SunTek
SunTek is a window tint and paint protection film brand operated by Eastman Performance Films, LLC, manufacturing proprietary automotive and architectural window films distributed globally through authorized dealers, installers, and automotive dealerships serving individual vehicle owners and building owners.
- Company typePrivate
- Founded1920
- HeadquartersMartinsville, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What SunTek does
SunTek is a window film and paint protection film (PPF) brand operated by Eastman Performance Films, LLC, a wholly-owned subsidiary of Eastman Chemical Company (NYSE: EMN). The company manufactures high-performance automotive window tint, paint protection film, and architectural window film at its Martinsville, Virginia facility, with regional headquarters in St. Louis, Missouri; Mexico City; and São Paulo. SunTek products are built on proprietary technologies including HeatResist™ nanoparticle ceramic construction (delivering up to 94% infrared rejection in the Evolve ceramic tint), the Eastman Tetrashield™ protective resin system used in Reaction PPF and trusted by some OEMs, HydroResist™ stain-resistant top coats across the Ultra PPF line, and self-healing top coat technology across all PPF products.
The company's revenue model is B2B2C, selling film products exclusively through a multi-tier global channel: international distributors outside North America, authorized dealers and professional installers, and an automotive dealership partnership program offering turnkey aftermarket accessory revenue (Easy Kit / Wear and Tear, Navigation Screen Protection Film). Pricing is set by individual dealers/integrators based on vehicle, coverage area, and product tier; SunTek does not publish pricing. End customers include individual vehicle owners (daily drivers through luxury/exotic vehicles such as Ford GT Heritage Edition and Ferrari Monza SP2 installations), automotive dealerships, and residential/commercial building owners using architectural films for solar control, safety/security, and decorative applications. Manufacturer warranties span 5–12 years on PPF and lifetime limited on premium tints.
SunTek operates localized websites across four regions (North America, Asia-Pacific, EMEA, Latin America) and supports a dealer resource ecosystem including proprietary Core pattern-cutting software, training programs, point-of-sale displays, and the Automotive Film Simulator lead-generation tool. The company maintains industry association memberships in AIMCAL, ASID, SEMA, and WFAANZ and has earned the Skin Cancer Foundation Seal of Recommendation for products with 99%+ UV protection. As a wholly-owned brand within Eastman Chemical's Advanced Materials segment, SunTek has no independent external funding and operates within the parent's corporate structure.
SunTek firmographics
Firmographics- Name
- SunTek
- Legal name
- Eastman Performance Films, LLC
- Website
- https://suntekfilms.com
- Company type
- Private
- Founded year
- 1920
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SunTek is a window tint and paint protection film brand operated by Eastman Performance Films, LLC, manufacturing proprietary automotive and architectural window films distributed globally through authorized dealers, installers, and automotive dealerships serving individual vehicle owners and building owners.
- Ownership category
- akta.pro rank
SunTek industry classification
Industry- Product category
- Automotive Window Film & Paint Protection Film
- NAICS
- Paint and Coating Manufacturing (325510), Paint and Coating Manufacturing (32551)
- SIC
- Plastic Material, Synth Resin/Rubber, Cellulos (No Glass) (2820)
- akta.pro primary industry
- Automotive Surface Materials & Coatings for Interiors/Exteriors Manufacturing (Upholstery Materials/Decor Films/Paints for Trim) (IMACAKAL)
- akta.pro secondary industry
- Window Treatments & Shading Systems (Blinds, Shades, Awnings) (IMADAIAN)
Keywords
Where SunTek is headquartered
LocationHeadquarters
- HQ city
- Martinsville
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
SunTek business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Film Product Sales through Dealers: SunTek sells its window tint, paint protection film, and architectural window film products exclusively through a global network of authorized dealers and installers. Dealers purchase film products and charge customers for professional installation services. The company also serves automotive dealerships and international distributors. Revenue is generated from the sale of film materials to the dealer/distributor channel.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | PPF Reaction — highest tier PPF with Tetrashield™ ceramic coating integration, 12-year limited warranty |
| One time/ perpetual license | Multi-year contract | PPF Ultra — premium PPF with HydroResist™ top coat, 10-year limited warranty |
| One time/ perpetual license | Multi-year contract | PPF Ultra Matte — matte finish variant of Ultra, 10-year limited warranty |
| One time/ perpetual license | Multi-year contract | PPF Ultra Defense — thickest, most durable PPF for off-road and high-impact use, 10-year limited warranty |
| One time/ perpetual license | Multi-year contract | PPF Clear and PPF Matte — entry-level PPF, 5-year limited warranty |
| One time/ perpetual license | Multi-year contract | PPF Altered Black — gloss black finish PPF for customization, 10-year limited warranty |
| One time/ perpetual license | Multi-year contract | Evolve Ceramic Tint — highest-performing ceramic tint, up to 94% IR rejection, lifetime limited warranty |
| One time/ perpetual license | Multi-year contract | CIR Ceramic Tint — ceramic non-metal tint, lifetime limited warranty |
| One time/ perpetual license | Multi-year contract | Carbon / CXP™ Tint — carbon-based non-reflective tint, lifetime limited warranty |
| One time/ perpetual license | Multi-year contract | Metal Dyed (High Performance Series) — reflective metallic hybrid tint, lifetime limited warranty |
| One time/ perpetual license | Multi-year contract | Dyed Charcoal Tint — Standard and Standard Pro, entry-level and mid-tier |
| One time/ perpetual license | Multi-year contract | Architectural Solar, Safety/Security, and Specialty Films — residential/commercial window film |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
SunTek product offering
Product offeringCore offering
SunTek manufactures high-performance automotive window tint, paint protection film (PPF), and architectural window film products. The portfolio includes ceramic, carbon, metal-dyed, and dyed charcoal window tints; multiple PPF variants (Reaction, Ultra, Ultra Matte, Ultra Defense, Clear/Matte, Altered Black); and architectural solar, safety/security, and specialty films. Products are sold exclusively through authorized dealers, installers, and international distributors worldwide, with manufacturing based in Martinsville, Virginia.
Product overview
SunTek is a comprehensive window film and paint protection film (PPF) product portfolio manufactured by Eastman Performance Films. The offering spans three main categories: (1) Paint Protection Films including Reaction (premium 2-in-1 PPF with ceramic coating technology), Ultra, Ultra Matte, Ultra Defense, Clear/Matte, and Altered Black variants; (2) Automotive Window Tints including ceramic options (Evolve Series with HeatResist technology, CIR Series), carbon-based tints (Carbon and CXP), metal-dyed tints, and dyed charcoal tints; and (3) Architectural Window Films including Solar, Safety and Security, and Specialty film series. Supporting tools include Core pattern-cutting software for dealers and an Automotive Film Simulator for customer visualization.
Differentiator
Problem solved
Functional benefit
Brands
- Reaction: Premium self-healing paint protection film with Tetrashield technology integrating ceramic coating hydrophobicity
- Evolve
- CIR
- Carbon Series
- Ultra
- Ultra Matte
- Ultra Defense
- Altered Black
Products and services
- Reaction Paint Protection Film (PPF)
Quantifiable outcome
- Up to 94% infrared (IR) heat rejection in Evolve ceramic window tint
- +4 more outcomes
Companies that use SunTek
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles5 records
SunTek technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
SunTek partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor.
- SunTek PharmaminorNote: SunTek Pharma is a separate entity (unrelated to SunTek films) identified as a regional distributor for FirmTech sexual health and wellness products. This is a product distribution relationship unrelated to the automotive/architectural film business.
- AIMCAL (Association of International Metallizers, Coaters and Laminators)minorSunTek maintains membership in AIMCAL, an international industry association for metallizers, coaters, and laminators. AIMCAL membership provides industry visibility, technical resources, and networking within the roll-to-roll manufacturing community.
- ASID (American Society of Interior Designers)minorSunTek holds membership in ASID, the American Society of Interior Designers, supporting visibility among interior design professionals who specify architectural window film for commercial and residential projects.
- SEMA (Specialty Equipment Market Association)minorSunTek maintains membership in SEMA, the Specialty Equipment Market Association, which connects the company with the automotive aftermarket and customization industry at the major SEMA Show trade event.
- WFAANZ (Window Film Association of Australia and New Zealand)minorSunTek holds membership in WFAANZ, the Window Film Association of Australia and New Zealand, supporting its regional presence in the Asia-Pacific market through industry standards, training, and networking.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
SunTek competitors and assessment
Company assessmentDirect peers
- XPEL: XPEL is a leading global manufacturer of paint protection film, window tint, and ceramic coatings, with a comparable premium product portfolio (Ultimate Plus, XR Plus) and a dealer/installer channel that directly competes with SunTek in the automotive aftermarket.
- Llumar (Eastman): Llumar is also a window film and PPF brand owned by Eastman Chemical, making it a sister brand that competes head-to-head with SunTek through similar dealer channels and overlapping product tiers (FormulaOne, Platinum PPF).
- Madico: Madico manufactures automotive window tint, PPF, and architectural window films distributed through a similar dealer/installer network, making it a closely comparable direct peer to SunTek in product mix and go-to-market.
- HEXIS S.A. HEXIS is a French manufacturer of automotive paint protection film (BODYFENCE), window tint, and wrap films, selling through a professional installer channel similar to SunTek and competing in the premium PPF category.
- V-KOOL: V-KOOL is a global manufacturer of spectrally selective automotive and architectural window films, with overlapping product technology (sputtered, ceramic, IR-rejecting films) and dealer-based distribution similar to SunTek.
Broad incumbents
- 3M: 3M's Automotive Aftermarket Division offers Scotchgard PPF and Crystalline window tint, overlapping directly with SunTek's PPF and tint lines, and competes broadly through a much larger industrial conglomerate with deeper R&D resources and global distribution.
- Avery Dennison: Avery Dennison produces Supreme Protection Film and automotive window tint under its Avery Dennison Hanita business, competing with SunTek in PPF and tint while operating as a much larger, diversified labeling and materials science company.
- Saint-Gobain (Solar Gard): Saint-Gobain's Solar Gard division manufactures automotive and architectural window films (including Solar Gard Ultra, Quantum, and Panthera PPF), directly competing with SunTek across tint and PPF categories with the backing of a global building materials conglomerate.
Emerging players
- STEK Automotive: STEK focuses on premium paint protection film and window tint for automotive applications, often positioned as a technology-forward challenger to established brands like SunTek with comparable self-healing and hydrophobic features.
- PremiumShield: PremiumShield specializes in paint protection film with self-healing technology distributed through professional installers, occupying a comparable niche to SunTek's PPF products with a focus on quality and warranty terms.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
SunTek social profiles
Digital presenceSunTek compliance and trust
Trust signalCompliance1 record
SunTek financial estimates
Financial estimateRevenue estimate
Valuation estimate
SunTek leadership team
Management profileNumber of profiles
SunTek funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SunTek M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SunTek
What does SunTek do?
SunTek manufactures high-performance automotive window tint, paint protection film (PPF), and architectural window film products. The portfolio includes ceramic, carbon, metal-dyed, and dyed charcoal window tints; multiple PPF variants (Reaction, Ultra, Ultra Matte, Ultra Defense, Clear/Matte, Altered Black); and architectural solar, safety/security, and specialty films. Products are sold exclusively through authorized dealers, installers, and international distributors worldwide, with manufacturing based in Martinsville, Virginia.
Is SunTek a public or private company?
SunTek is a private company. It is classified as corporate owned and is currently operating.
When was SunTek founded?
SunTek was founded in 1920. It employs 11 to 50 people.
Where is SunTek based?
SunTek is headquartered in Martinsville, United States, in the North America region.
How does SunTek make money?
One revenue line is on record: film Product Sales through Dealers.
Who are SunTek's main competitors?
Direct peers on record are XPEL, Llumar (Eastman), Madico, HEXIS S.A. and V-KOOL. Broad incumbents are 3M, Avery Dennison and Saint-Gobain (Solar Gard). Emerging players are STEK Automotive and PremiumShield.
Does SunTek have an API?
No public API is recorded for SunTek.
What industry is SunTek in?
SunTek's product category is Automotive Window Film & Paint Protection Film. Its primary akta.pro industry code is IMACAKAL, Automotive Surface Materials & Coatings for Interiors/Exteriors Manufacturing (Upholstery Materials/Decor Films/Paints for Trim), with a secondary code of IMADAIAN, Window Treatments & Shading Systems (Blinds, Shades, Awnings). Its NAICS code is 325510 and its SIC code is 2820.