Cinereal Productions

What Cinereal Productions does

Cinereal Productions is a privately held, boutique experiential production company that designs and executes immersive cinematic experiences for hospitality brands. The company integrates storytelling, interactive design, theatrical production, and physical environment construction to transform venues into fully realized narrative worlds, targeting hotels, restaurants, entertainment venues, and other hospitality operators seeking differentiation through multi-sensory guest experiences.

The company operates as an integrated experiential design practice across five service lines: Immersive Experiences (the core cinematic narrative offering), Brand Activations, Hospitality Consulting, Event Production, and Experiential Strategy. Its proprietary approach combines multi-sensory environments with theatrical production techniques, and it has extended this into a recurring consumer-facing product, Amp'd Brunch at Electric Moon in Savannah, GA, distributed through OpenTable's experiences platform. The disclosed team is small — four members led by Billy Bell (CEO/Design Director), with Devin Guzmán on business development, Lyndie Hanifin on experiential design, and Tiffany Bell, CPA as CFO.

Cinereal generates revenue through project-based professional services engagements, including one-off experiential productions, ongoing hospitality consulting for venue theming and F&B curation, and strategic experiential engagements. Pricing is custom-quoted per project, and the company acquires work through direct sales relationships led by the CEO and Business Development Director, supplemented by inbound inquiries and industry referrals. There are no disclosed funding rounds, institutional investors, or parent/subsidiary relationships.

Name

Cinereal Productions

Legal name

Cinereal Productions

Website

https://cinerealproductions.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Cinereal Productions is a boutique experiential production company that designs immersive cinematic experiences, brand activations, and hospitality consulting for hotels, restaurants, and entertainment venues, selling project-based services through direct enterprise relationships and a recurring consumer experience (Amp'd Brunch) distributed via OpenTable.

Ownership category

akta.pro rank

Product category

Experiential Event Production

NAICS

Motion Picture and Video Production (51211), Motion Picture and Video Production (512110)

SIC

Services-Advertising Agencies (7311), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Activation/Experiential Creative Agencies (MPAAAAAO)

akta.pro secondary industries

Event Production & Technical Services (AV, Lighting, Staging) (BPAFAGAB), Interactive & Immersive Content Production (AR/VR/3D) (BPAFAIAL), Mobile/Digital Experiential (AR/VR, Interactive Installations) (MPAAAGAI), Corporate & Brand Event Styling (Product Launches, Activations) (HSACAOAN)

Keywords

• Immersive experiences
• Brand activations
• Event production
• Hospitality consulting
• Experiential design

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Experiential Event Production: Project-based revenue from designing and producing immersive experiences, brand activations, and event productions. Each engagement is custom-crafted from concept through execution, providing one-time project revenue.
2. Hospitality Consulting Services: Ongoing consulting engagements for venue theming, seasonal experience design, and food and beverage curation services for hospitality clients.
3. Experiential Strategy Engagements: Strategic consulting engagements from concept through curtain call, covering design, logistics, and technical production for transforming ordinary spaces into extraordinary stages.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Cinereal Productions is a Savannah, GA-based experiential production company founded in 2016 that designs and executes immersive experiences that blend cinema and reality. The company provides immersive experience design, brand activations, hospitality consulting, event production, and experiential strategy services for hospitality brands and venues seeking cinematic, story-driven environments.

Product overview

Cinereal Productions is an experiential entertainment company that crafts immersive worlds blending cinema and reality. The company operates as a unified service offering across five interconnected disciplines: Immersive Experiences (the core cinematic narrative offering), complemented by Brand Activations, Hospitality Consulting, Event Production, and Experiential Strategy services. These offerings work together as an integrated experiential design practice where storytelling, technology, and multi-sensory environments are combined to create transformative guest experiences.

Differentiator

Problem solved

Functional benefit

Products and services

• Immersive Experiences
• Brand Activations

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights4 records

Direct peers

• BeCore: BeCore is an experience design and brand activation agency specializing in immersive brand storytelling, pop-ups, and event production for enterprise clients. Its service mix overlaps directly with Cinereal's Immersive Experiences and Brand Activations pillars.
• MKG: MKG is a New York-based experiential marketing agency that designs brand activations and live experiences for enterprise clients. It competes with Cinereal in immersive storytelling for hospitality and consumer brands, though at materially larger scale.
• Punchdrunk: Punchdrunk is the creator of Sleep No More and a pioneer of immersive, site-specific theatrical experiences. Cinereal's blend of cinematic storytelling with interactive environments maps directly onto Punchdrunk's immersive-theater playbook for both consumer and brand work.
• Meow Wolf: Meow Wolf operates large-scale permanent immersive art installations that blur narrative, theater, and interactive design—the closest comparable to Cinereal's cinematic-world-building approach, though at significantly greater scale and with self-operated venues.
• Sparks: Sparks is a global experiential and event marketing agency producing brand experiences, pop-ups, and immersive environments for large enterprise clients. It is a scaled direct competitor to Cinereal's immersive-experiences and brand-activation offerings.
• MAS Event Design: MAS Event Design is a boutique event design and production studio specializing in immersive, theatrical-quality events for luxury and hospitality clients. Its scale, vertical focus, and design-led approach closely mirror Cinereal's positioning.

Broad incumbents

• George P. Johnson Experience Marketing: GPJ is one of the largest global experiential marketing agencies, offering brand experiences, events, and immersive activations across multiple verticals. It is a broad incumbent that competes with Cinereal on enterprise hospitality and brand-activation RFPs at greater scale.
• Jack Morton Worldwide: Jack Morton is a global brand experience agency producing live, digital, and immersive brand experiences for major enterprise clients. It serves as a scaled incumbent alternative to Cinereal for hospitality and consumer brand experiential work.

Emerging players

• Antimatter: Antimatter creates immersive, narrative-driven experiences and XR installations for brands and venues. It is an emerging player whose immersive-media capabilities partially overlap with Cinereal's experiential and interactive design work.
• Two Bit Circus: Two Bit Circus designs immersive, gamified entertainment venues and experiences that combine theatrical storytelling with interactive technology. It is an emerging experiential operator with a comparable blend of narrative and physical immersion, though focused on its own venues.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cinereal Productions