Mirabilia

What Mirabilia does

Mirabilia is a small, founder-led web agency headquartered in Bagheria (Palermo), Sicily, Italy, operating under the 'Web Agency Palermo' brand. The company provides three integrated service lines: web marketing (social media management and online visibility optimization), design (brand identity, logo design, and graphic/print design), and software/interactive (website design and development plus digital animation and video production). It serves primarily Italian small and medium enterprises, professionals and freelancers, and nonprofit/cultural associations, with a small number of international clients in South Africa, Germany, and the UAE across verticals including photography, sports journalism, banking, ecology, performing arts, and architecture.

The agency builds on standard web technologies and design software, delivering custom CMS-based websites (e.g., Joomla), responsive designs for desktop and mobile, logo systems, coordinated visual identity programs, and digital animations. Its differentiation rests on a cross-disciplinary architectural-engineering perspective brought by Creative Director Giuseppe Gallo, an Ingegnere Architetto and University of Palermo design-lab collaborator, which has yielded self-initiated creative products such as the Mecanoo Pattern Poster Series and the Bjarke Ingels Group Syntax Poster Series distributed as free downloads.

Mirabilia's business model is project-based professional services with quote-based pricing, distributing work through a portfolio-driven website, free downloadable content, and an active social presence (Facebook, Twitter, LinkedIn, Behance, Instagram) plus a monthly email newsletter. The firm is privately held, founder-owned, with no disclosed funding, parent, or subsidiary structure, and operates with a 1-10 person team that self-describes as following a limited number of concurrent projects. Recognition has come through publications in Designboom, Architect Magazine, World Architecture Community, Taschen's Logo Design Book Vol. 3, and a Mozilla Firefox Flicks People's Choice Award.

Name

Mirabilia

Legal name

Mirabilia

Website

https://mirabiliaweb.net

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Mirabilia is a small founder-led web agency in Bagheria (Palermo), Italy, offering web marketing, brand identity/logo design, and software/digital animation services to Italian SMBs, professionals, and nonprofit associations, with occasional international clients.

Ownership category

akta.pro rank

Product category

Web Design and Branding Services

NAICS

Advertising Agencies (54181), Graphic Design Services (54143)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Creative Boutique Agencies (MPAAAAAB)

akta.pro secondary industry

Creative Concepting & Campaign Development (BPAFAEAD)

Keywords

• Web design services
• Brand identity design
• Digital animation services
• Web marketing services
• Graphic design studio

Headquarters

HQ city

Bagheria

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Web Design and Development Services: Custom website design and development services for small and medium enterprises, professionals, and associations. Projects are one-time engagements with pricing based on quotes.
2. Brand Identity and Logo Design: Logo design, brand identity systems, and graphic design services for clients across various sectors including photography, sports journalism, banking, and cultural associations.
3. Digital Animation and Video Production: Digital animation and video production services, including promotional videos and explainer animations for clients and competitions.
4. Web Marketing Services: Social media management, web visibility optimization, and digital marketing strategy services for clients.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Mirabilia is a Palermo-based web agency that sells custom web design and development, brand identity and logo design, digital animation and video production, and web marketing services to small and medium enterprises, professionals, freelancers, and associations. Engagements are project-based and priced via custom quotes, with the agency's own creative works (poster series inspired by architectural studios) functioning as portfolio marketing rather than paid products.

Product overview

Mirabilia is a web agency based in Palermo, Italy offering a portfolio of three core service categories: Web Marketing (social media management and optimization), Design (identity/branding and graphic design), and Software (interactive web solutions and digital animation). The agency also produces creative works including the Pattern Poster Series inspired by Mecanoo architecture and Syntax Posters Series inspired by Bjarke Ingels Group. Projects span logo design, video production, print design, and web development for clients across photography, architecture, culture, sports, and non-profit sectors.

Differentiator

Problem solved

Functional benefit

Brands

• Artglobe: A blog about art and street art, managed by Mirabilia studio, launched in 2011.

Products and services

• Web Marketing Services Social media management, web page optimization, and strategic planning services to enhance online visibility and manage online relationships for small and medium enterprises, professionals, and associations.
• Design (Brand Identity) Services
• Web Design and Development
• Logo Design Services
• Digital Animation and Video Production Digital animation and video production services including the Firefox Flicks award-winning 'The Right Way' video and the Tennis Manager browser game promotional video, produced for clients and competitions.
• Print and Graphic Design

Named customers10 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered minor.

• MecanoominorStrategic or Co-development Partner · 1 January 2015Collaboration with Mecanoo architecture studio on the Pattern Poster Series project. After releasing an initial set of posters, Mirabilia was contacted by Mecanoo who provided suggestions and advice for developing a more comprehensive series of nine posters inspired by Mecanoo's architectural projects.
• Bjarke Ingels Group (BIG)minorStrategic or Co-development Partner · 1 January 2015BIG reviewed and approved Mirabilia's personal initiative to create the Syntax Poster Series inspired by their architecture. The studio provided permission to present the poster series on their projects.
• Eliano FeliciominorOthersEliano Felicio from Mecanoo provided suggestions and precious advice during the development of the Pattern Poster Series project.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Work & Co: Digital product and creative studio designing websites, brands, and interactive products. Comparable as a small-to-mid creative studio producing award-recognised web, brand, and digital work for SMB and enterprise clients.
• Internetix: Italian digital agency offering web design, web marketing, and branding services to SMBs. Comparable as a domestic peer in the same Sicilian/Italian SMB segment with overlapping service mix.
• DUDE: Milan-based creative boutique delivering brand identity, digital, and content work. Directly comparable as a small Italian creative agency with an integrated web/brand/video offer targeting SMB and mid-market clients.
• Buddy-Buddy: Italian creative boutique producing brand identity, video, and digital content. Comparable as a small Italian creative studio with an integrated brand/video/digital offer and a strong focus on distinctive design language.
• Lotrek: Italian creative/digital studio offering web design, branding, and digital marketing services to SMBs. Closely comparable in service mix (web + branding + marketing), regional focus, and small-team structure.

Broad incumbents

• Pentagram: Global independently-owned design firm specialising in brand identity, graphic design, and editorial work. Comparable in offering (logo design, brand systems, print) but at much larger scale and with international, enterprise-grade clients.
• Mother London: Independent global creative agency producing brand campaigns, content, and digital work. Comparable in producing award-validated creative across brand/video/digital, though operating at significantly larger scale.
• Wieden+Kennedy: Global independent creative agency producing brand campaigns, video, and digital creative. Comparable as a creative agency producing award-winning brand and video work, though operating at much larger scale and enterprise client level.
• H-FARM: Italian-born digital consulting and creative agency offering web, branding, and innovation services to SMBs and enterprises. Comparable as a domestic competitor providing integrated web/marketing/brand capabilities, but at significantly larger scale and venture-backed.
• Anomaly: Globally distributed creative agency working across brand, digital, advertising, and content. Comparable as an independent creative firm with integrated design/digital/video capabilities, but with multinational scale and enterprise clients.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/mirabiliaweb
• Facebookfacebook.com/mirabilia
• LinkedInlinkedin.com/company/mirabilia
• Instagraminstagram.com/mirabiliaweb

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mirabilia