ReachIvy
ReachIvy is a Mumbai-based boutique education and careers advisory founded by Vibha Kagzi, offering fee-for-service study abroad, MBA, masters, and PhD admissions counseling plus career guidance, delivered entirely online by alumni experts from top global institutions to individual applicants worldwide.
- Company typePrivate
- Founded2015
- HeadquartersMumbai, India
- Headcount11–50
- GTM typeB2C
- OfferingServices
What ReachIvy does
ReachIvy, operating as a division of Reach Education Pvt. Ltd., is a Mumbai-based boutique education and careers advisory founded by Vibha Kagzi, a Harvard Business School MBA. The company provides personalized, fee-for-service counseling and application support for students and professionals targeting top global institutions across undergraduate, masters, MBA, PhD, executive education, deferred MBA, and global executive MBA programs. Its core offering covers the full admissions lifecycle including test preparation (SAT, ACT, GMAT, GRE, IELTS, TOEFL, LSAT), college selection, essay editing and brainstorming, application review, interview preparation, scholarship and financial aid support, ding analysis, re-applicant guidance, and post-result strategy, complemented by career guidance services such as resume review, LinkedIn profile review, cover letter writing, and consulting interview prep. The company explicitly does not take commissions from universities, positioning itself as an independent, merit-based advisor.
Service delivery is entirely online through a web-based platform with login portals, document upload functionality, and free utility tools including an MBA Profile Auditor, Resume Builder, Essay Editor, Interview Prep, and Score Converters for SAT-ACT, GRE-GMAT, and TOEFL-IELTS. ReachIvy monetizes via fee-for-service packages (1-4 school applications, 5-school, 7-10 school packages, plus standalone services) and multi-session counseling bundles for early-start applicants. Pricing is not publicly disclosed. The go-to-market motion is sales-led and consultative, supported by content marketing via blog, YouTube, podcasts ('House of Experts' on Spotify, Apple, Google), two published books by the founder, and active social media presence. The team comprises the founder and 11 named expert counselors, all alumni of top global institutions including Harvard, Oxford, Cambridge, Cornell, Carnegie Mellon, Darden, and others. ReachIvy claims a 99% success ratio, $25 million in scholarships awarded to students, and 200+ Google reviews at 4.8 stars. The firm is bootstrapped with no disclosed external funding.
ReachIvy firmographics
Firmographics- Name
- ReachIvy
- Legal name
- Reach Education Pvt. Ltd.
- Website
- https://reachivy.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ReachIvy is a Mumbai-based boutique education and careers advisory founded by Vibha Kagzi, offering fee-for-service study abroad, MBA, masters, and PhD admissions counseling plus career guidance, delivered entirely online by alumni experts from top global institutions to individual applicants worldwide.
- Ownership category
- akta.pro rank
ReachIvy industry classification
Industry- Product category
- Education and Admissions Consulting Services
- NAICS
- Educational Services (611), Educational Support Services (61171)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Application Processing & Admissions Support (Document Prep, SOP/Essay, Credential Review) (EDAIACAB)
- akta.pro secondary industry
- Research, Capstone & Extended Essay Mentoring (IB EE, independent research) (EDANAKAH)
Keywords
Where ReachIvy is headquartered
LocationHeadquarters
- HQ city
- Mumbai
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
ReachIvy business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Professional Counseling & Advisory Services: ReachIvy earns revenue through fee-for-service packages covering study abroad counseling, essay editing, application assistance, test prep, interview prep, career guidance, and scholarship application support. Services are sold as individual packages or comprehensive bundles (e.g., 1-4 school applications, 5-10 school packages, re-applicant packages). No commissions are taken from universities, indicating a pure fee-for-service model.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Individual Standalone Services |
| Other | Pay-as-you-go | Application Package Tiers (1-4 Schools, 5 Schools, 7-10 Schools) |
| Other | Multi-year contract | Early Start Applicants (1-4 Year Planning) |
| Other | Pay-as-you-go | Last Minute Panic Package & Detailed Essay Edits |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels10 records
ReachIvy product offering
Product offeringCore offering
ReachIvy is a boutique educational advisory that provides personalized 1-on-1 counseling, essay editing, application assistance, test preparation, and interview coaching for students applying to undergraduate, MBA, Masters, PhD, and executive education programs at top global universities. Services are delivered entirely online by a team of alumni counselors from institutions such as Harvard, Oxford, Cambridge, and Cornell, and span the full admissions lifecycle from profile evaluation to post-result strategy. The firm operates as an independent, merit-based organization with no commission arrangements with universities.
Differentiator
Problem solved
Functional benefit
Products and services
- Study Abroad Counseling
Quantifiable outcome
- $25 million in scholarships awarded to students
- +4 more outcomes
Companies that use ReachIvy
Customer profileNamed customers11 records
Segments6 records
Ideal customer profiles3 records
ReachIvy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
ReachIvy partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- No formal partnershipsReachIvy explicitly states it is a 'merit-based, independent organization with NO college affiliations/tie-ups and does not guarantee or promote admissions to any specific schools.' The company does not take commissions from universities, confirming an independent, unbiased advisory model with no formal institutional partnerships.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
ReachIvy competitors and assessment
Company assessmentBroad incumbents
- Kaplan: Global test prep and admissions preparation company offering GMAT, GRE, SAT, TOEFL, and admissions consulting services. Operates at much larger scale with broader test prep focus; overlaps with ReachIvy in MBA/test prep admissions support.
- Princeton Review: Global test prep and admissions counseling brand offering SAT, ACT, GMAT, GRE prep and admissions services. Broad incumbent with significantly larger scale and broader portfolio than ReachIvy's boutique model.
- Magoosh: Tech-enabled online test prep platform for GMAT, GRE, SAT, TOEFL, IELTS. Overlaps with ReachIvy's test prep offering at a lower price point, primarily serving self-study customers rather than full-service applicants.
Direct peers
- Admit Square: India-based admissions consulting firm focused on MBA and MS applications to top global schools. Comparable in fee-for-service model, target Indian MBA/MS applicants, and essay/application editing services.
- MBA Crystal Ball: India-focused MBA and masters admissions consulting firm offering profile evaluation, essay editing, interview prep, and school selection services to Indian applicants targeting top global programs. Directly comparable in target customer (Indian MBA applicants) and service mix.
- The Red Pen: India-based admissions and career consulting offering counseling, essay editing, interview prep, and career guidance for undergraduate and graduate applicants. Comparable boutique positioning and target segments.
- Fortune Global (study abroad consulting): Indian boutique admissions consultancy providing counseling, test prep, and application support for undergraduate and graduate study abroad. Comparable in boutique service model and India-based delivery to Indian applicants.
- Athena Education: India-headquartered admissions consultancy with global footprint providing undergraduate, MBA, and graduate admissions counseling with strong content-led marketing. Directly comparable in service breadth, online delivery, and content moat.
Emerging players
- PrepScholar: Online test prep and admissions platform using adaptive learning for SAT, ACT, GRE, GMAT. Comparable in tech-enabled, online-delivered admissions and test prep support, with stronger tech backbone but less boutique consulting.
- College Confidential: US-based online admissions community and resource hub offering application advice, essay samples, and counseling referrals. Comparable in content-led, online admissions support for US-bound students, with broader undergraduate focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
ReachIvy social profiles
Digital presenceReachIvy financial estimates
Financial estimateRevenue estimate
Valuation estimate
ReachIvy leadership team
Management profileNumber of profiles
Profiles11 records
ReachIvy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ReachIvy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ReachIvy
What does ReachIvy do?
ReachIvy is a boutique educational advisory that provides personalized 1-on-1 counseling, essay editing, application assistance, test preparation, and interview coaching for students applying to undergraduate, MBA, Masters, PhD, and executive education programs at top global universities. Services are delivered entirely online by a team of alumni counselors from institutions such as Harvard, Oxford, Cambridge, and Cornell, and span the full admissions lifecycle from profile evaluation to post-result strategy. The firm operates as an independent, merit-based organization with no commission arrangements with universities.
Is ReachIvy a public or private company?
ReachIvy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ReachIvy founded?
ReachIvy was founded in 2015. It employs 11 to 50 people.
Where is ReachIvy based?
ReachIvy is headquartered in Mumbai, India, in the Asia region.
How does ReachIvy make money?
One revenue line is on record: professional Counseling & Advisory Services.
Who are ReachIvy's main competitors?
Broad incumbents on record are Kaplan, Princeton Review and Magoosh. Direct peers are Admit Square, MBA Crystal Ball, The Red Pen, Fortune Global (study abroad consulting) and Athena Education. Emerging players are PrepScholar and College Confidential.
Does ReachIvy have an API?
No public API is recorded for ReachIvy.
What industry is ReachIvy in?
ReachIvy's product category is Education and Admissions Consulting Services. Its primary akta.pro industry code is EDAIACAB, Application Processing & Admissions Support (Document Prep, SOP/Essay, Credential Review), with a secondary code of EDANAKAH, Research, Capstone & Extended Essay Mentoring (IB EE, independent research). Its NAICS code is 611 and its SIC code is 8200.