Idex Group

What Idex Group does

Idex Group (АйДекс Групп) is a Russian IT consulting and development firm founded in 2004 in Moscow, specializing in full-cycle web and mobile application development for enterprise and mid-market clients. The company focuses on e-commerce platforms (B2C and B2B), corporate portals built on the Bitrix24 framework, and business process automation, serving customers across retail, mining, manufacturing, higher education, water treatment, and automotive sectors. Core technology combines 1C-Bitrix/Bitrix24 frameworks with custom PHP/JavaScript development and integration via SOAP/REST protocols connecting to major enterprise systems including 1C, ORACLE, SAP, Microsoft Dynamics NAV (Navision), Microsoft Dynamics AX (Axapta), and TradeX.

The company monetizes primarily through professional services — project-based custom development contracts and Bitrix24 implementation consulting — supplemented by SLA-based time-and-materials support services billed without subscription fees (8/5 support mode, 15-minute response for highest priority). Its proprietary product is iMpact LMS, a learning management system marketed separately at impact-lms.ru for corporate training and knowledge management. Notable custom-built solutions include a proprietary Order Management System with order splitting/merging and cohort analysis, a unique Color Matching System for paint e-commerce with automatic dose calculation, a Task Monitoring Dashboard for remote employee management on Bitrix24, and an Automated Coal Export Reporting Service integrating with Microsoft Dynamics AX.

Distribution is direct enterprise sales to Russian companies, with no resellers or marketplace channels. The firm operates as a boutique consultancy with 11-50 employees based at its Moscow headquarters, marketing itself via a company blog, a branded HR podcast (HR реФАКторинг distributed on Apple Podcasts, Yandex.Music, and CastBox), and a Telegram channel. Customer relationships average over 5 years, indicating strong retention and accumulated domain knowledge within the Bitrix24/1C ecosystem.

Name

Idex Group

Legal name

ООО «АйДекс Групп»

Website

https://idexgroup.ru

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Idex Group is a Moscow-based Russian IT consulting firm offering full-cycle web, mobile, and e-commerce development with deep Bitrix24 and ERP integration expertise, serving enterprise and mid-market clients across retail, mining, manufacturing, and education since 2004.

Ownership category

akta.pro rank

Product category

IT Consulting and Web Development Services

NAICS

Custom Computer Programming Services (541511), Computer Systems Design Services (541512)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)

akta.pro primary industry

ERP/CRM/HRIS Implementation & Integration (BPAEAAAE)

Keywords

• IT consulting services
• Web development
• E-commerce solutions
• Bitrix24 integration
• Business process automation

Headquarters

HQ city

Moscow

HQ country

Russia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Custom Web and E-commerce Development: Full-cycle development of web solutions and mobile applications including e-commerce platforms, corporate portals, and business process automation systems. Revenue is generated through project-based contracts with enterprises.
2. Bitrix24 Implementation and Consulting: Implementation, customization, and support of Bitrix24 corporate portals and CRM systems. Includes development of custom modules, integrations, and extensions.
3. Technical Support and Maintenance (SLA-based): Ongoing technical support services billed on actual time spent, without monthly subscription fees. Includes bug fixes, content updates, new functionality development, and security maintenance.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Idex Group is a full-cycle IT consulting and development company that delivers custom web solutions, mobile applications, e-commerce platforms (B2C and B2B), corporate portals built on the Bitrix24 framework, and business process automation for enterprise clients. The company also develops and sells its proprietary learning management system, iMpact LMS, and provides ongoing SLA-based technical support and development services.

Product overview

Idex Group is a full-cycle web and mobile development company with 13+ years of experience, offering technology solutions that help businesses grow. The company operates as a solutions provider rather than a single product vendor, providing a portfolio of interconnected services. Core offerings include e-commerce solutions (B2C and B2B), web and corporate portals with Bitrix24 specialization, business process automation, project documentation, mobile application development, and support services. The company also develops its own product, iMpact LMS — a learning management system for corporate training and knowledge management. All services can be used independently or combined, with strong emphasis on system integration capabilities (1C, SAP, ORACLE, Bitrix24, logistics services, payment systems, and marketing platforms).

Differentiator

Problem solved

Functional benefit

Brands

• iMpact LMS: Learning Management System (LMS) product developed by Idex Group for corporate training and employee development.

Products and services

• iMpact LMS A learning management system developed by Idex Group for corporate training, employee testing, and knowledge management. It enables remote and in-person training, certification tracking, and HR portal functionality for enterprise clients.
• E-commerce Solutions (B2C, B2B) Full-cycle development of e-commerce platforms including online stores, B2B trading platforms, and multi-vendor marketplaces. Automates order management, integrates electronic marketing and personalization services, and synchronizes data between CRM, ERP, logistics, and warehouse systems.
• Web and Corporate Portals Development and implementation of portal solutions for customer, partner, and employee interaction. Specializes in Bitrix24 implementation with extended functionality including knowledge management systems, HR portals, and custom modules.
• Business Process Automation Analysis and optimization of business processes including document management, HR management, marketing and sales automation, logistics and warehouse accounting. Includes consulting, architecture design, and implementation services.
• Project Documentation and Prototyping Comprehensive project documentation including technical specifications, business analysis, system architecture design, and clickable interface prototypes for visual modeling.
• Support and Development Services Ongoing maintenance and development of web and mobile projects including content management, SEO optimization, new functionality development, and security monitoring. Works with SLA methodology, billed on actual time spent.
• Mobile Application Development Native mobile application development for iOS and Android platforms including concept design, UI/UX design, programming, API integration, testing, and publication to App Store and Google Play.

Quantifiable outcome

• 200,000+ monthly visitors and above-average conversion rate for e-commerce project
• +2 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration25 records

Feature7 records

Partnerships

One partnership is on record.

• 1С-БитриксcoreTechnology or IntegrationPrimary technology partner for Bitrix24 implementation. Idex Group is a Bitrix24 integrator providing consulting, customization, and extension development for corporate portals and CRM systems. The company uses 1С-Битрикс as a framework platform for building custom web applications.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Luxoft (DXC Technology): Luxoft, now part of DXC Technology, is a global IT services provider with strong Eastern European roots. Comparable to Idex Group in IT consulting, custom development, and systems integration services, though operating at dramatically larger scale.
• EPAM Systems: EPAM Systems is a global IT services company with major Eastern European operations providing software engineering, consulting, and digital platform services. Comparable in core IT consulting and systems integration business model, though at vastly larger scale than Idex Group.
• Softline: Softline is one of the largest Russian IT services and solutions providers, with broad offerings across cloud, software licensing, cybersecurity, and managed services. Larger and broader than Idex Group but operates in overlapping enterprise IT services markets.

Regional players

• Itransition: Itransition is a Belarus-headquartered IT services company providing custom software development, consulting, and system integration. Similar in business model and service offerings to Idex Group, though based in a different CIS geography and serving more international clients.

Direct peers

• Sibirix: Sibirix is a Russian web studio specializing in 1C-Bitrix development, e-commerce solutions, and corporate portal integrations. Highly comparable to Idex Group in Bitrix24/1C-Bitrix ecosystem focus and target market.
• AGIMA: AGIMA is a Russian digital agency providing web development, design, and marketing services to enterprise clients. Comparable to Idex Group in serving Russian enterprises with custom web solutions and complex digital projects.
• Notamedia: Notamedia is one of the largest Russian web integrators and digital agencies, offering web development, complex integrations, and enterprise digital transformation services. Directly comparable to Idex Group in target market (Russian enterprises), service offering (web/portal/e-commerce development), and integration depth (1C, Bitrix24 ecosystems).
• QSOFT: QSOFT is a Russian IT company offering web development, system integration, and IT consulting services. Closely comparable to Idex Group in providing enterprise web solutions, ERP integrations, and Bitrix24/1C implementations for Russian enterprises.
• MediaSoft: MediaSoft is a Russian web development company offering custom web applications, e-commerce platforms, and integrations. Comparable to Idex Group in serving enterprise clients with custom development needs in the Russian market.

Others

• Bitrix24 (1C-Bitrix): Bitrix24 is the Russian corporate portal and CRM platform provider with which Idex Group has a core technology partnership. While not a direct competitor, Bitrix24 is the ecosystem anchor for much of Idex Group's service offering and its competitive dynamics directly affect Idex Group's addressable market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCdummy
• Facebookfacebook.com/idexgrp

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Idex Group