Location Photography

What Location Photography does

Location Photography is a privately held, sole-proprietor professional photography studio founded in 1990 and operated from Chester, Cheshire, United Kingdom, by principal photographer Ian Southerin. The business delivers commissioned photography services to UK clients across six clearly delineated verticals: corporate headshots, industrial headshots, editorial and magazine portraits, corporate event photography, conference photography, and exhibition photography. Notable disclosed clients include Liverpool Airport, the NHS, The Faulkner Pub, Alivalentine Restaurant, and a multi-doctor healthcare professional group, indicating a mix of enterprise/public-sector anchors and small-business work, with stated reach across the entire UK from a Cheshire base.

The studio's product surface is service-based rather than technology-based: revenue is generated through per-session fees (headshots typically £250–£500) and full-day rates (approximately £500–£800 per day) for project work, with pricing varying by location, session length, and complexity. The technology stack is conventional — professional camera equipment and post-production editing software — with no proprietary software, platform, or AI tooling disclosed. Public Liability and Professional Indemnity insurance are positioned as differentiators alongside environmental portraiture expertise.

The go-to-market is sales-led and direct: prospective clients reach the studio via a Squarespace-hosted portfolio website, a content-marketing blog targeting SEO queries on photography pricing and selection, and direct email/phone outreach to Ian Southerin. Free consultations precede commission. There is no evidence of external investment, partnerships, agency relationships, subscription offerings, or recurring-revenue contracts; the business operates as an independent, founder-led micro-enterprise with no disclosed team beyond the principal.

Name

Location Photography

Legal name

Location Photography

Website

https://locationphotography.co.uk

Company type

Private

Founded year

1990

Operating status

Operating

Ownership category

akta.pro rank

Product category

Professional Photography Services

NAICS

Commercial Photography (541922), Photographic Services (54192), Photography Studios, Portrait (541921)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Photography & Photo Production (BPAFAIAF)

akta.pro secondary industries

Photography & Still Production (Stills, Product, Lifestyle) (MPAAAMAI), Studios, Stages & Location Services (Facilities, Location Scouting/Permits) (MPAAAMAG)

Keywords

• Corporate headshot photography
• Industrial portrait photography
• Event photography services
• Editorial portrait photography
• Professional photography studio

Headquarters

HQ city

Chester

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Photography Services: Project-based professional photography services including corporate headshots, editorial portraits, event photography, conference photography, exhibition photography, and industrial photography. Revenue generated through session fees and day rates for commissioned work.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Location Photography is a UK-based professional photography studio that delivers commissioned photography services to businesses, entrepreneurs, and individuals. Its core offerings are corporate headshots, industrial headshots, editorial and magazine portraits, corporate event coverage, conference photography, and exhibition photography, executed on a project basis with on-location and environmental shoots across the UK.

Product overview

Location Photography is a professional photography services company based in Cheshire, United Kingdom, offering a portfolio of photography services for businesses and individuals. The company specializes in headshot photography across multiple verticals (business, industrial, editorial), event photography (corporate events, conferences, exhibitions), and environmental portraiture. The services are delivered as distinct service offerings rather than a unified software platform, with each photography category serving different client needs from corporate headshots for professional profiles to editorial portraits for magazine storytelling to industrial documentation for brochure and website use.

Differentiator

Problem solved

Functional benefit

Products and services

• Headshots for Business Professional corporate headshot photography for business professionals, producing polished portraits for business profiles, company websites, LinkedIn, and marketing materials.
• Headshots for Industry (Industrial Headshots) Industrial headshot photography for workers in manufacturing, energy, healthcare, and other industrial sectors, capturing subjects in their work environments including wind farms, factories, airports, laboratories, and construction sites.
• Editorial Portraits Magazine and brand photography that tells stories about subjects, ideal for editorial articles, publications, and narrative-driven visual content for marketing.
• Corporate Event Photography Professional photography for corporate events, capturing key moments, attendees, and atmosphere for business documentation and promotional use.
• Conference Photography Specialized photography coverage for conferences, including keynote speakers, breakout sessions, networking moments, and venue documentation.
• Exhibition Photography Photography for trade shows and exhibitions, capturing exhibition stands, product displays, attendees, and event highlights.

Quantifiable outcome

• Professional photography is recognized as a valuable tool for increasing sales

Named customers5 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves3 records

Expansion highlights4 records

Broad incumbents

• Getty Images: Global commercial photography platform with editorial, commercial, and assignment production services; overlapping client base in editorial and corporate imagery but at vastly larger scale and with stock distribution.
• Shutterstock: Global photography marketplace and custom content producer serving commercial and editorial needs; adjacent as a broad photography services incumbent with overlapping commercial buyer base.
• Snappy Snaps: UK high-street photography services chain offering portraits, headshots, and event photography; comparable service categories (headshots, portraits) but operating via retail storefront model.

Emerging players

• Capturely: UK-based corporate headshot provider focused on volume enterprise headshot shoots for companies; comparable target market (corporate professionals) but differentiates via on-site team shoots rather than individual sessions.
• Pic PR: UK photography agency representing commercial photographers for editorial and brand assignments; comparable commercial photography output and client base, but operating as an agency model rather than sole practitioner.

Others

• Alamy: UK-based stock photography marketplace with editorial and commercial photography contributors; adjacent ecosystem participant rather than direct commissioning competitor, but shares editorial buyer base.
• BananaStock: UK-rooted commercial stock photography brand offering licensed imagery for marketing and editorial use; adjacent rather than directly competing, as BananaStock supplies stock imagery rather than commissioned shoots.

Direct peers

• Venture Studios: UK portrait photography studio chain offering commissioned portrait and headshot services; comparable core product (professional portraits for individuals and corporates) although at a multi-studio scale.
• Rory Lewis Photographer: UK-based headshot and corporate portrait photographer operating as a sole practitioner with similar pricing positioning and target clients (executives, actors, professionals); directly comparable business model of bespoke portrait commissions.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Location Photography