M2M ONE
M2M One is an Australia and New Zealand-based industrial IoT connectivity platform provider offering cellular SIMs, eSIM, NB-IoT, satellite airtime, and managed VPN/failover services on Telstra, Optus, Iridium, and Inmarsat networks for enterprise customers in logistics, mining, agriculture, healthcare, and building management.
- Company typePrivate
- Founded2011
- HeadquartersMelbourne, Australia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What M2M ONE does
M2M One is an Australia and New Zealand-based industrial IoT connectivity platform provider operating as M2M One Pty Ltd, headquartered in Melbourne with a regional office in Auckland. Founded in 2011, the company delivers cellular, satellite, and LPWAN connectivity services for industrial and enterprise IoT deployments, reporting 850,000+ connected devices and 35+ TB of monthly data traffic across Telstra, Optus, Iridium, and Inmarsat networks. Its core offering centers on multi-form-factor IoT SIM cards (Standard, Micro, Nano, Industrial, Machine Solderable), NB-IoT token-based plans, a Global SIM spanning 500+ carriers in 180+ countries, and a carrier-grade IoT eSIM service launched in partnership with Telstra in November 2025. The portfolio extends to managed services including cellular VPN (IPsec/site-to-site), managed failover, and bundled satellite airtime with hardware from Iridium, Inmarsat, Ground Control, Cobham, and Iridium Edge.
Underlying the service portfolio is the M2M One Control Centre, a Cisco Jasper-powered SIM management platform providing real-time usage monitoring, diagnostics, alerts, cost-centre tagging, and API-based automation. All SIMs are managed end-to-end with data threshold alerts and workflow automation including automatic plan suspension. Pricing is structured around monthly recurring group data plans (50KB to 100GB tiers) with data pooling across fleets, supplemented by NB-IoT token packs, satellite airtime subscriptions ($18-$58/month), lift phone SIMs ($12-$20/month), and a $10 monthly account service fee. Go-to-market combines direct enterprise field sales for large deployments, inside sales for mid-market, a 60+ partner referral channel offering 5% commission on monthly revenue for 24 months, and self-serve SIM ordering for existing accounts. Customer segments span industrial automation, mining, agriculture, maritime, logistics, aged care/healthcare, digital signage, and SCADA, with sister company M2M Connectivity distributing complementary hardware (modules, routers, antennas, sensors).
M2M ONE firmographics
Firmographics- Name
- M2M ONE
- Legal name
- M2M One Pty Ltd
- Website
- https://m2mone.com.au
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- M2M One is an Australia and New Zealand-based industrial IoT connectivity platform provider offering cellular SIMs, eSIM, NB-IoT, satellite airtime, and managed VPN/failover services on Telstra, Optus, Iridium, and Inmarsat networks for enterprise customers in logistics, mining, agriculture, healthcare, and building management.
- Ownership category
- akta.pro rank
M2M ONE industry classification
Industry- Product category
- IoT Connectivity Services
- NAICS
- Wireless Telecommunications Carriers (except Satellite) (517112), Wired and Wireless Telecommunications (except Satellite) (5171), Satellite Telecommunications (517410)
- SIC
- Radiotelephone Communications (4812), Communications Services, Nec (4899)
- akta.pro primary industry
- IoT/M2M Mobile Network Operators (LPWAN, NB-IoT/LTE-M) (HDAIAAAH)
- akta.pro secondary industries
- Satellite IoT & Machine-to-Machine (M2M) Connectivity (LPWAN over Satellite) (HDAIAJAF), IoT Connectivity Management (Private APN, SIM/eSIM, Device Connectivity) (HDAIAGAG), Enterprise & B2B Mobile Network Operators (HDAIAAAB)
Keywords
Where M2M ONE is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
M2M ONE business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- IoT Data Plans (Subscription): Monthly recurring data plan subscriptions for IoT SIM cards. Plans range from 50KB to 100GB with group data pooling across SIM fleets. Excess usage charged per KB. All services are month-to-month with monthly billing in advance. Additional features (SMS, voice, roaming) charged as add-ons.
- NB-IoT Token Plans: NB-IoT services sold as pre-paid tokens (Bronze: 85KB, Silver: 256KB, Gold: 427KB) in packs of 100 tokens minimum. Tokens expire after 24 months. Consumed on activation, monthly renewal, and top-up.
- Satellite Airtime Plans: Monthly satellite airtime subscriptions ranging from $18/month (Iridium SBD) to $58/month (Iridium Certus 100), with Inmarsat BGAN M2M plans ranging 2MB–90GB/month. Plans offered standalone or bundled with hardware on 24-month terms.
- Hardware Sales: Satellite hardware sold alongside airtime plans including Iridium Edge (RRP $560), Ground Control RockBLOCK Pro (RRP $1,367), Ground Control RockREMOTE Mini (RRP $3,180), and Cobham 540 M2M Terminal (RRP $3,880). M2M Connectivity sister company distributes IoT devices, routers, modules, and antennas.
- Managed Failover Service: Fully-managed secondary network coverage service providing failover connectivity when primary network is unavailable. Billed as an add-on managed service.
- Lift Phone SIM Service: Monthly service for emergency lift/elevator communications. Dual SIM: $6 activation + $20/month; Single SIM: $3 activation + $12/month. Includes 50MB data and 10 minutes outbound voice. Excess usage charged at $0.14/MB, $0.27/SMS, $0.012/second for voice.
- VPN Services: Managed VPN subscription services with remote software client and site-to-site IPsec options. Includes custom networking features such as static IP allocation, private subnets, and IPSEC VPN tunnels.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Group Data Plans — Low Use (50KB to 3MB) |
| Subscription | Monthly | Group Data Plans — Medium Use (5MB to 150MB) |
| Subscription | Monthly | Group Data Plans — High Use (300MB to 4GB) |
| Subscription | Monthly | Group Data Plans — Extreme Use (8GB to 100GB) |
| Subscription | Monthly | NB-IoT Token Plans — Bronze (85KB/month) |
| Subscription | Monthly | NB-IoT Token Plans — Silver (256KB/month) |
| Subscription | Monthly | NB-IoT Token Plans — Gold (427KB/month) |
| Subscription | Monthly | Iridium SBD Satellite — $18/month |
| Subscription | Monthly | Iridium IMT Satellite — $35/month |
| Subscription | Monthly | Iridium Certus 100 Satellite — $58/month |
| Subscription | Monthly | Inmarsat BGAN M2M Satellite |
| Subscription | Monthly | Lift Phone SIM — Dual SIM |
| Subscription | Monthly | Lift Phone SIM — Single SIM |
| Freemium | Monthly | Free Trial — 150MB for 1 Month |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
M2M ONE product offering
Product offeringCore offering
M2M One provides cellular IoT connectivity services across Australia and New Zealand, supplying industrial-grade IoT SIM cards (Standard, Micro, Nano, Industrial, and Machine Solderable form factors) on the Telstra and Optus mobile networks with flexible monthly data plans ranging from 50KB to 100GB. The offering is extended by a Cisco Jasper-powered Control Centre for SIM fleet management, Australia's first carrier-grade IoT eSIM on Telstra, satellite airtime via Iridium and Inmarsat, managed cellular VPN, and fully-managed network failover services.
Product overview
M2M One is Australia and New Zealand's leading industrial IoT platform and data services provider. The company offers a unified connectivity portfolio centered on cellular IoT SIM cards (available in Standard, Micro, Nano, Industrial, and Solderable form factors) paired with flexible data plans ranging from 50KB to 100GB. Core products include NB-IoT SIMs for low-power wide area applications, Global IoT SIMs for international deployments, and a landmark eSIM service launched in partnership with Telstra as Australia's first carrier-grade eSIM offering. The offering extends to satellite connectivity (Iridium and Inmarsat networks), managed VPN services for enterprise security, and a fully-managed failover service for business continuity. All SIMs are managed through the Cisco Jasper-powered Control Centre platform providing real-time monitoring, diagnostics, and API-based automation. A sister company, M2M Connectivity, provides complementary hardware including routers, modules, and antennas.
Differentiator
Problem solved
Functional benefit
Products and services
- M2M SIM Cards Cellular IoT SIM cards for industrial applications on Australia and New Zealand's largest mobile networks (Telstra and Optus). Available in five form factors (2FF Standard, 3FF Micro, 4FF Nano, Industrial/Ruggedised, MFF2 Machine Solderable) with 24-hour provisioning and best network coverage across ANZ.
- M2M Data Plans Flexible group data plans with data pooling across SIM fleets, ranging from 50KB (Low Use) to 100GB (Extreme Use) per month. Includes data threshold alerts, automatic suspension capabilities, and dedicated account manager support to prevent bill shock.
- NB-IoT SIM Cards and Plans Narrowband IoT (NB-IoT) SIM cards using Cellular Low Power Wide Area Networking (LPWAN) technology for massive national-scale low-power deployments. Plans sold as prepaid tokens in Bronze (85KB), Silver (256KB), and Gold (427KB) tiers with minimum 100 tokens per pack and 24-month token expiry.
- Global IoT SIM Cards International IoT SIM cards providing connectivity across 500+ carriers in 180+ countries through a single SIM with multi-network access, pooled group data plans, and simplified roaming pricing without complex pricing zones.
- Lift Phone SIM Cards Specialised SIM cards for elevator and lift emergency phones, powered by Optus and Telstra networks with an optional dual SIM failover. Single SIM ($12/month) and dual SIM ($20/month) options each include 50MB data and 10 minutes of outbound voice.
- eSIM for IoT Australia's first carrier-grade eSIM service for enterprises, powered by Telstra and delivered by M2M One. Supports LTE-M, NB-IoT, 4G/5G, and Band 28 networks with remote over-the-air provisioning, instant profile activation, enterprise-grade APNs, static IP, and data pooling in 2FF/3FF/4FF/MFF2 form factors.
- M2M VPN Services Managed cellular Virtual Private Network service securing IoT devices and data from breaches. Offers a Remote Software Client (internet gateway with managed firewall) and Site-to-Site VPN Access (IPsec remote access) with dedicated IP, static private IP, and managed firewall configurations backed by enterprise-grade security.
- Satellite Airtime IoT satellite connectivity service combining standardised data plans with premium hardware. Supports Iridium SBD (from $18/month), Iridium IMT ($35/month), Iridium Certus 100 ($58/month), and Inmarsat BGAN M2M (2MB-90GB/month). Designed for agriculture, mining, marine, and remote operations beyond cellular coverage.
- Managed Failover Service Fully-managed secondary network coverage service for business continuity when the primary cellular network experiences an outage. Monitors network status and automatically manages data usage during failover to prevent bill shock, supporting POS, SCADA, medical monitoring, and logistics applications.
Quantifiable outcome
- 99.30% of Australia and New Zealand covered by M2M One's networks
- +3 more outcomes
Companies that use M2M ONE
Customer profileNamed customers4 records
Segments6 records
Ideal customer profiles6 records
M2M ONE technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature5 records
M2M ONE partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- TelstracoreM2M One has partnered with Telstra to launch Australia's first carrier-grade IoT eSIM service, becoming the first Australian reseller to offer IoT eSIMs on the Telstra network. The service covers 99.7% of Australia's population across 3 million square kilometres with 4G/LTE-M/NB-IoT/5G connectivity. The partnership also includes standard M2M SIM services on the Telstra mobile network with nationwide coverage.
- IridiumcoreM2M One has established network partnerships with Iridium for satellite connectivity. The partnership provides access to Iridium's constellation for IoT satellite services including SBD (2.5KB–300KB/month), IMT (25KB–2MB/month), and Certus 100 (1MB–200MB/month) airtime plans. Iridium powers satellite connectivity for remote IoT deployments in outback, offshore, and mobile environments.
- InmarsatcoreM2M One partners with Inmarsat for BGAN M2M satellite connectivity services (2MB–90GB/month). Inmarsat BGAN M2M provides high-bandwidth IoT connectivity for fixed and mobile operations, ideal for mining, energy, remote SCADA, and disaster response applications. The partnership provides high-bandwidth satellite options alongside Iridium's low-bandwidth offerings.
- Ground ControlcoreGround Control is the hardware partner for Iridium IMT and Certus 100 satellite services. Compatible devices include the RockBLOCK Pro (for Iridium IMT, RRP $1,367) and RockREMOTE Mini (for Iridium Certus 100, RRP $3,180). These devices are sold alongside M2M One's satellite airtime plans as part of the bundled IoT satellite solution.
- CobhamcoreCobham's 540 M2M Terminal (RRP $3,880) is the compatible hardware device for Inmarsat BGAN M2M services offered through M2M One. The terminal is field-ready for harsh environments and supports high-bandwidth IoT applications including video surveillance, remote SCADA, and critical infrastructure monitoring.
- OptuscoreM2M One has partnered with Optus alongside Telstra for lift phone SIM services in Australia. Dual SIM failover solutions leverage both Telstra and Optus networks for maximum uptime in elevator and building management applications. Optus is one of Australia's two largest mobile networks.
- Pixel TechnologiesminorPixel Technologies is listed as a leading provider of lift/elevator phones in Australia and is partnered with M2M One for providing lift phone SIM connectivity services. Pixel Technologies is also a customer logo on the M2M One homepage.
- M2M ConnectivitycoreM2M Connectivity is M2M One's sister company that distributes a full range of IoT products and accessories including wireless modules, modems, routers, antennas, sensors, and other IoT hardware. M2M Connectivity's hardware portfolio is bundled with M2M One's connectivity services. Both companies share expertise and operate as sister brands under the same corporate umbrella.
- Cisco Jasper (now Cisco UMWare)coreM2M One uses the Cisco Jasper (now Cisco UMWare) IoT platform as the engine for its M2M One Control Centre SIM management portal. The Jasper platform provides real-time SIM provisioning, monitoring, diagnostics, and automation capabilities that underpin M2M One's IoT connectivity management services.
Scale indicators8 records
Recent moves5 records
Expansion highlights6 records
M2M ONE competitors and assessment
Company assessmentDirect peers
- 1oT: 1oT is an eSIM-focused IoT connectivity provider with a self-serve management portal. It is comparable to M2M One in emphasising eSIM provisioning, multi-IMSI roaming and a developer-oriented SIM management experience, though focused primarily on the European market.
- Eseye: Eseye is a UK-based IoT connectivity specialist with a strong eSIM and global multi-IMSI SIM platform. It is highly comparable to M2M One's eSIM-first strategy, targeting enterprise and industrial customers with managed multi-network connectivity.
- Aeris Communications: Aeris is an established IoT connectivity platform and MVNO offering multi-network cellular, eSIM and IoT platform services to enterprises globally. It competes head-to-head with M2M One for large enterprise fleet deployments and brings a comparable (and broader) geographic footprint.
- Soracom: Soracom is a cloud-native IoT MVNO offering cellular connectivity, eSIM and developer-friendly APIs. Comparable to M2M One's Control Centre-driven SIM management model, with broader geographic coverage and stronger SMB/developer traction.
- Hologram: Hologram is a US-based IoT MVNO offering multi-carrier cellular SIMs and a developer-friendly platform. It competes for similar SMB and enterprise IoT customers with a similar self-serve-plus-API proposition, although without M2M One's satellite and ANZ reach.
- Wireless Logic: Wireless Logic is a European-headquartered IoT MVNO with a global SIM management platform and strong European coverage. It is a direct competitor for multi-country enterprise IoT contracts, with similar emphasis on managed connectivity, eSIM and sector verticals.
- KORE Wireless: KORE Wireless is a global IoT MVNO and connectivity management provider, similar in business model to M2M One. Notably, KORE is also a named channel partner of M2M One, highlighting direct overlap in target customers, technology stack (Cisco Jasper lineage), and service portfolio across cellular, eSIM and managed connectivity.
- Cubic Telecom: Cubic Telecom provides global IoT and connected-vehicle cellular connectivity via a software-SIM/eSIM platform. It is comparable to M2M One in serving large enterprise and automotive OEMs with managed multi-network connectivity, though at a much larger scale.
Broad incumbents
- Vodafone IoT (Business): Vodafone IoT is a global tier-1 mobile operator's IoT division offering managed connectivity, eSIM and platform services at massive scale. It is a broad incumbent competitor to M2M One in enterprise IoT, with deeper geographic reach and direct owned-network advantages.
- Telstra Enterprise IoT: Telstra's own IoT offering sits on the same network M2M One resells, making Telstra both a critical partner and a direct incumbent competitor. It targets the same ANZ enterprise base but with greater brand, scale and bundled network capabilities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
M2M ONE social profiles
Digital presenceM2M ONE financial estimates
Financial estimateRevenue estimate
Valuation estimate
M2M ONE leadership team
Management profileNumber of profiles
M2M ONE subsidiaries and ownership
Company hierarchySubsidiaries2 records
M2M ONE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
M2M ONE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about M2M ONE
What does M2M ONE do?
M2M One provides cellular IoT connectivity services across Australia and New Zealand, supplying industrial-grade IoT SIM cards (Standard, Micro, Nano, Industrial, and Machine Solderable form factors) on the Telstra and Optus mobile networks with flexible monthly data plans ranging from 50KB to 100GB. The offering is extended by a Cisco Jasper-powered Control Centre for SIM fleet management, Australia's first carrier-grade IoT eSIM on Telstra, satellite airtime via Iridium and Inmarsat, managed cellular VPN, and fully-managed network failover services.
Is M2M ONE a public or private company?
M2M ONE is a private company. It is classified as unknown and is currently operating.
When was M2M ONE founded?
M2M ONE was founded in 2011. It employs 11 to 50 people.
Where is M2M ONE based?
M2M ONE is headquartered in Melbourne, Australia, in the Oceania region.
How does M2M ONE make money?
Seven revenue lines are on record. IoT Data Plans (Subscription) is the primary driver. The others are NB-IoT Token Plans, satellite Airtime Plans, hardware Sales, managed Failover Service, lift Phone SIM Service and VPN Services.
Who are M2M ONE's main competitors?
Direct peers on record are 1oT, Eseye, Aeris Communications, Soracom, Hologram, Wireless Logic, KORE Wireless and Cubic Telecom. Broad incumbents are Vodafone IoT (Business) and Telstra Enterprise IoT.
Does M2M ONE have an API?
Yes. M2M One's Control Centre platform supports API integration. The platform enables direct API calls for integrating with enterprise systems and automating workflows. The API allows users to programmatically manage SIM cards, retrieve usage data, configure alerts, and control device settings. Jasper/Cisco Jasper platform is used for SIM management capabilities. Developer documentation is at No Information.
What industry is M2M ONE in?
M2M ONE's product category is IoT Connectivity Services. Its primary akta.pro industry code is HDAIAAAH, IoT/M2M Mobile Network Operators (LPWAN, NB-IoT/LTE-M), with a secondary code of HDAIAJAF, Satellite IoT & Machine-to-Machine (M2M) Connectivity (LPWAN over Satellite). Its NAICS code is 517112 and its SIC code is 4812.