Magic Moments

What Magic Moments does

Magic Moments Parties and Events Inc is a privately held, Texas-based event design and décor company founded in 2002, operating offices in Addison (DFW) and Houston with an owned warehouse for inventory. The company delivers full-service event production covering design, décor setup, floral, lighting, drapery, backdrops, themed props, and lounge furniture for weddings, corporate events, quinceañeras, graduations, birthdays, fundraisers, anniversaries, and holiday gatherings. It also operates a WooCommerce-based e-commerce storefront selling and renting individual décor items at unit prices ranging from $0.25 to $500+. The business is founder/owner-operated (Felix), bilingual (English/Spanish), and serves primarily individual consumers and SMB clients in the Texas market, with willingness to travel regionally for events.

The company's go-to-market is direct-to-consumer, combining in-person/phone-based event consultations for full-service production with an online product shop for transactional décor sales and rentals. Pricing is hybrid: unit pricing on the e-commerce side and quote-based for full event planning, with the company explicitly accommodating any budget size. Marketing relies on organic social channels (Facebook, Instagram, Pinterest, Twitter) and a website portfolio showcasing completed events across eight verticals, with no paid acquisition or partnership channel evident.

The technology stack is minimal: a WordPress/WooCommerce site with a gTranslate multilingual plugin, no mobile app, no API, no proprietary software, and no disclosed AI/ML capabilities. Competitive positioning is built on 22 years of local brand presence, an accumulated physical inventory of reusable décor assets, bilingual service, and a self-described award-winning reputation in the DFW event décor market. No external funding, acquisitions, partnerships, or institutional ownership structures are evidenced in the available data.

Name

Magic Moments

Legal name

Magic Moments Parties and Events Inc

Website

https://magicmomentsevents.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Magic Moments is a Texas-based event design and décor company founded in 2002, serving weddings, corporate events, and milestone celebrations in the DFW and Houston markets through full-service event production and a WooCommerce décor rental/sales storefront.

Ownership category

akta.pro rank

Product category

Event Design and Decor Services

NAICS

Gift, Novelty, and Souvenir Retailers (459420)

akta.pro primary industry

Event Design, Decor & Styling (HSACAAAB)

akta.pro secondary industries

Event Decor Design & Styling (HSACAOAB), Decor Props & Themed Set Rentals (HSACAFAK), Event Signage, Props & Custom Installations (HSACAOAG), Balloon Decor & Installations (HSACAOAC), Seasonal, Holiday & Party Home Décor Retail (CRAIACAD)

Keywords

• Event design services
• Wedding decor rentals
• Corporate event planning
• Themed party props
• Quinceanera decor

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Event Planning and Design Services: Full-service event production including design, décor setup, and coordination for weddings, corporate events, and social gatherings. Services range from partial planning to complete event production.
2. Event Décor Rentals and Product Sales: Sale and rental of event décor items including linens, furniture, centerpieces, lighting, drapery, backdrops, and themed props. Products sold through e-commerce storefront with per-item pricing.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Magic Moments designs and provides decor for social and corporate events, including weddings, quinceañeras, fundraisers, and corporate functions. The company also sells themed decor products, props, and accessories through an online shop and offers decor rental services.

Product overview

Magic Moments is a full-service event production company offering a unified event decoration and party rental platform. The company provides comprehensive event design and décor services along with a WooCommerce-based online shop for renting or purchasing décor items. The core offering includes tables and chairs, linens, floral arrangements, lighting, drapery, backdrops, theme props, and lounge furniture. Services are organized by event type: Weddings, Quinceañeras, Corporate Events, Graduations, Birthday Parties, Fundraisers, Anniversary Parties, and Holiday Gatherings. The company operates showrooms in Dallas and Houston, Texas, and serves the DFW and surrounding areas with bilingual staff.

Differentiator

Problem solved

Functional benefit

Products and services

• Event Design and Decor Services

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Regional players

• Party Reflections: Mid-Atlantic full-service event rental and decor company offering tents, tables, linens, and design services — a structural twin to Magic Moments operating in a different U.S. region, demonstrating the same end-to-end model.
• Town & Country Event Rentals: East Coast event rental company offering tabletop, furniture, and decor for weddings and corporate — comparable product mix to Magic Moments but operates primarily in a different U.S. geography.

Broad incumbents

• Classic Party Rentals: Established U.S. event rental company providing tents, tables, linens, and decor for weddings and corporate events — overlaps Magic Moments' broad rental inventory and serves a similar customer base at greater scale.
• BBJ Linen: Large national linen and tabletop rental company supplying event planners and decorators — overlapping Magic Moments' linen rental SKU and competing for the same wedding and corporate customers.
• La Tavola Fine Linen Rental: Premium national linen rental brand for weddings and corporate events — competes head-on with Magic Moments' linen offerings and shares wedding/corporate customer base with elevated design positioning.
• AFR Event Furnishings: National event furniture and decor rental company offering sofas, lounge seating, bars, and tabletop decor — directly comparable to Magic Moments' lounge furniture and full-service decor offerings, with broader national reach.

Direct peers

• Nüage Design Innovations: Boutique event furnishings rental company specializing in contemporary lounge furniture, bars, and decor — closely comparable to Magic Moments' lounge furniture, props, and themed-installation offerings for upscale events.
• Bella Flora of Dallas: Dallas-based florist and event decor studio serving weddings, corporate, and social events with custom floral and design services — directly overlapping Magic Moments' floral arrangements and Dallas market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/magicmomentsinc
• Facebookfacebook.com/MagicMomentsPartiesandEvents
• Instagraminstagram.com/magicmoments_partiesandevents
• Pinterestpinterest.com/magicmomentsinc
• LinkedInlinkedin.com/company/magic-moments-parties-and-events-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Magic Moments