Orthopaedic Associates of New Orleans

What Orthopaedic Associates of New Orleans does

Orthopaedic Associates of New Orleans (OANO) is a private, physician-owned multi-subspecialty orthopedic practice founded in 1950 and headquartered in New Orleans, Louisiana. The practice employs seven board-certified, fellowship-trained physicians across joint replacement, spine surgery, hand and upper extremity surgery, sports medicine, general orthopedics, and interventional pain medicine, supported by three physician assistants. Its clinical footprint comprises two clinic locations — the original Uptown New Orleans office in the Buckman Medical Office Building across from Touro Infirmary, and a second site opened in Metairie in December 2023 — both equipped with on-site X-ray and a no-appointment walk-in clinic.

OANO's service portfolio is anchored by the Big Easy Joint Replacement Program, which spans hip, knee, and shoulder replacement using MAKO robotic-arm assisted technology, direct anterior hip approach with live fluoroscopy, subvastus knee approach, and reverse total shoulder replacement, alongside multimodal pain management protocols designed to reduce opioid use. Complementary service lines include arthroscopic surgery, sports medicine, interventional pain procedures, spine care, hand and wrist, shoulder and elbow, adult trauma, and dedicated workers' compensation services (including second medical opinions, IMEs, and impairment ratings). Operational technology consists of a ModMed electronic health record system (implemented September 2024), an online appointment request platform via nextDoc (February 2025), and patient-facing digital tools for bill pay and portal access.

The business model is fee-for-service clinical care billed primarily through commercial insurance (Aetna, Blue Cross, Humana), Medicare, Peoples Health, Gilsbar, and Louisiana workers' compensation, with patient responsibility for copays, co-insurance, and deductibles collected at the point of service. Cherry Payment Plans provide patient financing. Distribution is direct-to-consumer via scheduled visits, walk-in access at both clinics, physician referrals, employer and case-manager relationships in the workers' compensation channel, and team physician partnerships with Tulane University Athletics, the University of New Orleans Privateers, and several local high schools. Revenue is not publicly disclosed and the practice operates without external investment, parent company, or institutional ownership.

Name

Orthopaedic Associates of New Orleans

Legal name

Orthopaedic Associates of New Orleans

Website

https://oano.com

Company type

Private

Founded year

1950

Operating status

Operating

Headcount range

11–50 employees

Short description

Orthopaedic Associates of New Orleans is a private, physician-owned multi-subspecialty orthopedic practice serving the greater New Orleans metro from two clinics (Uptown New Orleans and Metairie), offering joint replacement, spine, sports medicine, hand, interventional pain, and workers' compensation care.

Ownership category

akta.pro rank

Product category

Orthopedic Healthcare Services

NAICS

Offices of Physicians (62111), Ambulatory Health Care Services (621), Other Ambulatory Health Care Services (6219)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Orthopedic Surgery (Operative Orthopedics) (HLAKALAC)

akta.pro secondary industries

General Orthopedics (HLAKALAA), Hand & Upper Extremity (HLAKALAF), Orthopedic Trauma (HLAKALAD)

Keywords

• Orthopedic surgery services
• Joint replacement surgery
• Spine care treatment
• Sports medicine clinic
• Workers compensation care

Headquarters

HQ city

New Orleans

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Clinical Services Revenue: Revenue generated from patient consultations, examinations, diagnostic imaging (X-ray, CT scans), and non-surgical treatments across orthopedic, spine, sports medicine, and interventional pain services.
2. Surgical Procedures: Revenue from surgical procedures including arthroscopic surgery, joint replacement (hip, knee, shoulder), spine surgery, and trauma care. Covered by insurance and workers' compensation.
3. Workers' Compensation Services: Specialized workers' compensation medical services including injury evaluation, treatment, second medical opinions, independent medical examinations, and impairment ratings for work-related injuries.
4. Interventional Pain Procedures: Revenue from minimally invasive interventional pain procedures including injections, radiofrequency ablation, neuromodulation, and other pain management treatments performed by Matthew Cutrer, MD.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Orthopaedic Associates of New Orleans (OANO) is a multi-specialty orthopedic practice offering surgical and non-surgical musculoskeletal care, including arthroscopic surgery, joint replacement (hip, knee, shoulder), spine care, hand and wrist surgery, sports medicine, interventional pain management, and workers' compensation services. The practice operates two clinic locations in Uptown New Orleans and Metairie, supported by on-site X-ray, a walk-in clinic, and advanced surgical technologies including MAKO robotic-arm assisted joint replacement.

Product overview

Orthopaedic Associates of New Orleans (OANO) operates as a multi-specialty orthopedic practice offering comprehensive bone and joint care through its Big Easy Joint Replacement Program (encompassing Big Easy Hip, Knee, and Shoulder Replacement), alongside general orthopedic services including arthroscopy, sports medicine, interventional pain medicine, spine care, hand & wrist, shoulder & elbow, workers compensation, and adult trauma services. The practice has two clinic locations in New Orleans (Uptown) and Metairie, both equipped with walk-in clinics and on-site X-ray capabilities. The practice utilizes advanced technologies including MAKO robotic-arm assisted surgery for joint replacement and direct anterior hip approach techniques.

Differentiator

Problem solved

Functional benefit

Brands

• Big Easy Joint Replacement Program: Advanced joint replacement program offering robotic-assisted and muscle-sparing surgical techniques for knee, hip, and shoulder replacements in New Orleans and Metairie.
• Big Easy Hip Replacement
• Big Easy Knee Replacement
• Big Easy Shoulder Replacement

Products and services

• Big Easy Joint Replacement Program Comprehensive joint replacement program encompassing knee, hip, and shoulder replacement surgeries using advanced surgical techniques and technology, for adult patients with degenerative joint disease or injury.
• Big Easy Hip Replacement Hip replacement surgery using direct anterior approach, live fluoroscopy, and muscle-sparing techniques for patients with hip arthritis or damage requiring joint replacement.
• Big Easy Knee Replacement Knee replacement surgery using MAKO robotic-arm assisted technology and muscle-sparing subvastus approach for patients with knee arthritis or damage requiring joint replacement.
• Big Easy Shoulder Replacement Reverse total shoulder replacement for patients with painful, arthritic, or severely damaged shoulders, especially when the rotator cuff is not functioning properly.
• Interventional Pain Medicine Minimally invasive, evidence-based interventional pain procedures including targeted injections, radiofrequency ablation, and neuromodulation to restore function and reduce pain, led by Matthew Cutrer, MD.
• Arthroscopic Surgery Minimally invasive surgical procedures for knee, shoulder, and ankle conditions using small incisions and specialized instruments, for patients with joint injuries or degenerative conditions.
• Sports Medicine Treatment for acute and overuse injuries in active individuals and athletes, including muscle strains, fractures, torn ACL, and tendinitis.
• Spine Care Comprehensive spine treatment including surgical and non-surgical techniques for conditions such as arthritis, herniated discs, scoliosis, spinal stenosis, and spinal trauma.
• Hand & Wrist Services Specialized care for hand and wrist conditions including carpal tunnel, fractures, Dupuytren's contracture, and trigger finger, with both surgical and non-surgical treatments.
• Shoulder & Elbow Treatment Treatment for shoulder and elbow conditions including rotator cuff tears, arthritis, bursitis, and various surgical procedures including arthroscopy and replacement.
• Workers Compensation Services Comprehensive workers' compensation care including diagnosis, treatment, second medical opinions, independent medical examinations, and impairment ratings for work-related orthopedic injuries.
• Adult Trauma Care Specialized treatment for sports injuries and orthopaedic trauma including sprains, strains, fractures, dislocations, and ACL tears in adult patients.
• Walk-In Clinic Appointment-free expedited orthopaedic care available at both Uptown and Metairie locations for patients needing immediate attention for strains, sprains, tears, and fractures, with on-site X-ray.

Quantifiable outcome

• Same-day or 24-hour mobilization for many joint replacement patients
• +3 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• American Academy of Orthopaedic Surgeons (AAOS)minorOthersProfessional organization affiliation demonstrating board-certified orthopedic surgeon credentials and commitment to orthopedic excellence standards.
• American Association of Hip and Knee Surgeons (AAHKS)minorOthersProfessional organization affiliation for surgeons specializing in hip and knee replacement.
• Touro Infirmary LCMC HealthcoreStrategic or Co-development PartnerStrategic hospital partnership for surgical procedures and emergency medical response. Dr. Watson and OANO team recognized for collaboration during mass casualty incident on January 1, 2025.
• LSU Health Sciences CentercoreStrategic or Co-development PartnerAcademic partnership with LSU for orthopedic education. Dr. J. Monroe Laborde serves as Director of Foot Surgery at LSUHSC and Clinical Assistant Professor, contributing to orthopedic training and education.
• Tulane University AthleticsminorGTM or Marketing PartnerDr. Felipe Ramirez provides orthopedic services to Tulane University Athletics as team physician.
• University of New Orleans AthleticsminorGTM or Marketing PartnerDr. Lance Estrada serves as team physician to the UNO Privateers basketball team.
• New Orleans Medical Mission Services (NOMMS)minorGTM or Marketing PartnerDr. Lance Estrada volunteers with NOMMS, performing joint replacements in Central and South America.
• Delta Festival BalletminorGTM or Marketing PartnerDr. Lance Estrada serves as team physician to the Delta Festival Ballet.

Scale indicators4 records

Recent moves10 records

Expansion highlights5 records

Broad incumbents

• LCMC Health: LCMC Health is the parent system of Touro Infirmary, OANO's primary hospital partner, and operates other New Orleans-area hospitals. While a partner today, LCMC also runs its own employed orthopedic physician groups, making it both a collaborator and a competitor for surgical referrals.
• Ochsner Health: Ochsner Health is the largest integrated health system in Louisiana, operating hospitals, clinics, and orthopedic surgery services across the greater New Orleans region. It competes with OANO for orthopedic patients but operates as part of a much broader hospital network rather than a focused orthopedic specialist.
• Tulane Medical Center: Tulane Medical Center is an academic medical center in New Orleans that offers orthopedic surgery, sports medicine, and spine services. Several OANO surgeons hold academic appointments at Tulane, and Tulane Athletics is an OANO client — yet Tulane also operates competing orthopedic programs.

Direct peers

• OrthoCarolina: OrthoCarolina is a large independent orthopedic practice in the Charlotte region with 100+ physicians across multiple specialties. Like OANO, it combines joint replacement, sports medicine, spine, and hand surgery under a single physician-owned brand.
• Beacon Orthopaedics & Sports Medicine: Beacon Orthopaedics is a multi-location orthopedic and sports medicine group in the Ohio/Kentucky/Indiana tri-state area. It is comparable to OANO in offering a full orthopedic service line with on-site imaging and walk-in access.
• Illinois Bone & Joint Institute: Illinois Bone & Joint Institute is a large multi-site orthopedic group in the Chicago metro area offering joint replacement, sports medicine, spine, and pain management. Its service mix and multi-site physician-owned structure parallel OANO's operating model.
• Twin Cities Orthopedics: Twin Cities Orthopedics is one of the largest private orthopedic practices in the U.S., serving the Minneapolis–St. Paul metro. Comparable to OANO in offering comprehensive orthopedic subspecialties across multiple clinic locations with on-site imaging and walk-in availability.
• Rothman Orthopaedic Institute: Rothman Orthopaedic Institute is a large multi-site orthopedic group based in the Mid-Atlantic, offering comprehensive orthopedic subspecialties including joint replacement, spine, sports medicine, and pain management. It mirrors OANO's specialty mix and physician-led operating model at significantly greater scale.
• Resurgens Orthopaedics: Resurgens Orthopaedics is one of the largest physician-owned orthopedic practices in the United States, headquartered in Georgia with 100+ physicians across multiple locations. It is a direct business-model peer to OANO as a multi-specialty, multi-site orthopedic group offering joint replacement, spine, sports medicine, and pain management.

Regional players

• Our Lady of the Lake Health: Our Lady of the Lake Health is the largest hospital system in Louisiana (Baton Rouge-based) and operates orthopedic service lines including joint replacement and sports medicine. As a regional player in adjacent Louisiana markets, it represents a potential expansion competitor or partner for OANO.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/orthopaedicassociatesofneworleans
• LinkedInlinkedin.com/company/orthopaedic-associates-of-new-orleans

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Orthopaedic Associates of New Orleans