Major Insurance Services
Major Insurance Services, now operating as Howden after its February 2025 acquisition, is an insurance brokerage serving corporate, private, and specialty clients across Australia and Asia Pacific through a global network spanning 30+ countries.
- Company typePrivate
- Founded1994
- HeadquartersBunbury, Australia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Major Insurance Services does
Major Insurance Services, now operating as Howden following its February 2025 acquisition by Howden Broking Group Limited, is an insurance brokerage headquartered in London (with Australian/Asia Pacific operations run through Howden Pacific Holdings Pty Ltd, ABN 14 652 850 514, headquartered in Sydney). Founded in 1994 by David Howden and two friends, the broader Howden group has grown over three decades into one of the UK's largest independent insurance brokers, operating across more than 30 countries spanning Europe, Asia Pacific, the Americas, and the Middle East & Africa.
The company operates as a multi-line insurance broker delivering coverage solutions and risk advisory services across corporate, personal, and specialty lines. Its product portfolio spans Financial & Professional Services, Corporate Risks, Affinity & Membership Organisations, People Risks (Workers' Compensation, Employee Benefits), Private Clients (high-net-worth), Alternative Risk Solutions (including Captive Insurance), Cyber Insurance, M&A Insurance (Warranty & Indemnity), and a set of deep vertical specialisations — Construction, Energy Transition, Marine & Logistics, Manufacturing, Childcare, Education, Equine & Bloodstock, Heritage & Fine Arts, Film & Media, Sport & Entertainment, Superyachts, and Tradies. Advisory services include Risk Consulting, Risk Engineering, Captive Insurance Solutions, Valuations, and Discretionary Trusts & Mutuals. There is no disclosed proprietary technology platform; service delivery is relationship-driven through a global office network and the Howden One Network of partner brokers.
The revenue model is transaction-fee based: as an independent broker, the company earns placement commissions from insurance carriers on policies placed, with supplementary advisory fees charged to clients. Pricing is quote-based, customised to client risk profile, sector, coverage requirements, and policy terms, with billing typically on an annual cadence. The go-to-market is sales-led, executed through direct advisory relationships with corporate and individual clients served via local offices, augmented by the Howden One Network partner broker channel for multinational and mid-market coverage. Following the acquisition, the existing team and client book continue to operate under the Howden brand with the same client-focused culture.
Major Insurance Services firmographics
Firmographics- Name
- Major Insurance Services
- Legal name
- Howden Pacific Holdings Pty Ltd (ABN 14 652 850 514)
- Website
- https://majorinsurance.com.au
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Major Insurance Services, now operating as Howden after its February 2025 acquisition, is an insurance brokerage serving corporate, private, and specialty clients across Australia and Asia Pacific through a global network spanning 30+ countries.
- Ownership category
- akta.pro rank
Major Insurance Services industry classification
Industry- Product category
- Insurance Brokerage
- NAICS
- Insurance Agencies and Brokerages (524210)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines) (FSAEADAJ)
- akta.pro secondary industries
- Retail (Personal Lines) Insurance Brokerage (FSAEADAA), Embedded Insurance & Affinity Distribution Platforms (FSAGAGAL)
Keywords
Where Major Insurance Services is headquartered
LocationHeadquarters
- HQ city
- Bunbury
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Major Insurance Services business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Insurance Brokerage Commissions: Revenue generated from commissions and fees on insurance products placed with insurance carriers. As an independent insurance broker, the company earns placement commissions from insurers and may also charge advisory fees to clients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Custom insurance solutions tailored to client needs |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Major Insurance Services product offering
Product offeringCore offering
Major Insurance Services (now operating as Howden) is an independent insurance brokerage that places commercial and personal insurance coverage with carriers and provides risk advisory services. The firm operates across multiple lines including corporate risks, financial and professional lines, people risk (workers' compensation and employee benefits), private client coverage, and specialty sectors such as cyber, M&A, marine, construction, energy, and transport. Revenue is generated through placement commissions from insurers and advisory fees paid by clients.
Product overview
Major Insurance Services (now operating as Howden following the February 2025 acquisition) is an insurance brokerage offering a comprehensive portfolio of insurance solutions and advisory services. The company operates as a multi-line insurance broker with distinct product categories: core insurance solutions (Financial & Professional Services, Corporate Risks, People Risks, Private Clients, Alternative Risk Solutions, Tradies Insurance), specialized sector coverage (Cyber, M&A, Marine, Energy, Construction, Education), and advisory services (Risk Advisory, Captive Insurance Solutions, Valuations, Risk Engineering). The products work together to provide end-to-end risk management from coverage selection through claims support.
Differentiator
Problem solved
Functional benefit
Products and services
- Financial & Professional Services Insurance Insurance solutions tailored for financial institutions and professional service firms, covering their specific liability and risk management needs.
- Corporate Risks Insurance Comprehensive corporate risk insurance covering business liabilities, property, and operational risks for organizations.
- Affinity & Associations Insurance Specialized insurance products for membership organizations, associations, and affinity groups.
- People Risk Insurance Coverage for employee-related risks including workers compensation, injury management, and workplace safety.
- Private Clients Insurance Personal insurance services for high-net-worth individuals covering homes, valuables, and personal liability.
- Alternative Risk Solutions Non-traditional risk transfer mechanisms including captive insurance solutions for complex risk management.
- Insurance for Tradies Specialized insurance coverage for tradespeople including contractors, builders, and skilled workers.
- Cyber Insurance Coverage protecting businesses against cyber threats, data breaches, and digital risk exposures.
- M&A Insurance Insurance solutions supporting mergers and acquisitions including warranty and indemnity coverage.
- Workers' Compensation Statutory and supplementary workers compensation insurance and injury management services.
- Employee Benefits Employee benefit programs including health insurance, superannuation, and workplace wellness solutions.
- Risk Advisory Services Consulting services including risk management, risk engineering, and risk consulting for enterprise clients.
- Captive Insurance Solutions Advisory services for establishing and managing captive insurance vehicles for self-insured risk retention.
- Valuations Professional valuation services for assets, property, and fine arts for insurance purposes.
Companies that use Major Insurance Services
Customer profileSegments4 records
Ideal customer profiles4 records
Major Insurance Services technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Major Insurance Services partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Howden Broking GroupcoreFollowing the acquisition in February 2025, Major Insurance became part of Howden Broking Group. Howden was founded in London in 1994 by David Howden and has grown to become one of the UK's largest independent insurance brokers with global offices.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Major Insurance Services competitors and assessment
Company assessmentDirect peers
- Hub International: North American insurance brokerage providing commercial, personal, employee benefits, and specialty coverage. Comparable as a multi-line broker serving mid-market and enterprise clients with vertical specialization, similar in scale and operating model.
- Brown & Brown, Inc. US insurance brokerage operating through decentralized teams across commercial, personal, and specialty lines. Comparable as a multi-line insurance broker with vertical specialization and a strong acquisition-led growth model.
- Acrisure: US-headquartered insurance brokerage and fintech platform serving commercial, personal, and specialty clients. Comparable as a multi-line insurance broker pursuing aggressive acquisition-led growth across geographies and verticals.
- Lockton Companies: World's largest privately held independent insurance broker. Closely comparable as a multi-line commercial and specialty insurance broker with strong vertical expertise, similar independent culture and global reach.
- Alliant Insurance Services: US specialty insurance brokerage offering commercial, personal, and employee benefits solutions with vertical specialization. Comparable as a multi-line specialty broker focused on niche industries and complex risk placements.
- Arthur J. Gallagher & Co. US-headquartered global insurance brokerage and risk management services firm. Closely comparable as a multi-line commercial insurance broker serving corporate, specialty, and personal lines through direct advisory relationships, with similar acquisition-driven growth strategy.
Broad incumbents
- Aon plc: Global insurance and reinsurance broker with deep specialty lines, risk advisory, and human capital capabilities. Directly comparable as a multi-line insurance broker serving commercial and specialty clients across geographies, though significantly larger in scale and scope.
- Willis Towers Watson (WTW): Global advisory, broking, and solutions company with insurance brokerage, risk management, and human capital practices. Comparable as a multi-line insurance broker serving corporate and specialty clients, though larger and more diversified across advisory.
- Marsh McLennan: World's largest insurance broker operating through Marsh and Oliver Wyman. Comparable as a global risk and insurance advisory serving corporate clients with similar commercial and specialty lines, but with vastly greater scale and broader consulting services.
Regional players
- Steadfast Group: Australia's largest general insurance broker network, offering commercial, personal, and specialty lines through a national broker network. Comparable as an Australian-headquartered insurance broker serving similar markets and verticals, but primarily regional rather than global.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Major Insurance Services social profiles
Digital presenceMajor Insurance Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Major Insurance Services leadership team
Management profileNumber of profiles
Major Insurance Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Major Insurance Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Major Insurance Services
What does Major Insurance Services do?
Major Insurance Services (now operating as Howden) is an independent insurance brokerage that places commercial and personal insurance coverage with carriers and provides risk advisory services. The firm operates across multiple lines including corporate risks, financial and professional lines, people risk (workers' compensation and employee benefits), private client coverage, and specialty sectors such as cyber, M&A, marine, construction, energy, and transport. Revenue is generated through placement commissions from insurers and advisory fees paid by clients.
Is Major Insurance Services a public or private company?
Major Insurance Services is a private company. It is classified as corporate owned and is currently operating.
When was Major Insurance Services founded?
Major Insurance Services was founded in 1994. It employs 11 to 50 people.
Where is Major Insurance Services based?
Major Insurance Services is headquartered in Bunbury, Australia, in the Oceania region.
How does Major Insurance Services make money?
One revenue line is on record: insurance Brokerage Commissions.
Who are Major Insurance Services's main competitors?
Direct peers on record are Hub International, Brown & Brown, Inc., Acrisure, Lockton Companies, Alliant Insurance Services and Arthur J. Gallagher & Co.. Broad incumbents are Aon plc, Willis Towers Watson (WTW) and Marsh McLennan. Steadfast Group is listed as a regional player.
Does Major Insurance Services have an API?
No public API is recorded for Major Insurance Services.
What industry is Major Insurance Services in?
Major Insurance Services's product category is Insurance Brokerage. Its primary akta.pro industry code is FSAEADAJ, Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines), with a secondary code of FSAEADAA, Retail (Personal Lines) Insurance Brokerage. Its NAICS code is 524210 and its SIC code is 6411.