Pressman Toy Corporation

What Pressman Toy Corporation does

Pressman Toy Corporation is a privately held, family-owned American toy and game company founded in 1922 and headquartered in New York. It operates in the consumer physical-products segment, designing, manufacturing, and distributing board games and toys through both retail and direct-to-consumer channels. Its catalog spans heritage games such as Mastermind and Rummikub alongside a broader portfolio including The Sims Board Game, Greedy Granny, Pressman Unsolved Case Files, Heist Night (a Funko-licensed title), Build-a-Bot, Modimi, NEXcube, Power Saber, Tasty Tinies, and Animagic collectibles, organized across game categories (Kids, Family, Party, Strategy, Crime, Classics) and toy sub-brands.

The company's underlying technology is concentrated in physical-product design and manufacturing rather than software or AI systems, and its disclosed technology stack shows no APIs, SDKs, or digital integrations. Go-to-market is executed primarily through mass-market retail distribution, with Target identified as a core channel partner featuring hero products linked to its storefront, supplemented by a DTC e-commerce operation at goliathgames.us and a parts-and-refills service at goliath.services. The company also maintains consumer-facing social media channels on TikTok, Instagram, and Facebook under the @goliathgamesus handle.

Pressman operates under a one-time-purchase hardware-sales revenue model with pricing set by retail partners (specific prices are not publicly disclosed). Its primary customer segments are children and families for entertainment and bonding, with secondary segments including party-game enthusiasts and strategy/crime-game players. The firm employs between 251 and 500 people and operates with US-domiciled corporate functions, while Goliath Games functions as the US-facing consumer brand and distribution entity established in 2020.

Name

Pressman Toy Corporation

Legal name

Goliath

Website

https://pressmantoy.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

251–500 employees

Ownership category

akta.pro rank

Product category

Toys and Board Games

NAICS

Doll, Toy, and Game Manufacturing (339930), Hobby, Toy, and Game Retailers (45912)

SIC

Games, Toys & Children's Vehicles (No Dolls & Bicycles) (3944), Retail-Hobby, Toy & Game Shops (5945)

akta.pro primary industry

Board Games, Card Games & Puzzles Retail (CRALAFAF)

akta.pro secondary industries

Family/Party Board Games Retail (CRALALAB), Traditional Toy Stores (CRALAFAA), Gaming Collectibles, Merchandise & Toys Retail (CRACAFAI)

Keywords

• Board games manufacturing
• Physical toy products
• Family entertainment
• Party games
• Licensed game products

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Physical Games and Toys Sales: Goliath Games generates revenue through the sale of physical board games, party games, and toys. Products include strategy games, family games, crime/detective games, and toys. Revenue is primarily one-time purchase transactions through retail and direct-to-consumer channels.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Pressman Toy Corporation, operating through its Goliath Games brand, manufactures and sells physical board games, party games, strategy games, and toys for children and families. The product portfolio includes classic games such as Mastermind and Rummikub, licensed games (e.g., The Sims Board Game, Funko Party Hack Heist Night), crime/detective games (Pressman Unsolved Case Files), and toy lines (Build-a-Bot, Modimi, NEXcube). Products are distributed through major retail partners and direct-to-consumer e-commerce.

Product overview

Goliath Games operates as a family-owned toy and game company offering a diverse portfolio of physical products organized across multiple categories. Their game portfolio includes family games (Greedy Granny, The Sims Board Game), party games (Heist Night, Secret Findees), crime/detective games (Pressman Unsolved Case Files), and strategy/classic games. Their toy offerings span collectible and building toys including Build-a-Bot (robot construction toys), Modimi (modular toys), NEXcube (puzzle cubes), and novelty items like Animagic glow-in-the-dark toys, Power Saber roleplay items, and Tasty Tinies collectibles. The company also offers sports and outdoor products for backyard play. Products are distributed through major retailers like Target. The company positions itself as dedicated to inspiring young minds and adults through quality family time experiences.

Differentiator

Problem solved

Functional benefit

Brands

• Build-a-Bot: A toy brand under Goliath Games.
• Modimi
• NEXcube

Products and services

• The Sims Board Game A family and strategy board game based on the popular Sims video game franchise, allowing players to simulate life and make choices in a virtual world.
• Animagic Let's Glo Axolotl Blue A glow-in-the-dark collectible toy featuring an axolotl character that illuminates in the dark.
• Greedy Granny A family and party game where players race to grab treasures before the Granny character catches them.
• Heist Night (Party Hack) A party game involving heist and hack themes designed for group entertainment and social gameplay, distributed through Funko licensing.
• Pressman Unsolved Case Files - Jane Doe A crime investigation mystery game where players solve unsolved case files through detective work and clues.
• Secret Findees A seek-and-find adventure game where players hunt for hidden characters or objects.
• Power Saber A toy saber product line featuring illuminated or powered combat roleplay weapons for imaginative play.
• Tasty Tinies A toy collectible line featuring miniature characters or items themed around food and treats.
• Build-a-Bot A building and construction toy line where children assemble and customize robot characters.
• Modimi A modular toy line allowing children to mix, match, and customize interchangeable components.
• NEXcube A puzzle and building cube toy offering advanced challenge and creative construction possibilities.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• TargetcoreChannel Partner/ Reseller/ DistributorTarget serves as a major retail distribution partner for Pressman and Goliath Games products. Products like 'Pressman Unsolved Case Files Jane Doe Game' and 'Funko Party Hack Heist Night Game' are prominently featured and sold through Target's retail and online channels.
• FunkominorChannel Partner/ Reseller/ DistributorGoliath Games distributes Funko branded party games including 'Party Hack Heist Night' through retail channels.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• LEGO: Global leader in building toys. Comparable to Pressman's Build-a-Bot, Modimi, and NEXcube sub-brands as a competing building-construction platform, though LEGO operates at vastly greater scale and brand strength in the category.
• Spin Master: Global children's entertainment company producing toys, games, and digital play experiences. Comparable to Pressman across games and innovative toys, with stronger entertainment/IP-driven product development and global distribution.
• Hasbro: Largest US toy and games company, spanning board games (Monopoly, Clue), action brands, and licensed entertainment. Overlaps with Pressman across board and family games but competes from a vastly larger portfolio, marketing budget, and global distribution footprint.
• Mattel: Global toy giant encompassing dolls, vehicles, building sets, and games. Competes with Pressman in the broader toy category and through games published under Mattel brands, but operates at vastly greater scale with a more diversified portfolio and stronger licensing relationships.

Emerging players

• Funko: Licensed pop-culture collectibles company. Directly connected to Pressman/Goliath through the Funko Party Hack Heist Night co-branded game, and comparable in leveraging pop-culture IP for physical products, though Funko's core is figurines rather than games.
• Moose Toys: Innovative toy company known for collectibles and licensed products (e.g., Magic Mixies, Bluey). Comparable to Goliath in the collectible toy and novelty space, with a more aggressive trend-driven product cycle.

Direct peers

• Buffalo Games: US-based manufacturer of board games, puzzles, and party games distributed through mass retail including Target and Walmart. Closely comparable to Pressman/Goliath in product mix, US-centric mass-retail strategy, and family/party game positioning.
• Asmodee: Global board game publisher behind titles such as Catan, Ticket to Ride, and many party/family games. Comparable to Pressman across family, strategy, and party game categories with similar retail distribution, though Asmodee is larger, has a heavier hobby-gamer focus, and owns numerous studio labels.
• University Games: Manufacturer of family, party, and educational games for children and adults. Directly comparable in product category and customer segment, with similar retail distribution channels and an emphasis on engaging group play experiences.
• Ravensburger: Major board game and puzzle publisher with a portfolio spanning family, strategy, and party games sold through mass retail. Directly comparable to Pressman/Goliath in product category, target audience, and mass-retail distribution model, though Ravensburger operates globally and has stronger puzzle category depth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/GoliathGamesUS
• Instagraminstagram.com/goliathgamesus/?hl=en
• TikToktiktok.com/@goliathgamesus
• Xx.com/pressmantoy
• LinkedInlinkedin.com/company/pressman-toy-corporation

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pressman Toy Corporation