What RoadCo Entertainment does

RoadCo Entertainment is a New York-based live entertainment production and distribution company founded in 2020 as a joint venture between Sony Music Entertainment and BSL Enterprises, the partnership of Stephen Lindsay and Brett Sirota who also co-founded The Road Company, a leading independent Broadway booking agency. The company produces and distributes a portfolio of 13 touring live entertainment experiences, spanning film-to-concert events (Hook In Concert, Love Actually In Concert, Twilight In Concert, Dirty Dancing In Concert, William Shakespeare's Romeo + Juliet In Concert), anime symphonic concerts (Avatar: The Last Airbender In Concert, The Legend of Korra In Concert, Demon Slayer In Concert, My Hero Academia In Concert), live theatrical productions (Bluey's Big Play, Teenage Mutant Ninja Turtles Live on Stage!), a concert-theatre show (The Simon & Garfunkel Story), and a TV-series concert (Outlander In Concert). All productions share a unified format that pairs live musical performances — ranging from 12-piece ensembles to 75-piece orchestras — with synchronized audio-visual content projected on cinema-sized screens, targeting fans of the underlying franchises across both nostalgic adult audiences and family demographics. RoadCo is also a producing partner on Bluey's Big Play alongside BBC Studios, HVK Productions, and Windmill Theatre Co., and on Teenage Mutant Ninja Turtles Live on Stage! with Paramount Products & Experiences, Maximum Entertainment Productions, and Crossroads Live.

The company generates revenue primarily through live event ticket sales and touring/booking fees derived from its productions. Distribution is global, leveraging The Road Company's Broadway touring infrastructure to book productions into theatrical venues and concert halls worldwide, with The Simon & Garfunkel Story alone reaching over 50 countries. Customer acquisition is driven by the built-in fan bases of the underlying franchises (Demon Slayer, Avatar, Twilight, Outlander, Bluey, etc.) and supported by dedicated show websites, social media, and organic fan-community buzz rather than paid performance marketing. The company is privately held with no external institutional investors disclosed, and its lean core team (1-10 employees) operates as a producing/distribution layer over Sony Music's IP catalog and The Road Company's touring capability rather than a vertically integrated live-events operator. Pricing is not publicly disclosed; tickets are sold at varying price points through venue box offices and third-party ticketing platforms.

Name

RoadCo Entertainment

Legal name

RoadCo Entertainment

Website

https://roadcoentertainment.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

RoadCo Entertainment is a New York-based live entertainment producer and distributor, formed in 2020 as a joint venture between Sony Music Entertainment and BSL Enterprises. It produces 13 touring film-to-concert, anime symphonic, and theatrical productions distributed globally via The Road Company's Broadway booking infrastructure.

Ownership category

akta.pro rank

Product category

Live Entertainment Production & Distribution

NAICS

Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320), Musical Groups and Artists (71113)

SIC

Services-Amusement & Recreation Services (7900), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Touring Concert Promoters & Presenters (MPAGAAAA)

akta.pro secondary industries

Touring Theatre Productions (MPAGABAC), Event Operations & Venue Services (Box Office, FOH/BOH, Concessions) (MPAIAFAL)

Keywords

• Live entertainment production
• Film-to-concert events
• Theatrical touring productions
• Broadway booking agency
• Symphonic concert experiences

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Live Event Ticket Sales: Revenue generated from ticket sales for live concert and theatrical performances featuring film scores, anime soundtracks, and theatrical productions performed in venues worldwide.
2. Touring and Booking Fees: The company, through its connection to The Road Company (a leading Broadway booking agency), generates revenue from booking fees for Broadway tours and live entertainment productions.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

RoadCo Entertainment produces and distributes live entertainment experiences built on licensed film, TV, and anime intellectual properties. Its portfolio of around 13 productions combines cinema-sized video projection with live orchestral and ensemble musical performances, including film-to-concert events (Hook In Concert, Love Actually In Concert, Twilight In Concert, Dirty Dancing In Concert, Romeo + Juliet In Concert), anime symphonic concerts (Avatar: The Last Airbender, The Legend of Korra, Demon Slayer, My Hero Academia), TV-series concerts (Outlander In Concert, The Simon & Garfunkel Story), and live stage productions (Bluey's Big Play, Teenage Mutant Ninja Turtles Live on Stage!), booked into theaters and concert halls through its joint venture with The Road Company.

Product overview

RoadCo Entertainment is a producing and distribution agency specializing in live entertainment experiences formed in 2020 as a joint venture between Sony Music Entertainment and BSL Enterprises. The company offers a portfolio of 13 distinct products including film-to-concert experiences (Hook In Concert, Love Actually In Concert, Twilight In Concert, Dirty Dancing In Concert, William Shakespeare's Romeo + Juliet In Concert), anime symphonic concerts (Avatar: The Last Airbender In Concert, The Legend of Korra In Concert, Demon Slayer In Concert, My Hero Academia In Concert), live theatrical productions (Bluey's Big Play, Teenage Mutant Ninja Turtles Live on Stage!), a concert theatre show (The Simon & Garfunkel Story), and a TV series concert (Outlander In Concert). These products share a unified format combining live musical performances with synchronized video/projection displays on cinema-sized screens, targeting fans of the original franchises across all ages.

Differentiator

Problem solved

Functional benefit

Products and services

• Avatar: The Last Airbender In Concert Nearly two-hour symphonic journey performing Emmy-Award-winning composer Jeremy Zuckerman's compositions from the Avatar series, featuring Asian instruments like taiko drums and erhu, synchronized with audiovisual moments on a giant cinema screen; aimed at Avatar fans and animation/symphonic concert audiences.
• Bluey's Big Play Brand-new theatrical adaptation of the Emmy award-winning Bluey television series with an original story by creator Joe Brumm and new music by Joff Bush; features puppets bringing the Heeler family to life; presented in partnership with BBC Studios, HVK Productions, and Windmill Theatre Co; targeted at families and Bluey fans.
• Demon Slayer In Concert Live concert featuring an 18-piece ensemble of musicians and vocalists performing the Demon Slayer soundtrack in sync with the first season's most memorable scenes displayed on a full-size cinema screen; aimed at Demon Slayer and anime fans.
• Dirty Dancing In Concert The classic film's first live film-to-concert experience featuring a digitally remastered Dirty Dancing on a full-size cinema screen with a live band and singers performing the iconic soundtrack, followed by an encore party; aimed at Dirty Dancing fans.
• Hook In Concert Steven Spielberg's 35th anniversary celebration of Hook, featuring the original film accompanied by a 75-piece orchestra performing John Williams's film score; aimed at Hook, John Williams, and family film audiences.
• Love Actually In Concert Live-to-film concert experience where a live orchestra performs the Love Actually soundtrack including Mariah Carey's 'All I Want for Christmas Is You' and Craig Armstrong's score while the movie plays in full on a big screen; aimed at fans of the film.
• My Hero Academia In Concert Live orchestral experience featuring iconic scenes from My Hero Academia played on a massive screen synchronized with a world-class live musical ensemble performing Yuki Hayashi's score; aimed at My Hero Academia and anime fans.
• Outlander In Concert Concert featuring a live ensemble of musicians and vocalists including traditional Scottish instruments like bagpipes, fiddles, and hurdy-gurdy, paired with cinematic visuals from all eight Outlander seasons and music by three-time Emmy-winner Bear McCreary; aimed at Outlander fans.
• Teenage Mutant Ninja Turtles Live on Stage! Live stage production celebrating the 40th anniversary of the original TMNT animated series, featuring explosive martial arts choreography, gravity-defying parkour, hip-hop dance battles, projection technology, and music inspired by classic hip-hop and rap; co-produced with Maximum Entertainment Productions and Crossroads Live in partnership with Paramount Products & Experiences; targeted at families and TMNT fans.
• Twilight In Concert 15th anniversary film-to-concert event featuring the original Twilight movie accompanied by a 12-piece ensemble of rock and orchestral musicians in a candlelit atmosphere; aimed at Twilight fans.
• The Legend of Korra In Concert Live symphonic performance paired with HD projection from the Legend of Korra series, featuring Jeremy Zuckerman's award-winning compositions fusing classical orchestration with jazz, electronic, and world music influences; referenced in connection with Avatar Studios content; aimed at Avatar/Animation fans.
• The Simon & Garfunkel Story Critically acclaimed concert-style theatre show about Simon & Garfunkel using state-of-the-art video projection, lighting, and a full live band to perform hits including 'Mrs. Robinson,' 'Bridge Over Troubled Water,' 'Homeward Bound,' 'Scarborough Fair,' 'The Boxer,' and 'The Sound Of Silence'; performed in over 50 countries; aimed at Simon & Garfunkel fans and concert-theatre audiences.
• William Shakespeare's Romeo + Juliet In Concert Cinema-sized film-to-concert event bringing Baz Luhrmann's Romeo + Juliet to life with a live band perfectly synced to picture, featuring original dialogue and on-screen action while live music drives the score (including tracks 'Kissing You' by Des'Ree, 'Lovefool' by The Cardigans, 'Talk Show Host' by Radiohead, '#1 Crush' by Garbage, 'Everybody's Free (To Feel Good)' by Quindon Tarver, 'Young Hearts Run Free' by Kym Mazelle, and 'You and Me Song' by The Wannadies); aimed at fans of the film and 90s nostalgia audiences.

Quantifiable outcome

• The Simon & Garfunkel Story has been performed in over 50 countries worldwide

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and flagship.

• Sony Music EntertainmentcoreStrategic or Co-development Partner · 1 January 2020Sony Music Entertainment is a co-founder and joint venture partner in RoadCo Entertainment. As a global entertainment company specializing in recorded music and live experiences, Sony Music provides access to its entertainment catalog and infrastructure for live events. Sony Music Masterworks, a division of Sony Music Entertainment, specializes in recorded music and live experiences through imprints including Masterworks, Sony Classical, Milan Records, XXIM Records, and Masterworks Broadway.
• BSL EnterprisescoreStrategic or Co-development Partner · 1 January 2020BSL Enterprises is a partnership between Stephen Lindsay and Brett Sirota, co-Founders and Partners in The Road Company. BSL co-founded RoadCo Entertainment and brings touring expertise and Broadway booking relationships. The Road Company is described as a leading independent theatrical booking agency representing major Broadway tours including Wicked, Death Becomes Her, The Outsiders, Beetlejuice, Back to the Future, and The Great Gatsby.
• BBC StudiosflagshipStrategic or Co-development PartnerBBC Studios is presenting partner for Bluey's Big Play theatrical production, a brand-new theatrical adaptation of the Emmy award-winning children's television series Bluey, with an original story by creator Joe Brumm and new music by composer Joff Bush.
• HVK ProductionsflagshipStrategic or Co-development PartnerHVK Productions, led by Andrew Kay, is an associated presenter for Bluey's Big Play theatrical production alongside BBC Studios and Windmill Theatre Co.
• Windmill Theatre CoflagshipStrategic or Co-development PartnerWindmill Theatre Co is an associated presenter for Bluey's Big Play theatrical production, working with BBC Studios, HVK Productions, and RoadCo Entertainment.
• Paramount Products & ExperiencesflagshipStrategic or Co-development PartnerParamount Products & Experiences is a partner in the Teenage Mutant Ninja Turtles Live on Stage! production, providing brand licensing and IP access for the theatrical production celebrating the franchise's 40th anniversary.
• Maximum Entertainment ProductionsflagshipStrategic or Co-development PartnerMaximum Entertainment Productions is co-producer of Teenage Mutant Ninja Turtles Live on Stage! alongside Crossroads Live, developing the action-packed theatrical production with creative team led by Tony Award-winning producer Eva Price.
• Crossroads LiveflagshipStrategic or Co-development PartnerCrossroads Live is co-producer of Teenage Mutant Ninja Turtles Live on Stage! alongside Maximum Entertainment Productions, bringing theatrical production expertise to the TMNT franchise.
• Avatar StudioscoreStrategic or Co-development PartnerAvatar Studios is referenced as an upcoming content provider for Avatar franchise animated films and series. The Legend of Korra in Concert is timed to capture excitement from Netflix's Avatar: The Last Airbender live-action series and Avatar Studios' upcoming animated content.

Scale indicators1 record

Recent moves7 records

Expansion highlights6 records

Emerging players

• Fever: Fever is a leading live experiences discovery and ticketing platform curating immersive and themed events globally. It is an emerging player in adjacent live entertainment distribution and audience development, potentially partnering or competing for the same experiential-event audience.
• Film Symphony Orchestra (FSO): Film Symphony Orchestra is a Spanish orchestra specializing in performing film and video game soundtracks live in concert. It is comparable as an emerging specialist in the same film-concert format, primarily serving European markets.

Broad incumbents

• AEG Presents: AEG Presents is a major concert promoter and venue operator (The O2, Crypto.com Arena). It is comparable as a broad incumbent that books touring concerts and theatrical productions into the same venues RoadCo targets through The Road Company.
• Live Nation Entertainment: Live Nation is the world's largest live entertainment promoter and operator, owning Ticketmaster and managing thousands of concerts annually. It is a broad incumbent competing for the same touring venues, orchestra talent, and audience wallet share that RoadCo targets.

Direct peers

• GEA Live: GEA Live is a UK-based producer of film-in-concert experiences (such as The Lion King, Jungle Book, and other film score concerts). It directly competes with RoadCo in the live-to-film concert format, particularly across European touring circuits.
• TCG Entertainment: TCG Entertainment produces branded concert tours based on iconic musicians and film/TV properties. It directly overlaps with RoadCo's concert tour production and booking model, particularly around nostalgia-driven live shows.
• Round Room Live: Round Room Live (a Lionsgate company) produces and tours family and franchise-based live theatrical productions, including prior Bluey tours. It is a direct peer in IP-driven touring theatrical productions, especially for the family demographic.
• Disney Concerts: Disney Concerts produces Disney-branded live-to-film concert tours (e.g., The Nightmare Before Christmas, Frozen, Star Wars film concert series). It is a direct peer in IP-driven symphonic touring and competes for similar orchestral talent and venue calendars.
• Mills Entertainment: Mills Entertainment produces and tours live entertainment experiences based on popular TV and pop-culture properties (e.g., The Price Is Right Live, Vintage Flip). It is comparable as a producer of touring, IP-based live shows targeting mainstream family audiences.
• CineConcerts: CineConcerts is a leading producer of film-to-concert experiences (Harry Potter in Concert, Gladiator Live, The Godfather in Concert). It is the closest direct competitor to RoadCo, sharing the same format of pairing a remastered film with a live orchestra on a cinema-sized screen.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/roadco-entertainment

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RoadCo Entertainment