CI Digital Group

What CI Digital Group does

CI Digital Group is a Cedar Rapids, Iowa-based digital marketing agency operating as the digital division of KZIA, Inc., a regional radio broadcasting company founded in 1974. The company serves local small and medium-sized businesses in Eastern Iowa, with a primary focus on brick-and-mortar businesses, automotive dealerships, and existing radio advertising clients of its parent company. Its core offering is OnSite LeadGen, a lead generation platform that claims to identify 30-50% of anonymous website visitors with 30+ data points per visitor and uses AI-driven automation for email, chat, and voice agent-based lead follow-up and appointment booking.

The company's product portfolio spans website design (1-page, 5-page, 10-page, and custom WordPress packages with hosting and monthly content updates), social media management (Business Starter and Business Pro packages with managed posting and paid boosts), and a full suite of digital advertising services including SEO, SEM, targeted display, programmatic video, YouTube ads, OTT/CTV, programmatic audio, Facebook/Instagram advertising, geofencing, native advertising, reputation management, and chatbots. In October 2025, the company launched Mobile Audience Targeting (MAT), combining geofencing with behavioral, demographic, and retargeting data. The technology stack centers on WordPress CMS augmented with third-party AI-powered lead generation, programmatic advertising platforms, and location-based targeting tools.

CI Digital Group operates a sales-led, direct-to-business go-to-market targeting local SMBs through phone outreach (319.363.2061), website contact forms, a "FREE Digital Assessment" offer, and cross-sell from parent KZIA's radio station clients. Revenue is generated through one-time website build fees with monthly hosting/content retainers, recurring social media management subscriptions, and managed services/lead generation subscriptions. The company employs 11-50 people and operates as a private subsidiary without external venture capital or institutional investment.

Name

CI Digital Group

Legal name

CI Digital Group

Website

https://cidigitalgroup.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

CI Digital Group is a Cedar Rapids, Iowa-based digital marketing agency and division of KZIA, Inc., providing AI-powered lead generation, website design, social media management, and digital advertising services to local small and medium businesses in Eastern Iowa.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

akta.pro secondary industries

Customer Experience (CX) & Digital Experience (BPAHAEAC), Digital PR & Social Media Communications (MPAAADAJ)

Keywords

• Digital marketing services
• Website design
• Lead generation
• Search engine optimization
• Social media management

Headquarters

HQ city

Cedar Rapids

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Digital Marketing Services: Comprehensive digital marketing and advertising services including websites, SEO, social media management, email marketing, targeted display advertising, programmatic video/audio, OTT/CTV, geofencing, and lead generation services. Services are delivered through project-based work, retainer arrangements, and campaign-based pricing.
2. Lead Generation Products: OnSite LeadGen products including Lead ID, Lead Platform, Lead Automation, Lead Campaigns, Lead AI, and Lead Recovery. Revenue generated through platform subscriptions and per-lead pricing for identified visitors and automated campaign delivery.
3. Website Development: Website design and development services including 1-page, 5-page, 10-page, and custom website packages with hosting and monthly content updates included.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

CI Digital Group is a digital marketing agency that designs and builds websites, manages SEO and social media, runs paid digital advertising campaigns (display, programmatic video/audio, OTT/CTV, geofencing), and operates an AI-powered lead generation platform (OnSite LeadGen) that identifies anonymous website visitors and books sales appointments via automated email, chat, and voice agents. The firm sells these as packaged services and retainers to local businesses in Eastern Iowa and the broader Cedar Rapids market.

Product overview

CI Digital Group is a digital marketing agency and the digital division of KZIA, Inc. in Cedar Rapids, IA, offering a comprehensive portfolio of digital marketing services. The core product is OnSite LeadGen, an automated lead generation platform that identifies anonymous website visitors, delivers inbound leads, and uses AI-driven automation for follow-up. The company also provides website design services (1-page, 5-page, 10-page, and custom packages), social media management (with Business Starter and Business Pro packages), and a full suite of digital advertising services including SEO, SEM, targeted display, programmatic video, YouTube ads, OTT/CTV, programmatic audio, Facebook/Instagram advertising, geofencing, event targeting, and native advertising. The recent Mobile Audience Targeting (MAT) product combines geofencing, behavioral/demographic targeting, and retargeting into a unified mobile advertising solution.

Differentiator

Problem solved

Functional benefit

Products and services

• OnSite LeadGen AI-powered lead generation platform that identifies anonymous website visitors (30-50% with 30+ data points each), delivers fresh inbound web leads daily, integrates them into a single platform, and uses AI-driven automation for email campaigns and ad targeting. Sold to local businesses seeking to convert more website traffic into sales appointments.
• Mobile Audience Targeting (MAT) Advanced location-based mobile advertising product combining geofencing, behavioral and demographic targeting, and retargeting data into a unified package for reaching customers on mobile devices. Sold to local businesses wanting precise mobile audience reach.
• Website Design and Development Mobile-friendly responsive website design and development services with 1-page, 5-page, 10-page, and custom website packages including hosting and monthly content updates. Targets local businesses needing an updated or new online presence.
• Search Engine Optimization (SEO) Website optimization services that improve search engine visibility through keyword targeting, on-page optimization, and advanced SEO best practices. Sold to local businesses wanting to be found by customers actively searching for their products or services.
• Social Media Management Creation and management of social media channels with consistent brand voice, content creation, paid boosts, and targeted advertising. Sold to local businesses wanting to strengthen their brand and drive engagement on Facebook and Instagram, offered as Business Starter and Business Pro subscription packages.
• Email Marketing Creation and delivery of engaging email campaigns on behalf of clients to attract and retain customers. Sold to local businesses looking to nurture leads and drive repeat purchases through email.
• Local Listing Optimization Management of business information across 70+ online directories (Google My Business, Apple Maps, Amazon Alexa, Waze, etc.) to ensure consistent and accurate listings. Sold to brick-and-mortar businesses that depend on local search and map visibility to drive foot traffic.
• Paid Digital Advertising Full suite of paid digital advertising services including Google search engine marketing, targeted display, programmatic video, YouTube advertising, OTT/CTV, programmatic audio, Facebook/Instagram ads, native advertising, and dynamic display ads. Sold to local businesses wanting to reach targeted audiences across digital channels.
• Location-Based Audience Targeting Audience targeting capabilities including geofencing (serving ads to people who visited specific locations including competitors), event targeting with 12-month lookback, CRM targeting against client contact lists, and household-level addressable targeting. Sold to local businesses wanting precise geographic and audience-based ad delivery.
• Reputation Management Service for generating positive reviews, displaying current reviews on client websites, monitoring online reviews, and developing a reputation strategy. Sold to local businesses whose customer perception is tied to online ratings.
• Automated Chat and Chatbots Website chatbot service that engages visitors, qualifies leads, offers personalized recommendations, and guides them to conversion. Sold to local businesses seeking 24/7 lead capture and customer engagement on their websites.
• Dynamic Display Ads for Automotive Turnkey programmatic display advertising solution specifically designed for automotive dealerships that dynamically personalizes vehicle ads based on the keywords users search and content they read online. Sold to automotive businesses wanting to reach in-market car shoppers.
• Targeted Landing Pages Dedicated WordPress landing pages focused on specific services or products in specific locations, using geo-specific keywords and tailored content to improve paid campaign conversion rates. Sold to local businesses running geo-targeted advertising campaigns.

Quantifiable outcome

• 30-50% of website visitors can be identified with 30+ unique data points
• +3 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature3 records

Partnerships

One partnership is on record.

• KZIA, Inc.coreStrategic or Co-development PartnerCI Digital Group is the digital division of KZIA, Inc., established radio broadcasting company founded in 1974. KZIA operates radio stations Z102.9, SmartFM, and KGYM in Eastern Iowa. This parent-subsidiary relationship provides cross-selling opportunities and brand credibility in the local market.

Scale indicators8 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Hibu: Hibu is a full-service digital marketing agency serving local SMBs with websites, SEO, SEM, social media, and reputation management - directly overlapping CI Digital Group's core offering and customer segment.
• Scorpion: Scorpion is a technology-enabled digital marketing agency serving local businesses with websites, SEO, paid advertising, and AI-driven lead generation - directly comparable to CI Digital Group's full-service agency model.
• Mainstreethost: Mainstreethost is a Cedar Rapids-based digital marketing agency offering web design, SEO, social media, and digital advertising for local businesses - a direct local competitor serving the same Eastern Iowa SMB market.
• Location3 Media: Location3 is a digital marketing agency offering local SEO, paid media, programmatic, and analytics for multi-location and SMB brands - directly comparable across service lines and customer base.
• Disruptive Advertising: Disruptive Advertising is a digital marketing agency focused on paid media, SEO, and lead generation for mid-market and SMB clients - overlapping closely with CI Digital Group's programmatic and lead-gen services.
• Thrive Internet Marketing Agency: Thrive is a full-service digital marketing agency offering web design, SEO, PPC, social media, and AI-powered lead generation for SMBs and mid-market clients - a close direct competitor in services and customer profile.
• WebFX: WebFX is a full-service digital marketing agency specializing in SEO, PPC, web design, social media, and lead generation for SMB and mid-market clients - directly comparable in scope and customer focus.

Emerging players

• Tilt Metrics: Tilt Metrics is an AI-driven lead generation and marketing automation agency serving SMBs - a smaller emerging player with overlapping AI lead-engagement capabilities.

Broad incumbents

• GoDaddy Digital Marketing: GoDaddy's digital marketing products (websites, SEO, social, email) target the same local SMB segment with self-serve and managed services, representing a broad incumbent alternative to agency-led offerings.
• Vendasta: Vendasta is a broader SMB-focused platform providing white-label digital marketing tools, CRM, and fulfillment - a larger incumbent in the SMB marketing enablement space that overlaps with CI Digital Group's productized lead-gen offering.

Market position

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Z102.9
• LinkedInlinkedin.com/company/ci-digital-grroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CI Digital Group