Bodyworx

What Bodyworx does

Bodyworx Physical Therapy & Concussion Center is a single-location, founder-operated physical therapy clinic headquartered at 7015 E Central Ave, Suite 3, Wichita, Kansas, led by Cody Barnett PT with over 35 years of clinical experience. The practice delivers general musculoskeletal rehabilitation (back, neck, shoulder, knee, hip, foot and ankle, arthritis) alongside specialized services including pre and post-concussion testing and treatment, dry needling, cold laser therapy, CareWear Photo Biomodulation Light Therapy, Blood Flow Restriction Training, Surface EMG, MSK Ultrasound imaging, and Pillowise custom-fitted sleep products. It also houses a third-party VO2 Max testing and fitness training service through partner Maximized Potential.

The clinic's technology stack is anchored by proprietary and partnered modalities rather than software: an internally developed AIM Patient Treatment Method reported to resolve frozen shoulder in 1-3 months, first-in-Kansas access to CareWear light therapy patches, and on-site diagnostic imaging via Surface EMG and MSK Ultrasound that compresses assessment timelines compared with MRI referral. Patient engagement is supported through free discovery visits, free telephone consultations, a downloadable Back Pain Report lead magnet, a blog of 60+ articles, a podcast series, and a YouTube channel (@PhysicalTherapyKS).

Commercially, Bodyworx operates a direct-to-consumer professional services model billed through insurance and self-pay, with optional virtual appointments for remote or mobility-limited patients. The go-to-motion combines local SEO across Wichita and four neighboring Kansas communities (Andover, Goddard, Derby, Maize), patient testimonials, Google reviews, community sponsorships (notably the Challenge Games Paralympic event), and educational content marketing. Target segments include the general population, athletes (runners, cyclists, pickleball players, triathletes), seniors focused on fall prevention, and concussion patients. The business is privately held with no disclosed parent company, investors, or funding rounds.

Name

Bodyworx

Legal name

Bodyworx Physical Therapy & Concussion Center

Website

https://bodyworxphysicaltherapy.net

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Bodyworx is a single-location, founder-operated physical therapy and concussion clinic in Wichita, KS, led by Cody Barnett PT, serving general musculoskeletal, sports, senior, and concussion patients across five Kansas communities through insurance and self-pay with on-site advanced modalities and telehealth.

Ownership category

akta.pro rank

Product category

Physical Therapy Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134), Medical and Diagnostic Laboratories (62151)

akta.pro primary industry

Myofascial Release & Structural Bodywork (HSADAHAE)

Keywords

• Physical therapy services
• Sports injury rehabilitation
• Concussion treatment
• Musculoskeletal therapy
• Manual therapy techniques

Headquarters

HQ city

Wichita

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Physical Therapy Services: Direct physical therapy and rehabilitation services provided to patients. Services include evaluation, manual therapy, therapeutic exercises, and specialized treatments. Revenue generated through insurance billing and/or self-pay based on patient insurance coverage and arrangements.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels8 records

Core offering

Bodyworx is a physical therapy and concussion treatment clinic that delivers in-person and virtual evaluations, manual therapy, therapeutic exercises, and rehabilitation programs for musculoskeletal pain, sports injuries, post-surgical recovery, and concussions. The clinic differentiates with advanced treatment technologies including CareWear Photo Biomodulation Light Therapy, Cold Laser Therapy, Blood Flow Restriction Training, MSK Ultrasound, and Surface EMG, supported by a proprietary AIM Patient Treatment Method. Services are delivered from a single Wichita, Kansas clinic to patients across Wichita, Andover, Goddard, Derby, and Maize.

Product overview

Bodyworx Physical Therapy & Concussion Center offers a comprehensive range of physical therapy and rehabilitation services from their Wichita, KS location. The clinic provides core physical therapy services for conditions including back pain, neck pain, shoulder pain, and sports injuries, alongside specialized offerings such as Pre and Post Concussion Testing and Treatment. Advanced treatment technologies include Cold Laser Therapy, CareWear Photo Biomodulation Light Therapy, Blood Flow Restriction Training, Surface EMG diagnostics, and MSK Ultrasound imaging. The practice also offers VO2 Max Testing, Dry Needling, and custom Pillowise pillows. Patient engagement is supported through Free Discovery Visits, Free Telephone Consultations, and Virtual Appointments. An educational podcast series provides ongoing patient education. The clinic serves multiple Kansas communities including Wichita, Andover, Goddard, Derby, and Maize.

Differentiator

Problem solved

Functional benefit

Products and services

• Physical Therapy Services General physical therapy evaluation, manual therapy, therapeutic exercises, and rehabilitation programs for back pain, neck pain, shoulder pain, knee pain, hip pain, foot and ankle pain, arthritis, and sports injuries. Delivered to individual patients in the Wichita KS clinic and via virtual appointments.
• Pre and Post Concussion Testing and Treatment
• Cold Laser Therapy (Low-Level Laser Therapy) Non-invasive, painless treatment for tendon pain and arthritis that increases ATP production, promotes collagen production, improves circulation, reduces swelling, and calms pain-sensitive nerve endings. Used for tennis elbow, golfer's elbow, Achilles tendinitis, rotator cuff tendinopathy, patellar tendinitis, plantar fasciitis, and arthritis.
• CareWear Photo Biomodulation Light Therapy Light therapy treatment using wearable wireless medical devices that apply red and blue light to elevate tissue temperature, activate cellular mitochondria, and support natural recovery for pain relief and improved mobility without medications, injections, or downtime.
• Blood Flow Restriction Training Rehabilitation and performance technique that safely limits blood flow to a working muscle during low-load exercises to achieve muscle-building benefits of heavy lifting with far less stress on the body.
• Surface EMG Diagnostic Non-invasive diagnostic using small skin sensors to display how and when muscles fire during movement, helping patients verify correct muscle activation during rehab or performance training.
• MSK Ultrasound (Musculoskeletal Ultrasound) Real-time diagnostic imaging of muscles, tendons, ligaments, and soft tissues for faster injury answers and rehab clarity, offering an alternative to X-rays (bones only) and MRI (static, long wait times).
• VO2 Max Testing and Fitness Training Aerobic capacity measurement and personalized fitness program design delivered on-site by partner Maximized Potential to support athletic performance and conditioning goals.
• Dry Needling Specialized treatment technique for addressing acute and chronic pain as part of a comprehensive treatment program.
• Pillowise Custom-Fitted Pillows
• Virtual/Telehealth Appointments
• Free Discovery Visit
• Free Telephone Consultation
• Bodyworx Physical Therapy Podcast Series

Quantifiable outcome

• Frozen shoulder resolution in 1-3 months using AIM Treatment Method
• +1 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Three partnerships are on record, tiered minor and core.

• Maximized PotentialminorStrategic or Co-development PartnerProvides VO2 Max Testing and Fitness Training services offered in Bodyworx clinic office. Contact information provided through Bodyworx website. Ph: (316) 393-2176.
• CareWearcoreTechnology or IntegrationFirst in Kansas to offer CareWear Photo Biomodulation Light Therapy technology. Award-winning light therapy patches used in clinic for pain relief and recovery support. Professional athletes across major sports leagues use this technology.
• Challenge GamescoreGTM or Marketing PartnerAnnual sponsorship of the Challenge Games, the only Paralympic track, field, and boccia competition in Kansas. The event brings together 60+ athletes from several states. Bodyworx has been sponsoring for multiple years.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• NovaCare Rehabilitation: Select Medical-owned outpatient PT brand offering orthopedic, sports, and work-injury rehab across many U.S. markets. Competes with Bodyworx on general outpatient PT services at significantly larger scale.
• Select Physical Therapy: National PT chain (part of Select Medical) offering orthopedic, sports, and concussion services. Overlaps with Bodyworx across most core service lines and competes in regional markets.
• ATI Physical Therapy: One of the largest U.S. outpatient PT operators with broad sports-medicine and orthopedic offerings, including advanced modalities. Competes with Bodyworx for the same patient pool in Wichita-area markets but at much greater scale.

Direct peers

• Athletico Physical Therapy: National outpatient physical therapy chain with strong sports-medicine and orthopedic focus. Directly comparable to Bodyworx in service mix (manual therapy, sports rehab, return-to-play) but operates at multi-clinic scale across the Midwest and beyond.
• Results Physiotherapy: Specialty PT chain historically focused on manual therapy and orthopedic sports rehab. Closely aligned with Bodyworx's hands-on, sports-medicine approach; now operating under Select Medical ownership.
• Benchmark Physical Therapy: Multi-state PT group delivering orthopedic, sports, and manual therapy services through community clinics. Highly comparable clinic-level service model to Bodyworx but with broader geographic reach.
• Drayer Physical Therapy Institute: Outpatient PT chain under U.S. Physical Therapy focused on orthopedic and sports rehabilitation with similar community-clinic positioning. Closely comparable operating model to Bodyworx, scaled up across multiple states.

Emerging players

• Hinge Health: Digital musculoskeletal care platform offering virtual PT and rehab programs, often through employers and payers. Not a direct clinic competitor but competes for MSK patient dollars and could pressure Bodyworx's virtual-appointment offering.
• Sword Health: Virtual MSK and digital PT provider serving employers and health plans. Represents the digital-first emerging category competing for the same patient outcomes, particularly for self-pay and employer-sponsored PT cases.
• Complete Concussion Management: Network of clinics specializing in concussion baseline testing, treatment, and return-to-play protocols. Directly comparable to Bodyworx's pre/post concussion testing offering, with a national clinic-network footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/PhysicalTherapyKS
• Facebookfacebook.com/BodyworxPT
• LinkedInlinkedin.com/company/bodyworx-physical-therapy

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bodyworx