2nd Life
2nd Life Inc is a Richmond, Virginia-based IT Asset Disposition (ITAD) company that acquires, refurbishes, and remarkets surplus and end-of-life technology through peer-to-peer, wholesale, and e-commerce channels for enterprise clients and refurbished-device buyers.
- Company typePrivate
- Founded2016
- HeadquartersRichmond, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What 2nd Life does
2nd Life Inc is a privately held IT Asset Disposition (ITAD) and refurbished-technology remarketer headquartered in Richmond, Virginia. The company acquires surplus and end-of-life technology from enterprises, processes it through a documented 7-step workflow (Pickup, Asset Audit, Data Destruction, Valuation, Refurbish, Remarket, Delivery), and resells usable assets while routing non-resellable equipment to parts harvesting or R2-certified recycling partners.
The firm's core offering is asset disposition with chain-of-custody reporting, supported by board-level repair capabilities spanning smartphones, laptops, tablets, computers, network, and server equipment. Supporting modules include trade-in and donation programs (the latter allowing clients to direct EOL revenue to charitable organizations) and a multi-channel remarketing platform spanning peer-to-peer direct sales, wholesale, and an e-commerce storefront with domestic and international shipping.
Revenue is generated through (1) resale of refurbished devices (one-time hardware transactions), (2) ITAD service fees for pickup, data destruction, and asset management, (3) parts/material recovery via R2 recycling partners, and (4) trade-in and donation-program transactions. GTM is sales-led and horizontal, serving enterprise clients disposing of surplus IT assets on the supply side and refurbished-device buyers (consumers, SMBs, mid-market) on the demand side. Operating scale is small (11–50 employees) and the company is founder/management-owned under President and CEO Michael Feibelman, with no disclosed institutional funding, named enterprise customers, or material AI/automation components.
2nd Life firmographics
Firmographics- Name
- 2nd Life
- Legal name
- 2nd Life Inc.
- Website
- https://2ndlifeinc.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- 2nd Life Inc is a Richmond, Virginia-based IT Asset Disposition (ITAD) company that acquires, refurbishes, and remarkets surplus and end-of-life technology through peer-to-peer, wholesale, and e-commerce channels for enterprise clients and refurbished-device buyers.
- Ownership category
- akta.pro rank
2nd Life industry classification
Industry- Product category
- IT Asset Disposition Services
- akta.pro primary industry
- IT Asset Disposition (ITAD) Services (Data-Bearing Asset Handling) (BPALAIAA)
- akta.pro secondary industries
- IT Asset Disposition (ITAD) & Secure Data Erasure (BPAEAOAK), IT Asset Disposition (ITAD) & Data Destruction (EUAIAIAB), ITAD, Electronics Recycling & Parts Harvesting Retail (CRACAJAF), Certified Compliance & Reporting Services (R2/e-Stewards, Audit, ESG) (BPALAIAL), Enterprise Hardware Recycling (Servers, Storage, Networking) (BPALAIAI)
Keywords
Where 2nd Life is headquartered
LocationHeadquarters
- HQ city
- Richmond
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
2nd Life business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Remarketing and Resale: Acquires surplus technology equipment, refurbishes items where possible, and resells them through peer-to-peer, wholesale, and e-commerce channels. Maximizes return on investment for clients through exhaustive processes.
- ITAD Services: IT Asset Disposition services including pickup, data destruction, and asset management. Generates revenue through service fees and the residual value of equipment after processing.
- Parts Harvesting and Recycling: When items cannot be resold, equipment is harvested for parts or recyclable materials through R2 certified recyclers.
- Trade-in and Donation Programs: Collects surplus technology through trade-in and donation programs, with community engagement options where part or all of revenue from EOL technology can be donated to charitable organizations.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels1 record
2nd Life product offering
Product offeringCore offering
2nd Life Inc. is an IT Asset Disposition (ITAD) company that acquires surplus technology from enterprises, securely destroys data, refurbishes devices, and remarkets them globally through peer-to-peer, wholesale, and e-commerce channels. The firm manages end-to-end technology lifecycle services including pickup, asset audit, valuation, repair, resale, and R2-certified recycling for end-of-life equipment.
Product overview
2nd Life offers a unified suite of technology lifecycle management services centered on ITAD (IT Asset Disposition), refurbishment, and remarketing. The core offerings include an ITAD service that handles pickup, asset audit, data destruction, valuation, and delivery; refurbishment services for smartphones, laptops, tablets, computers, network, and server equipment; and a remarketing platform with peer-to-peer, wholesale, and e-commerce channels. Supporting modules include trade-in programs, donation programs for charitable giving, and recycling services through R2-certified partners for end-of-life equipment.
Differentiator
Problem solved
Functional benefit
Companies that use 2nd Life
Customer profileSegments2 records
Ideal customer profiles2 records
2nd Life technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
2nd Life partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- R2 Certified RecyclersminorWhen items reach end-of-life and cannot be remarketed or harvested for parts, 2nd Life partners with R2 certified recyclers to ensure clean, responsible recycling and disposal of technology equipment.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
2nd Life competitors and assessment
Company assessmentDirect peers
- Reclamere: ITAD and data destruction firm offering equipment refurbishment, recycling, and remarketing for enterprise clients in North America — directly comparable service mix to 2nd Life.
- Cascade Asset Management: ITAD and electronics lifecycle services provider with refurbishment, data destruction, and remarketing capabilities serving enterprise and mid-market customers — directly comparable services portfolio to 2nd Life.
- Apto Solutions: ITAD and enterprise hardware buyback, refurbishment, and remarketing provider serving enterprise data centers — operates the same core ITAD/refurbish/remarketing model as 2nd Life.
- HOBI International: IT asset disposition and remarketing company specializing in enterprise hardware buyback, refurbishment, mobile device processing, and R2-certified recycling — direct overlap on multi-device ITAD services.
- Liquid Technology: IT asset disposition and remarketing firm specializing in purchasing, refurbishing, and reselling enterprise IT hardware, with data destruction and certified recycling — direct overlap with 2nd Life's core offerings.
- IT Renew: ITAD and data center hardware lifecycle services company focused on enterprise server and networking equipment buyback, refurbishment, and resale — closely matches 2nd Life's server/network refurbishment capability.
Emerging players
- EcoATM / Gazelle: Consumer-facing device trade-in and refurbished electronics resellers — adjacent to 2nd Life's peer-to-peer/e-commerce remarketing channels for refurbished consumer devices.
- Back Market (refurbished electronics marketplace): Marketplace for refurbished consumer electronics including smartphones, laptops, and tablets — competes with 2nd Life on the remarketing/distribution side for secondary-market device sales, primarily at the consumer/SMB level.
Broad incumbents
- Ingram Micro ITAD: Distribution giant's ITAD practice handling enterprise asset buyback, refurbishment, and remarketing at global scale — broader distributor with overlapping ITAD/refurbish/remarketing functions competing for the same enterprise accounts.
- Sims Lifecycle Services (Reconomi): Global ITAD and e-waste incumbent operating across enterprise device lifecycle services including data destruction, refurbishment, and resale — a much larger competitor operating in 2nd Life's category at a regional/branch level similar to 2nd Life's Richmond operation.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
2nd Life social profiles
Digital presence2nd Life financial estimates
Financial estimateRevenue estimate
Valuation estimate
2nd Life leadership team
Management profileNumber of profiles
Profiles5 records
2nd Life funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
2nd Life M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 2nd Life
What does 2nd Life do?
2nd Life Inc. is an IT Asset Disposition (ITAD) company that acquires surplus technology from enterprises, securely destroys data, refurbishes devices, and remarkets them globally through peer-to-peer, wholesale, and e-commerce channels. The firm manages end-to-end technology lifecycle services including pickup, asset audit, valuation, repair, resale, and R2-certified recycling for end-of-life equipment.
Is 2nd Life a public or private company?
2nd Life is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was 2nd Life founded?
2nd Life was founded in 2016. It employs 11 to 50 people.
Where is 2nd Life based?
2nd Life is headquartered in Richmond, United States, in the North America region.
How does 2nd Life make money?
Four revenue lines are on record. Remarketing and Resale is the primary driver. The others are ITAD Services, parts Harvesting and Recycling and trade-in and Donation Programs.
Who are 2nd Life's main competitors?
Direct peers on record are Reclamere, Cascade Asset Management, Apto Solutions, HOBI International, Liquid Technology and IT Renew. Emerging players are EcoATM / Gazelle and Back Market (refurbished electronics marketplace). Broad incumbents are Ingram Micro ITAD and Sims Lifecycle Services (Reconomi).
Does 2nd Life have an API?
No public API is recorded for 2nd Life.
What industry is 2nd Life in?
2nd Life's product category is IT Asset Disposition Services. Its primary akta.pro industry code is BPALAIAA, IT Asset Disposition (ITAD) Services (Data-Bearing Asset Handling), with a secondary code of BPAEAOAK, IT Asset Disposition (ITAD) & Secure Data Erasure.