Holiday & More
Holiday & More is a UK-based direct-to-consumer travel agency, established in 1983, that designs bespoke tailor-made holidays, escorted group tours, and package holidays to 100+ global destinations for UK individual travellers via its website and phone-based holiday experts.
- Company typePrivate
- Founded1983
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Holiday & More does
Holiday & More is a UK direct-to-consumer travel agency operating as a trading division of Paragon Plus Limited, a private limited company registered in England and Wales (company number 11057412). Established around 1983 and headquartered at 66 Park Way, Ruislip, the business sells bespoke tailor-made holidays, pre-packaged flight-inclusive holidays, accommodation-only hotel bookings, and escorted group tours to 100+ countries across all continents. The company holds ATOL licence 11408 from the Civil Aviation Authority and ABTA memberships P8236 (agent) and Y6708 (organiser), providing regulated financial protection for both flight-inclusive and non-flight packages.
The core product is a high-touch, expert-led holiday design service sold through a dual online/offline channel: the holidaysandmore.com website for browsing and booking inquiries, and a UK phone contact centre (020 3883 8500) staffed by holiday experts for personalised itinerary consultation. Pricing is transaction-based, ranging from approximately £149 per person for short city breaks to over £2,129 per person for luxury seven-night resort stays such as the Maradiva Villa Resort & Spa Mauritius. Group escorted tours include niche products such as Sikh pilgrimages (Panj Takht Sahib Yatra, Premium Pakistan Yatra) and South Asian diaspora itineraries (Magical Kerala, Rajasthan), alongside mainstream destinations.
Revenue is generated through markups on supplier services (flights, hotels, transfers) and service charges on package bookings; no revenue figure is publicly disclosed. No proprietary technology platform, AI/ML capability, or developer-facing API is referenced. The company does not disclose headcount, revenue, funding, or management team, and operates without disclosed M&A activity, external investors, or partnerships, suggesting a privately held, owner-operated model. Related group entities Travcorp Holdings and Holiday Gems Limited are referenced in privacy disclosures, indicating a small group structure rather than an independent standalone operator.
Holiday & More firmographics
Firmographics- Name
- Holiday & More
- Legal name
- Paragon Plus Limited
- Website
- https://holidaysandmore.com
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Holiday & More is a UK-based direct-to-consumer travel agency, established in 1983, that designs bespoke tailor-made holidays, escorted group tours, and package holidays to 100+ global destinations for UK individual travellers via its website and phone-based holiday experts.
- Ownership category
- akta.pro rank
Holiday & More industry classification
Industry- Product category
- Travel Agency Services
- NAICS
- Travel Agencies (561510), Tour Operators (56152)
- akta.pro primary industry
- Island, Beach & Resort Travel Agencies (THAKAFAL)
- akta.pro secondary industries
- Escorted Coach & Bus Package Tour Operators (THAKADAA), Pilgrimage Packages (Land-Only) Tour Operators (THAKAHAJ)
Keywords
Where Holiday & More is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Holiday & More business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Package Holidays Sales: The company acts as both a tour operator (organiser) and travel agent, selling flight-inclusive packages and accommodation-only bookings. Revenue is generated through markups on supplier services (flights, hotels, transfers) and service charges. They operate under ATOL protection for flight-inclusive packages and ABTA membership for financial protection.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Package holidays with flights and accommodation |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Holiday & More product offering
Product offeringCore offering
Holiday & More is a UK-based travel agency that sells bespoke tailor-made holidays, escorted group tours, and pre-configured package holidays (flights, accommodation, transfers) to global destinations, supported by hotel-only bookings across luxury, all-inclusive, and spa properties. The company operates as both a tour operator (organiser) and travel agent, working directly with end consumers via its website and phone-based holiday experts. All flight-inclusive packages are ATOL-protected (ATOL 11408) and non-flight packages are ABTA-protected (P8236/Y6708).
Product overview
Holiday & More is a UK-based travel agency offering a unified travel booking platform that provides bespoke tailor-made holidays, escorted group tours, and pre-packaged holiday deals. The core offering consists of personalized holiday planning services complemented by a portfolio of curated escorted tour packages (including destinations such as Dubai, Caribbean, India, Egypt, and Mediterranean cruises) and direct hotel bookings across global destinations including Dubai, Mauritius, Maldives, Caribbean islands, Iceland, and Spain. The company operates as a single integrated service platform rather than modular products, connecting customers with flights, accommodation, transfers, and guided experiences through phone-based expert consultation and online booking.
Differentiator
Problem solved
Functional benefit
Products and services
- Bespoke Holidays Tailor-made personalized holiday packages customized to individual traveler requirements, combining flights, accommodation, transfers, and experiences across global destinations. Designed for UK consumers seeking non-standard, expert-curated itineraries rather than off-the-shelf packages.
- Escorted Tours Guided group travel packages across destinations including Dubai, Caribbean cruises, India (Kerala, Rajasthan, Panj Takht Sahib Yatra), Egypt, Turkey, Mediterranean cruises, Australia & New Zealand, Russia, and Pakistan. Includes set itineraries with flights, accommodation, transfers, and tour escort services for individual travelers or small groups joining a larger party.
- Package Holidays Pre-configured holiday packages combining flights, accommodation, and transfers to destinations worldwide, available in multiple board basis options (Room Only, Bed & Breakfast, Half Board, All Inclusive). Sold as ATOL-protected flight-inclusive packages or ABTA-protected non-flight arrangements through holidaysandmore.com and the phone contact center.
- Hotel Bookings Direct hotel reservations across featured properties including luxury resorts, all-inclusive properties, and spa hotels in destinations such as Dubai, Mauritius, Maldives, the Caribbean, Europe, and Iceland. Available as standalone accommodation-only bookings or combined with flights and transfers.
Companies that use Holiday & More
Customer profileSegments1 record
Ideal customer profiles1 record
Holiday & More technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Holiday & More partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights4 records
Holiday & More competitors and assessment
Company assessmentBroad incumbents
- TUI UK: Largest UK package holiday operator offering flights, hotels, and escorted tours across long-haul and short-haul destinations; competes for the same UK consumers but at much greater scale and with own-brand resort inventory.
Direct peers
- Trailfinders: UK-based bespoke and tailor-made travel agency selling long-haul and multi-destination holidays through phone-based expert consultants, with comparable high-touch service model and global destination portfolio.
- Audley Travel: UK specialist in bespoke, tailor-made holidays to Africa, Asia, the Indian Ocean, and Latin America — overlapping directly with Holiday & More's luxury long-haul and escorted-tour portfolio.
- Jet2holidays: Major UK package holiday brand selling ATOL-protected flight + hotel packages, including long-haul beach destinations overlapping with Holiday & More's beach/resort portfolio.
- Kuoni (DER Touristik UK): Long-established UK luxury and long-haul tour operator with comparable product mix of beach resorts, escorted tours, and honeymoon packages.
- Travel Counsellors: UK-based travel agency franchise network selling bespoke and package holidays through personal travel counsellors — closely paralleling Holiday & More's phone-based expert consultation model.
- On the Beach: UK online travel agent selling beach holiday packages to Mediterranean and long-haul destinations; competes with Holiday & More on beach resort packages but via a self-serve digital channel rather than agent-led.
- Scott Dunn: UK luxury tour operator specialising in tailor-made family, honeymoon, and ski holidays with phone-based travel experts — directly comparable to Holiday & More's bespoke luxury positioning.
- Hays Travel: Largest independent UK travel agency chain selling package holidays, cruises, and tailor-made trips; competes for the same UK consumers with ATOL/ABTA protection.
Emerging players
- Voyage Privé: Members-only UK luxury travel club offering discounted high-end hotel and package holiday deals — overlapping with Holiday & More's luxury and beach resort positioning but differentiated by membership model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Holiday & More social profiles
Digital presenceHoliday & More compliance and trust
Trust signalCompliance3 records
Holiday & More financial estimates
Financial estimateRevenue estimate
Valuation estimate
Holiday & More leadership team
Management profileNumber of profiles
Holiday & More funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Holiday & More M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Holiday & More
What does Holiday & More do?
Holiday & More is a UK-based travel agency that sells bespoke tailor-made holidays, escorted group tours, and pre-configured package holidays (flights, accommodation, transfers) to global destinations, supported by hotel-only bookings across luxury, all-inclusive, and spa properties. The company operates as both a tour operator (organiser) and travel agent, working directly with end consumers via its website and phone-based holiday experts. All flight-inclusive packages are ATOL-protected (ATOL 11408) and non-flight packages are ABTA-protected (P8236/Y6708).
Is Holiday & More a public or private company?
Holiday & More is a private company. It is classified as unknown and is currently operating.
When was Holiday & More founded?
Holiday & More was founded in 1983. It employs 1 to 10 people.
Where is Holiday & More based?
Holiday & More is headquartered in London, United Kingdom, in the Europe region.
How does Holiday & More make money?
One revenue line is on record: package Holidays Sales.
Who are Holiday & More's main competitors?
TUI UK is listed as a broad incumbent. Direct peers are Trailfinders, Audley Travel, Jet2holidays, Kuoni (DER Touristik UK), Travel Counsellors, On the Beach, Scott Dunn and Hays Travel. Voyage Privé is listed as an emerging player.
Does Holiday & More have an API?
No public API is recorded for Holiday & More.
What industry is Holiday & More in?
Holiday & More's product category is Travel Agency Services. Its primary akta.pro industry code is THAKAFAL, Island, Beach & Resort Travel Agencies, with a secondary code of THAKADAA, Escorted Coach & Bus Package Tour Operators. Its NAICS code is 561510.