MOVe
MOVe is an integrated New Zealand freight and logistics company operating freight, warehousing, specialist lifting, fuel transport, trans-Tasman oceans shipping, and international freight forwarding across 29 domestic locations with 800+ staff, serving enterprise customers in fuel, agriculture, viticulture and industrial sectors.
- Company typePublic
- Founded1869
- HeadquartersNew Plymouth, New Zealand
- Headcount1,001–5,000
- GTM typeB2B
- OfferingServices
What MOVe does
MOVe Logistics Group Limited (NZX/ASX: MOV) is an integrated New Zealand-headquartered freight and logistics company tracing its origins to 1869 (as Hooker Bros LTD in Taranaki) and rebranded to MOVe in 2021. The company operates a multi-modal platform spanning six business divisions — Freight (FTL, LTL, FCL, Metro), Warehousing, Specialist Lifting & Transport (Tranzcarr, Machinery Movers), Oceans (trans-Tasman MPV shipping), Tankers & Fuel (wine, fuel, ISO tanks), and International freight forwarding (TNL International, Alpha Customs, Hooker Shipping, Liquid Logistics). The network covers 29 locations across New Zealand, comprising 17 freight branches, 20 warehousing sites with 195,000+ square metres of storage capacity, and 800+ employees, supplemented by Multi-Purpose Vessel Brio Faith for trans-Tasman break-bulk and project cargo.
MOVe firmographics
Firmographics- Name
- MOVe
- Legal name
- MOVe Logistics Group Limited
- Website
- https://movelogistics.com
- Company type
- Public
- Founded year
- 1869
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- MOVe is an integrated New Zealand freight and logistics company operating freight, warehousing, specialist lifting, fuel transport, trans-Tasman oceans shipping, and international freight forwarding across 29 domestic locations with 800+ staff, serving enterprise customers in fuel, agriculture, viticulture and industrial sectors.
- Ownership category
- akta.pro rank
MOVe industry classification
Industry- Product category
- Logistics Services
- NAICS
- General Freight Trucking, Long-Distance, Truckload (484121), Freight Transportation Arrangement (48851), Deep Sea Freight Transportation (483111), Coastal and Great Lakes Freight Transportation (483113), Specialized Freight (except Used Goods) Trucking, Long-Distance (48423)
- SIC
- Arrangement Of Transportation Of Freight & Cargo (4731), Trucking & Courier Services (No Air) (4210), Trucking (No Local) (4213), Public Warehousing & Storage (4220), Water Transportation (4400), Deep Sea Foreign Transportation Of Freight (4412)
- akta.pro primary industry
- Moving & Household Goods TL Carriers (TLADADAL)
- akta.pro secondary industries
- Household Goods Moving & International Shipping (THACALAE), Cross-Border Moving (Neighboring Countries/Regional) (HSAKACAL), Dedicated/Exclusive-Use Interstate Moves (HSAKABAF), International Freight Forwarding (Air/Ocean) for Personal Effects (HSAKACAD)
Keywords
Where MOVe is headquartered
LocationHeadquarters
- HQ city
- New Plymouth
- HQ country
- New Zealand
- HQ region
- Oceania
Offices19 records
Markets served
MOVe business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Supply Chain, Marketing or Sales
Revenue model
- Freight Services: Full Truck Load (FTL), Less than Truck Load (LTL), Full Container Load (FCL), and specialised freight solutions including hiab cranes, flat rack trucks, iso tanks, and non-hazardous and dangerous liquids transport. Revenue generated through transportation fees based on distance, weight, and service type.
- Warehousing & Logistics: Over 195,000 square metres of storage across 20 locations providing bulk storage, pick and pack, racked/palletised, and 3PL/4PL services. Revenue generated through storage fees, handling charges, and fulfillment services.
- MOVe Oceans: Trans-Tasman shipping service operating Multi-Purpose Vessels (MPVs) for break-bulk, project cargo, and container shipping. Revenue from shipping fees and charter services.
- Specialist Lifting & Transport: Out-of-gauge transport projects including heavy machinery installation, project cargo, wind and energy sector movements. Revenue from project-based specialized transport services.
- Tankers & Fuel Transport: Bulk liquid transport including wine transport, fuel delivery, and ISO tank movements. Revenue from transportation of bulk liquids with certification for hazardous and non-hazardous materials.
- International Freight & Customs: Worldwide freight forwarding and shipping agency services through subsidiaries TNL International, Alpha Customs, Hooker Shipping, and Liquid Logistics. Services include air freight, sea freight, customs brokerage, and customs clearance.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Port / Container Park Charges - Auckland Region |
| Unit Pricing | Pay-as-you-go | Port / Container Park Charges - Tauranga Region |
| Unit Pricing | Pay-as-you-go | Port / Container Park Charges - Other Locations |
| Other | Multi-year contract | Custom Freight and Logistics Services |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
MOVe product offering
Product offeringCore offering
MOVe provides end-to-end freight and logistics services across New Zealand, operating a nationwide network of 17 freight branches and 20 warehousing locations covering over 195,000 square metres. Its offering spans Full Truck Load (FTL), Less than Truck Load (LTL), Full Container Load (FCL), metro freight, warehousing and 3PL/4PL fulfillment, specialist out-of-gauge lifting and transport, bulk liquid tankers, trans-Tasman oceans shipping, and international freight forwarding via TNL International and affiliated subsidiaries.
Product overview
MOVe Logistics is a comprehensive, multi-modal freight and logistics company providing end-to-end supply chain solutions across New Zealand. The company operates a platform-plus-services model with core offerings including Freight (FTL, LTL, FCL, Metro), Warehousing (with over 195,000 sqm across 20 locations), Specialist Lifting & Transport, Oceans (trans-Tasman shipping), Tankers (bulk liquids), and International services. Customers can access services through digital touchpoints including Quick Track (tracking) and the Hercules customer portal. The company was rebranded in 2021 from TIL Logistics and has grown through acquisitions since its 1869 origins as Hooker Bros LTD.
Differentiator
Problem solved
Functional benefit
Brands
- TNL International: International freight forwarding and logistics services with global network of 2,500+ agents worldwide.
- Alpha Customs
- Hooker Shipping
- Liquid Logistics
- Tranzcarr
- Machinery Movers
- Pacific Fuel Haul
- MOVe Oceans
Products and services
- Freight Domestic road freight services across New Zealand including Full Truck Load (FTL), Less than Truck Load (LTL), Full Container Load (FCL), and Metro deliveries through 17 nationwide branches and a dedicated linehaul and Pickup and Delivery network. Designed for NZ businesses with regular domestic freight requirements across multiple regions.
- Less than Truck Load (LTL)
Quantifiable outcome
- Net debt reduced by $6.2m YOY to $12.8m with improved operating cashflow of $17.0m
- +3 more outcomes
Companies that use MOVe
Customer profileNamed customers3 records
Segments6 records
Ideal customer profiles4 records
MOVe technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature6 records
MOVe partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- PricewaterhouseCoopers (PwC)coreExternal auditor for MOVe Logistics Group. Appointed as the company's auditor following shareholder approval at the 2025 Annual Shareholders' Meeting.
- Link Market ServicescoreShare registry services provider for MOVe Logistics Group. Handles shareholder services, dividend payments, and investor communications.
- Hiringa EnergyminorMOVe's TIL Logistics division signed a hydrogen transport MOU with Hiringa Energy to develop hydrogen fuel cell technology transport solutions. Supports MOVe's commitment to low carbon freight pathways and climate leadership.
- TNL InternationalcoreFully owned subsidiary providing worldwide freight forwarding and logistics services. Part of MOVe's international operations with a network of more than 2,500 agents worldwide.
- Alpha CustomscoreFully owned subsidiary operating since 1977, providing customs broking and freight forwarding services with in-depth knowledge of the oil industry. Located in New Plymouth.
- Hooker ShippingcoreFully owned subsidiary providing shipping agency services. New Zealand's most experienced shipping agency providing representation for vessel owners and operators at all NZ ports.
- Liquid LogisticscoreJoint venture specialising in shipping ISO tank containers of liquid chemicals, oils and non-food grade liquids nationally and internationally. Part of global network of agents for bulk liquid transportation.
- TranzcarrcoreSubsidiary of Specialist Lifting & Transport division with rich experience in out-of-gauge projects, lifts and relocations. Completed the largest relocation in NZ history in 2001 (Taharoa Ironsands, 1400t+ lift).
- Machinery MoverscoreSubsidiary of Specialist Lifting & Transport division providing broad range of logistics services for moving machinery including extraction, installation, specialised transportation of pre-cast concrete panels and over-dimensional cargo.
Scale indicators10 records
Recent moves10 records
Expansion highlights6 records
MOVe competitors and assessment
Company assessmentDirect peers
- NZ Couriers: NZ-focused courier and freight brand within the Freightways group. Comparable to MOVe's Metro and LTL services for time-sensitive domestic deliveries.
- Mainfreight: Largest NZ-headquartered freight and logistics company with multi-modal domestic and international operations across FTL, LTL, warehousing, and air & ocean forwarding. Closest direct competitor to MOVe with overlapping service mix, customer base, and NZ branch network.
- Freightways: NZ-listed express freight, parcel, and information management company with nationwide branch network and 3PL capabilities. Directly comparable to MOVe on LTL, parcel/courier, and document distribution scale.
- Fliway: NZ-based freight, warehousing, and distribution provider acquired by Freightways. Competes with MOVe in FTL/LTL linehaul and contract logistics across NZ.
Emerging players
- K&H Logistics / Kiwispan Containers: NZ container storage, transport, and devanning services; comparable to MOVe's FCL and container park offerings in major NZ ports.
- Briggs Logistics / Pacific Transport: NZ-based bulk liquids and ISO tank container specialist with overlap to MOVe's Tankers and Liquid Logistics businesses.
- Halls Group (NZ): NZ-based freight, warehousing, and container handling operator; comparable to MOVe's Metro/FCL linehaul and warehousing services.
Regional players
- Toll New Zealand (Toll NZX-listed entity): NZ arm of Toll Group operating freight forwarding, customs, and 3PL services. Comparable to MOVe's International and Customs divisions via TNL International and Alpha Customs.
Others
- Move Logistics / Move Logistics Australia: Australasian logistics brand adjacent to MOVe's footprint; useful as a regional comparable for cross-Tasman freight forwarding and 3PL services.
Broad incumbents
- Toll Group: Australia-headquartered global logistics operator with significant NZ freight, warehousing, and international forwarding presence. A larger incumbent competing with MOVe on trans-Tasman freight, 3PL, and supply chain services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
MOVe social profiles
Digital presenceMOVe compliance and trust
Trust signalCompliance2 records
MOVe financial estimates
Financial estimateRevenue estimate
Valuation estimate
MOVe leadership team
Management profileNumber of profiles
Profiles12 records
MOVe subsidiaries and ownership
Company hierarchySubsidiaries9 records
MOVe funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MOVe M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MOVe
What does MOVe do?
MOVe provides end-to-end freight and logistics services across New Zealand, operating a nationwide network of 17 freight branches and 20 warehousing locations covering over 195,000 square metres. Its offering spans Full Truck Load (FTL), Less than Truck Load (LTL), Full Container Load (FCL), metro freight, warehousing and 3PL/4PL fulfillment, specialist out-of-gauge lifting and transport, bulk liquid tankers, trans-Tasman oceans shipping, and international freight forwarding via TNL International and affiliated subsidiaries.
Is MOVe a public or private company?
MOVe is a public company. It is classified as public and is currently operating.
When was MOVe founded?
MOVe was founded in 1869. It employs 1,001 to 5,000 people.
Where is MOVe based?
MOVe is headquartered in New Plymouth, New Zealand, in the Oceania region.
How does MOVe make money?
Six revenue lines are on record. Freight Services are the primary driver. The others are warehousing & Logistics, MOVe Oceans, specialist Lifting & Transport, tankers & Fuel Transport and international Freight & Customs.
Who are MOVe's main competitors?
Direct peers on record are NZ Couriers, Mainfreight, Freightways and Fliway. Emerging players are K&H Logistics / Kiwispan Containers, Briggs Logistics / Pacific Transport and Halls Group (NZ). Toll New Zealand (Toll NZX-listed entity) is listed as a regional player. Move Logistics / Move Logistics Australia is listed as an others. Toll Group is listed as a broad incumbent.
Does MOVe have an API?
No public API is recorded for MOVe.
What industry is MOVe in?
MOVe's product category is Logistics Services. Its primary akta.pro industry code is TLADADAL, Moving & Household Goods TL Carriers, with a secondary code of THACALAE, Household Goods Moving & International Shipping. Its NAICS code is 484121 and its SIC code is 4731.