DI DEUTSCHLAND.Immobilien

Name

DI DEUTSCHLAND.Immobilien

Legal name

DI Deutschland.Immobilien AG

Website

https://deutschland.immobilien

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Investment Property Brokerage

NAICS

Offices of Real Estate Agents and Brokers (5312)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Multifamily Brokerage (BPAJABAD)

Keywords

• Investment property marketplace
• Care property brokerage
• Assisted living investments
• Real estate advisory services
• German Anlageimmobilien

Headquarters

HQ city

Hanover

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Property brokerage/transaction fees: DI acts as intermediary in property transactions, earning commissions on successful sales. The platform connects buyers with properties and facilitates contact between parties. Actual transaction agreements are made directly between buyer and property expert/advisor.
2. Partner/network fees: DI operates a partner network including financial advisors (Finanzdienstleister) and project developers who pay for access to the platform, property data, and lead generation through the Immobilienzentrale (IZ) portal.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

DI Deutschland.Immobilien operates Germany's leading online marketplace for investment properties (Anlageimmobilien), connecting private investors with curated real estate opportunities across six asset classes: care homes (Pflegeimmobilien), assisted living (Betreutes Wohnen), new construction (Wohnen Neubau), existing residential (Wohnen Bestand), micro/student apartments, and heritage properties (Denkmalimmobilien). The platform combines a digital property portal with free personal advisory services and an exclusive priority occupancy rights program for care property investors, while also serving financial advisors and project developers through a dedicated partner portal.

Product overview

DI Deutschland.Immobilien operates as one of Germany's leading online marketplaces for investment real estate, offering a comprehensive B2C and B2B platform that connects private investors with curated property investment opportunities across six main asset classes: Pflegeimmobilien (care homes), Betreutes Wohnen (assisted living), Wohnen Neubau (new construction), Wohnen Bestand (existing residential), Micro/Studentenapartments (micro/student apartments), and Denkmalimmobilien (heritage properties). The platform functions as a unified marketplace combining an online property portal for end consumers with the Immobilienzentrale (IZ) partner portal for financial advisors and project developers. Supporting services include the personalized Wunschimmobilie search service, the exclusive Bevorzugtes Belegungsrecht PLUS benefit for care property investors, the annual DI Vermieterreport research publication, educational content through the Immobilien Know-how and Glossar resources, the Hinter der Fassade podcast series, and analytical tools including a Renditerechner (yield calculator). The company has sold over 15,000 units across its portfolio and maintains relationships with financial advisors and project developers through its partner ecosystem.

Differentiator

Problem solved

Functional benefit

Brands

• Bevorzugtes Belegungsrecht PLUS: An exclusive benefit program where purchasers of care units or assisted living properties receive priority placement rights across all residential facilities of participating operators.

Products and services

• Online-Marktplatz für Anlageimmobilien The company's primary digital platform connecting private investors with curated investment property opportunities across Germany, featuring property listings across six asset classes, search filters, and contact functionality.
• Wunschimmobilie Personalized property search service that matches investors with suitable investment properties based on their individual requirements including location, budget, and property type.
• Bevorzugtes Belegungsrecht PLUS Exclusive benefit program for care property and assisted living investors providing priority access to care facilities across a network of participating operators if the investor or family member requires care services.
• Immobilienzentrale (IZ) Partner portal for financial advisors (Finanzdienstleister) and project developers to access property data, documents, and manage client relationships with DI's investment property portfolio.
• Immobilien Know-how Educational content and practical insights covering real estate investment topics for individual investors seeking knowledge on capital investment in property.
• Podcast 'Hinter der Fassade' Podcast series featuring discussions between Martin (real estate professional with 20+ years of experience) and Caro (host) covering topics relevant to capital investment in real estate.
• DI Newsletter Email newsletter providing exclusive property updates, market analyses, and new investment opportunities to subscribers.
• Renditerechner Yield calculator tool enabling investors to estimate returns on potential property investments.
• Pflegeimmobilien (Care Property Investments) Care home apartments offered as investment properties, typically featuring 20-30 year lease agreements with professional operators, government-regulated care payments, and demographic tailwinds.
• Betreutes Wohnen (Assisted Living Investments) Assisted living apartments offered as investment properties, combining independent living with optional care services for seniors.
• Wohnen Neubau (New Construction Investments) New construction residential apartments for investment, featuring modern energy standards, low maintenance requirements, and potential tax advantages through Sonder-AfA.
• Wohnen Bestand (Existing Residential Investments) Existing residential apartments offered as investment properties with immediate rental income potential.
• Micro / Studentenapartments Compact apartments designed for students and young professionals, offering high demand in university cities with potential for short-term rental flexibility.
• Denkmalimmobilien (Heritage Property Investments) Heritage property investments offering enhanced tax depreciation benefits through §7i/7h EStG for renovation costs.

Quantifiable outcome

• 15,000+ units sold across various investment property asset classes
• +3 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Six partnerships are on record, tiered core and minor.

• Advita PflegedienstcoreStrategic or Co-development PartnerAdvita is a care facility operator whose properties are listed with DI for investment. Investors purchasing Advita care units receive the Bevorzugtes Belegungsrecht PLUS priority occupancy right. Advita operates numerous care homes across Germany (over 80 locations listed on DI platform).
• KoriancoreStrategic or Co-development PartnerKorian is one of Europe's leading care facility operators. Properties operated by Korian are featured on DI's platform. DI's Landscheid property is specifically operated by Korian with long-term lease agreements.
• Caritas MünstercoreStrategic or Co-development PartnerCaritas Münster operates the Altenzentrum am Südpark Münster property listed on DI. Long-term lease agreement ensures investor rental income. Caritas is a major Catholic social services organization.
• Alloheim Senioren-Residenzen SEcoreStrategic or Co-development PartnerAlloheim is Germany's largest care services provider. Operates the Seniorenzentrum Bergstraße Lotte property listed on DI with 20-year indexed lease agreement and two 5-year renewal options.
• Institut der deutschen Wirtschaft Köln (IW)minorStrategic or Co-development PartnerDI partners with IW Köln to produce the annual DI Vermieterreport. IW Köln conducts surveys of approximately 1,000 private landlords for the research publication. This positions DI as a thought leader in the German property market.
• Klassik RadiominorGTM or Marketing PartnerKlassik Radio, a prominent German private broadcaster, recommends Deutschland.Immobilien to its audience. DI's CEO Martin Finze appears on Klassik Radio to discuss investment property topics. This provides brand credibility and audience reach.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Engel & Völkers: Global real estate services franchise with deep German presence brokering residential investment properties to private and institutional buyers via an advisor-led marketplace model directly comparable to DI's positioning.
• Werteimmo: German investment property marketplace focusing on curated listings for private capital investors, with comparable asset classes including care and residential investment properties.
• McMakler: German full-service real estate brokerage operating a digital-plus-advisor model connecting buyers and sellers of residential properties, including investment units, with a sales-led motion similar to DI's.
• PlanetHome Group: German real estate services company providing brokerage, brokerage-financing, and investment property services to private investors via an integrated advisor model directly comparable to DI.
• ACCENTRO Real Estate AG: Frankfurt-listed German real estate company specializing in the acquisition, management, and sale of residential investment properties to private investors — a directly comparable niche marketplace model with overlapping asset class focus.
• Zinshaus Plattform: German online marketplace dedicated to apartment buildings and multi-family investment properties (Zinshäuser), directly competing for the same private investor customer base that DI serves.

Others

• Interhyp AG: Germany's largest mortgage broker intermediating financing for property buyers — adjacent ecosystem player frequently used by investment property buyers and overlapping customer base with DI's investor segment.

Broad incumbents

• ImmoWelt: Major German real estate marketplace serving property search across residential categories; overlaps with DI on investor demand capture but without the curated investment property specialization.
• Immobilienscout24: Germany's largest general-purpose real estate marketplace and the dominant listing/lead generation platform across all categories — broader than DI but directly overlapping on investor search intent and demand.

Emerging players

• Homeday: Digital-first German real estate brokerage connecting buyers and sellers of residential properties including investment units; comparable digitally-led marketplace motion though narrower asset class focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/DEUTSCHLAND.Immobilien
• LinkedInlinkedin.com/company/di-deutschland.immobilien-ag

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DI DEUTSCHLAND.Immobilien