift emergency phones, powered by Optus and Telstra networks with an optional dual SIM failover. Single SIM ($12/month) and dual SIM ($20/month) options each include 50MB data and 10 minutes of outbound voice.
  • eSIM for IoT Australia's first carrier-grade eSIM service for enterprises, powered by Telstra and delivered by M2M One. Supports LTE-M, NB-IoT, 4G/5G, and Band 28 networks with remote over-the-air provisioning, instant profile activation, enterprise-grade APNs, static IP, and data pooling in 2FF/3FF/4FF/MFF2 form factors.
  • M2M VPN Services Managed cellular Virtual Private Network service securing IoT devices and data from breaches. Offers a Remote Software Client (internet gateway with managed firewall) and Site-to-Site VPN Access (IPsec remote access) with dedicated IP, static private IP, and managed firewall configurations backed by enterprise-grade security.
  • Satellite Airtime IoT satellite connectivity service combining standardised data plans with premium hardware. Supports Iridium SBD (from $18/month), Iridium IMT ($35/month), Iridium Certus 100 ($58/month), and Inmarsat BGAN M2M (2MB-90GB/month). Designed for agriculture, mining, marine, and remote operations beyond cellular coverage.
  • Managed Failover Service Fully-managed secondary network coverage service for business continuity when the primary cellular network experiences an outage. Monitors network status and automatically manages data usage during failover to prevent bill shock, supporting POS, SCADA, medical monitoring, and logistics applications.

Quantifiable outcome

  • 99.30% of Australia and New Zealand covered by M2M One's networks
  • +3 more outcomes

Companies that use M2M ONE

Customer profile

Named customers4 records

Segments6 records

Ideal customer profiles6 records

M2M ONE technology and API

Technology

Technology focussed Yes

API detail

Has API
Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration1 record

Feature5 records

M2M ONE partnerships and signals

Strategic signal

Partnerships

Nine partnerships are on record, tiered core and minor.

  • TelstracoreTechnology or Integration · 27 November 2025M2M One has partnered with Telstra to launch Australia's first carrier-grade IoT eSIM service, becoming the first Australian reseller to offer IoT eSIMs on the Telstra network. The service covers 99.7% of Australia's population across 3 million square kilometres with 4G/LTE-M/NB-IoT/5G connectivity. The partnership also includes standard M2M SIM services on the Telstra mobile network with nationwide coverage.
  • IridiumcoreTechnology or IntegrationM2M One has established network partnerships with Iridium for satellite connectivity. The partnership provides access to Iridium's constellation for IoT satellite services including SBD (2.5KB–300KB/month), IMT (25KB–2MB/month), and Certus 100 (1MB–200MB/month) airtime plans. Iridium powers satellite connectivity for remote IoT deployments in outback, offshore, and mobile environments.
  • InmarsatcoreTechnology or IntegrationM2M One partners with Inmarsat for BGAN M2M satellite connectivity services (2MB–90GB/month). Inmarsat BGAN M2M provides high-bandwidth IoT connectivity for fixed and mobile operations, ideal for mining, energy, remote SCADA, and disaster response applications. The partnership provides high-bandwidth satellite options alongside Iridium's low-bandwidth offerings.
  • Ground ControlcoreTechnology or IntegrationGround Control is the hardware partner for Iridium IMT and Certus 100 satellite services. Compatible devices include the RockBLOCK Pro (for Iridium IMT, RRP $1,367) and RockREMOTE Mini (for Iridium Certus 100, RRP $3,180). These devices are sold alongside M2M One's satellite airtime plans as part of the bundled IoT satellite solution.
  • CobhamcoreTechnology or IntegrationCobham's 540 M2M Terminal (RRP $3,880) is the compatible hardware device for Inmarsat BGAN M2M services offered through M2M One. The terminal is field-ready for harsh environments and supports high-bandwidth IoT applications including video surveillance, remote SCADA, and critical infrastructure monitoring.
  • OptuscoreTechnology or IntegrationM2M One has partnered with Optus alongside Telstra for lift phone SIM services in Australia. Dual SIM failover solutions leverage both Telstra and Optus networks for maximum uptime in elevator and building management applications. Optus is one of Australia's two largest mobile networks.
  • Pixel TechnologiesminorChannel Partner/ Reseller/ DistributorPixel Technologies is listed as a leading provider of lift/elevator phones in Australia and is partnered with M2M One for providing lift phone SIM connectivity services. Pixel Technologies is also a customer logo on the M2M One homepage.
  • M2M ConnectivitycoreChannel Partner/ Reseller/ DistributorM2M Connectivity is M2M One's sister company that distributes a full range of IoT products and accessories including wireless modules, modems, routers, antennas, sensors, and other IoT hardware. M2M Connectivity's hardware portfolio is bundled with M2M One's connectivity services. Both companies share expertise and operate as sister brands under the same corporate umbrella.
  • Cisco Jasper (now Cisco UMWare)coreTechnology or IntegrationM2M One uses the Cisco Jasper (now Cisco UMWare) IoT platform as the engine for its M2M One Control Centre SIM management portal. The Jasper platform provides real-time SIM provisioning, monitoring, diagnostics, and automation capabilities that underpin M2M One's IoT connectivity management services.

Scale indicators8 records

Recent moves5 records

Expansion highlights6 records

M2M ONE competitors and assessment

Company assessment

Direct peers

  • 1oT: 1oT is an eSIM-focused IoT connectivity provider with a self-serve management portal. It is comparable to M2M One in emphasising eSIM provisioning, multi-IMSI roaming and a developer-oriented SIM management experience, though focused primarily on the European market.
  • Eseye: Eseye is a UK-based IoT connectivity specialist with a strong eSIM and global multi-IMSI SIM platform. It is highly comparable to M2M One's eSIM-first strategy, targeting enterprise and industrial customers with managed multi-network connectivity.
  • Aeris Communications: Aeris is an established IoT connectivity platform and MVNO offering multi-network cellular, eSIM and IoT platform services to enterprises globally. It competes head-to-head with M2M One for large enterprise fleet deployments and brings a comparable (and broader) geographic footprint.
  • Soracom: Soracom is a cloud-native IoT MVNO offering cellular connectivity, eSIM and developer-friendly APIs. Comparable to M2M One's Control Centre-driven SIM management model, with broader geographic coverage and stronger SMB/developer traction.
  • Hologram: Hologram is a US-based IoT MVNO offering multi-carrier cellular SIMs and a developer-friendly platform. It competes for similar SMB and enterprise IoT customers with a similar self-serve-plus-API proposition, although without M2M One's satellite and ANZ reach.
  • Wireless Logic: Wireless Logic is a European-headquartered IoT MVNO with a global SIM management platform and strong European coverage. It is a direct competitor for multi-country enterprise IoT contracts, with similar emphasis on managed connectivity, eSIM and sector verticals.
  • KORE Wireless: KORE Wireless is a global IoT MVNO and connectivity management provider, similar in business model to M2M One. Notably, KORE is also a named channel partner of M2M One, highlighting direct overlap in target customers, technology stack (Cisco Jasper lineage), and service portfolio across cellular, eSIM and managed connectivity.
  • Cubic Telecom: Cubic Telecom provides global IoT and connected-vehicle cellular connectivity via a software-SIM/eSIM platform. It is comparable to M2M One in serving large enterprise and automotive OEMs with managed multi-network connectivity, though at a much larger scale.

Broad incumbents

  • Vodafone IoT (Business): Vodafone IoT is a global tier-1 mobile operator's IoT division offering managed connectivity, eSIM and platform services at massive scale. It is a broad incumbent competitor to M2M One in enterprise IoT, with deeper geographic reach and direct owned-network advantages.
  • Telstra Enterprise IoT: Telstra's own IoT offering sits on the same network M2M One resells, making Telstra both a critical partner and a direct incumbent competitor. It targets the same ANZ enterprise base but with greater brand, scale and bundled network capabilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

M2M ONE social profiles

Digital presence

M2M ONE financial estimates

Financial estimate

Revenue estimate

Valuation estimate

M2M ONE leadership team

Management profile

Number of profiles

M2M ONE subsidiaries and ownership

Company hierarchy

Subsidiaries2 records

M2M ONE funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M2M ONE M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about M2M ONE

What does M2M ONE do?

M2M One provides cellular IoT connectivity services across Australia and New Zealand, supplying industrial-grade IoT SIM cards (Standard, Micro, Nano, Industrial, and Machine Solderable form factors) on the Telstra and Optus mobile networks with flexible monthly data plans ranging from 50KB to 100GB. The offering is extended by a Cisco Jasper-powered Control Centre for SIM fleet management, Australia's first carrier-grade IoT eSIM on Telstra, satellite airtime via Iridium and Inmarsat, managed cellular VPN, and fully-managed network failover services.

Is M2M ONE a public or private company?

M2M ONE is a private company. It is classified as unknown and is currently operating.

When was M2M ONE founded?

M2M ONE was founded in 2011. It employs 11 to 50 people.

Where is M2M ONE based?

M2M ONE is headquartered in Melbourne, Australia, in the Oceania region.

How does M2M ONE make money?

Seven revenue lines are on record. IoT Data Plans (Subscription) is the primary driver. The others are NB-IoT Token Plans, satellite Airtime Plans, hardware Sales, managed Failover Service, lift Phone SIM Service and VPN Services.

Who are M2M ONE's main competitors?

Direct peers on record are 1oT, Eseye, Aeris Communications, Soracom, Hologram, Wireless Logic, KORE Wireless and Cubic Telecom. Broad incumbents are Vodafone IoT (Business) and Telstra Enterprise IoT.

Does M2M ONE have an API?

Yes. M2M One's Control Centre platform supports API integration. The platform enables direct API calls for integrating with enterprise systems and automating workflows. The API allows users to programmatically manage SIM cards, retrieve usage data, configure alerts, and control device settings. Jasper/Cisco Jasper platform is used for SIM management capabilities. Developer documentation is at No Information.

What industry is M2M ONE in?

M2M ONE's product category is IoT Connectivity Services. Its primary akta.pro industry code is HDAIAAAH, IoT/M2M Mobile Network Operators (LPWAN, NB-IoT/LTE-M), with a secondary code of HDAIAJAF, Satellite IoT & Machine-to-Machine (M2M) Connectivity (LPWAN over Satellite). Its NAICS code is 517112 and its SIC code is 4812.

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