Arbeiter-Samariter-Bund

What Arbeiter-Samariter-Bund does

ASB Südbaden (Arbeiter-Samariter-Bund Baden-Württemberg e.V. Region Südbaden) is a regional division of the state-level Arbeiter-Samariter-Bund Baden-Württemberg e.V., itself part of the national ASB welfare association founded in 1888. Headquartered in Sasbachwalden, Bachmatt 40, and registered as a charitable eingetragener Verein (e.V.) with the Finanzamt Stuttgart-Körperschaften, the organization operates an integrated portfolio of social and emergency services across the Südbaden region spanning Ortenau, Freiburg, Hochrhein, the Black Forest, and Lake Constance.

Its service portfolio comprises 12 named senior care homes (Seniorenzentren) offering stationary, short-term, respite, and dementia care; ambulatory and home-based nursing (Häusliche Pflege / Ambulanter Pflegedienst); day care (Tagespflege); assisted living apartments (Betreutes Wohnen); rescue services (Rettungsdienst) from multiple stations; qualified patient transport (Krankentransport); barrier-free Fahrdienst mobility services; event medical standby (Sanitätsdienst); first aid training courses (Erste-Hilfe-Kurse); volunteer programs (Freiwilligendienste); and the donation-funded Wünschewagen last-wish fulfillment service for terminally ill patients. Operations rely on standard emergency medical equipment, ambulance and specialized vehicles, and physical care facility infrastructure, with no disclosed technology platform or digital products.

Revenue is generated through four streams: recurring membership fees from individual supporters, public funding and social insurance (Pflegekassen) reimbursement for care and rescue services, donations and charitable contributions (with Wünschewagen entirely donation-funded), and service fees for training, patient transport, and Sanitätsdienst. Go-to-market is community-led and direct-to-consumer, combining membership recruitment and volunteer programs with walk-in, hospital-referred, and dispatch-coordinated service delivery across the regional facility and station network.

Name

Arbeiter-Samariter-Bund

Legal name

Arbeiter-Samariter-Bund Baden-Württemberg e.V.

Website

https://asbsuedbaden.de

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Social Welfare and Healthcare Services

NAICS

Nursing Care Facilities (Skilled Nursing Facilities) (62311), Assisted Living Facilities for the Elderly (623312), Home Health Care Services (62161), Services for the Elderly and Persons with Disabilities (62412)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Home Health Care Services (8082), Services-Social Services (8300)

akta.pro primary industry

Nursing Homes (Non-SNF) (HLAFAFAC)

akta.pro secondary industries

Home & Community-Based Services (HCBS) Coordination & Case Management (HSABAIAM), Continuous Home Care (Crisis Hospice) (HSABAFAB)

Keywords

• Emergency medical services
• Residential nursing care
• Patient transport services
• Elderly care facilities
• First aid training

Headquarters

HQ city

Stuttgart

HQ country

Germany

HQ region

Europe

Offices16 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Others

Revenue model

1. Membership Fees: Annual membership contributions from individual supporters who help fund the organization's social programs and services
2. Public Funding and Social Insurance: Reimbursement from public health insurance (Pflegekassen) for nursing care services, emergency services funding from public authorities
3. Donations and Charitable Contributions: Voluntary donations from individuals, businesses, and organizations supporting specific projects like Wünschewagen and general operations. The Wünschewagen project is entirely donation-funded.
4. Service Fees: Fees for services such as first aid courses, patient transport, and event medical services (Sanitätsdienst)

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

ASB Südbaden operates as a non-profit social welfare organization providing residential and home-based nursing care for seniors, emergency rescue services and qualified patient transport, first aid training, event medical standby, barrier-free transportation services, and the Wünschewagen program that fulfills last wishes for terminally ill patients. Services are delivered through a network of 12 senior care homes, multiple rescue stations, and ambulatory care teams across the Südbaden region in Germany.

Product overview

ASB Südbaden operates as a comprehensive social services organization offering a unified portfolio of healthcare and emergency services. The core offerings include residential and home-based nursing care (Stationäre Pflege, Häusliche Pflege), emergency and medical transport (Rettungsdienst, Krankentransport, ASB-Fahrdienste), and first aid training. The organization maintains a network of 12 named senior care homes (Seniorenzentren) across Südbaden and operates the Wünschewagen program—a volunteer-driven service fulfilling last wishes for terminally ill patients funded entirely by donations. Additional services include medical standby at events (Sanitätsdienst), day care (Tagespflege), and volunteer programs (Freiwilligendienste).

Differentiator

Problem solved

Functional benefit

Brands

• Wünschewagen: A project that fulfills last wishes of terminally ill patients, transporting them to places of their choice free of charge, funded entirely by donations and voluntary work.

Products and services

• Stationäre Pflege (Residential Nursing Care)

Quantifiable outcome

• During Marianne Wonnay's leadership (1994-2014), ASB Baden-Württemberg nearly tripled its full-time workforce and doubled membership
• +1 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered core and minor.

• Integrierte Leitstelle FreiburgcoreStrategic or Co-development Partner · 14 November 2022The integrated dispatch center coordinates qualified patient transport services, receiving ASB transport requests 24/7 for Freiburg operations.
• DRF LuftrettungcoreStrategic or Co-development PartnerASB Südbaden cooperates with DRF Luftrettung (air rescue) for patient transfers. At Baden-Airpark, ASB KTW vehicles perform transfers for DRF operations, demonstrating operational coordination between ground and air emergency services.
• Diakonie BadencoreStrategic or Co-development PartnerASB Südbaden collaborates with Diakonie Baden on a training program for nursing professionals from Turkey. The program brings qualified candidates with B2 language level to Germany for nursing education, addressing skilled worker shortages.
• TV SeelbachminorGTM or Marketing PartnerAnnual charity run (Sonnenwendlauf) organized by TV Seelbach, with proceeds donated to the ASB Wünschewagen project. ASB team participates in the run and receives fundraising support.
• Lions Club Zell am HarmersbachminorGTM or Marketing PartnerASB Regionalgeschäftsführer presented the Wünschewagen project to the Lions Club members, receiving community support and visibility.
• Edeka Barwig (March im Breisgau)minorGTM or Marketing PartnerEdeka supermarket in March im Breisgau conducted a fundraising campaign and donated to the Wünschewagen project.
• Bar Wunderbar GengenbachminorGTM or Marketing PartnerBar Wunderbar in Gengenbach donated over 6,500 EUR to the Wünschewagen project through their annual December event.
• Freimaurer-Loge (Freemasons)minorGTM or Marketing PartnerA Masonic lodge made a generous donation to support the Wünschewagen project, demonstrating community backing for end-of-life care services.
• Wandervögel UnterharmersbachminorGTM or Marketing PartnerLocal walking/hiking group donated to the Wünschewagen project.
• Schlossturmhexen FeldkirchminorGTM or Marketing PartnerCarnival organization Schlossturmhexen donated to support the Wünschewagen project.
• PWO GruppeminorGTM or Marketing PartnerPWO Gruppe (precision tooling company) donated 5,000 EUR as their Christmas donation to support the Wünschewagen project.
• Europapark RustminorGTM or Marketing PartnerEuropapark Rust hosted a benefit concert where 1,903.33 EUR was donated to the Wünschewagen project.
• SABEV-Stiftung (Türkiye)coreStrategic or Co-development PartnerASB Südbaden partners with the SABEV Foundation in Turkey for a nursing training program, bringing qualified candidates to Germany to address skilled worker shortages.

Scale indicators8 records

Recent moves10 records

Expansion highlights6 records

Direct peers

• Malteser Hilfsdienst: Catholic welfare organization offering Rettungsdienst, Krankentransport, stationäre Pflege, Erste-Hilfe-Kurse, and social services. Operates comparable Wunscherfüller-style programs and competes with ASB in the same municipal concession and donor pools.
• Deutsches Rotes Kreuz (DRK): Germany's largest welfare organization, operating stationäre Pflege, Rettungsdienst, Krankentransport, and volunteer programs at national and regional scales. Direct structural analogue to ASB Südbaden, often competing for the same ambulance concessions, residents, donors, and volunteers.
• Diakonie Deutschland: Protestant welfare umbrella with large residential care and home care footprints; ASB Südbaden's documented training partner in the Turkish nursing-recruitment program. Competes in the same care continuum from assisted living to inpatient Pflege.
• Caritasverband Deutschland: Germany's largest Catholic welfare provider, operating tens of thousands of Pflegeplätze, Hospize, and ambulante Pflegedienste. Competes for the same Südbaden elderly population, donor share, and skilled-care workforce.
• Arbeiterwohlfahrt (AWO): Worker-affiliated welfare organization with overlapping name/ideology to ASB; runs Pflegeheime, ambulante Dienste, Kindertagesstätten and social services. Closest ideological and operational analogue to ASB Südbaden in stationäre and häusliche Pflege.
• Arbeiter-Samariter-Bund Deutschland (other regions): Parent national association and sibling regional ASB chapters delivering identical services (Rettungsdienst, Pflege, Wünschewagen). They share the ASB brand, ambulance standards, and welfare status, and serve as both cooperators and intra-brand competitors for dispatch contracts and donations.
• Johanniter-Unfall-Hilfe: Protestant welfare organization running parallel services to ASB: rescue, ambulance, Hausnotruf, senior care, and Jugenddienste. Directly competes for care beds, dispatch contracts, and members across Baden-Württemberg and similar regions.

Broad incumbents

• AGAPLESION gAG: Faith-based non-profit hospital and senior care network operating Pflegeheime, hospices, and acute care across Germany. Comparable in non-profit mission and care continuum but with materially larger hospital footprint than ASB Südbaden.
• Korian Deutschland: One of Germany's largest private operators of Pflegeheime and assisted-living communities. Competes with ASB Südbaden Seniorenzentren for residents, but operates on a for-profit basis without rescue/transport breadth.
• Alloheim Senioren-Residenzen: Large private Pflegeheim and Betreutes-Wohnen chain across Germany. Direct competitor for ASB Südbaden's residential care beds in the same catchment, though narrower in service portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/asbsudbaden
• Instagraminstagram.com/asb_suedbaden
• Xx.com/AsbSudbaden

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Arbeiter-Samariter-Bund