Viva Organica

What Viva Organica does

Viva Organica is a privately held Mexican agricultural producer founded in 2009 and headquartered in Culiacán, Sinaloa. The company is incorporated as VIVA ORGANICA S. de R.L. de C.V. and operates three regionally distinct production subsidiaries — AC1 ENSENADA, AC1 CULIACAN, and AC1 CUETO — which collectively span three production zones across Mexico and enable year-round supply of organic vegetables. Its core product portfolio comprises six SKUs: grape tomatoes (tomate uva), zucchini (calabaza), beefsteak tomatoes (tomate bola), tomatoes on the vine (TOVs), English cucumbers (pepino europeo), and mini peppers. The company also operates the Divine Flavor sub-brand, which is positioned around social responsibility, fair-trade grower relationships, non-GMO production, and worker welfare.

The company sells primarily through direct distribution to retailers, grocery chains, and food-service operators (restaurants, hotels, institutional buyers), with secondary reach into health-conscious end consumers. Pricing is quote-based and not publicly disclosed, consistent with standard B2B agricultural commodity contracting. Marketing is limited to organic social channels (Facebook, Instagram) and the company website. The technology stack is described in general terms as "latest technology and constant innovation in organic farming processes" without disclosed patents, proprietary platforms, or AI/ML components.

Ownership is founder-controlled under CEO David Bon, with no disclosed institutional investors, private equity backing, or public shareholders. The company employs between 1,001 and 5,000 people and holds organic certifications referenced on its community page (specific certifying bodies not disclosed in the source data). No revenue figures, funding rounds, M&A activity, or named customer accounts are publicly disclosed, which constrains financial visibility but is consistent with the operational profile of a private, family-run agricultural enterprise operating domestically within Mexico.

Name

Viva Organica

Legal name

VIVA ORGANICA S. de R.L. de C.V.

Website

https://vivaorganica.com.mx

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Viva Organica is a Mexican organic vegetable producer operating three production zones across Mexico to deliver year-round fresh produce — tomatoes, cucumbers, peppers, and zucchini — to retailers, food-service operators, and end consumers under the Viva Organica and Divine Flavor brands.

Ownership category

akta.pro rank

Product category

Organic Vegetables

NAICS

Vegetable and Melon Farming (1112)

SIC

Agricultural Production-Crops (100)

akta.pro primary industry

Organic Vegetable & Melon Farming (Open-Field) (AFAGAKAC)

akta.pro secondary industry

Fresh Organic Produce Wholesale (AFAIAJAA)

Keywords

• Organic vegetable production
• Fresh produce supply
• Year-round farming
• Sustainable agriculture
• Greenhouse vegetables

Headquarters

HQ city

Culiacán

HQ country

Mexico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Organic Vegetable Sales: Direct sales of organic vegetables including Grape Tomatoes, Zucchini, Beefsteak Tomatoes, TOVs (Tree-ripened Vine Tomatoes), English Cucumbers, and Mini Peppers. Production across 3 strategically located zones in Mexico enables year-round supply and distribution.

Distribution channels2 records

Marketing channels2 records

Core offering

Viva Organica is a Mexican agricultural company that produces and distributes certified organic vegetables. It operates 3 strategically located production zones across Mexico that enable year-round supply of its core products: Grape Tomatoes, Zucchini, Beefsteak Tomatoes, Tomatoes on the Vine (TOVs), English Cucumbers, and Mini Peppers. The company also operates Divine Flavor as a sub-brand focused on social responsibility, fair trade, and innovation in organic farming.

Product overview

Viva Organica is a Mexican agricultural company dedicated to the production of world-class organic vegetables. The company operates across 3 strategically positioned zones in Mexico to ensure year-round production. Its core product portfolio consists of organic vegetables including Grape Tomato (Tomate Uva), Zucchini (Calabaza), Beefsteak Tomato (Tomate Bola), Tomatoes on the Vine (TOV's), English Cucumber (Pepino Europeo), and Mini Peppers. The company also operates Divine Flavor as a sub-brand focused on social responsibility, well-being, and innovation in organic farming.

Differentiator

Problem solved

Functional benefit

Brands

• Divine Flavor: A family-built and family-run business with respect for workers, land, food cultivated, and fresh product lovers. Committed to social responsibility, well-being, and innovation. Mission based on three pillars: social responsibility, well-being, and innovation.
• Divine Flavor

Products and services

• Grape Tomato (Tomate Uva)

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Direct peers

• Houweling's Group: Houweling's is a family-owned, technology-driven greenhouse tomato and vegetable producer with operations in Canada, the US, and Mexico. The technology emphasis and family-ownership structure are notably similar to Viva Organica's positioning.
• Pure Flavor: Pure Flavor is a vertically-integrated greenhouse vegetable company producing tomatoes, cucumbers, peppers, and other produce for North American retail. Its product line, distribution model, and protected-cultivation approach make it a direct comparable.
• Windset Farms: Windset Farms is a major North American greenhouse producer of tomatoes, cucumbers, and peppers, supplying retail and foodservice. The product portfolio and greenhouse technology orientation closely mirror Viva Organica's premium vegetable focus.
• Mastronardi Produce: Mastronardi Produce (SUNSET brand) is one of North America's largest greenhouse vegetable producers, offering tomatoes, peppers, and cucumbers. It is directly comparable in product mix (including English cucumbers and mini peppers) and protected-cultivation positioning.
• Lipman Family Farms: Lipman Family Farms is one of the largest open-field and greenhouse vegetable producers in North America, with significant operations in Mexico supplying tomatoes, cucumbers, and peppers. It competes in the same product categories and channels as Viva Organica.
• NatureSweet: NatureSweet is the largest vertically-integrated greenhouse tomato producer in North America with major operations in Mexico, producing premium branded tomatoes for retail. It directly competes with Viva Organica's tomato-centric organic vegetable portfolio in similar retail and foodservice channels.

Broad incumbents

• Bonduelle: Bonduelle is a global leader in processed and fresh organic vegetables, operating across Europe, the Americas, and beyond. As a large incumbent with a broad organic vegetable portfolio, it represents the global benchmark Viva Organica competes against for organic retail shelf space.
• Earthbound Farm: Earthbound Farm is one of the original and largest US organic produce brands, offering organic vegetables across a wide SKU range in mainstream retail. It is comparable as a category-defining organic vegetable brand competing for the same end-consumer demand.
• Grimmway Farms: Grimmway Farms is one of the largest organic produce growers in the world, with a broad portfolio of organic vegetables including tomatoes, cucumbers, and peppers. It is a comparable in organic category breadth and large-scale grower-distributor model.
• Driscoll's: Driscoll's is the world's largest berry company with significant production in Mexico, supplying premium fresh produce to retail under a strong consumer brand. While focused on berries rather than vegetables, its Mexico-based production, premium brand positioning, and retail distribution model are structurally analogous.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/VivaOrganica
• Instagraminstagram.com/vivaorganicaa

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Viva Organica