What Danesi Caffè does

Danesi Caffè S.p.A. Unipersonale is a fourth-generation Italian coffee roasting company founded in 1905 by Alfredo Danesi in Rome. The company roasts and sells premium espresso coffee products including whole bean (Caffè in Grani), pre-ground (Caffè Macinato), single-origin specialty coffees (Monorigine from Rwanda, Guatemala, Ethiopia, and Honduras), and portioned formats (Nespresso and Espresso Point compatible capsules, compostable E.S.E. pods). The product portfolio also extends to coffee liqueur, chocolate-covered coffee beans, tasting packs, and accessories such as Italian-made ceramic cups, coffee machines (De'Longhi, SGL capsule machines, Moka stovetop), storage jars, and branded apparel.

The company operates a dual B2B/B2C commercial model. Direct-to-consumer revenue comes through the danesicaffe.it e-commerce storefront (with multilingual sites for English, Greek, Russian, and German markets), while B2B revenue is generated through a dedicated Ho.Re.Ca. (hotel, restaurant, café) professional sales channel, an office/workplace supply program with recurring subscription deliveries, and an export operation serving over 60 countries (over 70% of revenue), supported by foreign offices in Deer Park, NY and Inglewood, CA. Pricing spans entry-level coffee at approximately €3 to premium capsule machines at €145.

Production is anchored in a state-of-the-art roasting facility at the Magliana headquarters in Rome, with quality control overseen by Ilaria Danesi, who holds both Q Arabica Grader (2013) and Q Robusta Grader (2023) certifications from the Specialty Coffee Association. The company maintains ISO 9001, ISO 14001, IFS Food (Higher Level), and BRC Global Standard (Grade AA) certifications, sources directly from cooperatives in Rwanda (Cocagi, 298 women producers), Guatemala (Samac), Honduras (Inloher, 4,000+ producers), and Ethiopia, and partners with Enel X for photovoltaic installation at the production site.

Name

Danesi Caffè

Legal name

Danesi Caffè S.p.A. Unipersonale

Website

https://danesicaffe.it

Company type

Private

Founded year

1905

Operating status

Operating

Headcount range

11–50 employees

Short description

Danesi Caffè is a fourth-generation Italian coffee roaster founded in 1905 in Rome, selling premium espresso products (whole bean, ground, capsules, single-origin) and accessories to consumers via e-commerce and to Ho.Re.Ca. and office clients via B2B sales, with exports to 60+ countries.

Ownership category

akta.pro rank

Product category

Roasted Italian Espresso Coffee

NAICS

Coffee and Tea Manufacturing (311920)

SIC

Beverages (2080)

akta.pro primary industry

Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI)

akta.pro secondary industries

Single-Serve Coffee (Pods, Capsules) (CRADAHAH), Coffee, Espresso & Tea Appliances Retail (CRACADAC)

Keywords

• Italian espresso coffee
• Coffee roasting
• Single-origin coffee
• Coffee capsules pods
• Ho.Re.Ca. coffee supply

Headquarters

HQ city

Rome

HQ country

Italy

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Coffee Product Sales: Sale of roasted coffee products including whole bean, ground, single-serve pods, capsules (Nespresso and Espresso Point compatible), and E.S.E. pods. Also includes decaffeinated variants and single-origin specialty coffees.
2. Accessories and Merchandise: Sale of coffee machines, moka pots, ceramics (cups, espresso cups), storage containers, bar accessories, apparel (caps, aprons, polo shirts), and office kits.
3. Gift Sets and Bundles: Curated gift sets combining coffee with accessories such as Duo sets with cups, Luxury sets with moka and coffee liqueur.
4. B2B Professional (Ho.Re.Ca.): Supply of coffee products to professional clients in the hotel, restaurant and café sector. Contact form and quote request system for business accounts.
5. Office Coffee Supply: Dedicated office coffee service supplying businesses with pods, capsules, ground coffee, and compatible machines.
6. Coffee Liqueur and Chocolate: Danesi Coffee Liqueur (0.70L) and Chocolate-Covered Coffee Beans (1kg/600 pieces).

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels6 records

Core offering

Danesi Caffè roasts and sells premium Italian espresso coffee in multiple formats — whole bean, ground, E.S.E. compostable pods, and Nespresso- and Espresso Point-compatible capsules — together with single-origin specialty coffees, coffee liqueur, chocolate-covered beans, ceramic cups, coffee machines, storage jars, and B2B Ho.Re.Ca. and office supply programs. The offering serves both individual consumers via the danesicaffe.it e-commerce site and professional hospitality and corporate clients via dedicated B2B sales channels.

Product overview

Danesi Caffè is a fourth-generation Italian coffee company founded in 1905, specializing in premium espresso and coffee products. The product portfolio centers on multiple coffee formats including whole bean and ground coffee (Primo Caffè, Danesi Oro, Decaffeinato, Puro 100% Arabica, Special Tin, Danesi Extra), single-origin coffees (Monorigine from Ruanda, Guatemala, Etiopia, and Honduras), and portioned formats (Easy Espresso Nespresso-compatible capsules, Easy Espresso Espresso Point-compatible capsules, and Easy Espresso compostable E.S.E. pods). The offering extends to coffee liqueur, chocolate-covered coffee beans, and tasting packs. Accessories include Made in Italy ceramic cups (Duo, Duo Plus, Forma collections), coffee machines (De'Longhi Magnifica, SGL Flexy/Smarty capsule machines, Moka Tricolore), storage jars, branded apparel, and office coffee packages. B2B services target the Ho.Re.Ca. (hotel/restaurant/cafe) sector and corporate offices through the Professional program.

Differentiator

Problem solved

Functional benefit

Products and services

• Caffè Macinato (Ground Coffee) Pre-ground roasted Italian espresso coffee in various packaging sizes including tins and multipacks. Range includes Primo Caffè, Danesi Oro, Decaffeinato, Puro (100% Arabica), and Special Tin variants, sold to consumers and professional clients.
• Caffè in Grani (Whole Bean Coffee) Whole bean roasted Italian espresso coffee for customers who prefer to grind fresh, including Danesi Extra 1kg, Decaffeinato, Puro 100% Arabica, and Special Tin in 250g format.
• Caffè Monorigine (Single Origin Coffee) Premium single-origin 100% Arabica coffees sourced directly from cooperatives in Rwanda (Cocagi — 298 women producers), Guatemala (Samac), Ethiopia, and Honduras (Inloher — 4,000+ producers), with full traceability and distinct flavor profiles.
• Easy Espresso — Nespresso Compatible Capsules Coffee capsules compatible with Nespresso machines, available in Oro, Classico, and Decaffeinato variants (5.5g per capsule), sold via e-commerce and to professional clients.
• Easy Espresso — Espresso Point Compatible Capsules Coffee capsules compatible with Espresso Point systems, including Gold, Classic, Decaf, and single-origin varieties (Guatemala, Rwanda, Ethiopia); 7g per capsule.
• Easy Espresso Cialde (E.S.E. Pods) Compostable and biodegradable E.S.E. (Easy Serving Espresso) pods with 44mm diameter, individually wrapped, available in standard and decaffeinated versions (7.5g each).
• Liquore di Caffè (Coffee Liqueur) Coffee liqueur (0.70L) made from a special blend of Danesi coffee and fine alcohol without artificial ingredients, sold as an add-on product alongside coffee.
• Chicchi di Caffè al Cioccolato (Chocolate-Covered Coffee Beans) Chocolate-covered coffee beans in 1kg packages containing approximately 600 pieces, sold as a complement to the coffee range.
• Pack Degustazione (Tasting Packs) Assortment kits allowing customers to sample different Danesi coffee varieties, including 50-capsule Nespresso kits, 50-capsule Espresso Point kits, and 250g ground coffee tasting sets.
• Ceramiche Danesi (Ceramic Coffee Cups) Made-in-Italy ceramic coffee cups and sets in collections including Duo, Duo Plus, Forma Sprint, Forma, and Roberto Danesi signature lines, ranging from 2-piece to 8-piece sets.
• Macchine del Caffè (Coffee Machines) Coffee machines including De'Longhi Magnifica S ECAM 21.117 SB automatic with built-in grinder, SGL Flexy and Smarty capsule machines, and Moka Tricolore Danesi stovetop espresso makers.
• Barattoli Danesi (Coffee Storage Jars) Coffee storage containers including Danesi Vintage tin containers (500g), stainless steel jars, and stainless steel jars with built-in grinder.
• Linea Accessori (Branded Accessory Line) Branded Danesi accessories including aprons, polo shirts, caps, and sponge tablecloths.
• Box Ufficio (Office Coffee Box) Office coffee packages including 150-pod boxes and complete office kits with cups and stirrers, designed for workplace coffee consumption.
• Professional — Ho.Re.Ca. & Office Solutions B2B coffee supply service targeting hospitality professionals (bars, restaurants, hotels) and offices. Includes dedicated product offerings, quote requests, and high-volume commercial client support.

Quantifiable outcome

• Exports to over 60 countries representing over 70% of revenue
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• InlohercoreStrategic or Co-development Partner · 18 December 2023Strategic partnership with Inloher, a Honduras-based company distinguished for its commitment to sustainability, quality, and full traceability. Inloher has direct relationships with over 4,000 Honduran producers and implements agroforestry practices. All production is certified sustainable (Rainforest, USDA, JAS, FAIRTRADE, BIRD FRIENDLY) and the supply chain is completely carbon neutral. Each coffee lot is offset by 20 tonnes of CO2.
• Enel XcoreStrategic or Co-development PartnerPartnership for sustainability through installation of photovoltaic panels at the Magliana production facility, aiming to make the company's operations low environmental impact.
• CaféyCaffèminorStrategic or Co-development PartnerItalian cooperation project helping small coffee growers in Central American and Caribbean regions produce quality coffee. Danesi purchases coffee from the Samac cooperative in Guatemala through this initiative.
• Cocagi Cooperative (Rwanda)coreStrategic or Co-development PartnerRwanda cooperative of 298 women coffee producers, part of the International Women Coffee Alliance (IWCA). Danesi sources single-origin Rwanda coffee directly, supporting female empowerment in the coffee sector.
• International Women Coffee Alliance (IWCA)minorStrategic or Co-development PartnerGlobal alliance promoting recognition and strengthening of women's role in the international coffee supply chain. Danesi supports the Rwanda chapter through the Cocagi cooperative.
• Campus Biomedico di RomaminorImplementation/ SI/ Consulting PartnerDanesi joined the University-Industry Committee - Section of Food Science and Human Nutrition of Campus Biomedico University of Rome, promoting ongoing dialogue between academic authorities and industry.
• International Union for Conservation of Nature / Breast Cancer AwarenessminorOthersPink Bag Edition launched in October 2025 in the United States during Breast Cancer Awareness Month, transforming each cup into a gesture of awareness and solidarity.

Scale indicators6 records

Recent moves6 records

Expansion highlights7 records

Broad incumbents

• Nespresso (Nestlé): Global single-serve coffee leader. Comparable as the platform whose compatible capsule ecosystem Danesi participates in, and as the dominant incumbent defining the at-home premium espresso category Danesi competes in.
• Massimo Zanetti Beverage Group: Holding company behind brands like Lavazza competitor brands (Boncafé, Segafredo Zanetti in some markets, others). Comparable as a multi-brand Italian coffee platform serving retail and Ho.Re.Ca. globally.
• Lavazza: Italy's largest coffee roaster and a global household name. Directly comparable to Danesi as an Italian coffee brand operating across retail, Ho.Re.Ca., and export channels, but at vastly larger scale with a much broader product portfolio.

Direct peers

• illycaffè: Premium Italian espresso brand selling whole bean, ground, capsules (iperEspresso), and Ho.Re.Ca. solutions globally. Closest direct peer to Danesi in terms of premium positioning, heritage, and multi-format offering targeting both consumers and professionals.
• Pellini Caffè: Verona-based Italian roaster with Ho.Re.Ca. focus, single-origin offerings, and growing export business. Closely comparable in size, business model, and target customer mix to Danesi.
• Caffè Borbone: Italian coffee company that has scaled rapidly in compatible capsules (Espresso Point, Nespresso, A Modo Mio). Highly relevant peer given Danesi's own Nespresso- and Espresso Point-compatible capsule strategy.
• Kimbo: Naples-based Italian coffee roaster with comparable product portfolio (beans, ground, pods, capsules) and strong Ho.Re.Ca. presence. Direct peer in the mid-market Italian espresso segment alongside Danesi.
• Segafredo Zanetti: Mass-market Italian espresso brand with strong Ho.Re.Ca. heritage. Direct competitor to Danesi in Italian professional coffee supply and retail pods/capsules, with significantly larger distribution.

Regional players

• La Marzocco: Italian handmade espresso machine maker with strong specialty coffee heritage. Comparable as a fellow Italian craft coffee brand targeting Ho.Re.Ca. professionals, though focused on equipment rather than roasted coffee.

Emerging players

• Bialetti Industrie: Iconic Italian coffee brand and moka pot manufacturer that has expanded into coffee pods and capsules. Comparable through shared Italian heritage, e-commerce DTC focus, and presence in the home espresso accessories category Danesi also serves.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/danesi.caffe
• Instagraminstagram.com/danesicaffe
• Xx.com/danesicaffe
• LinkedInlinkedin.com/company/danesi-caffe

Compliance13 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Danesi Caffè