MetroList Services
MetroList Services, Inc. is a Sacramento-based private company operating the largest Multiple Listing Service in Northern California, providing subscription-based property listing and search tools to real estate professionals across 26 counties.
- Company typePrivate
- Founded1985
- HeadquartersSacramento, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What MetroList Services does
MetroList Services, Inc. is a privately held California corporation founded in 1985 and headquartered in Sacramento, California. The company operates the largest Multiple Listing Service (MLS) in Northern California, providing a centralized property listing platform that covers 26 counties including Sacramento, San Francisco, San Mateo, Santa Clara, San Joaquin, El Dorado, Placer, Marin, Sonoma, Napa, and others. The platform is built on SaleCORE technology and serves licensed real estate agents and brokers through a subscription-based model, while also offering consumer-facing property search, search-by-county, search-by-voice, open house listings, and agent-finder functionality via the metrolist.com web platform.
The company's product portfolio includes the core MetroList MLS platform and dedicated property search tools spanning map-based, location-based, and voice-based search. In November 2025, MetroList launched Lundy Navigator, an AI-powered voice-activated assistance tool that provides real-time operational support to real estate subscribers around the clock. The same month, the company participated in a $1 million strategic funding round into RealReports, an AI-powered property intelligence platform based in New York, alongside MLS Now.
MetroList generates revenue primarily through recurring subscription fees paid by real estate professionals under subscriber agreements; pricing is not publicly disclosed. The company operates with a small team of 11-50 employees and pursues a sales-led go-to-market motion focused on direct engagement with real estate agents and brokers across Northern California. No API, developer portal, mobile app, or public funding history is disclosed.
MetroList Services firmographics
Firmographics- Name
- MetroList Services
- Legal name
- MetroList Services, Inc.
- Website
- https://metrolist.com
- Company type
- Private
- Founded year
- 1985
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MetroList Services, Inc. is a Sacramento-based private company operating the largest Multiple Listing Service in Northern California, providing subscription-based property listing and search tools to real estate professionals across 26 counties.
- Ownership category
- akta.pro rank
Where MetroList Services is headquartered
LocationHeadquarters
- HQ city
- Sacramento
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
MetroList Services business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales
Revenue model
- MLS Subscription Services: Revenue generated from real estate professionals subscribing to access the Multiple Listing Service platform for property listings, searches, and related real estate data across Northern California
Go-to-market motion1 record
Distribution channels1 record
MetroList Services product offering
Product offeringCore offering
MetroList Services operates the largest Multiple Listing Service (MLS) in Northern California, providing licensed real estate agents and brokers subscription-based access to a comprehensive property listing database spanning 26 counties. The platform delivers property search, listing management, open house information, and agent-finding tools for real estate professionals, and includes the Lundy Navigator AI-powered voice assistant for 24/7 subscriber support. The platform is built on SaleCORE technology.
Product overview
MetroList Services operates the MetroList MLS Platform, the largest Multiple Listing Service in Northern California, covering 26 counties. The platform offers a comprehensive property search system with traditional, map, and voice-based search capabilities. The product portfolio includes the core MLS platform and Lundy Navigator, an AI-powered voice-activated assistant launched in November 2025 to provide 24/7 subscriber support. The platform is built and powered by SaleCORE technology.
Differentiator
Problem solved
Functional benefit
Products and services
- MetroList MLS Platform Primary Multiple Listing Service (MLS) platform for Northern California, providing property search, agent finder, and real estate listing management services across 26 counties including Sacramento, San Francisco, San Joaquin, El Dorado, San Mateo, and Santa Clara. Subscribers are licensed real estate agents and brokers.
- Lundy Navigator AI-powered voice-activated assistance tool that provides 24/7 support to MetroList subscribers, delivering immediate, accurate answers to real estate professionals' operational questions via natural language processing and voice queries.
Companies that use MetroList Services
Customer profileSegments2 records
Ideal customer profiles1 record
MetroList Services technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature1 record
MetroList Services partnerships and signals
Strategic signalScale indicators1 record
Recent moves3 records
Expansion highlights4 records
MetroList Services competitors and assessment
Company assessmentBroad incumbents
- Realtor.com (Move, Inc.): Realtor.com is operated by Move, Inc. (a News Corp subsidiary) and is one of the largest U.S. residential listing portals. It is a broad incumbent that redistributes MLS-sourced listing data and offers agent marketing products, sitting adjacent to MetroList's core MLS platform.
- Zillow Group: Zillow is the largest consumer-facing real estate platform in the U.S., with adjacent offerings to agents (Zillow Premier Agent). It is a broad incumbent that competes indirectly with MetroList by aggregating and redistributing MLS listing data to consumers and offering agent tools, but does not directly serve as an MLS.
- Redfin: Redfin is a national residential brokerage and portal that consumes MLS listing data and competes with subscriber agents for buyer and seller relationships. It is a broad incumbent in the real estate data and brokerage space adjacent to MLS operations.
- CoStar Group (Homes.com): CoStar Group operates Homes.com, a residential real estate platform that competes for agent marketing spend and listing visibility. It is a broad incumbent adjacent to MLS providers, leveraging its commercial real estate data infrastructure to push into residential and threaten MLS-brokered listing relationships.
Direct peers
- Stellar MLS: Stellar MLS is a large regional MLS serving Florida. It is comparable to MetroList as a subscription-based regional MLS serving real estate professionals, and is similar in scale and operational model to a large county-coverage MLS like MetroList's Northern California footprint.
- California Regional MLS (CRMLS): CRMLS is the largest MLS in California, covering Southern California and parts of Northern California with overlapping geographies. It is a directly competing MLS provider serving real estate professionals with subscription-based listing access, making it the closest competitor to MetroList in California.
- MLS Now: MLS Now is an Ohio-based MLS provider co-investing with MetroList in RealReports. It is a regional MLS peer operating the same subscription-based model serving real estate professionals, and the co-investment signals direct strategic alignment between the two regional MLS operators.
- Bright MLS: Bright MLS is one of the largest MLS organizations in the U.S., serving the Mid-Atlantic region. It is a directly comparable MLS peer - regional subscription-based listing platform serving real estate professionals - and demonstrates the scale regional MLS operators can achieve through consolidation.
Emerging players
- RealReports: RealReports is an AI-powered property intelligence platform that received $1M in strategic funding from MetroList and MLS Now in November 2025. It is an emerging player whose AI property insights are tightly linked to MetroList's subscriber base, positioning it as both an investee and a complementary technology partner.
Regional players
- BAREIS (Bay Area Real Estate Information Services): BAREIS is an MLS serving the North Bay region of California (Marin, Sonoma, Napa, Mendocino counties) - some of which overlap with MetroList's Northern California coverage. It is a regional MLS peer competing for the same agent subscribers in overlapping Northern California counties.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key highlights6 records
Customer concentration
MetroList Services social profiles
Digital presenceMetroList Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
MetroList Services leadership team
Management profileNumber of profiles
MetroList Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MetroList Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MetroList Services
What does MetroList Services do?
MetroList Services operates the largest Multiple Listing Service (MLS) in Northern California, providing licensed real estate agents and brokers subscription-based access to a comprehensive property listing database spanning 26 counties. The platform delivers property search, listing management, open house information, and agent-finding tools for real estate professionals, and includes the Lundy Navigator AI-powered voice assistant for 24/7 subscriber support. The platform is built on SaleCORE technology.
Is MetroList Services a public or private company?
MetroList Services is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MetroList Services founded?
MetroList Services was founded in 1985. It employs 11 to 50 people.
Where is MetroList Services based?
MetroList Services is headquartered in Sacramento, United States, in the North America region.
How does MetroList Services make money?
One revenue line is on record: MLS Subscription Services.
Who are MetroList Services's main competitors?
Broad incumbents on record are Realtor.com (Move, Inc.), Zillow Group, Redfin and CoStar Group (Homes.com). Direct peers are Stellar MLS, California Regional MLS (CRMLS), MLS Now and Bright MLS. RealReports is listed as an emerging player. BAREIS (Bay Area Real Estate Information Services) is listed as a regional player.
Does MetroList Services have an API?
No public API is recorded for MetroList Services.