What Nixor LT does

Nixor EE AS, operating in the Baltic region through wholly-owned subsidiaries Nixor LV SIA and Nixor LT UAB, is a private Estonian value-added technology integrator founded in the early 1990s. The company designs, supplies, and supports end-to-end retail technology estates, bringing together point-of-sale hardware (Toshiba), payment terminals (PAX) running its proprietary NixPay software, self-service kiosks and handhelds (Datalogic Joya, Toshiba self-checkout), AI-assisted weighing scales (Avery Berkel X Pro 300), electronic shelf labels (SOLUM e-ink, with up to 10-year battery life), video management software (Luxriot) with Dahua hardware, and Odoo ERP for back-office operations. Nixor's stated technical differentiator is interoperability: solutions are sold both as an integrated whole and as standalone offerings, supported by its own payment software and direct-to-bank integration with Swedbank and NETS environments across Estonia, Latvia, and Lithuania. There is no public API or developer platform; integration lives in on-premises Nixor-provisioned services.

The business model is sales-led and contact-based, with no public pricing. Nixor operates through dedicated enterprise field-sales teams and business development managers in each Baltic country (Tallinn HQ, plus offices in Tartu, Pärnu, Riga, and Vilnius). Revenue streams comprise hardware resale (POS, terminals, scales, ESL, security), proprietary software licensing and support (NixPay), custom integration and software development, ongoing managed support and maintenance, and project management and consulting. Customers are predominantly enterprise and mid-market retail chains — Selver, Coop, Rimi, Prisma, Maxima, Klick, and Tallink are named — alongside hospitality and service businesses, with secondary exposure to warehousing, logistics, and manufacturing through Datalogic-based data capture. No external funding, M&A, or restructuring events have been disclosed; ownership is founder/management controlled through CEO Imre Reinson, who has led the business since founding. Revenue figures are not publicly disclosed.

Name

Nixor LT

Legal name

Nixor EE AS

Website

https://nixor.ee

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

51–100 employees

Short description

Nixor LT (Nixor EE AS) is a Baltic value-added technology integrator that supplies and supports integrated retail technology estates — POS, payments, self-service, ESL, weighing, and security — for retail, hospitality, and service businesses across Estonia, Latvia, and Lithuania.

Ownership category

akta.pro rank

Product category

Retail Technology Solutions

NAICS

Computer Systems Design and Related Services (5415), Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Other Support Services (5619)

SIC

Services-Engineering, Accounting, Research, Management (8700), Services-Management Services (8741), Services-Computer Programming Services (7371)

akta.pro primary industry

Managed DevOps / Platform Operations (Run & Operate) (BPAEAKAO)

akta.pro secondary industries

Service Desk & ITSM Outsourcing (BPAEAMAF), ITSM Platform Implementation & Administration (ServiceNow/JSM/BMC/etc.) (BPAEAJAC), IT Service Desk & End-User Support (L1/L2) (BPAAACAA)

Keywords

• Retail point of sale
• Payment terminal solutions
• Self-service checkout
• Electronic shelf labels
• Retail security systems

Headquarters

HQ city

Vilnius

HQ country

Lithuania

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Hardware Sales (POS, Payment Terminals, Scales, ESL, Security): Sale of retail technology hardware including Toshiba POS computers, PAX payment terminals, Avery Berkel weighing scales, SOLUM electronic shelf labels, Datalogic mobile computers and scanners, and Luxriot/Dahua security cameras. Hardware is sold as part of integrated solutions alongside software and services.
2. NixPay Payment Software Licensing and Support: NixPay proprietary payment software deployed on PAX terminals. Software supports payment automation, integration with banks and payment networks across Estonia, Latvia, and Lithuania. Revenue from software licensing, updates, remote support, and certificate management.
3. Software Development and Custom Integration Services: Custom software development services building solutions based on real business needs that grow alongside client requirements. Includes Odoo ERP implementation, system integration, and complex integration projects.
4. Support and Maintenance Services: Full lifecycle support from user support and system configuration to device fleet maintenance and infrastructure management. Includes operational readiness, proactive monitoring, and flexible support models adapted to each company's unique requirements.
5. Project Management and Consulting: Professional consulting with project management services. Team members from Nixor, partner companies, and client organizations work together to create results-driven solutions.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Nixor LT is the Lithuanian subsidiary of Nixor, a value-added retail technology integrator that supplies and supports end-to-end solutions spanning POS hardware (Toshiba), payment terminals (PAX) running proprietary NixPay software, self-service devices (Datalogic Joya, Toshiba kiosks), AI-powered weighing (Avery Berkel), electronic shelf labels (SOLUM e-ink), and video surveillance (Luxriot/Dahua). The company bundles hardware, software, and managed services — consulting, project management, implementation, and lifecycle support — into tailored solutions sold directly to retail, hospitality, and service businesses across the Baltic states.

Differentiator

Problem solved

Functional benefit

Brands

• NixPay: Proprietary payment software solution that supports payment automation, confirmation, cancellation, refunds, tipping, and cash withdrawal functionality for PAX payment terminals.

Products and services

• Business Software (Odoo ERP) Integrated business management software platform (Odoo) combining CRM, sales, inventory, accounting, and e-commerce into one automated system. Implemented and customized by Nixor for retail and hospitality clients across the Baltic region.
• POS Hardware Systems Toshiba-branded point-of-sale hardware including POS computers (TCx 820, TCx 620, TCx 900), scanners (Magellan series), and self-service kiosks. Sold and integrated by Nixor as part of end-to-end retail solutions for Baltic retailers.
• PAX Payment Terminals Android-based payment terminals (PAX A35, A920 Pro, IM30) supplied by Nixor as the official PAX development and service partner for the Nordic and Baltic regions. Supports all major payment cards, Apple Pay, and Google Pay.
• NixPay Payment Software Proprietary payment management software from Nixor that runs on PAX Android payment terminals. Provides payment automation, confirmation, cancellation, refunds, tipping, cash withdrawal, automatic updates, remote support, log management, and certificate renewal across Estonian, Latvian, and Lithuanian bank networks.
• Self-Service Solutions Self-service hardware and solutions for retail, including Datalogic Joya Smart/Smart+ AI self-shopping handheld devices, Datalogic Magellan scanner-scales, and Toshiba self-service kiosks. Enables autonomous checkout and reduces queue times.
• Weighing Solutions (Avery Berkel) Avery Berkel X Pro weighing scales (models 100, 200, 300, 400, 101) including the AI-powered X Pro 300 with camera-based product recognition up to 99.6% accuracy and cloud-based training. Sold and integrated by Nixor for Baltic retailers.
• SOLUM Electronic Shelf Labels E-ink electronic shelf labels from SOLUM (a Samsung subsidiary) with up to 10-year battery life, real-time POS synchronization, dynamic pricing, multi-page information display, NFC capability, and allergen info. Over 30,000 labels installed by Nixor in the Baltic region.
• Security Systems (Luxriot/Dahua) Video surveillance and analytics management solution combining Luxriot video management software with Dahua hardware. Includes video protection, POS protection, customer counting, face recognition, and license plate recognition for retail loss prevention.
• Technology Hub (Custom Software Development) Custom software development service from Nixor that builds solutions based on real business needs that grow alongside client requirements. Includes Odoo ERP customization, system integration, and complex integration projects.
• Support Services Full-lifecycle support service from Nixor covering user support, system configuration, device fleet maintenance, infrastructure management, operational readiness, proactive monitoring, and flexible support models.
• Project Management and Consulting Professional consulting with project management services. Nixor's team members work alongside partner companies and client organizations to deliver results-driven retail technology implementations.

Quantifiable outcome

• Reduced card payment time from 15-20 seconds to 2 seconds (with Nixor fast payment solution)
• +4 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

AI capability13 records

Feature6 records

Partnerships

Seven partnerships are on record, tiered core.

• ToshibacoreTechnology or IntegrationToshiba is a world-leading retail technology provider with over 45 years in the market, present in 120+ countries with 3.5+ million POS terminals installed globally. Nixor resells and integrates Toshiba's POS computers (TCx 820, TCx 620, TCx 900), scanners (Magellan series), and self-service kiosks (MxP Vision, Pro-X Hybrid, ELERA Security Suite) as part of its integrated retail solutions in the Baltic region.
• PAX TechnologycoreTechnology or IntegrationPAX is a world-leading Android payment terminal manufacturer. Nixor is the official PAX development and service partner for the Nordic and Baltic regions. Nixor's proprietary NixPay payment software runs on PAX terminals (A35, A920 Pro, IM30).
• DatalogiccoreTechnology or IntegrationDatalogic is a global technology leader with 40+ years specializing in barcode scanners, mobile computers, sensors, RFID, machine vision, and laser marking systems. Nixor distributes Datalogic products (Skorpio X40/X45 mobile computers, Magellan scanners, Gryphon scanners, Joya Smart/Smart+ self-shopping) across the Baltic market.
• Avery BerkelcoreTechnology or IntegrationAvery Berkel has over 200 years of experience providing weighing solutions to retailers. Nixor resells and integrates Avery Berkel X Pro weighing scales (100, 200, 300, 400, 101) with AI-powered product recognition in the Baltic region.
• SOLUM (Samsung subsidiary)coreTechnology or IntegrationSOLUM is a Samsung subsidiary with 45+ years in wireless technology, and the only ESL provider with its own manufacturing facilities. Nixor distributes SOLUM electronic shelf labels (e-ink technology, 10-year battery life) across the Baltic region. Over 100 million SOLUM labels deployed in 35+ countries and 8,000+ stores.
• LuxriotcoreTechnology or IntegrationLuxriot is a high-performance video surveillance software platform created by an international team of computer engineers in 2004. The open-platform software is used in 196 countries and supports thousands of cameras. Nixor integrates Luxriot VMS with Dahua hardware for comprehensive security solutions.
• OdoocoreTechnology or IntegrationOdoo is the leader in integrated business management software with 70+ apps, founded in 2005 in Belgium. One of the fastest-growing ERPs globally. Nixor implements and supports Odoo ERP solutions (business software) as part of its integrated offering.

Scale indicators3 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• NCR Voyix: Global provider of POS, payments, and retail technology solutions. Comparable as a broad incumbent serving the same retail end-market that Nixor addresses, with overlapping product categories (POS hardware, payments, self-checkout) but at vastly larger scale.
• ITAB Shop Concept: Sweden-based retail technology and shop-fitting provider with broader scale and a wider product portfolio. Comparable as a retail-tech solutions provider in the Nordic market, though ITAB is significantly larger and more diversified than Nixor.
• Diebold Nixdorf: Global incumbent in POS hardware, payment terminals, and banking self-service. Comparable because Nixor resells and integrates Diebold's competitor Toshiba (and other OEM) hardware into retail customers; Diebold represents the broader global POS market in which Nixor competes.
• Visma Retail: Nordic business software and ERP provider (Odoo competitor-adjacent). Comparable because Nixor implements and supports Odoo ERP and competes with Visma-style local ERP/business software suites for the same retail customers in the Nordic-Baltic market.
• Centric Netherlands: European IT services and software provider with strong retail vertical coverage. Comparable as a multi-country European IT services firm that sells and implements enterprise software (including ERP-adjacent platforms) into retail and similar verticals.

Direct peers

• StrongPoint: Norwegian-headquartered retail technology integrator offering POS, self-checkout, electronic shelf labels, and in-store logistics solutions across the Nordics and Baltics. Closely comparable to Nixor's end-to-end integrator model serving retail chains in the Baltic/Nordic region.
• AURES Technologies: French POS hardware manufacturer whose terminals overlap with Nixor's integrated retail offerings. Comparable because Nixor includes POS hardware as a core component of its bundled solutions and competes in the same retail end-market.

Emerging players

• Relex Solutions: Nordic-origin AI supply chain planning platform. Comparable because Nixor is a regional distribution and integration partner for Relex, sharing the same retail-tech ecosystem, though Relex is a software vendor and Nixor is the integrator channel.

Regional players

• Sii Poland: Polish IT services and engineering firm with strong retail-tech and system integration practices. Comparable as a regional IT services player in an adjacent Central European geography, addressing similar retail and enterprise integration mandates.
• Hogia: Nordic business software and IT services group with focus on accounting, ERP, and transport/logistics. Comparable as a regional IT services and software provider in the Nordics addressing similar SMB and mid-market customers as Nixor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/nixor_ee
• LinkedInlinkedin.com/company/nixor-ee-as

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nixor LT