Etirama
Etirama is a Brazilian manufacturer of narrow web flexographic printing presses for the label, tag, and flexible packaging segment, selling tiered E-Series, SPS, and R4 machines globally to label converters and packaging producers via direct, quote-based sales.
- Company typePrivate
- Founded1996
- HeadquartersSorocaba, Brazil
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Etirama does
Etirama (legal name Etirama Indústria de Máquinas Ltda) is a privately held Brazilian industrial machinery manufacturer based in Sorocaba, São Paulo, founded in 1996. The company is a domain specialist in narrow web flexographic printing presses serving the label, tag, and flexible packaging segment. Its customers are label and tag manufacturers, flexible packaging converters (shrink sleeves, in-mold labels, aluminum foil, light carton), and general industrial printers requiring narrow web equipment for self-adhesives, papers, and films.
The product portfolio is organized into three tiered lines. The E-Series (ES 250, ES 350) offers entry-to-mid-range gearbox-driven presses with up to 8 colors and 120 m/min speeds. The SPS line (SPS 350, SPS 420) is the high-performance tier, offering servomotor/dual-servo/gearbox drive options, up to 10 colors, substrate widths to 430mm, speeds to 150 m/min, electronic register adjustment with laser point, and conventional/LED UV drying. The R4 line is a cost-effective servomotor-driven press reaching 200 m/min with multi-substrate capability, optional automatic inspection, and remote internet-based technical service. Optional accessories across lines include cold foil, lamination, corona treatment, sheeter, and chiller modules.
The business operates a capital-equipment model: quote-based, sales-led direct distribution to enterprise buyers globally, with pricing not publicly disclosed. Revenue is driven by machine sales supplemented by a dedicated after-sales and technical assistance function (national and international support contacts). The company markets through a trilingual website (English, Portuguese, Spanish), social channels, and a newsletter, and claims a global installed base across the Americas, Europe, Africa, Asia, and Oceania. The LinkedIn presence is branded "Etirama - Schroter Group," suggesting a corporate affiliation not further detailed in the source data.
Etirama firmographics
Firmographics- Name
- Etirama
- Legal name
- Etirama Indústria de Máquinas Ltda
- Website
- https://etirama.com.br
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Etirama is a Brazilian manufacturer of narrow web flexographic printing presses for the label, tag, and flexible packaging segment, selling tiered E-Series, SPS, and R4 machines globally to label converters and packaging producers via direct, quote-based sales.
- Ownership category
- akta.pro rank
Etirama industry classification
Industry- Product category
- Industrial Printing Machinery
- NAICS
- Printing and Related Support Activities (3231)
- SIC
- Printing Trades Machinery & Equipment (3555)
- akta.pro primary industry
- Labeling, Coding & Marking Equipment (Labelers, Inkjet, Laser) (IMALAOAD)
Keywords
Where Etirama is headquartered
LocationHeadquarters
- HQ city
- Sorocaba
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Etirama business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales
Distribution channels1 record
Marketing channels7 records
Etirama product offering
Product offeringCore offering
Etirama manufactures narrow web flexographic printing presses for the label, tag, and flexible packaging segment. The portfolio comprises three product lines (E-Series, SPS Line, R4 Line) offering gear box, servomotor, and dual servo drive options with up to 10-color printing capacity, UV drying systems, and web widths up to 430 mm.
Product overview
Etirama is a specialist manufacturer of narrow web flexographic printing presses for the label, tag, and flexible packaging segment. The product portfolio comprises three distinct product lines: the E-SERIES (ES 250, ES 350) featuring entry-level to mid-range gear box-driven presses with up to 8 colors; the SPS LINE (SPS 350, SPS 420) offering high-performance dual servo technology presses with up to 10 colors and UV drying options; and the R4 LINE providing a cost-effective servomotor-driven solution for multi-substrate applications. All product lines share common after-sales support, optional accessories (cold foil, lamination, sheeter, corona treater), and are designed for narrow web flexographic printing of self-adhesives, papers, films, and flexible packaging substrates.
Differentiator
Problem solved
Functional benefit
Products and services
- ETIRAMA ES 250 Entry-level narrow web flexographic printing press with gear box drive, supporting up to 8 colors and 120 M/MIN speed. Features manual pre-register and optional 360° pre-register for label and flexible packaging applications.
- ETIRAMA ES 350 Mid-range narrow web flexographic printing press with gear box drive, supporting up to 8 colors and 120 M/MIN speed. Features rail for cold foil and lamination, die-cutting pressure control, and waste matrix rewinder for label applications.
- ETIRAMA SPS 350 High-performance narrow web flexographic printing press with servomotor/dual servo/gear box drive options, supporting up to 10 colors and 120 M/MIN speed. Features electronic register adjustment with laser point, optional dual servo automatic register, and UV drying (conventional/LED) for PSS labels, papers, sleeves, in-mold labels, and flexible packaging.
- ETIRAMA SPS 420 Premium narrow web flexographic press with maximum 430/420 MM substrate width, dual servo technology, up to 10 colors, and 150 M/MIN speed. Features chiller and UV drying options for high-productivity label and packaging production.
- R4 Cost-effective narrow web flexographic press with servomotor drive, maximum 430 MM web width, and 200 M/MIN speed. Features multi-substrate capability for self-adhesives, papers, and films, with optional automatic inspection system and remote internet technical service.
Companies that use Etirama
Customer profileSegments3 records
Ideal customer profiles3 records
Etirama technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Etirama partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights3 records
Etirama competitors and assessment
Company assessmentDirect peers
- Soma: Czech manufacturer of narrow web flexographic presses for labels and packaging. Similar mid-sized European specialist competing with Etirama in the same product category and customer base.
- Gallus (Heidelberger Druckmaschinen): Swiss/German manufacturer specializing in narrow web label printing presses including flexo and digital. Direct competitor to Etirama in the label converter equipment market, backed by Heidelberger's large corporate resources.
- Omet: Italian manufacturer of narrow and mid-web flexographic printing presses for labels, flexible packaging, and folding cartons. Comparable Italian/European mid-sized specialist competing with Etirama in the same narrow web label segment.
- Nilpeter: Danish manufacturer of narrow web flexographic and digital printing presses for labels and flexible packaging. A direct competitor serving the same label converter market with comparable narrow web technology.
- Rotatek: Spanish narrow web flexographic press manufacturer serving the label and packaging printing market. Directly comparable mid-sized specialist competing with Etirama across similar product tiers.
- Mark Andy: US-based global leader in narrow web flexographic printing presses for the label and packaging industry. Directly competes with Etirama across the same customer base (label converters) with a broader product range including digital/hybrid presses.
Broad incumbents
- Comexi: Spanish manufacturer of flexographic presses and converting equipment for flexible packaging. Competes with Etirama in flexible packaging flexo but is a larger incumbent with broader mid-/wide-web capabilities.
- Bobst: Swiss-based global supplier of packaging machinery including flexographic presses, gravure presses, and converting equipment for labels and flexible packaging. Competes with Etirama in flexo but operates at much larger scale across the broader packaging value chain.
- Koenig & Bauer: German global leader in printing presses including packaging and label applications. A broader incumbent whose flexo and packaging machinery overlaps with Etirama's served market but operates across much wider product categories.
Emerging players
- Karlville: US-based manufacturer of shrink sleeve and narrow web flexographic converting equipment. Comparable emerging specialist in the label and packaging machinery space with similar customer profile.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights5 records
Customer concentration
Etirama social profiles
Digital presenceEtirama financial estimates
Financial estimateRevenue estimate
Valuation estimate
Etirama leadership team
Management profileNumber of profiles
Etirama funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Etirama M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Etirama
What does Etirama do?
Etirama manufactures narrow web flexographic printing presses for the label, tag, and flexible packaging segment. The portfolio comprises three product lines (E-Series, SPS Line, R4 Line) offering gear box, servomotor, and dual servo drive options with up to 10-color printing capacity, UV drying systems, and web widths up to 430 mm.
Is Etirama a public or private company?
Etirama is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Etirama founded?
Etirama was founded in 1996. It employs 51 to 100 people.
Where is Etirama based?
Etirama is headquartered in Sorocaba, Brazil, in the Latin America region.
Who are Etirama's main competitors?
Direct peers on record are Soma, Gallus (Heidelberger Druckmaschinen), Omet, Nilpeter, Rotatek and Mark Andy. Broad incumbents are Comexi, Bobst and Koenig & Bauer. Karlville is listed as an emerging player.
Does Etirama have an API?
No public API is recorded for Etirama.
What industry is Etirama in?
Etirama's product category is Industrial Printing Machinery. Its primary akta.pro industry code is IMALAOAD, Labeling, Coding & Marking Equipment (Labelers, Inkjet, Laser). Its NAICS code is 3231 and its SIC code is 3555.