The Health Factory

Name

The Health Factory

Legal name

The Health Factory INT INC

Website

https://thehealthfactory.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Dietary Supplements

NAICS

Food (Health) Supplement Retailers (456191)

SIC

Medicinal Chemicals & Botanical Products (2833)

akta.pro primary industry

Vitamins & Minerals (Single Nutrients) (CRADAGAB)

akta.pro secondary industries

Functional Foods & Supplement Formats (Gummies, Chews, Powders, Shots) (CRADAGAI), Minerals & Trace Elements (Calcium, Magnesium, Zinc, Iron; Chelated Minerals) (AFAJAKAB)

Keywords

• Nano mineral supplements
• Colloidal minerals
• Liquid dietary supplements
• Trace mineral products
• Wellness supplements

Headquarters

HQ city

Heemstede

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel

Revenue model

1. Direct-to-Consumer E-commerce: Online sales through the company's website where customers purchase nano mineral supplements directly. Products sold in various sizes (15ml to 1000ml) with pricing ranging from €17.95 to €99.00 per item.
2. B2B Distribution Partnerships: Sales to distribution partners including pharmacies, naturopathic practices, health shops, and therapists who resell products to end consumers. Partners order at exclusive rates and offer products to their customer bases.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

The Health Factory develops and sells ultra-pure nano mineral dietary supplements—including nano-sized colloidal silver, gold, platinum, zinc, iron, magnesium, and combinations—formulated with particles 1–100 nm in size suspended in purified water for fast cellular absorption. Products are packaged in violet glass bottles to preserve potency, contain no additives or fillers, and are sold direct-to-consumer via e-commerce alongside a B2B partner program serving pharmacies and health shops across Benelux and Europe.

Product overview

The Health Factory offers a portfolio of ultra-pure nano mineral supplements and wellness products. The core offering consists of nano-sized liquid mineral supplements (Nano Gold, Nano Platinum, Nano Zinc/Copper, Nano Iron, Nano Magnesium, Nano Zinc, Nano Silver) packaged in violet glass bottles for stability. These are complemented by spray-format products (DUO Spray, Oog Spray, Baby Spray, Glow & Shine, Relax Spray) for topical/oral use. Additional products include Okinawa Coral Minerals (calcium, magnesium with 60 trace elements), Indium Mineral (rare trace element), and Aminozuren (8 essential amino acids in vegan capsules). All products emphasize fast absorption, 100% purity, no additives, and are packaged in violet glass to protect potency.

Differentiator

Problem solved

Functional benefit

Products and services

• Nano Gold High-purity bioavailable gold in nano size for mental clarity, skin health, and nervous system support; available in 100ml, 500ml, and 1000ml bottles for individual consumers seeking premium mineral supplementation.
• Nano Platinum Antioxidant nano platinum supplement supporting cognitive function, stress reduction, and youthful skin through collagen stimulation, sold at a single standard size for individual health-conscious consumers.
• Nano Zinc/Copper Combined nano zinc and nano copper supplement in a 10:1 ratio for immune support, skin health, and hair growth, available in multiple volume sizes for individual consumers.
• Nano Iron Highly bioavailable elemental iron supplement for individuals with iron deficiency or anemia, supporting hemoglobin formation and energy levels without the digestive discomfort of traditional iron tablets.
• Nano Magnesium Ultra-fast absorbing nano magnesium supplement supporting muscle relaxation, stress relief, and improved energy levels, sold in multiple volume sizes for individual consumers.
• Nano Zinc Fast-absorbing nano zinc supplement for immune support, skin health, and wound healing, sold in multiple volumes for individual consumers.
• Nano Silver Nano silver supplement with antibacterial, antiviral, and antifungal properties for immune support and overall health, available in sizes from 15 ml to 1000 ml for individual consumers and family use.
• DUO Spray (Nano Silver and Zinc) Combined nano silver (15 ppm) and zinc (20 ppm) spray for skin, mucous membranes, and immune support, available in 15 ml and 100 ml sizes.
• Oog Spray (Eye Spray) Pure nano zinc eye spray (20 ppm) for eye health, skin support, and immune function, designed for fast absorption.
• Baby Spray Gentle nano zinc spray (20 ppm) formulated specifically for babies and children, supporting skin and immune health.
• Glow & Shine Luxurious nano gold, platinum, and zinc spray supporting collagen production, skin hydration, and a radiant complexion.
• Relax Spray Pure nano magnesium spray for direct muscle relaxation and tension relief with fast absorption and no irritation.
• Okinawa Coral Minerals Natural coral minerals from Okinawa providing calcium and magnesium in a 2:1 ratio along with 60 trace elements to support bones, muscles, and overall vitality, available in 50 g and 100 g sizes.
• Indium Mineral Rare trace mineral supplement supporting vitality, balance, and cell renewal; positioned for adults over 25–30 since the body typically stops producing it after that age, available in 5 ml and 10 ml sizes.
• Aminozuren (Essential Amino Acids) Blend of 8 essential amino acids in 100% vegan capsules (150-count) supporting muscle recovery, energy production, and a balanced diet for individual consumers.

Quantifiable outcome

• Fast absorption in just 20 minutes - measurable in bloodstream
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• PharmaciescoreChannel Partner/ Reseller/ DistributorOfficial distribution partners offering The Health Factory nano minerals to their customers. Partners receive free informational materials, access to product training, and expert consultation for integration.
• Naturopathic PracticescoreChannel Partner/ Reseller/ DistributorDistribution partners offering nano mineral supplements as part of natural health and wellness practices. Partners benefit from expert consultation and product training.
• Health Shops and DrugstorescoreChannel Partner/ Reseller/ DistributorRetail distribution partners including health shops and drugstores selling nano mineral products to end consumers.
• TherapistscoreChannel Partner/ Reseller/ DistributorHealth practitioners including therapists who recommend and sell The Health Factory products as part of their treatment offerings.
• Online RetailersminorChannel Partner/ Reseller/ DistributorE-commerce platforms and online shops that distribute The Health Factory products to consumers.

Scale indicators4 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• Trace Minerals Research (Concentrace): Sells liquid ionic trace mineral supplements and electrolyte products through retail and e-commerce. Comparable liquid mineral format and mass-retail distribution strategy.
• Cellfood (Nu Science Corporation): Long-standing liquid mineral/trace element supplement brand sold globally via D2C and practitioner channels. Comparable liquid mineral technology and health-practitioner channel.
• Natural Immunogenics (Sovereign Silver): Direct colloidal/nano silver brand with deep D2C presence and silver-positioning nearly identical to The Health Factory's Nano Silver. Strong functional overlap in the silver supplement niche.
• American Biotech Labs (Silver Biotics): Specialist in nano-silver based immune and wound-care products marketed as dietary supplements. Closely comparable in nano-silver technology and immune positioning.
• Mineralife: Specialist in liquid ionic mineral drops (calcium, magnesium, zinc, etc.) sold via D2C and health practitioners. Closely comparable liquid mineral supplement offering.
• Eidon Mineral Supplements: Sells liquid ionic mineral supplements (silica, calcium, magnesium, zinc, etc.) directly to consumers via e-commerce and select retailers. Most directly comparable to The Health Factory in product format, distribution approach, and category positioning.

Broad incumbents

• MaryRuth's: Large DTC liquid vitamin and mineral supplement brand with broad e-commerce reach. Comparable liquid-supplement format but much wider portfolio than The Health Factory's nano-mineral focus.
• Dr. Berg's: Premium-brand nutritional supplements including liquid minerals, sold primarily via D2C. Comparable premium positioning and clean-label messaging.

Regional players

• Nutri-Health Supplements: UK-based supplier of liquid mineral and nutritional supplements to health shops and pharmacies. Comparable product format and pharmacy/health-shop channel strategy in a different European geography.

Emerging players

• Waiora: Multi-level marketing natural health brand selling liquid nutritional supplements globally. Adjacent distribution model and product overlap in liquid minerals/wellness.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/thehealthfactory_
• Xx.com/nanomineralen

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Health Factory