Leo Insurance
Leo Insurance is an independent, commission-based insurance agency in Las Vegas, NV distributing personal, commercial, and specialty coverage through 23+ carrier partners to individual consumers, SMBs, and high-net-worth clients across 11 U.S. states.
- Company typePrivate
- Founded2009
- HeadquartersLas Vegas, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Leo Insurance does
Leo Insurance (legal entity: Adler Agency: Leo Insurance Group) is an independent insurance agency headquartered at 8875 W. Flamingo Rd., Suite 104, Las Vegas, NV 89147. Founded in 2009 and operating for 12+ years, the agency distributes personal, commercial, and specialty insurance products as a licensed broker — not a carrier — earning commissions from insurance carriers when policies are sold and renewed. It maintains 23+ carrier partnerships including Allstate, Liberty Mutual, Travelers, The Hartford, Hagerty, Berkshire Hathaway, Cincinnati, Safeco, Markel, and Mercury, which allows it to deliver comparative quoting across multiple carriers for a single customer's coverage needs.
The agency offers 13 product lines: Auto, Home, Commercial, Classic Car, Condo, Flood, Life, Motorcycle, Recreational, RV, and Umbrella Insurance, plus Surety Bonds (via the MyBondApp platform) and a High Value / Private Client Services line targeting affluent clients with $1M+ homes and complex asset coverage (luxury vehicles, fine art, jewelry, collections, boats). Its core technology stack is the EZLynx agency management platform, which powers comparative quoting, policy administration, and client self-service (ID cards, payments, claims). The agency runs on a lean 1–10 employee headcount and serves customers in 11 states (Nevada, Arizona, California, Colorado, Michigan, Idaho, Ohio, Oregon, Pennsylvania, Utah, Washington) via inside sales (phone/email/in-person) and self-service online quoting tools, supplemented by an active blog and Facebook/Google+ presence.
Revenue is generated entirely through carrier commissions on premiums sold and renewed; pricing is quote-based, not publicly disclosed, and varies by customer risk profile, coverage limits, deductibles, and the selected carrier. No public listing, no external funding rounds, no M&A activity, and no parent company are reported. The customer base is split between individual consumers (primary) and small-to-medium businesses, with HNW individuals served through the dedicated Private Client offering. Operating geographies span the Southwest, West, Midwest, Mountain West, and Northeast regions of the United States, though the physical footprint remains a single Las Vegas office.
Leo Insurance firmographics
Firmographics- Name
- Leo Insurance
- Legal name
- Adler Agency: Leo Insurance Group
- Website
- https://leoinsurancegroup.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Leo Insurance is an independent, commission-based insurance agency in Las Vegas, NV distributing personal, commercial, and specialty coverage through 23+ carrier partners to individual consumers, SMBs, and high-net-worth clients across 11 U.S. states.
- Ownership category
- akta.pro rank
Where Leo Insurance is headquartered
LocationHeadquarters
- HQ city
- Las Vegas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Leo Insurance business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Insurance Commission Revenue: As an independent insurance agency, Leo Insurance Group generates revenue by earning commissions from insurance carrier partners when they sell and service insurance policies. Commissions are typically a percentage of the premium paid by customers and may include renewal commissions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Quote-based pricing tailored to individual customer needs |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Leo Insurance product offering
Product offeringCore offering
Leo Insurance Group (legal entity: Adler Agency: Leo Insurance Group) is an independent insurance agency headquartered in Las Vegas, NV that sells personal and commercial insurance policies on behalf of 23+ carrier partners. The agency offers comparative quoting across auto, home, life, commercial, classic car, condo, flood, motorcycle, recreational, RV, umbrella, bonds, and a dedicated High Value/Private Client service for affluent households, distributing these products across 11 U.S. states and earning commission revenue from carriers on bound and renewed policies.
Product overview
Leo Insurance (Adler Agency: Leo Insurance Group) is an independent insurance agency based in Las Vegas, NV, offering a comprehensive portfolio of insurance products through multiple carrier partnerships. The core offering includes 13 distinct insurance products: Auto, Home, Commercial, Classic Car, Condo, Flood, Life, Motorcycle, Recreational, RV, and Umbrella Insurance, plus Bonds and High Value/Private Client Services for high-net-worth clients. As an independent agency, they act as a broker offering comparative quoting and working with multiple insurance carriers to tailor coverage to individual needs and budgets. The products range from basic state-mandated auto liability to complex multi-asset high-value policies covering luxury homes, collectible vehicles, fine art, and jewelry.
Differentiator
Problem solved
Functional benefit
Products and services
- Auto Insurance Vehicle insurance coverage required by Nevada state law, protecting against liability, collision, and comprehensive risks for cars. Offered through the agency's 23+ carrier panel with comparative quoting.
- Home Insurance Homeowners insurance covering structure, personal belongings, and liability for Nevada residents in Las Vegas, Henderson, and Pahrump. Distributed via comparative quoting across multiple carrier partners.
- Commercial Insurance Business insurance package including general and professional liability, workers' compensation, commercial auto, and business property coverage for Nevada businesses ranging from small owner-operators to larger enterprises.
- Classic Car Insurance Specialized insurance for vehicles over 25 years old with agreed-value coverage, restoration protection, spare parts coverage, and usage restrictions for classic license plates; underwritten via specialty carriers such as Hagerty, American Collectors, and Markel.
- Condo Insurance HO-6 policy covering walls, permanent structures, personal belongings, and liability for condo owners, with optional endorsements for building property and water backup.
- Flood Insurance Coverage for flood damage as defined by FEMA flood zones, provided separately from standard home insurance which typically excludes external flooding.
- Life Insurance Term life insurance policies providing death benefits to beneficiaries for income replacement, mortgage coverage, debt payoff, and education expenses.
- Motorcycle Insurance Insurance for two and three-wheeled vehicles meeting Nevada state minimums of 25/50/20, with comprehensive, collision, and personal injury protection options.
- Recreational Insurance Coverage for ATVs, campers, dirt bikes, golf carts, motor homes, snowmobiles, trailers, and other recreational vehicles with comprehensive, collision, medical payments, and roadside assistance.
- RV Insurance Insurance for recreational vehicles serving as temporary or full-time residences, including vacation liability, full-time living coverage, and gap identification for full-time RV dwellers.
- Umbrella Insurance Excess liability coverage extending home, auto, and watercraft policies when primary coverage limits are exhausted, providing additional financial protection; offered through partners including Personal Umbrella and RLI.
- Bonds Surety bonds offered through the MyBondApp platform for various commercial and personal bonding needs.
- High Value / Private Client Services Complex insurance solutions for clients with homes starting at $1 million and commensurate assets including vehicles, jewelry, watches, fine art, collections, classic cars, and boats, with one policy covering multiple high-value items.
Companies that use Leo Insurance
Customer profileSegments3 records
Ideal customer profiles3 records
Leo Insurance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Leo Insurance partnerships and signals
Strategic signalPartnerships
23 partnerships are on record, tiered core.
- AllstatecoreMajor national insurance carrier partner providing auto, home, and other personal insurance products through the agency's comparative quoting platform.
- American CollectorscoreInsurance carrier partner specializing in collector and classic vehicle insurance.
- American ModerncoreInsurance carrier partner offering specialty insurance products including manufactured housing and recreational vehicles.
- ASIcoreAmerican Strategic Insurance partner providing personal and commercial insurance solutions.
- Badger MutualcoreRegional insurance carrier partner serving the Midwest and Western regions.
- Berkshire HathawaycoreInsurance carrier partner under Berkshire Hathaway Specialty Insurance providing commercial and specialty insurance.
- Cincinnati InsurancecoreNational insurance carrier partner offering business and personal insurance products.
- EncompasscoreInsurance carrier partner specializing in personal insurance solutions.
- ForemostcoreInsurance carrier partner specializing in specialty insurance for manufactured homes, motorhomes, and classic cars.
- HagertycoreLeading insurance carrier specializing exclusively in classic car, collector vehicle, and enthusiast policies.
- Liberty MutualcoreMajor national insurance carrier partner providing auto, home, and business insurance products.
- MarkelcoreInsurance carrier partner offering specialty and excess insurance products including classic vehicles.
- MendotacoreInsurance carrier partner providing auto and non-standard insurance products.
- Mercury InsurancecoreInsurance carrier partner offering competitive auto and home insurance rates.
- NatGen PremiercoreInsurance carrier partner providing specialty insurance solutions.
- Personal UmbrellacoreInsurance carrier partner specializing in personal umbrella liability coverage.
- Philadelphia ProgressivecoreInsurance carrier partner (Progressive) offering auto and home insurance products.
- RLIcoreInsurance carrier partner offering specialty insurance products including umbrella and high-value home coverage.
- SafecocoreLiberty Mutual subsidiary insurance carrier partner providing personal insurance products.
- The HartfordcoreMajor national insurance carrier partner, with exclusive program for AARP members. Provides auto, home, and business insurance.
- Tokio MarinecoreInsurance carrier partner under Tokio Marine America providing commercial and specialty insurance.
- TravelerscoreMajor national insurance carrier partner providing comprehensive personal and commercial insurance products.
- UniversalcoreInsurance carrier partner (Universal Property & Casualty) providing residential insurance products.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Leo Insurance competitors and assessment
Company assessmentDirect peers
- EverQuote: Online insurance marketplace that connects consumers with carriers and agents across personal lines — operates in the same buyer-intent funnel as Leo Insurance's online quoting tools.
- SmartFinancial Companies: Digital insurance comparison platform offering auto, home, and commercial quotes across multiple carriers — a direct competitor to Leo's comparative quoting value proposition.
- The Zebra: Insurance comparison platform focused on auto and home with a digital comparative quoting experience — competes in the same shop-and-compare customer journey that Leo Insurance serves via its website funnel.
- Integrity Marketing Group: Large independent distributor of life and health insurance products working with multiple carriers; comparable to Leo in its agency-and-brokerage model but with much broader carrier relationships and a primarily senior-market focus.
- RPS (Risk Placement Services): Wholesale insurance brokerage distributing specialty and standard personal/commercial lines to retail agents — comparable distribution-layer intermediary in the same multi-carrier ecosystem.
- Goosehead Insurance: Publicly-traded independent personal lines insurance agency with a multi-carrier brokerage model, comparative quoting, and a strong hybrid online-plus-agent distribution approach — directly comparable to Leo Insurance's go-to-market.
- SelectQuote: Direct-to-consumer insurance distribution platform that compares policies across multiple carriers for auto, home, and life — comparable to Leo's comparative quoting motion, though SelectQuote operates at much greater scale and is more digitally native.
- Burns & Wilcox: Specialty insurance wholesale brokerage placing complex personal and commercial risks with multiple carriers — directly comparable to Leo's specialty carrier access (e.g., high-value home, classic car, umbrella).
Broad incumbents
- GEICO: Large direct-to-consumer auto and home insurer competing with independent agencies on price; represents the disintermediation risk Leo Insurance faces for commoditized personal lines.
- Progressive: Major direct-to-consumer insurance carrier; one of Leo's listed carrier partners (via Philadelphia Progressive) and a benchmark for direct online buying that pressures the agency-brokerage model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks5 records
Key highlights6 records
Customer concentration
Leo Insurance social profiles
Digital presenceLeo Insurance financial estimates
Financial estimateRevenue estimate
Valuation estimate
Leo Insurance leadership team
Management profileNumber of profiles
Leo Insurance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Leo Insurance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Leo Insurance
What does Leo Insurance do?
Leo Insurance Group (legal entity: Adler Agency: Leo Insurance Group) is an independent insurance agency headquartered in Las Vegas, NV that sells personal and commercial insurance policies on behalf of 23+ carrier partners. The agency offers comparative quoting across auto, home, life, commercial, classic car, condo, flood, motorcycle, recreational, RV, umbrella, bonds, and a dedicated High Value/Private Client service for affluent households, distributing these products across 11 U.S. states and earning commission revenue from carriers on bound and renewed policies.
Is Leo Insurance a public or private company?
Leo Insurance is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Leo Insurance founded?
Leo Insurance was founded in 2009. It employs 1 to 10 people.
Where is Leo Insurance based?
Leo Insurance is headquartered in Las Vegas, United States, in the North America region.
How does Leo Insurance make money?
One revenue line is on record: insurance Commission Revenue.
Who are Leo Insurance's main competitors?
Direct peers on record are EverQuote, SmartFinancial Companies, The Zebra, Integrity Marketing Group, RPS (Risk Placement Services), Goosehead Insurance, SelectQuote and Burns & Wilcox. Broad incumbents are GEICO and Progressive.
Does Leo Insurance have an API?
No public API is recorded for Leo Insurance.