Greentree Outdoor Living
Greentree Outdoor Living is a privately held, Edmonton-based landscape design, build, and maintenance contractor serving residential homeowners and select commercial clients across the Alberta Edmonton metro region through a productized design package model and integrated construction services.
- Company typePrivate
- Founded2000
- HeadquartersEdmonton, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Greentree Outdoor Living does
Greentree Outdoor Living is a privately held, Edmonton-based landscape design, construction, and exterior renovation contractor founded circa 2000 and operating for over 25 years. The company primarily serves residential homeowners across the Edmonton metropolitan area and surrounding Alberta communities (Sherwood Park, St. Albert, Leduc, Fort Saskatchewan, Spruce Grove, Beaumont, Strathcona County, and Jasper), with a secondary commercial landscaping vertical covering retail and government clients.
Its service portfolio is organized around a productized design stage (SEED, SPROUT, TREE, and FOREST packages priced at $650, $1,500, $2,500, and $5,000 respectively) that feeds into integrated construction services including custom decks, fences, pergolas, patios, water features, retaining walls, outdoor kitchens, and complete backyard transformations. The company also offers recurring landscape maintenance and operates a physical showroom where customers can evaluate materials. Proprietary 3D modeling and visualization tools support pre-construction design, particularly on premium-tier projects that include virtual walkthrough videos and on-site walkthroughs.
Revenue is generated through a mix of one-time design fees, project-based construction contracts, subscription maintenance agreements, and showroom materials sales. Go-to-market combines sales-led in-home consultations (free and a $300 premium senior-designer option), a direct-to-consumer online booking flow, a physical showroom, content marketing, social media, TV/digital advertising, event presence at the Edmonton Home + Garden Show, and referral-driven word-of-mouth. The company is RenovationFind certified, absorbed The Great Outdoors Landscaping in 2025, and is led by a founder-controlled team including Co-Founder and Senior Designer Corey Cordeiro.
Greentree Outdoor Living firmographics
Firmographics- Name
- Greentree Outdoor Living
- Legal name
- Greentree Outdoor Living
- Website
- https://greentreelandscaping.ca
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Greentree Outdoor Living is a privately held, Edmonton-based landscape design, build, and maintenance contractor serving residential homeowners and select commercial clients across the Alberta Edmonton metro region through a productized design package model and integrated construction services.
- Ownership category
- akta.pro rank
Greentree Outdoor Living industry classification
Industry- Product category
- Landscaping Services
- NAICS
- Landscape Architectural Services (541320), Landscaping Services (56173)
- SIC
- Services-To Dwellings & Other Buildings (7340)
- akta.pro industry
- Residential Landscape DesignHome & Personal Services/Landscaping, Lawn Care & Outdoor Maintenance/Landscape Design & InstallationOutdoor Kitchens & Living Space Build-Out (Softscape Integration)Home & Personal Services/Landscaping, Lawn Care & Outdoor Maintenance/Landscape Design & InstallationLandscape Renovation & Re-Design (Yard Makeovers)Home & Personal Services/Landscaping, Lawn Care & Outdoor Maintenance/Landscape Design & InstallationPatio Construction (Pavers, Concrete & Stone)Home & Personal Services/Residential Renovation Services/Deck, Patio, Fence & Outdoor Living ConstructionSeating Walls, Planter Walls & Raised Beds (Hardscape)Home & Personal Services/Landscaping, Lawn Care & Outdoor Maintenance/Hardscaping (Patios, Walkways, Retaining Walls)
Keywords
Where Greentree Outdoor Living is headquartered
LocationHeadquarters
- HQ city
- Edmonton
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Greentree Outdoor Living business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Others
Revenue model
- Design Services: Design packages ranging from $650 to $5000, providing landscape design, 3D modeling, architectural plans, and design consultations. These are one-time fees for design services.
- Construction Services: Landscape construction including decks, patios, retaining walls, water features, outdoor kitchens, and complete backyard transformations. Revenue generated through project-based construction contracts.
- Maintenance Services: Customized landscape maintenance including lawn cutting, mulching, pruning, pressure washing, weed control, staining, sealing, and aeration. Offered as ongoing service relationships.
- Showroom and Materials Sales: Showroom operations featuring outdoor furniture from partners and displays of stone flooring, artificial turf, rock features, outdoor kitchens, and patio designs. Customers can purchase materials.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | SEED Package - Compact outdoor space design |
| One time/ perpetual license | Pay-as-you-go | SPROUT Package - Medium to large yard design |
| One time/ perpetual license | Pay-as-you-go | TREE Package - Large yards and estate homes |
| One time/ perpetual license | Pay-as-you-go | FOREST Package - Premium design experience |
| Other | Pay-as-you-go | Complimentary Consultation |
| Other | Pay-as-you-go | Owner Consultation - Premium strategy session |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Greentree Outdoor Living product offering
Product offeringCore offering
Greentree Outdoor Living is a design-build landscape contractor that designs, builds, and maintains residential and commercial outdoor living spaces in the Edmonton metro area. Core deliverables include tiered landscape design packages ($650–$5,000), custom construction of decks, patios, pergolas, fences, retaining walls, water features, and outdoor kitchens, plus ongoing landscape maintenance services. The company also operates a showroom where customers can experience materials and outdoor furniture before purchase.
Product overview
Greentree Outdoor Living offers a comprehensive landscape design and construction ecosystem organized around four tiered design packages (SEED at $650, SPROUT at $1500, TREE at $2500, and FOREST at $5000) that feed into their core Design and Build Services. The company's core offerings include custom decks, fences, pergolas and wood builds (via Carpentry Services), landscape maintenance, commercial landscaping, and showroom experiences. Their integrated 6-step process moves clients from consultation through design to construction and warranty, supported by a physical showroom for material selection and 3D modeling.
Differentiator
Problem solved
Functional benefit
Brands
- SEED Package: Entry-level design package for compact outdoor spaces priced at $650, includes 3D Model, 2D Perspectives, One Full Revision Period, and Detailed Proposal.
- SPROUT Package
- TREE Package
- FOREST Package
Products and services
- SEED Design Package Entry-level landscape design package for compact outdoor spaces such as decks, pergolas, or small landscaped yards; priced at $650 and includes 3D Model, 2D Perspectives, one full revision period, and detailed proposal. Suitable for DIY enthusiasts.
- SPROUT Design Package Mid-tier landscape design package for medium to large yards requiring comprehensive planning; priced at $1,500 and includes planting plan, lighting plan, architectural plan, and two full revision periods.
- TREE Design Package Premium landscape design package for large yards, acreages, and estate homes; priced at $2,500 and includes design with a Senior Designer and three full revision periods.
- FOREST Design Package Flagship premium landscape design experience led by a Co-Founder & Senior Designer; priced at $5,000 and includes grading plan, virtual walkthrough video, and onsite walkthroughs at key project stages for one-of-a-kind outdoor spaces.
- Design and Build Services Comprehensive landscape design and construction service for residential and commercial clients encompassing all aspects of outdoor living space creation from initial concept through final construction; follows a 6-step process from consultation to final walkthrough and warranty.
- Custom Decks Custom deck building service offering wood decks, modern composite options, multi-level designs, and stone tile decks; includes design consultation and installation.
- Custom Fences Custom fence design and installation offering various styles, materials, and finishes for privacy and aesthetic enhancement of residential properties.
- Custom Pergolas and Wood Builds Handcrafted wood structures including pergolas, gazebos, trellises, privacy screens, and custom wood features for outdoor living spaces.
- Landscape Maintenance Services Customized landscape maintenance and enhancement services including lawn cutting, mulching, pruning, pressure washing, weed control, staining, sealing, and aeration; offered as tailored recurring service relationships rather than standardized packages.
- Commercial Landscaping Large-scale commercial landscaping services for storefronts, commercial buildings, retail centers, and government/institutional complexes; includes design, build, and ongoing maintenance using state-of-the-art machinery and equipment.
- Showroom Experience Hands-on Edmonton showroom featuring curated outdoor furniture, stone flooring options, artificial turf samples, rock features, outdoor kitchens, and patio designs with consultation areas where customers can experience materials before purchase.
Quantifiable outcome
- 25+ years of operation and thousands of properties transformed
- +1 more outcomes
Companies that use Greentree Outdoor Living
Customer profileNamed customers9 records
Segments2 records
Ideal customer profiles2 records
Greentree Outdoor Living technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Greentree Outdoor Living partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered major and minor.
- The Great Outdoors LandscapingmajorGreentree officially absorbed The Great Outdoors Landscaping, a respected Edmonton-based landscape design firm. The acquisition brought the talented TGO team onboard, including founder Corey Cordeiro (former CEO of Greentree). This move strengthens Greentree's design capabilities and adds depth to their team. TGO clients now have access to Greentree's full-scale construction services.
- Outdoor Rooms Without WallsminorPartner supplier of outdoor furniture displayed in Greentree's showroom. Provides curated selection of high-quality outdoor furniture options for customers viewing materials at the showroom.
- RenovationFindminorCertification organization that verifies renovation companies. Greentree is RenovationFind Certified, providing third-party verification of company trustworthiness and quality standards.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
Greentree Outdoor Living competitors and assessment
Company assessmentBroad incumbents
- TruGreen: US national lawn care and maintenance provider operating on a subscription/recurring model similar to Greentree's landscape maintenance business. Comparable on customer retention mechanics though focused on turf rather than full design-build outdoor transformations.
- Spring-Green Lawn Care: US franchise system providing lawn care, tree and shrub service, and pest control through subscription contracts. Comparable to Greentree on recurring outdoor maintenance revenue mechanics, though narrower in scope and US-focused.
- US Lawns: Commercial-only franchise landscape management network serving HOAs, municipalities, and commercial properties across the US. Compares to Greentree's commercial landscaping and grounds maintenance book (Kingsway Mall, Southgate Mall, RCMP).
- Yellowstone Landscape Group: Multi-state US commercial landscape maintenance and installation provider serving retail, corporate, and municipal clients. Comparable on commercial landscaping and recurring maintenance, though far larger and US-focused rather than Edmonton's residential design-build core.
- BrightView Landscapes: Largest US commercial landscaping services firm with design-build, maintenance, snow removal, and tree care across enterprise and residential accounts. Provides a public-market comparable for Greentree's blend of design, build, and recurring maintenance revenue streams.
- Davey Tree Expert Company: Established North American provider of tree care, landscape architecture, and environmental services to residential, commercial, and utility customers. Overlaps with Greentree on landscape design, arboriculture, and integrated property services, though significantly broader in scope and geographic reach.
- The Ground Guys: National franchised residential and commercial landscape services network covering design, build, maintenance, and snow services. Compares to Greentree on residential outdoor services and recurring maintenance, but operates as a franchise system across North America.
Direct peers
- Kel-Dam Landscaping & Garden Centre: Alberta-based (Calgary-area) full-service landscape design, build, and garden centre operator serving residential customers with similar integrated offerings. The closest in-market Canadian design-build comparison for Greentree's Edmonton metro footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Greentree Outdoor Living social profiles
Digital presenceGreentree Outdoor Living financial estimates
Financial estimateRevenue estimate
Valuation estimate
Greentree Outdoor Living leadership team
Management profileNumber of profiles
Profiles6 records
Greentree Outdoor Living subsidiaries and ownership
Company hierarchySubsidiaries1 record
Greentree Outdoor Living funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Greentree Outdoor Living M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Greentree Outdoor Living
What does Greentree Outdoor Living do?
Greentree Outdoor Living is a design-build landscape contractor that designs, builds, and maintains residential and commercial outdoor living spaces in the Edmonton metro area. Core deliverables include tiered landscape design packages ($650–$5,000), custom construction of decks, patios, pergolas, fences, retaining walls, water features, and outdoor kitchens, plus ongoing landscape maintenance services. The company also operates a showroom where customers can experience materials and outdoor furniture before purchase.
Is Greentree Outdoor Living a public or private company?
Greentree Outdoor Living is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Greentree Outdoor Living founded?
Greentree Outdoor Living was founded in 2000. It employs 11 to 50 people.
Where is Greentree Outdoor Living based?
Greentree Outdoor Living is headquartered in Edmonton, Canada, in the North America region.
How does Greentree Outdoor Living make money?
Four revenue lines are on record. Design Services are the primary driver. The others are construction Services, maintenance Services and showroom and Materials Sales.
Who are Greentree Outdoor Living's main competitors?
Broad incumbents on record are TruGreen, Spring-Green Lawn Care, US Lawns, Yellowstone Landscape Group, BrightView Landscapes, Davey Tree Expert Company and The Ground Guys. Kel-Dam Landscaping & Garden Centre is listed as a direct peer.
Does Greentree Outdoor Living have an API?
No public API is recorded for Greentree Outdoor Living.
What industry is Greentree Outdoor Living in?
Greentree Outdoor Living's product category is Landscaping Services. Its primary akta.pro industry code is HSAIABAA, Residential Landscape Design, with a secondary code of HSAIABAH, Outdoor Kitchens & Living Space Build-Out (Softscape Integration). Its NAICS code is 541320 and its SIC code is 7340.