Casa Clara

What Casa Clara does

Casa Clara is a privately-held Portuguese wine and olive oil producer operating in the Alentejo wine region, founded in 2000 by the Roque do Vale family on the back of Carlos Roque do Vale's 1983 winemaking venture. The company controls two distinct estates: Herdade da Capela in the Moura sub-region (72 hectares total, 64 hectares of vineyard on limestone soils) and Quinta de D. Maria in the Vidigueira sub-region (231 hectares total, 30.5 hectares of vineyard on schist soils plus 40 hectares of olive trees). It also operates a winemaking logistics center in Pias (Serpa) and a wine tourism venue, Lapa House, in Lisbon's Lapa neighborhood, with a planned rural hotel at Quinta de D. Maria.

Casa Clara produces premium DOC Alentejo wines across four distinct sub-brands — Herdade da Capela (Grande Reserva tier, aged in French oak, €20-€40), Monte da Capela (Reserva and Premium tier, €12), Capela (entry-level DOC, €6), and Ermo (premium low-intervention limited-production line from old vines, €27-€86 magnums) — plus extra virgin olive oils from indigenous Alentejo varieties on 35+ year-old groves. Winemaking emphasizes sustainable integrated production, hand-harvesting, temperature-controlled fermentation, French oak aging, and amphora vinification for select Ermo whites. The company has accumulated multiple international awards including gold medals at MundusVini, Concours Mondial de Bruxelles, Les Citadelles du Vin, and Decanter.

Casa Clara generates revenue through three streams: direct-to-consumer e-commerce (Portugal only, free shipping over €50), B2B sales to fine-dining restaurants and garrafeiras via a dedicated commercial team reaching Portugal, Belgium, the United Kingdom, Canada, and Ukraine, and emerging wine tourism experiences. Distribution is anchored by a sales team of Denys Krupka and Luís California. The company remains family-owned with no external institutional investors, led by founders Carlos and Clara Roque do Vale alongside their daughter Mariana Roque do Vale (who joined as partner in 2019), oenologists Alexandra Mendes (current president of the Portuguese Association of Oenology and Viticulture) and Joana Pinhão, supported by viticulture and estate management staff across both properties.

Name

Casa Clara

Legal name

Casa Clara, Lda.

Website

https://casaclara.pt

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

Casa Clara is a family-owned Portuguese premium wine and olive oil producer in Alentejo, operating two estates (~94.5 ha vineyard) and producing DOC Alentejo wines across four brands plus olive oils and wine tourism experiences for domestic and international markets.

Ownership category

akta.pro rank

Product category

Wineries / Wine Production

NAICS

Wineries (312130), Drinking Places (Alcoholic Beverages) (7224), Beer, Wine, and Liquor Retailers (4453)

SIC

Beverages (2080), Retail-Eating & Drinking Places (5810)

akta.pro industry

PRIMARYAFAFAAAB

Wine Production & Winemaking

Agriculture & Food Production/Beverage Production/Alcoholic Beverage Production (Beer, Wine, Spirits, Cider)

SECONDARYCRADAIAB

Wine & Sparkling Wine Wineries & Brands

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Alcoholic Beverages (Beer, Wine, Spirits) Manufacturing & Brands

SECONDARYTHAFALAE

Wineries & Vineyards (Tasting Rooms)

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Breweries, Wineries & Distilleries (Taprooms/Tasting Rooms)

SECONDARYCRANABAB

Wine Retail (Bottle Shops & Wine Merchants)

Consumer Products & Retail/Tobacco, Alcohol & Cannabis Retail/Beer, Wine & Spirits Specialty Retail

SECONDARYAFAGAKAI

Organic Vineyard & Wine Grape Farming

Agriculture & Food Production/Crop Farming/Organic Crop Farming

Keywords

• Premium wine production
• Alentejo doc wines
• Olive oil production
• Wine tourism experiences
• Sustainable viticulture

Headquarters

HQ city

Vidigueira

HQ country

Portugal

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Wine Sales: Production and sale of premium DOC Alentejo wines under multiple brands (Herdade da Capela, Monte da Capela, Capela, Ermo) and price tiers from €6 to €86 for magnum bottles
2. Olive Oil Sales: Limited production extra virgin olive oil from indigenous Alentejo varieties (cobrançosa, redondil, galega, cordovil) from 35+ year old traditional olive grove
3. Wine Tourism: Tastings, wine-themed dinners, overnight stays in Lisbon and future rural hotel with tasting pavilion at Quinta de D. Maria

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Casa Clara produces and sells premium DOC Alentejo wines under four brand lines (Herdade da Capela, Monte da Capela, Capela, and Ermo) at price points ranging from €6 to €86 per bottle, plus extra virgin olive oils from indigenous Alentejo varieties. The company also operates wine tourism experiences including tastings, wine-themed dinners, and overnight stays, leveraging two estates (Herdade da Capela and Quinta de D. Maria) with distinct terroir profiles.

Product overview

Casa Clara is a world-class winemaking project in Alentejo, Portugal, producing wines and olive oils under four distinct product lines: Herdade Da Capela (premium Grande Reserva wines from 72-hectare estate), Monte Da Capela (core wines reflecting Roque do Vale family tradition), Capela (entry-level wines from limestone lands), and Ermo (premium limited-production low-intervention wines from old vines). The portfolio also includes extra virgin olive oils and wine tourism experiences. The company operates two properties: Herdade da Capela in Moura sub-region and Quinta de D. Maria in Vidigueira sub-region, with a logistics center in Pias.

Differentiator

Problem solved

Functional benefit

Products and services

• Herdade da Capela Premium wine line from Casa Clara's 72-hectare Herdade da Capela estate in the sub-region of Moura, featuring elegant and sophisticated wines aged in French oak barrels. Includes Grande Reserva Tinto and Grande Reserva Branco sold at €20-€40 per bottle. Targeted at premium wine consumers and fine dining establishments.
• Monte da Capela Core wine range expressing the Alentejo landscape and terroir with the know-how and tradition of the Roque do Vale family. Includes Reserva, Premium, and varietal wines (e.g., Tinto Reserva 2020 at €12, Branco Reserva 2019 at €12, Touriga Nacional e Syrah Premium, Antão Vaz e Arinto Premium). Targeted at mid-tier wine consumers and hospitality buyers.
• Capela Entry-level DOC Alentejo wine line from limestone-rich lands, producing concentrated and strong wines with intense aroma and flavor. Includes White DOC 2024, Red DOC 2022, and Rosé DOC 2024 at €6 per bottle. Targeted at everyday wine consumers and accessible entry points.
• Ermo Pioneering premium limited-production wine project focused on low-intervention wines with strong identity from old vines at Quinta de D. Maria, combining tradition and innovation. Includes Maria Clara 2021 (€60), Castelão 2021 (€40), Arinto 2021 (€30), Blend 2020 (€27), and magnum formats. Targeted at premium wine collectors and connoisseurs seeking terroir-driven wines.
• Casa Clara Olive Oils Limited production extra virgin olive oils from indigenous Alentejo olive tree varieties (cobrançosa, redondil, galega, cordovil), produced from a traditional olive grove over 35 years old using sustainable methods at Quinta de D. Maria. Targeted at premium food consumers and gourmet customers.
• Wine Tourism Experiences Wine tourism services including tastings, wine-themed dinners, and overnight stays at Lapa House in Lisbon (Lapa neighborhood, featuring architecture by Paulo Mendes da Rocha and Isay Weinfield) and at Quinta de D. Maria in Alentejo. A future rural hotel and tasting pavilion are under development. Targeted at wine tourists and lifestyle travelers seeking authentic Alentejo experiences.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Quinta do Crasto: Douro-based premium family-owned Portuguese wine producer with diversified portfolio, awards pedigree, and wine tourism offering. Comparable family legacy, premium tier portfolio, and DTC e-commerce model.
• Quinta Nova de Nossa Senhora do Carmo: Douro family-owned premium wine estate combining wine production with rural tourism hotel and wine experiences. Closely matches Casa Clara's diversification into hospitality/tourism alongside premium wine.
• Herdade dos Coelheiros: Alentejo-based premium wine producer with integrated estate, sustainability focus, and on-site wine tourism. Comparable scale and product strategy to Casa Clara's premium DOC positioning.
• Herdade do Esporão: One of Portugal's leading Alentejo wine and olive oil producers with similar premium positioning, multi-brand portfolio (Esporão, Quinta dos Murças), integrated estates, and extensive wine tourism operations. Closest direct competitor in the Alentejo DOC segment.
• Adega Mayor: Alentejo wine producer with premium positioning and architect-designed estate (by Alvaro Siza Vieira). Comparable architectural-led brand storytelling and Alentejo DOC portfolio.
• Herdade do Mouchão: Iconic Alentejo family-owned estate producing premium DOC wines from a single property, with established reputation in collector markets. Comparable multi-generational family ownership and terroir-driven narrative.
• Fundação Eugénio de Almeida: Alentejo wine producer (Cartuxa brand) operating from a historic estate, with premium DOC positioning, multi-tier brand architecture, and on-site tourism. Comparable heritage and Alentejo terroir focus.

Broad incumbents

• Sogrape Vinhos: Portugal's largest wine group with broad multi-region portfolio including Alentejo brands. Competes in the same DOC Alentejo space but with institutional scale and broader international distribution.
• Symington Family Estates: Largest family-owned premium Port and Douro wine producer. Comparable multi-generational family ownership, premiumization strategy, and award-winning international portfolio, though at significantly larger scale.

Emerging players

• Companhia das Lezírias: Large Portuguese agricultural and wine estate with emerging premium wine focus. Comparable estate-based production and tourism diversification, but historically more focused on agriculture than premium wine.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/CasaClara.Alentejo
• Instagraminstagram.com/casaclara_alentejo
• LinkedInlinkedin.com/company/casa-clara-lda

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Casa Clara