FlexiShieldUK
FlexiShieldUK is the official UK distributor of FlexiShield paint protection films, supplying certified installers and end consumers with clear and coloured TPU films, SABRE pre-cut software, and Zolution installation fluid.
- Company typePrivate
- Founded2012
- HeadquartersLos Angeles, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What FlexiShieldUK does
FlexiShieldUK is the official United Kingdom distributor of FlexiShield paint protection films (PPF), manufactured by US-based Reflek Technologies Corporation at its Phoenix, Arizona facility. The company supplies a portfolio of clear and cosmetic coloured TPU films, headlight protection films, and windshield protection films to a global network of 5,000+ certified installers across the USA, UK, and 30+ countries. Core technology centres on thermoplastic polyurethane (TPU) with self-healing top coats, hydrophobic and UV-resistant formulations, and air-channel adhesive systems for cosmetic colour films. Supporting the film products are two ecosystem assets: SABRE, a cloud-based pre-cut software with vehicle template databases provided free to certified installers, and Zolution, a proprietary ionic-control installation fluid engineered for FlexiShield 2.0 air-channel colour films.
The business operates on a B2B distribution model, selling film rolls and supporting consumables to certified installers at trade pricing, complemented by installer training services (on-site and centre-based at the UK Training Centre) and limited direct-to-consumer e-commerce for swatches and quote requests. Pricing is predominantly quote-based through the installer network rather than publicly listed, with consumer-facing prices for premium products such as windshield protection starting around £450 installed. Customer segments span professional PPF installers, fleet operators, luxury and high-value vehicle owners (Audi, BMW, Mercedes, Tesla), car enthusiasts seeking colour customisation, and SUV/high-profile vehicle owners. Marketing combines community sponsorship (Supercar Breakfast Club), educational content, social media, YouTube, and SEO to drive both installer recruitment and end-consumer demand through the 'Find an Installer' locator. Founded in Los Angeles in 2012 with the FlexiShield trademark registered in 2014, the UK operation was formalised in 2024 under owner Ben and currently appears to be a small, privately held distribution entity within the broader Reflek Technologies corporate structure.
FlexiShieldUK firmographics
Firmographics- Name
- FlexiShieldUK
- Legal name
- Reflek Technologies Corporation
- Website
- https://flexishieldukofficial.uk
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- FlexiShieldUK is the official UK distributor of FlexiShield paint protection films, supplying certified installers and end consumers with clear and coloured TPU films, SABRE pre-cut software, and Zolution installation fluid.
- Ownership category
- akta.pro rank
FlexiShieldUK industry classification
Industry- Product category
- Paint Protection Films
- NAICS
- Unlaminated Plastics Film and Sheet (except Packaging) Manufacturing (326113)
- SIC
- Unsupported Plastics Film & Sheet (3081)
- akta.pro primary industry
- High-Performance & Specialty Polymers (PPS, LCP, PI/PAI, PAEK) (IMAEANAI)
Keywords
Where FlexiShieldUK is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
FlexiShieldUK business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- PPF Product Sales: Sale of paint protection films (clear PPF, coloured PPF, headlight film, windshield film) to professional installers and through the installer network to end consumers. Revenue generated from roll/quantity purchases by certified installers.
- Installer Training Services: Revenue generated from on-site and centre-based training programmes for professional installers. Training covers PPF installation, cosmetic colour film application, Zolution usage, and certification.
- Trade Account/Wholesale Accounts: Certified installers gain access to trade pricing through established trade accounts, creating ongoing B2B revenue relationships with the installer network.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Windshield Protection Film |
| Other | Pay-as-you-go | Installer Training |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
FlexiShieldUK product offering
Product offeringCore offering
FlexiShieldUK is the official UK distributor for FlexiShield premium paint protection films (PPF) manufactured by Reflek Technologies Corporation in the USA. The company supplies clear and cosmetic coloured PPF, headlight protection films, windshield protection films, and proprietary installation tooling — including the Zolution installation fluid and SABRE pre-cut software — through a global certified installer network, alongside professional installer training programmes.
Product overview
FlexiShieldUK is the official UK distributor of FlexiShield premium paint protection films, offering a comprehensive portfolio of protective film products. The core offering consists of two main lines: Premium Paint Protection Films (PPF) for clear protection and Cosmetic Coloured PPF for colour transformation. The clear PPF line includes six variants (WSH Pro with 12-year warranty, WSH with 10-year warranty, MAT for matte finish, STH, DPH with 12-year warranty, and BHP for commercial use with 8-year warranty) plus dedicated headlight and windshield protection films. The cosmetic colour line spans five series: CL (Clear Coat solid colours), DM (Color Flip/chameleon), HG (High Glitter metallic), SP (Special Styles/effects), and TP (Texture Patterns like carbon fiber) with 25+ year colour fade guarantee. Supporting the film products are Zolution (proprietary installation fluid for air-channel films) and SABRE (free pre-cut software with vehicle database). Founded in Los Angeles in 2012, with manufacturing in Phoenix, Arizona.
Differentiator
Problem solved
Functional benefit
Brands
- SABRE: Cutting-edge pre-cut software designed to streamline PPF installation process. Features include pre-cut templates, vehicle database with US, EU, and Asian models, material optimization, part offsetting, emblem toggling, and cloud-based access.
- ZOLUTION
Products and services
- FlexiShield WSH Pro Premium clear paint protection film with a 12-year warranty for automotive surfaces, marketed as the top-tier clear PPF offering with extended warranty coverage.
- FlexiShield WSH Clear paint protection film with a 10-year warranty for automotive body panels and surfaces.
- FlexiShield MAT Matte finish clear paint protection film with a 10-year warranty, designed to protect factory matte paint finishes.
- FlexiShield STH High-performance clear paint protection film with 10-year warranty protection for automotive surfaces.
- FlexiShield DPH Premium clear paint protection film with a 12-year warranty for high-end automotive protection.
- FlexiShield BHP Commercial-grade clear paint protection film (7.8mil / 198µ thickness) with an 8-year warranty, designed for commercial vehicles, taxis, and fleet operators.
- FlexiShield Headlight Film (HDL and WSH PRO variants) Headlight protection films available in clear, light smoke, and dark smoke tint variants (HDL with 3-year and WSH PRO with 5-year warranty) for automotive lighting protection.
- FlexiShield Windshield Protection Film Nano-layered windshield protection film providing UV and chip resistance for automotive windshields, with a 1-year discoloration warranty.
- Cosmetic Coloured PPF Series Comprehensive colour-change paint protection films spanning five series — CL solid colours, DM colour-flip, HG high-glitter, SP special effects, and TP textured patterns — across 25+ colour options.
- Zolution Proprietary ionic-control installation slip solution formulated specifically for FlexiShield 2.0 air-channel colour films, enabling bubble-free installation.
- SABRE Pre-cut Software Cloud-based pre-cut pattern software providing vehicle-specific templates for FlexiShield films, offered free to certified installers.
- Installer Training Programmes Professional training services including centre-based courses and on-site installer training, leading to certification and inclusion in the certified installer network.
- FlexiShield 2.0 Next-Generation PPF Next-generation paint protection film released worldwide in 2025 with advanced self-healing properties, exceptional gloss and clarity, and improved flexibility for cosmetic PPF applications.
Quantifiable outcome
- 5-8 years product lifespan for high-quality films with proper care
- +3 more outcomes
Companies that use FlexiShieldUK
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles3 records
FlexiShieldUK technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
FlexiShieldUK partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Supercar Breakfast ClubcoreOfficial sponsor of the UK's Supercar Breakfast Club, an exclusive automotive enthusiast event. The partnership showcases FlexiShield finishes on the most exciting high-performance vehicles, bringing together enthusiasts and professionals in the car community.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
FlexiShieldUK competitors and assessment
Company assessmentBroad incumbents
- 3M: 3M offers protective films (including its automotive paint protection range) and related window/clear films as part of a much broader industrial and consumer portfolio. Comparable as a premium automotive film supplier with significantly larger R&D, brand, and distribution scale than FlexiShield.
- Avery Dennison: Avery Dennison produces automotive wrap films and paint protection films (Supreme Defense, SPF-Xi) sold through wrap shops and detailers. Comparable on colored wrap and PPF products and on the professional installer distribution model.
- Orafol: Orafol's ORAGUARD and wrap/Paint Protection Film lines supply installers globally with a broad portfolio of surface protection films. Comparable on automotive protective films and international installer distribution.
- LLumar (Eastman Chemical Company): LLumar, another Eastman performance-films brand, sells PPF and window tint through a global dealer/installer network. Directly comparable on automotive protective films and on the same channel partner GTM motion FlexiShield uses.
- SunTek (Eastman Chemical Company): SunTek, owned by Eastman Performance Films, manufactures PPF, window tint, and protective films distributed through installers and dealers. Comparable as a direct PPF competitor with broader backing from a large materials company and overlapping installer-channel distribution.
Direct peers
- Hexis: Hexis manufactures vehicle wrap films, paint protection films, and body-finish protection through a professional installer network in Europe. Direct competitor on colored PPF/wrap products, particularly relevant for FlexiShield's UK and European footprint.
- STEK Automotive: STEK is a specialty PPF brand focused on self-healing and colored paint protection films, sold primarily through certified installers. Direct competitor on product positioning, technology, and installer-channel distribution.
- XPEL: XPEL is the leading publicly-listed pure-play paint protection film brand, offering clear and colored PPF with its own DAP pre-cut software and a global installer network. It is the most directly comparable competitor to FlexiShield on product portfolio, installer-channel GTM, and software ecosystem.
Emerging players
- KPMF (Kay Premium Marking Films): KPMF produces coloured wrap films and PPF products distributed through wrap and detailing shops. Comparable as a specialty coloured-film player competing with FlexiShield's cosmetic colour PPF line.
Regional players
- Premier Protective Films: Premier Protective Films is a smaller PPF and window-film distributor/manufacturer focused on the UK and Ireland markets. Regionally comparable to FlexiShield UK on PPF-only product line and installer-channel model in the same geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
FlexiShieldUK social profiles
Digital presenceFlexiShieldUK financial estimates
Financial estimateRevenue estimate
Valuation estimate
FlexiShieldUK leadership team
Management profileNumber of profiles
Profiles1 record
FlexiShieldUK funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FlexiShieldUK M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FlexiShieldUK
What does FlexiShieldUK do?
FlexiShieldUK is the official UK distributor for FlexiShield premium paint protection films (PPF) manufactured by Reflek Technologies Corporation in the USA. The company supplies clear and cosmetic coloured PPF, headlight protection films, windshield protection films, and proprietary installation tooling — including the Zolution installation fluid and SABRE pre-cut software — through a global certified installer network, alongside professional installer training programmes.
Is FlexiShieldUK a public or private company?
FlexiShieldUK is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was FlexiShieldUK founded?
FlexiShieldUK was founded in 2012. It employs 11 to 50 people.
Where is FlexiShieldUK based?
FlexiShieldUK is headquartered in Los Angeles, United States, in the North America region.
How does FlexiShieldUK make money?
Three revenue lines are on record. PPF Product Sales are the primary driver. The others are installer Training Services and trade Account/Wholesale Accounts.
Who are FlexiShieldUK's main competitors?
Broad incumbents on record are 3M, Avery Dennison, Orafol, LLumar (Eastman Chemical Company) and SunTek (Eastman Chemical Company). Direct peers are Hexis, STEK Automotive and XPEL. KPMF (Kay Premium Marking Films) is listed as an emerging player. Premier Protective Films is listed as a regional player.
Does FlexiShieldUK have an API?
No public API is recorded for FlexiShieldUK.
What industry is FlexiShieldUK in?
FlexiShieldUK's product category is Paint Protection Films. Its primary akta.pro industry code is IMAEANAI, High-Performance & Specialty Polymers (PPS, LCP, PI/PAI, PAEK). Its NAICS code is 326113 and its SIC code is 3081.