Evernew

What Evernew does

Evernew is a Brussels-headquartered holding collective that brings together two specialized communication agencies under a unified brand. Its wholly-owned sub-brand Shake, founded in 1998 and led by General Manager Alexandra Fischer with 28 employees, delivers brand communication, brand strategy, brand identity, brand activation, and brand content services to enterprise clients across consumer goods, financial services, insurance, retail, automotive, and arts and culture (clients include Kellogg's, L'Oreal, Spadel, Beobank, Buy Way, AG, Touring, and Brussels Museums). The second sub-brand, Mission-Systole, founded in 2008 and led by Greg Miller, provides strategic marketing, print and digital production, events organization, and advertising design to healthcare and pharmaceutical clients, including Johnson & Johnson, UCB, Eli Lilly, Boehringer Ingelheim, Servier, Bristol Myers Squibb, Janssen, and Qualiphar.

The group reports 30+ professionals, 45 active clients, consolidated annual revenue of €5M for 2025, and 35% year-over-year growth. Core technology and proprietary platforms are not disclosed; the business is fundamentally a people-and-relationships professional services operation rather than a software or platform business. There are no API, SDK, or integration products, no patents, no registered trademarks, and no AI/ML capabilities identified in the data.

Evernew operates a B2B sales-led go-to-market, with the CEO and member-agency leadership engaging prospective enterprise clients directly via LinkedIn outreach, email, and phone. Pricing is not publicly disclosed and is consistent with quote-based professional services engagements. The business model is fee-for-service professional services across two revenue streams: creative and brand services via Shake, and healthcare communication services via Mission-Systole. The collective structure is positioned as an 'open ecosystem' designed to enable cross-agency collaboration and sustainable growth, with no disclosed external investors, funding rounds, or parent company.

Name

Evernew

Legal name

Evernew

Website

https://evr.nu

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Evernew is a Brussels-based holding collective operating two agencies: Shake, a creative brand and advertising agency, and Mission-Systole, a healthcare and pharmaceutical communication specialist, serving 45 enterprise clients across consumer, financial, and pharma sectors.

Ownership category

akta.pro rank

Product category

Advertising and Marketing Services

NAICS

Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Online Reputation Management (ORM) (MPAAAOAB)

Keywords

• Brand communication services
• Advertising campaigns
• Creative agency services
• Healthcare marketing
• Strategic communication

Headquarters

HQ city

Uccle

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Creative and Brand Services: Revenue generated from brand communication, brand strategy, brand identity, brand activation, and brand content services across the Shake agency and other collective members.
2. Healthcare Communication Services: Revenue from strategic marketing, print and digital production, events organization, and advertising design for pharmaceutical and healthcare clients through Mission-Systole.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Evernew is a Brussels-based collective that operates two specialized communication agencies. Shake delivers brand communication, brand strategy, brand identity, brand activation, and brand content for consumer, retail, financial, and cultural clients. Mission-Systole provides strategic marketing, print and digital production, events organization, and advertising design for healthcare and pharmaceutical clients. The collective enables cross-agency collaboration while preserving the bold creative identity of each member agency.

Product overview

Evernew is a holding/collective of agencies operating across digital, marketing, and communication services. The group comprises two specialized agency sub-brands: Shake, a creative advertising and brand experience agency founded in 1998 serving consumer brands; and Mission-Systole, a healthcare and pharmaceutical strategic communication agency founded in 2008. Together, the agencies offer complementary expertise spanning brand strategy, brand identity, brand activation, content creation, strategic marketing, and events organization, enabling the collective to serve clients across diverse industries including consumer goods, finance, museums, and healthcare/pharmaceuticals.

Differentiator

Problem solved

Functional benefit

Products and services

• Shake A creative agency within the Evernew collective specializing in bold advertising campaigns and brand experiences. Delivers brand communication, brand strategy, brand identity, brand activation, and brand content services to enterprise clients across consumer goods, financial services, retail, and cultural sectors. Founded in 1998, led by General Manager Alexandra Fischer with 28 employees.
• Mission-Systole A strategic communication agency within the Evernew collective focused on healthcare and pharmaceutical sectors. Provides strategic marketing, brand strategy, print and digital production, events organization, and advertising design services that turn intricate challenges into clear, impactful messaging for major pharmaceutical companies. Founded in 2008, led by General Manager Greg Miller.

Quantifiable outcome

• 35% Year-over-year growth
• +2 more outcomes

Named customers18 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• ShakecoreStrategic or Co-development PartnerShake is a core member agency of the Evernew collective, specializing in bold advertising campaigns and brand experiences. From strategy and brand design to communication, activation, and content, Shake delivers ideas that inspire and connect. Founded in 1998 with 28 employees and led by General Manager Alexandra Fischer.
• Mission-SystolecoreStrategic or Co-development PartnerMission-Systole is a core member agency focusing on strategic communication for healthcare and pharmaceutical sectors. Founded in 2008 and led by General Manager Greg Miller, the agency turns intricate challenges into clear, impactful messaging through strategic marketing, print & digital production, events organisation, and ad design.

Scale indicators5 records

Recent moves3 records

Expansion highlights4 records

Direct peers

• Duval Branding: Belgian boutique branding and brand strategy agency serving enterprise clients across multiple sectors. Comparable in scale, geography, and brand-communication offering to Shake's core services.
• Ogilvy Health: WPP-owned healthcare communications network providing strategic marketing, medical education, and brand communications to pharma clients. Closest large-scale direct comparison to Mission-Systole's service model.
• McCann Health: Global healthcare communications network under IPG/McCann Worldgroup, specializing in pharma marketing, medical communications, and wellness advertising. Directly comparable to Mission-Systole's healthcare/pharma offering.
• Mortierbrigade: Belgian independent creative agency based in Brussels, producing bold advertising campaigns and brand experiences. Directly comparable to Shake in geography, scale, and creative model.

Broad incumbents

• Publicis Groupe: Global advertising and communications holding company with significant healthcare communication operations (Publicis Health, Digitas Health). Overlaps directly with Evernew's creative and healthcare communication services.
• Havas: Global advertising and communications group operating creative, media, and healthcare agencies. Overlaps with Evernew's creative brand work and serves similar consumer/pharma client segments.
• WPP: World's largest advertising holding company, operating Ogilvy, VMLY&R, GroupM, and numerous healthcare/creative agencies. Competes with Evernew for multinational client rosters but at vastly greater scale and geographic reach.
• Dentsu: Global advertising holding company with strong European presence and healthcare communication capabilities through Dentsu Health. Competes for enterprise creative and pharma accounts similar to Evernew's roster.
• BBDO Worldwide: Global creative advertising network under Omnicom, producing brand campaigns for multinational consumer and pharma clients. Comparable to Shake on creative services and multinational enterprise client base.
• Omnicom Group: Global advertising holding company including BBDO, DDB, and specialized healthcare networks (CDM, Harrison). Competes for the same multinational pharma and consumer clients that Evernew serves.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/evernewWorld
• LinkedInlinkedin.com/company/evrnew
• Instagraminstagram.com/shakeagency

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Evernew