Vibuk

What Vibuk does

Vibuk is a Madrid-based online casting and talent management platform connecting actors and artists with casting opportunities from major global entertainment brands. The company operates as a self-serve, web-based marketplace where individual performers create profiles, browse open casting calls, and submit applications directly; casting directors and scouters post calls and review submissions, while agents and managers oversee their represented talent. Named enterprise partners include Netflix, Disney, and Paramount, indicating the platform is positioned to participate in high-profile production casting pipelines, though these relationships are described as casting support arrangements rather than disclosed revenue contracts.

The core technology is a digital casting submission platform with a casting director content layer that keeps actors informed of industry updates. Vibuk operates under and is tightly coupled with Casting Workbook (CWB Labs), which functions as both the parent platform and the underlying technology and brand provider, giving Vibuk established credibility in Spanish-speaking and Latin American entertainment markets. The company is organized as a multi-sided marketplace product with three dedicated user surfaces for actors, casting directors/scouters, and agents/managers, exposed through five organic social channels (Facebook, Instagram, LinkedIn, Twitter, YouTube) and a single self-serve web distribution channel.

The commercial model is subscription-based recurring revenue from platform access, with different tiers implied for individual actors, casting professionals, and agents, although pricing is not publicly disclosed. Go-to-market is product-led self-serve with no enterprise sales motion evidenced in the data. The company is small (1-10 employees), privately held, founded in 2016 in Madrid, Spain, and has operated with minimal external capital (one $0 Desafia program entry in 2018).

Name

Vibuk

Website

https://vibuk.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Vibuk is a Madrid-based self-serve online casting platform that connects actors and artists with casting opportunities from major entertainment brands, operating in conjunction with parent platform Casting Workbook across Spanish-speaking markets.

Ownership category

akta.pro rank

Product category

Talent Casting Platform

NAICS

Other Motion Picture and Video Industries (512199)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Talent Casting & Auditions (Casting Directors, Open Calls) (HSACAHAL)

akta.pro secondary industry

Casting & Talent Services (Casting, Background, Talent Holding) (MPADAFAI)

Keywords

• Online casting platform
• Talent management software
• Entertainment casting network
• Actor networking platform
• Casting marketplace

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Platform Subscription Services: Subscription-based access to casting networks, brand casting opportunities, and talent management tools for actors and artists

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Vibuk operates Casting Workbook, a self-serve online casting platform that connects actors, casting directors, and talent agents with casting opportunities from major entertainment brands such as Netflix, Disney, and Paramount. The platform provides actors with profile management tools, casting call applications, and industry updates from casting directors, while enabling casting professionals and agents to post calls and manage talent portfolios.

Product overview

Casting Workbook is a unified platform for the entertainment casting industry. The core product serves multiple user segments: actors and artists can access casting opportunities and auditions; casting directors and scouters can manage casting calls; and agents and managers can oversee their talent clients. The platform aggregates casting opportunities from major global brands and networks, functioning as a centralized hub connecting talent with casting professionals.

Differentiator

Problem solved

Functional benefit

Products and services

• Casting Workbook (CWB Labs) Casting Workbook is an online talent casting platform providing actors and actresses with access to casting opportunities from major global entertainment brands and networks. The platform serves three user segments: actors and artists who apply to casting calls, casting directors and scouters who post casting opportunities, and agents and managers who oversee talent portfolios.

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Four partnerships are on record, tiered core and flagship.

• NetflixcoreOthersNetflix has partnered with Casting Workbook (Vibuk) to support their casting processes. The platform enables actors to access casting opportunities at Netflix for various productions.
• DisneycoreOthersDisney has been selected to support their casting processes through the Casting Workbook platform. Actors using Vibuk can access Disney casting opportunities.
• ParamountcoreOthersParamount has partnered with Casting Workbook (Vibuk) to facilitate casting processes. The platform connects actors with Paramount casting opportunities.
• Casting WorkbookflagshipStrategic or Co-development PartnerVibuk is associated with Casting Workbook (CWB), the parent platform providing casting and talent management services. Casting Workbook provides the underlying technology and brand for the Vibuk platform.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• IMDb (Amazon): IMDb is the dominant entertainment industry database and increasingly offers casting and self-submission features. As a broad incumbent backed by Amazon, it competes indirectly with Vibuk by aggregating talent information and connecting it to production workflows.
• Indeed: Indeed is the world's largest job marketplace and increasingly lists entertainment, acting, and audition opportunities. It represents a broad, well-capitalized incumbent that could encroach on entry-level casting and audition listings that Vibuk aggregates.
• Central Casting: Central Casting is a long-established U.S. background and extras casting agency for major film and TV productions. While its scope is narrower (background talent), it competes for the same casting workflow business from major studios like Netflix, Disney, and Paramount that Vibuk serves.
• LinkedIn: LinkedIn is the leading professional networking platform, often used informally for entertainment industry casting and talent discovery. While not specialized in casting, its scale and network of entertainment professionals make it a broad competitive force in the talent discovery space.

Direct peers

• Backstage: Backstage is a long-standing casting and audition platform connecting actors with casting calls across film, TV, and theater. It competes directly with Vibuk on subscription-based talent profiles and casting opportunity listings for both individual actors and casting professionals.
• Actors Access (Breakdown Services): Actors Access, run by Breakdown Services, is a dominant online casting submission platform widely used in U.S. productions. It is directly comparable to Vibuk in enabling self-serve actor submissions to casting notices from major studios and networks.
• Casting Networks: Casting Networks is one of the largest online casting platforms serving actors, casting directors, and agents globally with subscription-based profile and audition management. It is the most direct functional competitor to Vibuk/Casting Workbook, operating a similar three-sided marketplace model.
• Spotlight: Spotlight is a leading UK-based casting platform with an international roster of professional performers. It offers a comparable subscription-based talent directory and casting notice service, and competes with Vibuk for cross-border casting in the English-speaking and European markets.
• Mandy.com: Mandy.com is an online casting and creative talent platform with active listings for actors and crew across film, TV, and theater. It is functionally similar to Vibuk as a marketplace connecting performers with casting opportunities, though with broader international reach.

Emerging players

• Now Casting: Now Casting is an online casting platform focused on film, TV, and commercial productions with self-serve submissions. It is an emerging direct competitor with a comparable subscription-based model aimed at actors and casting directors.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/vibuk_official
• YouTubeyoutube.com/channel/UCL37qPN7QiRwOL_zyqPdT2w
• Facebookfacebook.com/VibukOfficial
• LinkedInlinkedin.com/showcase/casting-workbook-espa%C3%B1a
• Instagraminstagram.com/castingworkbookespanol

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vibuk