Cappelen Damm
- Company typePrivate
- Founded1829
- HeadquartersOslo, Norway
- Headcount251–500
- GTM typeB2B and B2C
- OfferingServices
Cappelen Damm firmographics
Firmographics- Name
- Cappelen Damm
- Legal name
- Cappelen Damm AS
- Website
- https://cappelendamm.no
- Company type
- Private
- Founded year
- 1829
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Cappelen Damm industry classification
Industry- Product category
- Book Publishing
- NAICS
- Book Publishers (513130), Book Publishers (51313)
- SIC
- Books: Publishing Or Publishing & Printing (2731)
- akta.pro primary industry
- Literary & Classics Publishing (MPAJAAAC)
- akta.pro secondary industries
- Mass Market & Paperback Publishing (MPAJAAAD), Children’s Educational & Curriculum Publishing (MPAJAFAF)
Keywords
Where Cappelen Damm is headquartered
LocationHeadquarters
- HQ city
- Oslo
- HQ country
- Norway
- HQ region
- Europe
Offices3 records
Markets served
Cappelen Damm business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Others
Revenue model
- Book Sales: Revenue from physical and digital book sales across fiction, non-fiction, children's books, and educational materials through direct retail and wholesale channels
- Educational Materials: Sales of textbooks, learning materials, and digital educational resources to schools and educational institutions
- Subscriptions: Subscription services including book clubs (Cappelen Damm bokklubber) providing ongoing customer revenue through regular deliveries
- Licensing and Rights: Revenue from licensing literary rights, agency services through Cappelen Damm Agency, and international rights sales
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Physical books range from 229-389 NOK depending on format and title |
| Unit Pricing | Pay-as-you-go | Citizens YF English textbooks - 120 NOK per unit |
| Unit Pricing | Multi-year contract | Volume discount for educational institution orders over 25,000 NOK |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels8 records
Cappelen Damm product offering
Product offeringCore offering
Cappelen Damm is Norway's largest publishing house, publishing fiction, non-fiction, children's and youth books, educational books, and series novels across print and digital formats. Through its Cappelen Damm Utdanning division, it provides curriculum-aligned digital and analog learning materials for the full Norwegian educational pathway from kindergarten through university, delivered via proprietary digital platforms (Unibok, Disko, Skolen fra Cappelen Damm) and textbook series (Sinus, Kosmos, Citizens, Moment). It also operates book clubs, a literary agency, a physical bookstore, and an author royalty portal.
Product overview
Cappelen Damm is Norway's largest publishing house and operates a multi-platform educational publishing ecosystem. The core publishing business spans fiction, non-fiction, children's literature, educational books, and series novels. Its education division, Cappelen Damm Utdanning, provides digital and analog learning materials across kindergarten, primary school, secondary school, upper secondary, Norwegian as a second language, and vocational education. Key digital platforms include Skolen fra Cappelen Damm (digital learning platform for grades 1-10), Disko (streaming service for upper secondary), and Unibok (digital textbook platform with text-to-speech and dictionary features). Curriculum-aligned textbook series like Sinus (mathematics), Kosmos (natural sciences), Citizens (English), Moment (Norwegian), and Rom Stoff Tid (physics) form the core product range, each available in both print and digital formats. The company also operates book clubs (Bestselgerklubben, Barnas egen bokverden, Krimklubben), a literary agency (Cappelen Damm Agency), a physical bookstore (Elling bokkafé), and the Royaltyportal for author royalty management. The company is owned by media conglomerate Egmont.
Differentiator
Problem solved
Functional benefit
Brands
- Cappelen Damm Utdanning: Educational publishing division developing digital and analog learning materials for the entire educational pathway
- Cappelen Damm Akademisk
- VAR Healthcare
- Cappelen Damm bokklubber
- Fontini forlag
- Flamme forlag
Products and services
- General Trade Books (Fiction, Non-fiction, Children's, Series Novels) Trade books across fiction, non-fiction, children's literature, and series novels published in print and digital formats for general readers in Norway.
- Skolen fra Cappelen Damm Digital learning platform for primary and lower secondary school (grades 1-10) providing curriculum-aligned educational content, interactive materials, and classroom tools for Norwegian schools.
- Disko Streaming service for upper secondary school (videregående) providing educational video content aligned with the LK20 curriculum.
- Unibok Digital textbook platform making textbooks accessible on all digital devices, with integrated dictionary, text-to-speech, note-taking, highlighting, and search functionality, complying with universal design requirements.
- Sinus (Mathematics Textbook Series) Mathematics textbook series for upper secondary school (VG1-VG3), covering general studies and vocational tracks, available as both print and digital (coSinus) editions.
- Kosmos (Natural Science Textbook Series) Natural science textbook series for upper secondary school, covering physics, chemistry, and biology for general and vocational studies.
- Citizens (English Language Textbook Series) English language textbook series for upper secondary school (VG1-VG3), available in variants for general studies (SF), vocational studies (YF), and basic level, with a vocational-specific 'Fagdeler' sub-series.
- Moment (Norwegian Language Textbook Series) Norwegian language textbook series for upper secondary school (VG1-VG3) study preparation tracks.
- coSinus Digital Digital mathematics learning platform for VG3, complementing the Sinus textbook series with interactive digital resources.
- Norsk start Digital Norwegian language learning platform for grades 1-10, designed for learners needing basic Norwegian language instruction.
- Cappelen Damms Lesebok Reading book series for grades 5-7, containing richly illustrated texts written by well-known authors, ranging from comics to exciting stories, usable independently of other learning materials.
- Bestselgerklubben (Bestseller Book Club) Book club subscription service focused on bestsellers and popular fiction titles, delivering curated books to subscribers on a recurring basis.
- Barnas egen bokverden (Children's Book Club) Children's book club subscription offering curated books for children, providing regular deliveries tailored to young readers.
- Krimklubben (Crime Book Club) Crime fiction book club subscription offering curated crime and thriller titles with regular deliveries to subscribers.
- Cappelen Damm Agency Literary agency representing Norwegian authors, handling rights management and international sales of literary rights.
- Elling bokkafé Company-owned bookstore and café at the Oslo headquarters location, also hosting literary events and author readings.
- Royaltyportal Online portal for authors and rights holders to access royalty information, statements, and manage their earnings data, with BankID and username/password authentication.
- VAR Healthcare Digital healthcare service providing health-related information and educational content for healthcare professionals.
- Norske Serier Publishing imprint dedicated to Norwegian series novels (serieromaner), a popular fiction format in Norway.
- Cappelen Damm Utdanning (Educational Division) Educational publishing division developing digital and analog learning materials for kindergarten, primary school, secondary school, upper secondary, Norwegian as a second language, and vocational education.
- Cappelen Damm Akademisk (Academic Division) Academic publishing division and a leading publisher of textbooks and scholarly literature in Norway, with offices in Oslo and Kristiansand serving the higher education and research market.
- New Online Store and Login System New e-commerce platform with updated login system for teachers and schools, featuring direct login to individual learning resource sites, email one-time code authentication, and automated license connection.
Quantifiable outcome
- Reduced emissions by 33% and 50% reduced emissions per krone invested
- +1 more outcomes
Companies that use Cappelen Damm
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
Cappelen Damm technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration15 records
Feature4 records
Cappelen Damm partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered core and minor.
- Sentraldistribusjon AScoreOwned by Cappelen Damm, Sentraldistribusjon AS handles packaging and invoicing of goods for the publishing house operations.
- Storytel AScoreCappelen Damm is co-owner of Storytel AS, Norway's major audiobook and e-book streaming service, enabling distribution of published content through digital channels.
- VAR HealthcarecoreCappelen Damm owns VAR Healthcare, a digital health service providing healthcare-related educational content.
- Allvit ASminorCappelen Damm is co-owner of Allvit AS, a digital publishing platform making academic textbooks accessible online.
- KopinorcoreAgreement with Kopinor facilitates legal sharing of knowledge and information both digitally and on paper, ensuring creators receive compensation for their work.
- Gutta CampusminorSocial partnership supporting children and youth education initiatives in Norway as part of Cappelen Damm's community engagement.
- Norske Kvinners SanitetsforeningminorSocial partnership supporting children and youth education initiatives as part of Egmont foundation's community outreach.
- Kronprinsparets FondminorPartnership supporting children and youth education initiatives as part of Cappelen Damm's social responsibility program.
- Røde KorsminorSocial partnership supporting children and youth education and support programs.
- FeidecoreIntegration with Feide for secure login and identity management for Norwegian educational institutions accessing digital learning materials.
- ClerkcoreTechnology partner providing login and identity management functionality for customer accounts on digital platforms.
- CrystallizecoreE-commerce platform and content management system powering Cappelen Damm's online store and product catalog.
- SanitycoreContent management system used for content and history management across digital platforms.
- Nets and VippscorePayment processing services for card transactions and payment solutions enabling secure checkout.
- MicrosoftcoreCustomer service and email distribution infrastructure for platform communications.
- DixacoreCustomer service platform handling customer inquiries and support requests.
- Posten/BringcoreShipping and logistics partner for physical product distribution across Norway.
- Fontini ForlagminorSubsidiary publishing house owned by Cappelen Damm, operating as an independent imprint.
- Flamme ForlagminorSubsidiary publishing house owned by Cappelen Damm, operating as an independent imprint.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Cappelen Damm competitors and assessment
Company assessmentDirect peers
- Det Norske Samlaget: Det Norske Samlaget is a Norwegian-language publisher specializing in Nynorsk literature, children's books, and educational materials, competing most directly with Cappelen Damm's educational and Norwegian-language literary divisions for schools and cultural segments.
- Vigmostad & Bjørke: Vigmostad & Bjørke is a Norwegian trade and educational publisher that competes with Cappelen Damm's text book and learning material offerings, particularly in the upper secondary and vocational education segments.
- Gyldendal Norsk Forlag: Gyldendal Norsk Forlag is Norway's other major literary and educational publisher, comparable to Cappelen Damm in Norwegian-language fiction, non-fiction, and school textbook publishing, with a publicly listed parent (Gyldendal ASA) making it the closest domestic head-to-head competitor.
- H. Aschehoug & Co: Aschehoug is one of Norway's oldest and largest general trade and educational publishers, directly competing with Cappelen Damm across fiction, non-fiction, school textbooks, and academic titles in the Norwegian market.
Broad incumbents
- John Wiley & Sons: Wiley is a global academic and educational publisher most directly comparable to Cappelen Damm Akademisk for higher-education and research publishing in Norway and the broader Nordics.
- Penguin Random House: Penguin Random House is the world's largest trade book publisher and a broad incumbent whose translated titles compete with Cappelen Damm's imported translated fiction, but it does not serve the Norwegian school curriculum directly and is not specialized in the Norwegian-language niche.
- Bonnier Books: Bonnier Books is the publishing arm of the Swedish Bonnier Group, operating across Nordic markets including Norway; it is a broad incumbent with overlapping fiction, non-fiction, and educational offerings, larger than Cappelen Damm in scale but less concentrated in the Norwegian educational niche.
- HarperCollins Publishers: HarperCollins is a major global trade publisher whose translated titles compete with Cappelen Damm's translated fiction catalog in Norway, but lacks Norwegian-original publishing and educational curation in the local market.
- Pearson plc: Pearson is one of the world's largest education publishers and a broad incumbent comparable to Cappelen Damm Utdanning for its curriculum-aligned digital and printed learning materials, though with global rather than Norwegian-curriculum specialization.
Emerging players
- Storytel: Storytel is a subscription-based audiobook and e-book streaming service in which Cappelen Damm holds co-ownership; it is both a key digital distribution channel and a competing platform for reader attention, with partial overlap in audience and content relationships.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Cappelen Damm social profiles
Digital presenceCappelen Damm compliance and trust
Trust signalCompliance4 records
Cappelen Damm financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cappelen Damm leadership team
Management profileNumber of profiles
Profiles8 records
Cappelen Damm subsidiaries and ownership
Company hierarchySubsidiaries5 records
Cappelen Damm funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cappelen Damm M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cappelen Damm
What does Cappelen Damm do?
Cappelen Damm is Norway's largest publishing house, publishing fiction, non-fiction, children's and youth books, educational books, and series novels across print and digital formats. Through its Cappelen Damm Utdanning division, it provides curriculum-aligned digital and analog learning materials for the full Norwegian educational pathway from kindergarten through university, delivered via proprietary digital platforms (Unibok, Disko, Skolen fra Cappelen Damm) and textbook series (Sinus, Kosmos, Citizens, Moment). It also operates book clubs, a literary agency, a physical bookstore, and an author royalty portal.
Is Cappelen Damm a public or private company?
Cappelen Damm is a private company. It is classified as corporate owned and is currently operating.
When was Cappelen Damm founded?
Cappelen Damm was founded in 1829. It employs 251 to 500 people.
Where is Cappelen Damm based?
Cappelen Damm is headquartered in Oslo, Norway, in the Europe region.
How does Cappelen Damm make money?
Four revenue lines are on record. Book Sales are the primary driver. The others are educational Materials, subscriptions and licensing and Rights.
Who are Cappelen Damm's main competitors?
Direct peers on record are Det Norske Samlaget, Vigmostad & Bjørke, Gyldendal Norsk Forlag and H. Aschehoug & Co. Broad incumbents are John Wiley & Sons, Penguin Random House, Bonnier Books, HarperCollins Publishers and Pearson plc. Storytel is listed as an emerging player.
Does Cappelen Damm have an API?
No public API is recorded for Cappelen Damm.
What industry is Cappelen Damm in?
Cappelen Damm's product category is Book Publishing. Its primary akta.pro industry code is MPAJAAAC, Literary & Classics Publishing, with a secondary code of MPAJAAAD, Mass Market & Paperback Publishing. Its NAICS code is 513130 and its SIC code is 2731.