Autoclub

What Autoclub does

Autoclub Group is a privately held Italian multi-brand automotive dealership and vehicle service group headquartered in Bari, Puglia. The group operates through three co-located entities — Autoclub S.r.l. (the parent concessionaire), Autoclub Parts S.r.l. (spare parts distribution), and Moving Center S.r.l. (service and assistance) — with a combined stated share capital of €6,000,000 and 51–100 employees. Its core business is the authorized retail of new and used vehicles across 13+ brands spanning the Stellantis portfolio (Fiat, Lancia, Alfa Romeo, Jeep, Abarth, DS), PSA brands (Peugeot, Citroën), Chinese-origin electric brands (Leapmotor, XEV, EMC), commercial vehicle brands (Foton), and the Spoticar certified pre-owned program.

The group's physical footprint covers two showroom locations in Bari (headquarters) and Massafra (Taranto province), plus a separate spare parts distribution warehouse operating as a Distrigo HUB in the Bari industrial zone. Its underlying technology stack is built on a standard third-party dealership management platform (MotorK / dealerk CMS) for website, inventory, and lead management; no proprietary technology, API integrations, or AI capabilities are disclosed. Customer-facing channels combine physical showroom sales, an in-house vehicle rental desk, B2B commercial vehicle sales, and digital marketing via blog, social media, and email newsletter.

Autoclub generates revenue through six streams: new vehicle sales, used and KM0 vehicle sales, financing commissions via FCA Bank and Banca PSA partnerships, after-sales maintenance and repair services, vehicle rental, and spare parts wholesale/retail distribution. Its customer base spans individual consumers and families (primary) and businesses/micro-enterprises seeking commercial vehicles and fleet solutions, with Ecobonus 2025 government incentive management serving as a key transaction-facilitating service. Pricing is quote-based and not publicly disclosed, with financing plans ranging from 12 to 84 monthly installments and starting prices as low as €249/month (Jeep Compass) or €4,900 effective post-Ecobonus (Leapmotor T03).

Name

Autoclub

Legal name

Autoclub S.r.l.

Website

https://autoclubgroup.it

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

51–100 employees

Short description

Autoclub Group is a privately held Italian multi-brand automotive dealership group headquartered in Bari, Puglia, operating two showrooms (Bari and Massafra) and a Distrigo HUB parts warehouse. It sells new and used vehicles across 13+ brands — Stellantis, PSA, Leapmotor, XEV, EMC, Foton, and Spoticar — serving individual consumers, families, and small businesses with financing, after-sales service, rental, and parts distribution.

Ownership category

akta.pro rank

Product category

Automotive Retail (Multi-Brand Dealership)

NAICS

Automobile Dealers (4411), Motor Vehicle and Parts Dealers (441), Other Motor Vehicle Dealers (4412)

SIC

Retail-Auto Dealers & Gasoline Stations (5500), Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

Auto & Vehicle Loan Brokerage (FSAEAEAK)

akta.pro secondary industries

Auto & Vehicle Leasing (Personal Use) (FSAKANAA), Auto Ancillary Warranties (Tire & Wheel, Paintless Dent, Key/Remote, Windshield) (FSAJALAB)

Keywords

• Multi-brand car dealership
• New and used vehicle sales
• Commercial vehicle dealer
• Vehicle financing and insurance
• Automotive after-sales service

Headquarters

HQ city

Bari

HQ country

Italy

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. New vehicle sales: Sale of new passenger cars and commercial vehicles across multiple brands (Fiat, Alfa Romeo, Jeep, Peugeot, Citroën, Lancia, Abarth, DS, Leapmotor, XEV, EMC, Foton). Revenue is generated through direct sales to retail customers and businesses.
2. Used and KM0 vehicle sales: Sale of pre-owned vehicles and zero-kilometre cars, including Spoticar certified used vehicles. Provides a secondary revenue stream with higher turnover velocity.
3. Automotive financing: Partnership with FCA Bank and Banca PSA to offer vehicle financing plans. Revenue generated through commissions on financed vehicle purchases. Financing plans range from 12 to 84 monthly installments with fixed rates.
4. After-sales and service: Vehicle maintenance, repairs, parts replacement, and extended warranty services. Includes assistance, recall campaigns, insurance, and spare parts (via Autoclub Parts).
5. Vehicle rental: Short and long-term vehicle rental services through dedicated rental desk at the Bari location.
6. Parts distribution (Autoclub Parts / Distrigo HUB): Spare parts wholesale and retail distribution through Autoclub Parts, operating as a Distrigo hub for the dealer network.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Autoclub Group is a multi-brand automotive dealership group that sells new, zero-kilometre, used, commercial, and microcar vehicles across 13+ brands (including Fiat, Alfa Romeo, Jeep, Lancia, Abarth, Peugeot, Citroën, DS, Leapmotor, XEV, EMC, Foton, and Spoticar certified pre-owned) from its Bari and Massafra showrooms. Beyond vehicle sales, the dealership provides complementary lifecycle services: financing through FCA Bank and Banca PSA partnerships, vehicle and consumer insurance, after-sales maintenance and repairs, an in-house short- and long-term rental desk, a Distrigo spare-parts wholesale hub, and management of Italian Ecobonus 2025 government incentives.

Product overview

Autoclub Group is a multi-brand car dealership operating primarily in Puglia, Italy (Bari and Massafra locations), selling new and used vehicles across 13+ brands (Fiat, Lancia, Alfa Romeo, Jeep, Abarth, Peugeot, Citroën, DS, XEV, Leapmotor, EMC, Foton, Proone) plus the Spoticar certified pre-owned program. The core offering combines vehicle sales (new, used, km0, commercial, microcar) with complementary services including financing (via FCA Bank and Banca PSA), insurance, car rental, after-sales maintenance, and spare parts distribution. The company operates as a concessionary and repair shop rather than a technology platform.

Differentiator

Problem solved

Functional benefit

Brands

• Autoclub Parts: Spare parts hub operating as Distrigo centre for vehicle components
• Moving Center
• Invictus Camp
• Spoticar

Products and services

• Auto Nuove (New Cars) Sale of new passenger cars across multiple brands (Fiat, Lancia, Alfa Romeo, Jeep, Abarth, Peugeot, Citroën, DS, XEV, Leapmotor, EMC) for retail consumers in the Puglia region.
• Auto Usate e KM0 (Used and Zero-Km Cars) Sale of pre-owned and zero-kilometre vehicles, including the Spoticar certified pre-owned program with warranty and multi-point inspection, across brands such as Fiat, Alfa Romeo, Jeep, Peugeot, Citroën and others.
• Veicoli Commerciali (Commercial Vehicles) Sale of new and used commercial vehicles (vans, trucks) for businesses and fleet operators, including Fiat Professional, Citroën Professional, Peugeot Professional, and Foton brand models, with B2B financing and Ecobonus support.
• Microcar Sale of microcars and compact electric vehicles intended for urban mobility use cases.
• Noleggio (Car Rental) Short-term and long-term vehicle rental services operated through a dedicated rental division at the Bari location.
• Post Vendita / Assistenza (After-Sales Service) Vehicle maintenance, repairs, recalls campaign management, spare parts, and general service support, delivered through the Moving Center partnership.
• Finanziamenti Auto (Car Financing) Vehicle financing intermediated through FCA Bank and Banca PSA partnerships, offering flexible monthly installment plans (12 to 84 months) at fixed rates for new and used vehicle purchases.
• Assicurazioni (Vehicle Insurance) Vehicle insurance products including RCAuto and coverage packages, intermediated through partner insurance providers. Autoclub is supervised by IVASS under RUI registration E000066118.
• Autoclub Parts - Ricambi HUB Distrigo Wholesale and retail distribution of genuine spare parts for all supported brands, operated as a Distrigo hub for the dealer network in Puglia.
• Spoticar Certified Pre-Owned Program Stellantis certified pre-owned vehicle program offering warranty, multi-point inspection, and quality guarantee on used cars sold through Autoclub.

Quantifiable outcome

• Ecobonus 2025 savings of up to 11,000 EUR per eligible private buyer for electric vehicle purchase

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• FCA (Stellantis)coreChannel Partner/ Reseller/ Distributor · 1 January 2025Authorized dealer for Fiat, Lancia, Alfa Romeo, Jeep, and Abarth brands (Stellantis group). Receives new vehicle allocation, brand marketing support, technical training, and access to factory financing programs.
• PSA Group (Stellantis)coreChannel Partner/ Reseller/ Distributor · 1 January 2025Authorized dealer for Peugeot, Citroën, and DS brands. Receives new vehicle supply, brand marketing support, and access to PSA/Banca PSA financing products.
• LeapmotorminorChannel Partner/ Reseller/ Distributor · 1 January 2025Authorized dealer for Leapmotor electric vehicles including T03 city car and C10 SUV, representing the Chinese EV brand in the Puglia region.
• XEVminorChannel Partner/ Reseller/ Distributor · 1 January 2025Authorized dealer for XEV electric vehicles, offering micro-EVs and urban mobility solutions.
• EMC (Electric Mobility Company)minorChannel Partner/ Reseller/ Distributor · 1 January 2025Authorized dealer for EMC electric vehicles, including GPL variants, serving the Puglia market.
• FotonminorChannel Partner/ Reseller/ Distributor · 1 January 2025Authorized dealer for Foton commercial vehicles (trucks and vans) in the Puglia region.
• Spoticar (Stellantis used car program)coreChannel Partner/ Reseller/ Distributor · 1 January 2025Certified pre-owned vehicle program under Stellantis. Autoclub sells Spoticar Essential certified used vehicles with warranty, representing the official used car channel for the group.
• Distrigo (Stellantis parts distribution)coreChannel Partner/ Reseller/ Distributor · 1 January 2025Autoclub Parts operates as a Distrigo hub, distributing genuine spare parts to the dealer network in the Puglia region.
• Meta (Facebook Ireland)minorGTM or Marketing Partner · 1 January 2025Joint data controllership for the Autoclub Facebook fan page. Meta and Autoclub jointly determine the purposes and means of processing page insight data for marketing and customer engagement purposes.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Ceccato Automobili: Italian multi-brand dealer group with showrooms in the Veneto region representing multiple OEMs including Stellantis brands. Comparable business model with multi-brand franchise, financing intermediation, after-sales service, and used vehicle operations.
• Car Center Group: Italian multi-brand automotive retailer operating multiple showrooms with new/used sales and after-sales service. Comparable to Autoclub in dealership structure, though Car Center focuses on different geographic markets within Italy.
• Galdieri Auto: Italian multi-brand automotive dealership representing Stellantis and other OEMs in southern Italy, offering sales, service, financing, and parts distribution. Comparable geographic focus (southern Italy) and similar brand portfolio mix.
• Gruppo F.lli Cozzi: Multi-brand Italian automotive dealership group operating across multiple regions with new vehicle sales, used vehicles, service, and parts. Closely mirrors Autoclub's multi-brand franchise structure and full-service operating model.
• Autotorino: Italian multi-brand automotive dealership group operating across northern Italy with new/used sales, financing, service, and parts distribution. Directly comparable to Autoclub in business model (multi-brand franchise dealer with full lifecycle services), differing primarily in geographic footprint and likely scale.
• Gino Spa: Italian multi-brand automotive dealership with multiple locations serving retail and business customers. Mirrors Autoclub's multi-franchise structure, financing partnerships, and full-service lifecycle offering.
• Barchetti Group: Multi-brand Italian automotive dealer group with multiple showrooms across northern Italy representing Stellantis, Volkswagen Group, and other OEMs. Comparable to Autoclub in multi-brand authorized franchise model, complementary financing partnerships, and integrated service operations.

Emerging players

• Auto1 Group: European online used car platform operating across Italy and other markets with proprietary digital retail infrastructure. Partial overlap with Autoclub's used vehicle business; represents an emerging channel that competes for price-sensitive buyers in the same Italian market.

Broad incumbents

• Intergea: Italian automotive retail holding company that aggregates multiple multi-brand dealership franchises. Comparable to Autoclub at the operating subsidiary level, though Intergea operates at significantly greater scale as a portfolio consolidator in the fragmented Italian dealer market.
• Inchcape plc: Global automotive distributor representing multiple OEMs across markets including parts of Europe. While not directly competing in southern Italy retail, operates the same multi-brand authorized distribution model at materially greater scale and geographic reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/autoclub_group
• Facebookfacebook.com/autoclubgroup
• LinkedInlinkedin.com/company/moving-center-autoclub-motus

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Autoclub