FIP
FIP is a Brazilian manufacturer of electronic measurement devices for vehicles — primarily taximeters, digital tachographs, thermal printers, and speed sensors — serving individual taxi drivers and distributor networks across Brazil since 1969.
- Company typePrivate
- Founded1969
- HeadquartersSão Paulo, Brazil
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What FIP does
FIP is a privately-held Brazilian manufacturer of electronic measurement and control devices for vehicles, headquartered in São Paulo and operating continuously since 1969. The company began as a taximeter installation and maintenance workshop and pivoted into manufacturing with the launch of its first proprietary product, the FIPII taximeter, in 1996 — a move that established it as Brazil's largest taximeter manufacturer. Its product portfolio centers on the FIP-AT (two-button, 7-segment display) and FIP-Evolution (four-button, backlit LCD with configurable tariff switching) taximeter lines, supplemented by digital tachographs (FIP-SPY32, marketed under a separate spytco.com.br brand), ThermoFIP thermal printers (AT and EVO variants), Hall-effect speed sensors, magnetic sensor clamps, and LED taxi signboards. All design, assembly, and quality control are performed in-house under ISO 9001 certification, which has been held since 2012.
The company operates a dual-channel go-to-market model. Central de Vendas (Sales Center) serves distributor and reseller accounts, while Loja da Fábrica (Factory Store) sells directly to individual taxi drivers and offers maintenance services. This split channel allows FIP to reach both B2B fleet/install partners and the long tail of owner-operator drivers without intermediaries capturing the service revenue. The business model is fundamentally hardware sales plus ancillary service — there is no disclosed software, subscription, telemetry, or data monetization layer.
FIP serves the Brazilian taxi and commercial-vehicle markets exclusively; the input provides no evidence of international operations, external funding rounds, M&A activity, or named distribution partnerships. The company is a single-vertical hardware OEM whose fortunes are tied to the size and replacement cadence of Brazil's licensed taxi fleet — a market under secular pressure from ride-hailing platforms — and to municipal regulation of taxi metering, which both creates compliance-driven demand and constrains the addressable market.
FIP firmographics
Firmographics- Name
- FIP
- Legal name
- FIP
- Website
- https://fip.com.br
- Company type
- Private
- Founded year
- 1969
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- FIP is a Brazilian manufacturer of electronic measurement devices for vehicles — primarily taximeters, digital tachographs, thermal printers, and speed sensors — serving individual taxi drivers and distributor networks across Brazil since 1969.
- Ownership category
- akta.pro rank
FIP industry classification
Industry- Product category
- Taxi Electronics / Automotive Electronics
- NAICS
- Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)
- SIC
- Industrial Instruments For Measurement, Display, And Control (3823)
- akta.pro primary industry
- Truck Telematics, ADAS & Fleet Electronics Manufacturing (IMACABAM)
- akta.pro secondary industry
- Automotive Infotainment, Telematics & Connectivity Hardware Manufacturing (TCU/V2X/GNSS) (IMACAJAH)
Keywords
Where FIP is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices2 records
Markets served
FIP business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Technology or R&D, Supply Chain, Marketing or Sales
Revenue model
- Electronic Hardware Product Sales: FIP generates revenue primarily through the manufacture and sale of electronic measurement devices including taximeters, digital tachographs, speed sensors, thermal printers, and LED signboards (luminosos). Products are sold through distributors (Central de Vendas), a direct factory store (Loja da Fábrica), and likely through vehicle equipment installers.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels1 record
FIP product offering
Product offeringCore offering
FIP manufactures and sells electronic measurement and control devices for taxis and commercial vehicles in Brazil. The company's product portfolio centers on taximeters (FIP-AT, FIP-Evolution) and digital tachographs, complemented by Hall effect speed sensors, thermal printers, and LED taxi signboards. All products are designed, engineered, and assembled in-house at the company's São Paulo operations under an ISO 9001 certified quality management system.
Product overview
FIP is a manufacturer of electronic products for taxis and commercial vehicles, with over 50 years of history. The product portfolio centers on two main taximeter lines: the FIP-AT (entry-level with 2-button operation) and the FIP-Evolution (advanced with LCD display and configurable features). These core products are complemented by peripheral devices including ThermoFIP-AT and ThermoFIP-EVO thermal printers for ticket printing, LED taxi signs (standard and custom special designs), speed sensors using Hall effect technology, and movement detection clamps. All products are designed, engineered, and manufactured in-house with ISO 9001 certified quality control.
Differentiator
Problem solved
Functional benefit
Products and services
- Taxímetro FIP-AT
Quantifiable outcome
- Became the largest taximeter manufacturer in Brazil within a short period after launching first product in 1996
Companies that use FIP
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
FIP technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
FIP partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights3 records
FIP competitors and assessment
Company assessmentBroad incumbents
- Stoneridge: Stoneridge is a global manufacturer of digital tachographs and fleet electronics, particularly strong in European commercial vehicle markets. It overlaps with FIP's FIP-SPY tachograph line in product category and regulatory-driven fleet demand.
- Continental VDO: Continental's VDO brand is a leading global supplier of digital tachographs, fleet management solutions, and commercial vehicle electronics. It competes with FIP at the high end of the tachograph segment and represents the global benchmark in regulatory-compliant fleet hardware.
Direct peers
- Alecrim Electronics: Alecrim is a Brazilian manufacturer of taximeters, tachographs, and related vehicle electronics with a long operating history in the domestic market. It competes directly with FIP across taxi and commercial fleet hardware in Brazil.
- Actia Group: Actia is a European manufacturer of digital tachographs, vehicle diagnostics, and telematics hardware for commercial vehicles. It is a direct peer to FIP in the digital tachograph category with similar regulatory-driven fleet customer base.
- ATOL: ATOL is a Brazilian manufacturer of tachographs, taximeters, and electronic vehicle equipment serving taxi drivers and commercial fleets. It is the most direct domestic competitor to FIP, competing across overlapping hardware categories in the same Brazilian market.
Emerging players
- Geotab: Geotab is a leading fleet telematics and electronic logging device provider with connected hardware and software-as-a-service subscriptions. While not a direct taximeter peer, it competes for the same fleet-electronics wallet share that FIP addresses via tachographs and sensors.
- Samsara: Samsara provides connected fleet management hardware and software, including electronic logging devices and vehicle gateways. It represents the software-led, connected evolution of the same commercial-vehicle electronics market FIP serves.
- Intangles: Intangles is a digital fleet management platform with IoT sensors and predictive analytics for commercial vehicles. It addresses the modern connected-fleet segment that overlaps with FIP's speed sensor and tachograph category from a software-first angle.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
FIP social profiles
Digital presenceFIP compliance and trust
Trust signalCompliance1 record
FIP financial estimates
Financial estimateRevenue estimate
Valuation estimate
FIP leadership team
Management profileNumber of profiles
FIP funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FIP M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FIP
What does FIP do?
FIP manufactures and sells electronic measurement and control devices for taxis and commercial vehicles in Brazil. The company's product portfolio centers on taximeters (FIP-AT, FIP-Evolution) and digital tachographs, complemented by Hall effect speed sensors, thermal printers, and LED taxi signboards. All products are designed, engineered, and assembled in-house at the company's São Paulo operations under an ISO 9001 certified quality management system.
Is FIP a public or private company?
FIP is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was FIP founded?
FIP was founded in 1969. It employs 11 to 50 people.
Where is FIP based?
FIP is headquartered in São Paulo, Brazil, in the Latin America region.
How does FIP make money?
One revenue line is on record: electronic Hardware Product Sales.
Who are FIP's main competitors?
Broad incumbents on record are Stoneridge and Continental VDO. Direct peers are Alecrim Electronics, Actia Group and ATOL. Emerging players are Geotab, Samsara and Intangles.
Does FIP have an API?
No public API is recorded for FIP.
What industry is FIP in?
FIP's product category is Taxi Electronics / Automotive Electronics. Its primary akta.pro industry code is IMACABAM, Truck Telematics, ADAS & Fleet Electronics Manufacturing, with a secondary code of IMACAJAH, Automotive Infotainment, Telematics & Connectivity Hardware Manufacturing (TCU/V2X/GNSS). Its NAICS code is 33451 and its SIC code is 3823.