Name

Cielo e Terra

Legal name

Cielo e Terra S.p.A. Società Benefit

Website

https://cieloeterravini.com

Company type

Private

Founded year

1908

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Wine Production

NAICS

Wineries (31213), Grape Vineyards (111332), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (424820)

SIC

Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Wine & Sparkling Wine Wineries & Brands (CRADAIAB)

akta.pro secondary industries

Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Wine Grape Vineyard Operations (Varietal/AVA Practices, Yield & Quality Targets) (AFAGAJAJ), Vineyard Certification & Sustainability Programs (Organic, Biodynamic, Regenerative, GAP) (AFAGAJAL)

Keywords

• Italian wine production
• Wine brand portfolio
• B2B wine distribution
• Sustainable winemaking
• Wine export

Headquarters

HQ city

Montorso Vicentino

HQ country

Italy

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Wine Sales: Cielo e Terra generates revenue through the production and sale of wines under multiple brands including Bericanto, Maia, Cielo 1908, Casa Defrà, Pradio, Maestro, Bella Storia, Freschello, 3 Passo, De Conti, and Baccolo. The company sells through B2B channels including agents, distributors, and a dedicated e-commerce portal for business partners.
2. Hospitality and Events: Revenue generated from hospitality services at Villa La Favorita including events, tastings, and guided tours aimed at creating relationships between the winegrowing territory and customers.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Cielo e Terra is an Italian wine producer and B2B distributor that operates an integrated supply chain with over 1,000 winegrower-stakeholders managing 3,700 hectares of vineyards. The company produces and sells wines under a portfolio of more than ten brands spanning premium (Bericanto), sparkling (Maia), historic family (Cielo 1908), four-generation (Casa Defrà), Friulian (Pradio), Apulian (Maestro), organic purpose (Bella Storia, 3 Passo), mass-market fresh (Freschello), Tuscan (De' Conti, Gran Passaia) and Appassimento (Baccolo) styles, distributed internationally via agents, distributors and a dedicated B2B e-commerce portal.

Product overview

Cielo e Terra is an Italian wine company offering a portfolio of wine brands across multiple price points and styles. The company operates as a multi-brand wine producer with brands including Bericanto (premium Vicenza wines), Maia (sparkling wines), Cielo 1908 (historic family brand), Casa Defrà (four-generation wines), Pradio (Friulian wines), Maestro (Apulian wines), Bella Storia (organic wines), Freschello (mass-market wines), and 3 Passo (organic purpose wines). The Extraordinary Wines collection includes Baccolo, De' Conti, and Gran Passaia. Additional wine lines include Primi Soli, Cielo Blu, I Castelli, Saporito, Terre Allegre, and Casaletto. Products span still wines, sparkling wines (Prosecco, Spumante), semi-sparkling (Frizzante), and organic varieties across Italian DOC, DOCG, and IGT classifications.

Differentiator

Problem solved

Functional benefit

Brands

• Bericanto: Vicenza Territory Excellence - exclusive project celebrating 20 years of collaboration with winemakers of the hills of Vicenza, featuring unique elegant wines with exclusive packaging.
• Maia
• Cielo 1908
• Casa Defrà
• Pradio
• Bella Storia
• Freschello
• 3 Passo
• Maestro
• De Conti
• Baccolo
• Gran Passaia
• Extraordinary Wines

Products and services

• Bericanto
• Maia

Quantifiable outcome

• Reduced environmental impact through 35 water wells built in Africa to offset wine production water footprint
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Collis Veneto Wine GroupcoreStrategic or Co-development Partner · 1 January 2010The Collis Veneto Wine Group consortium was created in 2010 by Cantine dei Colli Berici and Colognola ai Colli winery, enabling further expansion in the production of great Veronese wines such as Amarone and Ripasso.
• Cantine dei Colli BericicoreStrategic or Co-development Partner · 1 January 1999The Cantine dei Colli Berici is a cooperative bringing together local winemakers to process grapes and sell wines with a single strategy. This partnership enabled the creation of Cielo e Terra in 1999, representing over 1000 winegrower-stakeholders and 3700 hectares of vineyards.
• 1% for the PlanetminorGTM or Marketing PartnerGlobal programme where for-profit companies donate 1% of sales to environmental causes. Cielo e Terra participates through the Bericanto brand to make a direct positive impact on the environment.
• Winetowater.orgminorGTM or Marketing PartnerCielo e Terra supports Winetowater.org, committing to provide clean water in the most critical scenarios to offset the high water footprint of wine production.
• Amref Health AfricaminorGTM or Marketing PartnerFamiglia Cielo has supported Amref Health Africa water projects. Vice-president Pierpaolo Cielo and Export Manager Alessio Pavan visited Kenya during filming about women's role in water supply.
• Ca' Foscari University of VeniceminorStrategic or Co-development PartnerCielo e Terra was operational partner and sponsor of Ca' Foscari University of Venice in organizing the first global conference on circular economy and the wine sector 'Brindiamo alla sostenibilità' held at Ecomondo 2016.
• CUOA Business SchoolminorStrategic or Co-development PartnerCielo e Terra partners with CUOA Business School for employee training and development programs as part of their investment in human resources.
• ConfindustriaminorStrategic or Co-development PartnerPartnership with Confindustria for training schemes and business development initiatives.
• Murialdo World etsminorGTM or Marketing PartnerCielo e Terra supports Murialdo World ets in humanitarian aid projects in Sierra Leone, Colombia, Mexico, Ecuador, and Italy. Through Bella Storia organic wines, they partner with the Work Scholarship project supporting disadvantaged young people.
• Engim.orgminorGTM or Marketing PartnerCielo e Terra supports Engim.org projects including 'Aggiungi un posto a tavola' (set another place at the table) supporting children in Colombia to guarantee a table to eat, play, and study, fighting juvenile delinquency and exploitation.
• Message in the BottleminorGTM or Marketing PartnerLocal initiative providing training and work support to people with disabilities to help them acquire greater independence and autonomy.
• Gianni Menotti (Pradio Winemaker)minorStrategic or Co-development PartnerCollaboration with winemaker Gianni Menotti, named 'Best Oenologist 2012' by Bibenda, has enabled Pradio estate to pursue continuous quality improvement and find the right expression of their Friulian terroir.

Scale indicators7 records

Recent moves6 records

Direct peers

• Farnese Vini: Multi-region Italian wine producer with strong southern (Puglia, Abruzzo) and central Italy portfolio. Comparable to Cielo e Terra on multi-region sourcing, multi-brand portfolio, and export-led B2B model.
• Zonin 1821: Family-controlled Italian wine group with a multi-region, multi-brand portfolio spanning Prosecco, Amarone, and Tuscan wines. Highly comparable to Cielo e Terra on family ownership structure, multi-brand portfolio breadth, and international B2B distribution.
• Santa Margherita (Gruppo Vinicolo): Italian multi-brand wine group spanning Pinot Grigio, Prosecco, and Tuscan estates. Comparable to Cielo e Terra on multi-brand portfolio across price tiers and strong export-driven B2B distribution model.
• Bertani Domains: Historic Veneto wine producer (Valpolicella/Amarone heritage) now part of a multi-region Italian wine group. Comparable to Cielo e Terra on Veneto regional focus, Amarone/Ripasso category, and family/heritage positioning.
• Masi Agricola: Publicly-listed Veneto-based wine producer specializing in Amarone and Ripasso from the Valpolicella region. Closely comparable to Cielo e Terra on Veneto regional focus, premium red-wine heritage, and international distribution, and competes directly for Amarone/Ripasso shelf space following the Collis Veneto Wine Group expansion.
• Italian Wine Brands (Cantine Riunite & Civ): Public Italian wine group built on cooperative origins (Cantine Riunite & Civ), distributing multiple Italian brands including Prosecco, still wines, and private label. Direct comparable on cooperative supply-chain model, multi-brand structure, and mass-market/export orientation.
• Caviro: Italy's largest wine cooperative, sourcing from thousands of growers across multiple regions. Comparable to Cielo e Terra on cooperative structure, integrated supply chain, and broad Italian wine portfolio spanning everyday to premium.
• Tommasi Viticoltori: Family-owned Veneto wine producer with strong Amarone portfolio and international distribution. Comparable to Cielo e Terra on family ownership, Veneto regional focus, and B2B-led international growth.

Broad incumbents

• Marchesi Antinori: One of Italy's largest and most internationally established wine groups, with a portfolio spanning Tuscan premium estates (Tignanello, Sassicaia via joint venture) and broader Italian wines. Comparable to Cielo e Terra as a broader incumbent in Italian wine with significantly larger scale and global brand recognition.
• Banfi (Castello Banfi): Major Italian wine producer based in Tuscany with significant US distribution. Comparable to Cielo e Terra as a larger Italian multi-brand wine group competing for export shelf space and on-trade listings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInit.linkedin.com/company/cielo-e-terra-s.p.a.
• Instagraminstagram.com/cielo_e_terra_vini

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cielo e Terra