Roji
Roji is a Los Angeles-based private company that provides a no-code Web3 platform enabling businesses and brands to tokenize physical products and monetize them through blockchain-enabled digital storefronts.
- Company typePrivate
- Founded2018
- HeadquartersLos Angeles, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Roji does
Roji is a Los Angeles-based private company founded in 2018 that operates a Web3-enabled digital storefront platform for product tokenization. The company targets a horizontal customer base of general businesses and brands seeking to convert physical products into tokenized digital assets and unlock new revenue streams via blockchain-based commerce. Its core differentiator is a no-code implementation model intended to eliminate the technical barriers typically associated with integrating Web3 functionality into a merchant's commerce stack.
The company's product, the Roji Platform, is positioned as a single unified solution that enables merchants to tokenize products and monetize them through Web3-enabled digital storefronts without requiring engineering resources. The underlying technology is described as a Web3-enabled digital storefront platform, though no proprietary components, patents, or technical architecture details are disclosed in the available data. The platform appears to be delivered as a SaaS solution, but no pricing models, contract structures, or public pricing tiers are documented.
Roji's business model mechanics are not transparently disclosed: no pricing, revenue figures, funding history, customer counts, partnership channels, or management team information is available. The company operates with 1-10 employees and has no disclosed institutional investors, parent company, or M&A activity. As of the most recent data, the company website remains accessible and the business is operating, but the absence of growth signals such as hiring, fundraising, or geographic expansion leaves the commercial trajectory difficult to assess from external data alone.
Roji firmographics
Firmographics- Name
- Roji
- Legal name
- Roji
- Website
- https://roji.io
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Roji is a Los Angeles-based private company that provides a no-code Web3 platform enabling businesses and brands to tokenize physical products and monetize them through blockchain-enabled digital storefronts.
- Ownership category
- akta.pro rank
Roji industry classification
Industry- Product category
- Web3 Commerce Platform
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Custom Computer Programming Services (541511)
- SIC
- Finance Services (6199)
- akta.pro primary industry
- Compliance, Risk & RegTech for Tokenized Assets (KYC/AML, sanctions, travel rule, reporting) (FSAPAIAH)
- akta.pro secondary industry
- In-Game Wallets, Stored Value & Virtual Currency Issuance (MPAFAJAB)
Keywords
Where Roji is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Markets served
Roji business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Roji product offering
Product offeringCore offering
Roji provides a no-code Web3 platform that enables businesses and brands to tokenize their products and monetize them through Web3-enabled digital storefronts. The solution is positioned as an all-in-one tool for creating new revenue streams without requiring technical or blockchain expertise.
Product overview
Roji offers a single unified no-code platform that enables businesses to tokenize their products and monetize through Web3-enabled digital storefronts. The core offering provides an all-in-one solution for creating new revenue streams without requiring technical expertise.
Differentiator
Problem solved
Functional benefit
Products and services
- Roji Platform
Companies that use Roji
Customer profileSegments1 record
Ideal customer profiles1 record
Roji technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Roji partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights1 record
Roji competitors and assessment
Company assessmentEmerging players
- Manifold: Web3 commerce and creator tools platform with no-code storefront components for creators and brands; overlaps with Roji's storefront/tokenization use case for digital goods.
- Crossmint: API-first platform that abstracts Web3 wallets, tokenization, and checkout for brands and developers; comparable as an enablement layer for businesses embedding tokenization into commerce flows.
Broad incumbents
- Shopify: Dominant commerce platform that has added Web3/NFT capabilities through apps and partnerships; comparable because it offers the storefront layer where Roji's tokenization would ultimately plug in, and is the obvious incumbent a brand would default to.
- Yuga Labs: Large Web3 brand builder operating tokenized storefronts and IP; useful as a benchmark for scale and economics of a tokenized commerce platform serving mainstream consumers.
- OpenSea: Largest NFT marketplace and storefront platform; comparable as the default discovery and trading venue for tokenized products that Roji-enabled storefronts would generate.
Direct peers
- Rarible: No-code NFT minting and storefront platform with multi-chain support; comparable to Roji on the no-code tokenization and storefront proposition for brands and creators.
- Mintable: No-code NFT storefront and tokenization platform targeting brands and creators; closely comparable in offering token-gated storefronts without requiring engineering resources.
- Thirdweb: No-code/low-code Web3 development platform providing tokenization, NFTs, and storefront tooling; competes most directly with Roji on the no-code Web3 productization layer for brands and developers.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights4 records
Customer concentration
Roji social profiles
Digital presenceRoji financial estimates
Financial estimateRevenue estimate
Valuation estimate
Roji leadership team
Management profileNumber of profiles
Roji funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Roji M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Roji
What does Roji do?
Roji provides a no-code Web3 platform that enables businesses and brands to tokenize their products and monetize them through Web3-enabled digital storefronts. The solution is positioned as an all-in-one tool for creating new revenue streams without requiring technical or blockchain expertise.
Is Roji a public or private company?
Roji is a private company. It is classified as unknown and is currently operating.
When was Roji founded?
Roji was founded in 2018. It employs 1 to 10 people.
Where is Roji based?
Roji is headquartered in Los Angeles, United States, in the North America region.
Who are Roji's main competitors?
Emerging players on record are Manifold and Crossmint. Broad incumbents are Shopify, Yuga Labs and OpenSea. Direct peers are Rarible, Mintable and Thirdweb.
Does Roji have an API?
No public API is recorded for Roji.
What industry is Roji in?
Roji's product category is Web3 Commerce Platform. Its primary akta.pro industry code is FSAPAIAH, Compliance, Risk & RegTech for Tokenized Assets (KYC/AML, sanctions, travel rule, reporting), with a secondary code of MPAFAJAB, In-Game Wallets, Stored Value & Virtual Currency Issuance. Its NAICS code is 5182 and its SIC code is 6199.