Homepage Lieferanten

What Homepage Lieferanten does

Homepage Lieferanten GmbH, operating commercially as Leadpeak, is a Würzburg-based private German limited company (GmbH) founded in 2013 that runs a hybrid business combining a digital marketing agency with a paid professional community for marketing managers. The agency arm delivers conversion-optimized WordPress website design and development, SEO and managed website service, search engine advertising (SEA), content and email marketing, and ongoing maintenance and support, using the Elementor page builder as a core technology. Pricing on the agency side is custom and project-based, while the community arm is a flat 960 EUR per year subscription that grants access to peer exchange, mentoring, weekly group meetings, templates, webinars, and exclusive courses such as the Elementor Führerschein.

The go-to-market is community-led: marketing managers self-enroll in the gated community, and agency services are positioned as an upsell and execution path for community members and their employers. Distribution is concentrated in the DACH region, with no disclosed international expansion. Marketing channels include a Spotify podcast, a YouTube channel, a content magazine, LinkedIn/Instagram/Facebook profiles, a suite of free utility tools (budget planner, website cost calculator, lead price table, accessibility comparison), and SEO-driven organic traffic. Recognition includes 7th place in the Seobility SEO Contest 2026 (of 200+ participants), Google Partner / Top Agentur 2026 designation, and certified partnerships with IONOS, etracker, and Aroundhome.

Commercially, the company has 1-10 employees, is privately held with no disclosed external funding or institutional investors, and does not publish revenue. Its claimed scale signals are "hundreds" of marketing manager relationships and "hundreds" of websites built. The product surface is WordPress-centric with no disclosed AI, API, or SDK capabilities, and the strategic emphasis in 2026 is on ecosystem expansion through proprietary tools, educational content, and credentialed community membership rather than on technology platform breadth.

Name

Homepage Lieferanten

Legal name

Homepage Lieferanten GmbH

Website

https://homepage-lieferanten.de

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Würzburg-based Leadpeak (legal entity: Homepage Lieferanten GmbH) operates a German digital marketing agency offering WordPress web design, SEO, SEA, and content marketing, combined with a 960 EUR/year paid community for marketing professionals. It serves SMB and mid-market B2B clients in the DACH region.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311)

akta.pro industry

PRIMARYBPAFAKAA

B2B Demand Generation & Lead Nurture Agencies

Business & Public Services/Marketing, Advertising & PR Services/Direct Marketing & Lead Generation (Email, Telemarketing, Demand Gen)

Keywords

• Digital marketing agency
• Search engine optimization
• Web design services
• Search engine advertising
• Content marketing services

Headquarters

HQ city

Würzburg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Marketing Agency Services: Full-service digital marketing agency offering conversion-optimized web design (WordPress), SEO/managed website services, online advertising (SEA), and content/email marketing. Revenue is generated through project-based engagements and ongoing retainer contracts with B2B clients. The agency positions itself as a strategic partner delivering measurable sales-qualified leads.
2. Community Membership: Annual subscription membership (960 EUR per year) providing access to a professional network for marketing managers, exclusive courses, on-demand training videos, webinars, templates, resources, and weekly group meetings. All future community additions are included in the single annual fee.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels10 records

Core offering

Homepage Lieferanten GmbH operates the Leadpeak brand, delivering full-service digital marketing services for businesses: conversion-optimized WordPress web design, SEO with managed website service, search engine advertising (SEA), email and content marketing, and ongoing website maintenance. In parallel, the company runs the Leadpeak Community, a paid professional network for marketing managers (960 EUR/year) that bundles peer exchange, mentoring, exclusive training courses, and member resources.

Product overview

Leadpeak is a marketing agency and community brand under Homepage Lieferanten GmbH, offering two interconnected branches: agency services and a professional community. The agency provides conversion-optimized WordPress website design and development, SEO with managed website service, search engine advertising (SEA), content and email marketing, and ongoing maintenance and support. The community offers marketing managers a network for peer exchange, mentoring, and exclusive educational programs including an Elementor certification course. Free marketing tools include a budget planner, website cost calculator, lead pricing table, and accessibility software comparison.

Differentiator

Problem solved

Functional benefit

Products and services

• WordPress Website (Conversion-Optimized Web Design) Conversion-optimized web design and WordPress website development service for businesses, including design, build, and ongoing management of client websites.
• SEO & Managed Website Service Search engine optimization service to help clients get found on Google, bundled with managed website maintenance as an ongoing retainer offering.
• Online Werbung (SEA) Search engine advertising (SEA) service managing online advertising campaigns, including Google Ads, for client lead generation.
• E-Mail- & Content-Marketing Content and email marketing services for client campaigns, including editorial planning, content production, and email campaign execution.
• Wartung & Support Ongoing website maintenance and support service covering updates, technical upkeep, and operational support for client websites.
• Leadpeak Community Membership Annual subscription community for marketing professionals (960 EUR/year) providing peer exchange, mentoring, exclusive courses, on-demand training videos, webinars, templates, resources, and weekly group meetings. Membership requires proof of employment as a marketing manager.
• Elementor Führerschein (Elementor Certification Course) Structured training and certification course on the Elementor website builder, offered exclusively to Leadpeak community members for professional development.

Quantifiable outcome

• Top 10 SEO ranking (7th of 200+ participants) in Seobility SEO Contest 2026 — demonstrating real-world SEO expertise under competitive conditions.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• GooglecoreTechnology or IntegrationLeadpeak holds official Google Partner status, indicating certified expertise in Google advertising products. This partnership enables the agency to access Google resources, certifications, and co-marketing opportunities, while demonstrating verified competence in Google Ads management to prospective clients.
• AroundhomeminorChannel Partner/ Reseller/ DistributorLeadpeak holds Premium Fachpartner (Premium Specialist Partner) status with Aroundhome, a German B2B marketplace and lead generation platform for home improvement and services companies. This likely involves serving clients in the Aroundhome partner network.
• SeobilityminorStrategic or Co-development PartnerLeadpeak participated in and achieved 7th place (Top 10) out of 200+ participants in Seobility's SEO Contest 2026, a competitive SEO benchmarking event organized by the German SEO tool provider Seobility.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Searchmetrics: Berlin-based SEO platform and content optimization suite targeting enterprise marketers. Comparable to Leadpeak on SEO expertise and German origin, though focused on enterprise SaaS vs. SMB agency delivery.
• Bloofusion: German SEO and content marketing agency based in Münster. Closely comparable to Leadpeak in its SEO/content focus, German-speaking SMB/mid-market clientele, and emphasis on organic search expertise.
• performance werk: German digital marketing agency specializing in SEO, SEA, and performance marketing for B2B clients. Comparable to Leadpeak in service offering, target customer segment (German SMEs/mid-market), and WordPress/web development orientation.
• Ryte: Munich-based SEO/SXO platform and agency serving digital marketers. Directly comparable to Leadpeak on SEO tooling and content optimization, with overlap in the German SEO community.
• OMR (Online Marketing Rockstars): Hamburg-based marketing media, community, and events platform targeting digital marketing professionals in DACH. Closely comparable to Leadpeak's community-led GTM motion and target persona (German marketing managers).
• Peak Ace: Berlin-based performance marketing agency offering SEO, SEA, and content marketing services to mid-market and enterprise clients across DACH. Directly comparable to Leadpeak's agency service mix and German market focus, though at significantly larger scale.
• Reachhero: Hamburg-based content marketing platform and agency. Comparable to Leadpeak on the content marketing service line and German market focus, with a stronger platform/SaaS offering alongside agency services.
• XOVI: German SEO tool provider with agency services. Comparable to Leadpeak on SEO tooling + agency hybrid offering, with overlap in the German-speaking SEO community.

Broad incumbents

• Dept: Global digital agency with a significant German presence offering end-to-end digital marketing, web development, and content services. Comparable service portfolio to Leadpeak but at much larger scale and broader international footprint.
• Jung von Matt: One of Germany's leading creative and digital agencies, with deep SEO, content, and web capabilities across enterprise clients. Represents the larger incumbent end of the spectrum Leadpeak operates in.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@Leadpeak-me
• Facebookfacebook.com/homepagelieferanten
• Instagraminstagram.com/leadpeak_gmbh
• Xx.com/my_HPL
• LinkedInlinkedin.com/company/homepage-lieferanten-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Homepage Lieferanten