NYC Social

What NYC Social does

The source material describes the operational entity as Volo Sports, a social sports platform organizing recreational adult leagues, pickup games, tournaments, and corporate leagues across the New York Metro Area. The platform operates 156 or more active leagues and 153 or more daily sports offerings across 25 neighborhoods including Astoria, Brooklyn Heights, Chelsea, the East Village, Hoboken, Jersey City, and Williamsburg, hosted at 59 venues. The product surface spans weekly seasonal leagues in 13 sports (soccer, volleyball, pickleball, kickball, basketball, softball, flag football, cornhole, dodgeball, bocce, skeeball, lacrosse), drop-in single-game participation, pickup games with on-site gear, single-day tournaments, social events, and dedicated corporate leagues.

The underlying technology is a web platform paired with native iOS and Android applications handling league discovery, registration, scheduling, and team placement. Documented proprietary features include a Free Agent Team Placement system that matches solo signups into existing teams, skill-level division matching, and the Volo Pass subscription product. The business operates multiple revenue streams: per-player league registration fees of $100 to $165 depending on sport and season length (one-time payments), a $35/month Volo Pass subscription for recurring access to daily pickups and drop-ins, B2B corporate league contracts with custom team shirts and dedicated concierges, and drop-in game fees.

Customer acquisition is community-led and event-driven, targeting individuals new to NYC seeking social connections, friend groups, and pre-formed teams, supplemented by a direct B2B sales motion for corporate accounts. Distribution is primarily regional through self-serve digital registration, mobile apps, and channel partnerships including GovX for service professional discounts. The company is affiliated with the Volo Kids Foundation, a nonprofit arm that directs a portion of each registration toward funding free youth sports programs. Note: firmographic records describe NYC Social as a nonprofit founded in 2004 focused on youth access to play; the bulk of operational documentation describes Volo Sports, a separate commercial adult-league platform that also operates a nonprofit subsidiary (Volo Kids Foundation). The relationship between NYC Social and Volo Sports is not clarified in the source material.

Name

NYC Social

Legal name

Volo Sports

Website

https://nycsocial.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

NYC Social's documented operations center on Volo Sports, a New York Metro Area social sports platform offering adult recreational leagues, pickup games, tournaments, and corporate leagues across 25 neighborhoods and 59 venues for individual free agents, friend groups, and corporate clients.

Ownership category

akta.pro rank

Product category

Recreational Social Sports Leagues

NAICS

Fitness and Recreational Sports Centers (71394), Sports Teams and Clubs (711211), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Sports Community Relations & Grassroots Program Management (MPAKAKAJ)

akta.pro secondary industries

Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK), Local & Neighborhood Community Platforms (MPACAJAI)

Keywords

• Adult recreational leagues
• Social sports platform
• Corporate team building
• Community sports events
• Youth sports programs

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. League Registration Fees: Per-player fees for seasonal league participation. Most NYC leagues run $100-$165 per player depending on sport, format, and season length. One upfront cost, no recurring fees.
2. Volo Pass Subscription: $35/month subscription providing all-access pass to preferred access for daily play pickups and league drop-ins
3. Corporate Leagues: B2B offering for companies with unlimited roster size, custom team shirts with company logo, preferred game times, and dedicated league concierge
4. Drop-in Games: Single-game participation fees for pickup games, subbing into league games, or trying new sports without season-long commitment

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

NYC Social operates a community-driven social sports platform that organizes weekly recreational adult sports leagues, drop-in games, pickup sports, and tournaments across the New York Metro Area. Offerings span more than 12 sports including soccer, volleyball, pickleball, kickball, basketball, softball, flag football, and cornhole, hosted at 59 venues across 25 neighborhoods. The platform supports solo free agents, friend groups, pre-formed teams, and corporate clients, with a nonprofit arm (Volo Kids Foundation) funding free youth sports programs.

Product overview

Volo Sports operates a social sports platform offering recreational adult sports leagues, pickup games, tournaments, and corporate leagues across the New York Metro Area. The core offerings include weekly leagues (soccer, volleyball, pickleball, kickball, basketball, softball, flag football, cornhole, dodgeball, bocce, skeeball, lacrosse), daily sports drop-ins and pickups, and special tournaments. Supporting services include Volo Pass (subscription access), Club Volo (membership), Corporate Leagues (team-building for businesses), and the Volo Kids Foundation (youth sports philanthropy). The platform integrates ZogSports (acquired brand) into its network. Users can sign up solo as free agents, with friends, or as full teams, and play in venues across Manhattan, Brooklyn, Queens, Hoboken, and Jersey City.

Differentiator

Problem solved

Functional benefit

Brands

• Volo Kids: Nonprofit foundation providing free youth sports programs; part of the We Play So Kids Play Free initiative.
• Volo Pass

Products and services

• Leagues

Quantifiable outcome

• Free agent placement program enables individuals to join teams without needing existing connections

Named customers2 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• ZogSportscoreStrategic or Co-development PartnerZogSports has been acquired and is now part of Volo. This partnership expanded Volo's league offerings, venue network, and community reach in the NYC market and other regions.
• Volo Kids FoundationcoreStrategic or Co-development PartnerThe Volo Kids Foundation is the nonprofit arm of Volo Sports. A portion of every registration goes toward funding free youth sports programs. The foundation creates social impact and differentiates Volo from competitors by connecting adult play to youth development.
• GovXminorGTM or Marketing PartnerPartnership with GovX to provide discounts to service professionals including U.S. Military, Law Enforcement, Firefighters, Medical Personnel, U.S. Government Employees, and Educators.
• Gem SaloonminorGTM or Marketing PartnerPartner bar/restaurant for post-game social meetups after league games. Featured as part of the social experience in NYC leagues.
• SpikedAdeminorGTM or Marketing PartnerSponsor of the Volo Beach Volleyball Classic tournament event.
• MacronminorGTM or Marketing PartnerSponsor of the 2026 NYC City Cup tournaments (7v7 Competitive Coed and Competitive Men's).

Scale indicators5 records

Recent moves6 records

Expansion highlights7 records

Emerging players

• LeagueApps: Software platform powering recreational sports leagues and clubs; directly comparable as the technology layer many social-league operators (and Volo's peers) rely on.
• TeamSnap: Team management and league communication platform serving recreational and youth sports organizers; adjacent technology peer to Volo's registration/scheduling stack.
• Courtside: Pickup and social sports booking app for urban markets; comparable as a digital-first entry into the same social sports participation category Volo serves.

Direct peers

• Sport&Social: Adult social sports league operator in multiple cities offering similar seasonal leagues, free-agent signups, and post-game social events.
• City Sports Group: Operates social adult recreational sports leagues (volleyball, kickball, dodgeball, etc.) in NYC with comparable signup models and post-game social elements.
• Underdog Sports: Runs social sports leagues (kickball, volleyball, etc.) targeting young professionals with similar bar-partner and league-based social models.
• ZogSports: Pre-existing social adult sports league operator in NYC and other cities; comparable because Volo actually acquired ZogSports and operates it as a retained brand within its platform.
• Big City Volleyball: NYC-area adult volleyball league operator with comparable format (seasonal leagues, skill-level divisions, social component) and target demographic.
• Nizo Sports: Operates social adult sports leagues in NYC (volleyball, kickball, etc.) with comparable signup flow and bar-partner social hook.

Broad incumbents

• Active Network (Active Communities): Large incumbent platform for recreation program registration and community sports management; comparable as a broader incumbent in the recreation registration technology stack.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/nyc-social-sports-club

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NYC Social