Avon Wildlife Trust
- Company typePrivate
- Founded1983
- HeadquartersBristol, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
Avon Wildlife Trust firmographics
Firmographics- Name
- Avon Wildlife Trust
- Legal name
- Avon Wildlife Trust
- Website
- https://avonwildlifetrust.org.uk
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Avon Wildlife Trust industry classification
Industry- Product category
- Wildlife Conservation Services
- NAICS
- Environment, Conservation and Wildlife Organizations (813312), Nature Parks and Other Similar Institutions (71219)
- akta.pro primary industry
- Wildlife Conservation & Species Protection (BPAGAGAB)
- akta.pro secondary industries
- Land Trusts & Protected Areas (BPAGAGAC), Wildlife Interpretation & Education Centers (Visitor Centers, Museums) (THAAAFAG)
Keywords
Where Avon Wildlife Trust is headquartered
LocationHeadquarters
- HQ city
- Bristol
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Avon Wildlife Trust business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Membership Subscriptions: Annual membership donations providing recurring revenue and supporter engagement
- Donations and Appeals: One-time and recurring donations including Nature Recovery Fund and memorial donations
- Online Shop Sales: Sales of wildlife-themed merchandise, adopt-a-species packages, gift memberships, wildflower seeds, and official clothing through Teemill storefront
- Venue Hire: Folly Farm Centre generates revenue through conferencing, weddings, group stays, and venue hire at their dedicated learning centre
- Corporate Partnerships: Business memberships, corporate wild work days, and sponsorship arrangements with local businesses
- Legacies and Wills: Gifts in wills and legacy donations providing long-term fundraising support
- Grow Wilder: Urban growing hub and wildflower nursery generating revenue from plant sales and venue hire
Go-to-market motion1 record
Distribution channels7 records
Marketing channels10 records
Avon Wildlife Trust product offering
Product offeringCore offering
Avon Wildlife Trust is a registered charity that protects, restores, and promotes wildlife across the West of England. It manages 30 nature reserves spanning over 1,100 hectares (including ancient woodlands, wetlands, and wildflower meadows), delivers curriculum-linked school programmes reaching 7,000+ children annually, and engages 17,000+ members and 650+ volunteers through community programmes such as Team Wilder. The Trust supplements conservation work with venue hire at Folly Farm Centre, an urban growing hub at Grow Wilder, corporate partnerships, and an online retail shop selling wildlife-themed merchandise and adopt-a-species packages.
Product overview
Avon Wildlife Trust operates as a nonprofit conservation organization offering a portfolio of interconnected programs and services rather than a unified software product. The core offerings include membership programs, access to 30 nature reserves (1,100+ hectares), educational programs (Grow Leader, school visits, outdoor learning workshops), and community engagement initiatives (Team Wilder, My Wild City). Additional services include an online shop (operated via Teemill), event management, wildlife education resources (Wildlife Explorer A-Z), publications (Wild Avon Magazine), corporate partnership programs, and venue hire at Folly Farm Centre. The organization also operates Grow Wilder as an urban nature hub with an associated wildflower nursery. Revenue streams include membership fees, donations, online retail, and corporate partnerships.
Differentiator
Problem solved
Functional benefit
Products and services
- Membership Program Annual subscription offering access to nature reserves, events, magazine subscriptions, and other member benefits for individuals, families, and patrons.
- Online Shop Official merchandise store operated through Teemill, offering wildlife-themed clothing, adopt-a-species packages, gift memberships, and gift donations.
- Folly Farm Centre Venue Hire Conference, wedding, education, and group accommodation venue operated by the Trust's trading subsidiary Folly Farm Centre Limited in the Somerset countryside.
- Corporate Partnership Program Business membership, corporate sponsorship, and team engagement programme including Wild Work Days for corporate employee engagement and CSR activities.
- Grow Leader Course Paid training programme focused on personal growth, community leadership, and ecological skills development, delivered at the Grow Wilder urban nature site.
- School Visits and Outdoor Learning Workshops Curriculum-linked educational programmes and outdoor learning workshops for schools and colleges, delivered at dedicated learning centres including Folly Farm.
- Grow Wilder Wildflower Shop Wildflower nursery and online shop selling wildflower seeds and plants, plus venue hire, at the Trust's six-acre Grow Wilder urban nature site in Bristol.
- Events and Training Courses Wildlife events, training courses, and educational programmes for adults and children, including practical conservation workshops such as hedgelaying.
Quantifiable outcome
- Over 7,000 school children engaged with nature annually
- +2 more outcomes
Companies that use Avon Wildlife Trust
Customer profileNamed customers4 records
Segments6 records
Ideal customer profiles3 records
Avon Wildlife Trust technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Avon Wildlife Trust partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Folly Farm Centre LimitedcoreFolly Farm Centre Limited is a wholly-owned charitable trading subsidiary of Avon Wildlife Trust (registered company number 06538712). The company trades only to raise funds for the charitable organisation, operating conferencing, weddings, and group stay venues.
- Vine House Farm Bird FoodsminorVine House Farm is a bird food supplier partnership offering supporters the opportunity to purchase bird seeds through coordinated marketing materials. Listed as part of carefully selected partner organisations.
- Black2NaturecoreBlack2Nature is a Bristol-based charity providing outdoor opportunities for Visibly Minority Ethnic families and children. Avon Wildlife Trust supports their aim that everyone has the right to access nature, with joint initiatives for community engagement.
- Bristol City CouncilcoreBristol City Council is a key partner for managing public green spaces including Lawrence Weston Moor. The council owns the land and works with the Trust on nature reserve management and wildlife monitoring initiatives.
- Wildlife Trusts (National Network)coreAvon Wildlife Trust is one of 46 Wildlife Trusts across the UK, part of The Wildlife Trusts national charity network working collectively on conservation policy, campaigns, and shared resources.
- Work for GoodminorWork for Good is a platform enabling small businesses to support causes like Avon Wildlife Trust through workplace giving and charity partnerships.
- Fundraising AgenciesminorThird-party fundraising agencies including South West Wildlife Fundraising Limited and Quality Telephone Services conduct fundraising activities on behalf of the Trust under strict code of practice adherence.
Scale indicators6 records
Recent moves3 records
Expansion highlights6 records
Avon Wildlife Trust competitors and assessment
Company assessmentEmerging players
- Plantlife: UK charity focused on wild plants and fungi conservation, operating reserves and advocacy campaigns. Comparable as a specialized conservation charity with overlapping membership and educational engagement, though narrower in taxonomic focus than Avon Wildlife Trust.
- Buglife: UK invertebrate conservation charity focused on pollinators and habitat management. Comparable as a niche conservation peer with similar advocacy, volunteer engagement, and policy-influence models, though it does not manage physical reserves at the same scale.
Direct peers
- Gloucestershire Wildlife Trust: Another regional Wildlife Trust operating in an adjacent county to Avon with a comparable model of nature reserve management, membership subscriptions, education programs, and community engagement. Direct structural and operational parallel.
- Woodland Trust: UK-wide charity focused on woodland conservation, acquiring and managing land for wildlife and public access. Closely comparable in mission, land-management model, membership subscriptions, and volunteer-driven operations.
- Somerset Wildlife Trust: Sister Wildlife Trust covering Somerset, an immediately adjacent region to Avon. Directly comparable as a regional Wildlife Trust with nature reserves, membership model, volunteer programs, and educational outreach serving an overlapping West of England constituency.
- Wiltshire Wildlife Trust: Regional Wildlife Trust operating in Wiltshire with the same federation model, reserve-based conservation, and member/donation revenue streams. Closely comparable in scale, activities, and target supporter profile.
Broad incumbents
- The Wildlife Trusts (national body): Federated national umbrella organization of which Avon Wildlife Trust is a member. Operates across all 46 trusts with shared campaigns, branding, and policy influence; comparable as the broader parent/network in the same conservation space.
- The Wildfowl & Wetlands Trust (WWT): National wetland conservation charity operating visitor wetland centres with education, membership, and conservation programs. Comparable as a larger conservation charity with visitor-facing reserves, education, and subscription revenue, though with a narrower wetland focus.
- RSPB (Royal Society for the Protection of Birds): UK's largest wildlife charity, operating nationwide nature reserves, membership subscriptions, and conservation advocacy. Comparable as a much larger incumbent in the same wildlife-conservation and member-supported space, with overlapping but broader scope.
- National Trust: Major UK conservation charity managing heritage properties and natural landscapes with a large membership base. Comparable as a broad incumbent in member-supported nature conservation, though its scope extends to heritage buildings and gardens as well as wildlife.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Avon Wildlife Trust social profiles
Digital presenceAvon Wildlife Trust compliance and trust
Trust signalCompliance1 record
Avon Wildlife Trust financial estimates
Financial estimateRevenue estimate
Valuation estimate
Avon Wildlife Trust leadership team
Management profileNumber of profiles
Profiles2 records
Avon Wildlife Trust subsidiaries and ownership
Company hierarchySubsidiaries1 record
Avon Wildlife Trust funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Avon Wildlife Trust M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Avon Wildlife Trust
What does Avon Wildlife Trust do?
Avon Wildlife Trust is a registered charity that protects, restores, and promotes wildlife across the West of England. It manages 30 nature reserves spanning over 1,100 hectares (including ancient woodlands, wetlands, and wildflower meadows), delivers curriculum-linked school programmes reaching 7,000+ children annually, and engages 17,000+ members and 650+ volunteers through community programmes such as Team Wilder. The Trust supplements conservation work with venue hire at Folly Farm Centre, an urban growing hub at Grow Wilder, corporate partnerships, and an online retail shop selling wildlife-themed merchandise and adopt-a-species packages.
Is Avon Wildlife Trust a public or private company?
Avon Wildlife Trust is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Avon Wildlife Trust founded?
Avon Wildlife Trust was founded in 1983. It employs 11 to 50 people.
Where is Avon Wildlife Trust based?
Avon Wildlife Trust is headquartered in Bristol, United Kingdom, in the Europe region.
How does Avon Wildlife Trust make money?
Seven revenue lines are on record. Membership Subscriptions are the primary driver. The others are donations and Appeals, online Shop Sales, venue Hire, corporate Partnerships, legacies and Wills and grow Wilder.
Who are Avon Wildlife Trust's main competitors?
Emerging players on record are Plantlife and Buglife. Direct peers are Gloucestershire Wildlife Trust, Woodland Trust, Somerset Wildlife Trust and Wiltshire Wildlife Trust. Broad incumbents are The Wildlife Trusts (national body), The Wildfowl & Wetlands Trust (WWT), RSPB (Royal Society for the Protection of Birds) and National Trust.
Does Avon Wildlife Trust have an API?
No public API is recorded for Avon Wildlife Trust.
What industry is Avon Wildlife Trust in?
Avon Wildlife Trust's product category is Wildlife Conservation Services. Its primary akta.pro industry code is BPAGAGAB, Wildlife Conservation & Species Protection, with a secondary code of BPAGAGAC, Land Trusts & Protected Areas. Its NAICS code is 813312.