Budapest Honvéd FC

Name

Budapest Honvéd FC

Legal name

Honvéd FC Kft.

Website

https://honvedfc.hu

Company type

Private

Founded year

1909

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Professional Football Club / Sports Entertainment

NAICS

Sports Teams and Clubs (711211), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Team Sports Matches (Club & National) (MPAGAMAB)

Keywords

• Professional football
• Football club
• Match tickets
• Football merchandise
• Youth academy

Headquarters

HQ city

Budapest

HQ country

Hungary

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Matchday Revenue: Ticket sales for home matches (OTP Bank Liga, Hungarian Cup, and international competitions when applicable). Season tickets and individual match tickets sold online and at physical locations.
2. Sponsorship and Advertising: Kit supplier (Macron), strategic partner (Honvédelmi Minisztérium), official sponsors and partners including Vulcan Shield Global, Borsodi Sör, and various other commercial partners.
3. VIP Services: VIP lounge and hospitality services during matches with catering and premium seating options.
4. Merchandise Sales: Official shop (Honvéd Shop) selling club merchandise including kits, accessories, and memorabilia.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Budapest Honvéd FC is a Hungarian professional football club that operates a men's first team competing in domestic league and cup competitions, a second team, a women's team, and a youth academy. The club sells match tickets, season tickets, VIP/box hospitality services, branded merchandise, and operates its own stadium (Bozsik Aréna) and fan museum at the Kispesti Futball Ház.

Product overview

Budapest Honvéd FC operates as a professional football club with a multi-tiered product portfolio. The core offering centers on the club's first team competing in Hungary's top division (OTP Bank Liga), supplemented by a second team in NB III, a women's team in the Simple Női Liga, and an extensive youth academy system (Budapest Honvéd Akadémia). Key service products include the Bozsik Aréna stadium (8,200 capacity, UEFA 4 certified), an online ticketing system via Csak Jegyek platform, VIP hospitality services with dedicated lounges, the Honvéd Shop merchandise store, and the Kispesti Futball Ház museum. The club's commercial operations are supported by Macron (kit supplier), OTP Bank (league sponsor), and the Honvédelmi Minisztérium (strategic partner).

Differentiator

Problem solved

Functional benefit

Products and services

• Match Tickets
• Season Tickets
• VIP and Hospitality Services
• Club Merchandise
• Youth Academy Programs
• Honvéd Museum Visit

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core and minor.

• MacroncoreOthersMacron is the official kit supplier for Budapest Honvéd FC, providing all match kits, training wear, and official club apparel sold in the Honvéd Shop.
• Honvédelmi Minisztérium (Ministry of Defence)coreStrategic or Co-development PartnerStrategic partner of Budapest Honvéd FC. Historical connection to military sports as the club was founded under the defence ministry in 1949 (Budapesti Honvéd SE).
• Vulcan Shield GlobalminorOthersFeatured as a key sponsor on club partner pages.
• Endo Plus ServiceminorOthersMedical equipment supplier partner for Budapest Honvéd FC.
• Blade Sport KftminorOthersDietary supplements partner for Budapest Honvéd FC.
• Borsodi SörminorOthersBeer partner of Budapest Honvéd FC.
• Bodri PincészetminorOthersWine cellar partner featured among club sponsors.
• Focivilág / Absolute Team SportminorOthersBall supplier partner for Budapest Honvéd FC.
• Caring Medical CenterminorOthersMedical center partner for Budapest Honvéd FC.
• OTP BankcoreOthersLeague title sponsor - OTP Bank Liga. The Hungarian top football league is named after OTP Bank.
• SimpleminorOthersTitle sponsor of Simple Női Liga - the Hungarian women's top football league where Budapest Honvéd women's team competes.
• TippmixminorOthersOnline sports betting partner and sponsor of Hungarian football.

Scale indicators8 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• RB Leipzig: German Bundesliga club that built its rise on a youth-academy-first, talent-development model — a reference framework for how a club with strong academy infrastructure can scale commercially. Provides a comparable blueprint for academy-to-first-team monetization strategy.
• Celtic FC: Scottish Premiership club with similar multi-tier structure (men's, women's, academy), strong historical brand, museum operations, and reliance on matchday + sponsorship revenues. Comparable as a mid-market European club with a heritage brand and youth-development focus.

Direct peers

• Ferencvárosi TC: Hungary's most successful and best-resourced football club, competing in the same OTP Bank Liga. Ferencváros operates the largest stadium in Hungary (Groupama Aréna, ~22,000 seats) and similarly runs men's, women's, and youth academy teams — making it the closest direct competitor for titles, players, and commercial sponsorships.
• Kisvárda FC: Hungarian top-flight football club that Budapest Honvéd faces in its 2026-27 NB I season opener. Comparable in scale, academy structure, and commercial positioning as a mid-table Hungarian professional club.
• Debreceni VSC: One of Hungary's most decorated modern football clubs, based in Debrecen and competing in the OTP Bank Liga. Comparable multi-tier club structure with men's, women's, and youth academy teams, and similar sponsorship-driven revenue model.
• Fehérvár FC: Hungarian top-flight club (formerly Videoton, MOL Vidi) competing in OTP Bank Liga with similar squad-size scale and academy-to-first-team pipeline. Comparable commercial structure with corporate sponsorship anchors.
• Újpest FC: Historic Budapest-based football club also founded in the late 1800s/early 1900s, competing in Hungarian football with similar multi-tier structure. Comparable in stadium scale, sponsor mix, and city rivalry dynamics to Budapest Honvéd FC.
• Győri ETO FC: Historic Hungarian football club competing in NB I with multi-tier structure including women's team and academy. Comparable in championship pedigree, fan base scale, and reliance on corporate regional sponsorship.
• MTK Budapest: Budapest-based Hungarian football club with a similarly long history, academy focus, and participation in NB I. Competes directly with Budapest Honvéd for the Budapest supporter base, sponsorship pool, and youth talent in the same local market.

Regional players

• Malmö FF: Swedish Allsvenskan club that operates as the dominant domestic club in a smaller European football market — comparable in league-scale dynamics to Budapest Honvéd's position within Hungarian football, with similar reliance on a single dominant-sponsor commercial model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/budapesthonvedfc
• Facebookfacebook.com/honvedfc
• LinkedInlinkedin.com/company/budapest-honv-d-fc
• Instagraminstagram.com/bphonvedfcofficial/?hl=hu
• Xx.com/bphonved

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Budapest Honvéd FC