Arachne Web Technologies

What Arachne Web Technologies does

Arachne Web Technologies is a privately held web consulting firm headquartered in Ann Arbor, Michigan, founded in 1995 to provide businesses with expert assistance in developing, promoting, and managing their web sites. The firm operates with a small team (11–50 employees) and delivers four core service lines: custom Web Site Development, Search Engine Marketing, Custom Applications (e-commerce systems, membership databases, survey builders, calculators, chat systems, forums, dynamic mapping, and data integration with existing business systems), and managed Web Hosting with 24/7 support, daily backups, FTP access, and traffic reporting. Underlying technical capabilities include cross-browser and cross-platform compatible design, dynamic templates, content management systems that enable non-technical staff to edit sites, SEO-optimized site architecture, and database integration with custom reporting and graphing functionality.

The business model combines professional-services revenue (project-based web development, custom application builds, and search engine marketing engagements) with a smaller recurring revenue stream from managed hosting subscriptions. Pricing is quote-based and not publicly disclosed; the company emphasizes providing cost-effective budgets and realistic schedules upfront. Go-to-market is direct and consultative — Arachne works closely with each client through personal project management, positioning itself as a trusted advisor that transforms client ideas into realistically obtainable solutions. Customer segmentation is vertical-oriented, with named engagements spanning real estate associations, healthcare organizations, financial services firms, entertainment/media companies, government and research institutions, and educational bodies, including high-visibility logos such as the National Science Foundation, Michigan State University, KISS, Automobile Magazine, and the Microsoft Healthcare Users Group. Distribution is purely domestic direct sales within the United States, with no disclosed partnerships, channel partners, or international offices.

Name

Arachne Web Technologies

Legal name

Arachne Web Technologies

Website

https://arachneweb.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Arachne Web Technologies is an Ann Arbor, Michigan-based web consulting firm founded in 1995 that provides custom web site development, search engine marketing, custom web applications, and managed hosting services to businesses across diverse industries including real estate, healthcare, finance, and government.

Ownership category

akta.pro rank

Headquarters

HQ city

Ann Arbor

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Web Site Development Services: Custom web site development based on client business objectives and targeted users, including usability design, professional appearance, and search engine-friendly architecture.
2. Custom Application Development: Development of e-commerce systems, data import/export applications, membership systems, and other interactive web applications tailored to specific client needs.
3. Web Hosting Services: Managed hosting solutions including domain hosting, email aliases, bandwidth, storage, FTP support, daily backups, and technical support. Standard hosting up to 1GB bandwidth/month and 200MB storage.
4. Search Engine Marketing Services: Search engine optimization and marketing services to achieve top rankings in major search engines, driving targeted traffic to client web sites.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Arachne Web Technologies is a web consulting firm that develops customized web sites, builds custom interactive web applications (such as e-commerce systems, membership databases, and survey tools), provides search engine optimization and marketing services, and offers managed web hosting with email, FTP, backups, and technical support. The firm works consultatively with each client to design, develop, promote, and manage web sites tailored to specific business objectives and user needs.

Product overview

Arachne Web Technologies is a web consulting firm founded in 1995 offering four core services: Web Site Development (customized website creation with emphasis on usability, professional appearance, and search engine optimization), Search Engine Marketing (ranking optimization to drive targeted customer traffic), Custom Applications (e-commerce, data import/export, membership systems, survey tools, chat, forums, and other interactive web applications), and Hosting (turnkey managed hosting with email, FTP, backups, and traffic reporting). These services are designed to work together, allowing Arachne to develop, promote, and manage client websites end-to-end.

Differentiator

Problem solved

Functional benefit

Products and services

• Web Site Development Customized web site development for businesses and organizations, producing user-friendly, professionally designed sites with cross-browser and cross-platform compatibility, dynamic templates, search-engine-optimized architecture, and content management capabilities. Delivered as project-based consulting work for clients ranging from small marketing brochures to online retail stores, secure intranets, and B2B extranets.
• Search Engine Marketing Search engine optimization and marketing services that achieve top rankings in major search engines to drive targeted prospective customers to client web sites. Combines comprehensive online research, marketing experience, and programming knowledge; demonstrated to deliver 400+ first-place rankings for the Greater Lansing Association of REALTORS.
• Custom Web Applications Custom programming and data application development for web sites, including e-commerce systems, data import/export, membership systems, survey builders, calendars, calculators, chat systems, document libraries, dynamic graphing and mapping, search engines, threaded discussion forums, real estate listing systems, and integration with existing data systems.
• Managed Web Hosting Turnkey managed web site hosting for businesses, including 24/7 domain hosting, unlimited email aliases, up to 1 GB bandwidth/month, up to 200 MB storage, FTP support, daily backups, traffic statistical reporting, dynamic database support, and responsive technical support. Custom hosting solutions including data management systems and dedicated web servers are also available.

Quantifiable outcome

• Over 400 first-place search engine rankings achieved for Greater Lansing Association of REALTORS
• +1 more outcomes

Named customers12 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Scale indicators4 records

Recent moves4 records

Expansion highlights2 records

Broad incumbents

• Razorfish: Razorfish is a large digital agency providing web development, custom applications, SEO/SEM, and digital transformation services for global enterprises. Overlap with Arachne is on web and application development plus search marketing, but at vastly larger scale.
• VMLY&R: VMLY&R is a global marketing agency network offering web development, digital experience design, SEM, and brand strategy. It is a broad incumbent serving enterprise clients with overlapping capabilities to Arachne across web and digital marketing.
• iCrossing: iCrossing is a global digital marketing agency (part of Hearst) offering web development, SEO, SEM, analytics, and content strategy for large enterprises. It competes in the same categories as Arachne but at much larger scale and with broader capabilities.

Direct peers

• TopSpot Internet Marketing: TopSpot is a digital marketing agency focused on web design, SEO, SEM, and lead generation primarily for industrial and B2B clients. Its search-marketing-led service model overlaps directly with Arachne's SEM and web development core offerings.
• WebFX: WebFX is a full-service digital agency offering web development, SEO/SEM, and custom digital marketing for businesses of all sizes. It competes directly with Arachne on the same core services (web development, search marketing, hosting-adjacent offerings) and similar mid-market client base.
• Wpromote: Wpromote is a digital marketing agency specializing in SEO, SEM, paid media, and web development for enterprise and mid-market clients. Overlap with Arachne is strongest in SEM services and end-to-end web project delivery.
• Straight North: Straight North is a Chicago-based digital agency providing web development, SEO, SEM, and integrated digital marketing services. It is comparable to Arachne as a mid-sized agency serving B2B and enterprise clients with bundled web + search offerings.
• Thrive Internet Marketing Agency: Thrive offers web design, SEO, SEM, and hosting-related services to small and mid-sized businesses. It is a direct peer to Arachne in the bundled web-development-plus-search-marketing model for SMB and mid-market clients.

Regional players

• Blue Flame Marketing: Blue Flame Marketing is an Ann Arbor, Michigan-based digital agency offering web development, SEO, and digital strategy. Geographic and service overlap with Arachne makes it the most relevant Michigan-based competitor.
• Ecreative Web Design: Ecreative is a Michigan-based web design and SEO agency serving industrial and B2B clients. Geographic overlap (Michigan) and similar service mix (web development + search marketing) make it a relevant regional peer to Arachne.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/arachne-web-technologies-inc.

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Arachne Web Technologies