What Go Bee Industries does

Go Bee Industries (legal name: Go Bee Industries Inc., DBA GoBee / GoBee Experiential Marketing Agency) is a privately held, Canada-based experiential marketing agency founded in 2004 and headquartered in Dundas, Ontario. The firm delivers customized, turn-key, scalable experiential marketing campaigns for enterprise brand marketing teams, with core capabilities spanning consumer sampling, experiential staffing, mobile brand experiences, production and design, technology integration, and retail activation. Its customer base includes 24+ named brands across CPG (Nestle, Unilever, Coffee Mate, Mars, Dare Cookies), beverage (Labatt, Constellation, Simply Orange, neo, Mikes Hot Honey, Wine Country), sports (NBA Canada, Hamilton Tigercats, Under Armour), retail (Target US, Foot Locker, Crocs, DFO), financial services (Scotiabank), telecommunications (Rogers Communications), automotive (Mini), manufacturing (MTD), consumer products (Crayola), and government (City of Hamilton).

Go-to-market is sales-led: the agency reaches prospective clients through direct phone outreach (1-866-462-3346) and email inquiries ([email protected]), supported by organic social presence on Facebook, Instagram, Twitter, and LinkedIn. Revenue is generated through project-based professional services fees on individual campaigns, with no publicly disclosed pricing, retainers, or contracts; staffing is supplemented via a recruiting channel ([email protected]). The company operates a sub-brand called Connector (connector.click) that extends the offering into "Direct to Home" consumer delivery. Headcount is reported at 1–10 employees, no external funding rounds or institutional investors are disclosed, and no AI/ML capabilities, patents, regulatory actions, or M&A activity are referenced in the available data.

Name

Go Bee Industries

Legal name

Go Bee Industries Inc.

Website

https://gobeeinc.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

Go Bee Industries is a Canada-based, privately held experiential marketing agency founded in 2004 that delivers turn-key consumer sampling, brand activation, mobile experiences, and retail campaigns for enterprise brand marketing teams across CPG, sports, retail, and financial services.

Ownership category

akta.pro rank

Product category

Experiential Marketing Services

NAICS

Advertising Agencies (54181)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Event Staffing & Brand Ambassadors (BPAFAGAC)

Keywords

• Experiential marketing services
• Consumer sampling campaigns
• Brand activation campaigns
• Experiential event staffing
• Retail brand activations

Headquarters

HQ city

Dundas

HQ country

Canada

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Experiential Marketing Services: Project-based professional services revenue generated from delivering customized experiential marketing campaigns to brand clients. Services include consumer sampling, experiential staffing, mobile brand experiences, production and design, technology integration, and retail activation.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Go Bee Industries delivers customized turn-key scalable experiential marketing campaigns that bring brands to life. Its service portfolio spans consumer sampling, experiential staffing, mobile brand experiences, production and design, technology integration, and retail activation, supporting new product launches, brand campaigns, street team activations, promotional events, blitz/stunt activations, pop-ups, and strategic consultation for enterprise brand marketing teams.

Product overview

Go Bee Industries is an experiential marketing agency offering a single unified service portfolio. The core offering is experiential marketing campaign services, encompassing consumer sampling, experiential staffing, mobile brand experiences, production and design, technology integration, and retail activation. These services support activities such as new product launches, brand campaigns, street team activations, promotional event programs, blitz/stunt activations, sales and service, logistics, pop-ups, and strategic consultation.

Differentiator

Problem solved

Functional benefit

Brands

• Connector: Direct to Home service offering through connector.click platform.

Products and services

• Experiential Marketing Services End-to-end experiential marketing campaign services for enterprise brand marketing teams, covering new product launches, brand campaigns, street team activations, promotional event programs, blitz/stunt activations, pop-ups, and strategic consultation.
• Experiential Staffing Provision of trained experiential staffing and brand ambassador teams to staff on-site activations, sampling programs, street teams, and promotional events for enterprise brand clients.
• Mobile Brand Experiences Design and deployment of mobile brand experience units that travel to consumer-facing locations, enabling brand activations across multiple markets for enterprise clients.
• Production and Design Creative production and physical design services to build custom experiential environments, props, signage, and on-site brand elements used during experiential marketing campaigns.
• Retail Activation End-to-end retail activation services deploying branded experiences, sampling programs, and promotional events inside physical retail locations for retail and consumer brand clients.
• Connector (Direct to Home) Direct to Home service delivered through the connector.click platform, an extension of Go Bee's experiential marketing offering that enables brands to reach consumers at home.

Named customers24 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators1 record

Recent moves3 records

Expansion highlights4 records

Direct peers

• George P. Johnson Experience Marketing: One of the largest global experiential marketing agencies offering end-to-end brand experience design and execution, including activations, mobile tours, and event staffing. Direct competitor to Go Bee for enterprise experiential mandates across CPG, tech, and automotive verticals.
• Jack Morton Worldwide: Global brand experience agency delivering experiential campaigns, brand activations, and live events for major brands. Closely comparable in service mix (sampling, staffing, retail activation) and target client profile.
• Sparks: Global experiential and event marketing agency providing consumer engagement programs, sampling tours, and brand activations. Direct overlap with Go Bee's core offering.
• Wasserman: Sports, music, and experiential marketing agency offering brand experiences, events, and talent-driven activations. Overlaps with Go Bee in the sports/CPG experiential space.
• Momentum Worldwide: Omnicom-owned experiential marketing agency that designs brand experiences, retail activations, and shopper marketing programs. Competes for the same CPG and retail brand budgets as Go Bee.
• FUSE Create: Canadian integrated marketing and experiential agency headquartered in Toronto. Most direct geographic and service-line peer to Go Bee in the Canadian market.
• MKG: Experiential marketing and brand experience agency serving enterprise clients with activations, events, and creative campaigns. Comparable service portfolio and target market.
• Sensorium Marketing: Canadian experiential marketing agency focused on consumer activations, sampling, and retail experiences. Direct regional peer serving many of the same CPG and retail clients in the Canadian market.
• Octagon: Global sports and experiential marketing agency with strong CPG and brand activation capabilities. Comparable in serving sports/sponsorship-linked experiential programs like those Go Bee runs for NBA Canada and Hamilton Tigercats.

Emerging players

• TAXI (The Agency of Y & R) / Taxi Canada: Canadian creative and experiential agency offering brand activations and event-driven campaigns. Comparable in size and Canadian market focus, though broader in service scope.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/gobeeXM
• Facebookfacebook.com/GoBeeXM
• LinkedInlinkedin.com/company/go-bee-industries-inc-
• Instagraminstagram.com/gobeexm

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Go Bee Industries